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The Elevate Podcast

Advertise on podcast: The Elevate Podcast

Rating
★★★★★
4.9
from
38 reviews
This podcast has
299 episodes
Language
English
Explicit
No
Date created
2022/05/10
Latest episode
2026/10/18
Average duration
22 min.
Release period
8 days

Description

Join Patricia Nowakowski every other Monday to elevate your mindset & business! Patricia is a coach for salon owners as well as a commission salon owner, studio rental owner and founder of Opulent Beauty Pro. Patricia shares her two decades of experience in the beauty industry, packing each episode with practical advice that will take you from feeling overwhelmed to feeling empowered in your business!

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Podcast episodes

Check latest episodes from The Elevate Podcast podcast


202. Your Body Is Part of Your Business Strategy
2026/10/18
Need help getting your marketing off your plate? Book a complimentary 20-minute Brand Audit with Megan, where she’ll take a look at your social media, website, and overall marketing and give you actionable feedback for your business. If you’re ready for more hands-on support, you can also chat with her about working together. Book your complimentary Brand Audit here: https://calendly.com/meganheurich/audit In this episode, I’m talking about why working out has become one of the most important parts of how I show up as a business owner. Exercise builds discipline. It clears your head. It improves your energy, confidence, focus, and ability to handle stress. And all of those things directly impact the way you lead your team, make decisions, solve problems, and grow your business. We spend so much time looking for the next business strategy, but sometimes the biggest upgrade your business needs is you. If you want to become a stronger leader, think more clearly, feel better, and bring more energy into your business, your workout might be a bigger part of the equation than you think. Supporting pdf: https://opulentbeautypro.mykajabi.com/offers/p4BLQWFL
Q4 Is Coming: Is Your Salon Ready?
2026/09/26
The fourth quarter can be one of the most profitable times of the year for your salon, but only if you have a plan. In this episode of The Elevate Podcast, I’m breaking down how to intentionally plan Q4 so you’re not scrambling your way through the busiest season of the year. We’re talking holiday promotions, retail, gift cards, team goals, client retention, marketing, prebooking, and how to start thinking ahead now instead of waiting until November and December. The goal isn’t just to be busy. It’s to maximize the opportunity that already exists during the holiday season while creating a strategy that carries momentum into the new year. If you own a salon, grab a notebook and start mapping out your Q4 with me. The holidays are coming whether you’re prepared or not. Let’s make sure this year you are. Supporting pdf: https://opulentbeautypro.mykajabi.com/offers/xba2Bv6r
Your Body Is Part of Your Business Strategy
2026/09/26
What if one of the best things you could do for your business had nothing to do with marketing, strategy, or making more money? In this episode, I’m talking about why working out has become one of the most important parts of how I show up as a business owner. Exercise builds discipline. It clears your head. It improves your energy, confidence, focus, and ability to handle stress. And all of those things directly impact the way you lead your team, make decisions, solve problems, and grow your business. We spend so much time looking for the next business strategy, but sometimes the biggest upgrade your business needs is you. If you want to become a stronger leader, think more clearly, feel better, and bring more energy into your business, your workout might be a bigger part of the equation than you think. Supporting pdf: https://opulentbeautypro.mykajabi.com/offers/p4BLQWFL
201: What motivates your team?
2026/09/14
What Actually Motivates Your Team? Have you ever offered your team a bonus, incentive, promotion, or opportunity you thought they would be excited about, only to receive a lukewarm response? The problem may not be that your team is unmotivated. The problem may be that you are trying to motivate everyone the same way. Some employees are motivated by money. Others care more about freedom, security, recognition, professional growth, or the opportunity to lead. When you understand what each person genuinely values, you can create incentives, rewards, and career opportunities that actually mean something to them. In this episode of The Elevate Podcast, Patricia explains how to uncover your team members’ primary and secondary motivators, why compensation alone will never motivate everyone, and how to personalize rewards without creating an unfair workplace. You will learn: How to identify the six primary team motivators Why the same reward can excite one employee and disappoint another How to have better conversations about compensation and career growth How to create personalized rewards while maintaining consistent performance expectations Why you should keep each employee’s actual scores instead of only assigning them a label How to use a universal reward system that gives your team choices without giving up control of your salon’s finances Patricia has also created a complete Team Motivation Assessment Toolkit to accompany this episode. It includes a 30-question assessment, instructions for building it in Google Forms, a private scoring guide, six detailed team profiles, a scoring worksheet, compensation ideas, and a customizable Reward Bank framework. Stop guessing what should motivate your team. Find out what success actually looks like to each person. Supporting pdf: https://opulentbeautypro.mykajabi.com/offers/7DQJdicK
INSIDER: What motivates your team?
2026/09/10
What Actually Motivates Your Team? Have you ever offered your team a bonus, incentive, promotion, or opportunity you thought they would be excited about, only to receive a lukewarm response? The problem may not be that your team is unmotivated. The problem may be that you are trying to motivate everyone the same way. Some employees are motivated by money. Others care more about freedom, security, recognition, professional growth, or the opportunity to lead. When you understand what each person genuinely values, you can create incentives, rewards, and career opportunities that actually mean something to them. In this episode of The Elevate Podcast, Patricia explains how to uncover your team members’ primary and secondary motivators, why compensation alone will never motivate everyone, and how to personalize rewards without creating an unfair workplace. You will learn: How to identify the six primary team motivators Why the same reward can excite one employee and disappoint another How to have better conversations about compensation and career growth How to create personalized rewards while maintaining consistent performance expectations Why you should keep each employee’s actual scores instead of only assigning them a label How to use a universal reward system that gives your team choices without giving up control of your salon’s finances Patricia has also created a complete Team Motivation Assessment Toolkit to accompany this episode. It includes a 30-question assessment, instructions for building it in Google Forms, a private scoring guide, six detailed team profiles, a scoring worksheet, compensation ideas, and a customizable Reward Bank framework. Stop guessing what should motivate your team. Find out what success actually looks like to each person. Supporting pdf: https://opulentbeautypro.mykajabi.com/offers/7DQJdicK
200: What’s the point of building a successful business if you’re miserable?
2026/09/01
We spend years chasing revenue, growth, bigger teams, bigger goals and the next level but at some point, we have to ask what all of that success was supposed to give us in the first place. Because a business can look incredibly successful from the outside while the woman running it is exhausted, overwhelmed and barely participating in her own life. In this episode of The Elevate Podcast, we’re redefining what it actually means to elevate. We’re talking about why your health, strength, relationships, energy, time, finances, confidence and happiness deserve KPIs too and why your next level might have nothing to do with making more money. Maybe you don't need a bigger business. Maybe you need a bigger life. If you've built something you're proud of but secretly wonder, "Is this really what success is supposed to feel like?" this episode is for you. Accompanying PDF: https://opulentbeautypro.mykajabi.com/offers/MYoWfrum
INSIDER: What’s the point of building a successful business if you’re miserable?
2026/08/30
We spend years chasing revenue, growth, bigger teams, bigger goals and the next level but at some point, we have to ask what all of that success was supposed to give us in the first place. Because a business can look incredibly successful from the outside while the woman running it is exhausted, overwhelmed and barely participating in her own life. In this episode of The Elevate Podcast, we’re redefining what it actually means to elevate. We’re talking about why your health, strength, relationships, energy, time, finances, confidence and happiness deserve KPIs too and why your next level might have nothing to do with making more money. Maybe you don't need a bigger business. Maybe you need a bigger life. If you've built something you're proud of but secretly wonder, "Is this really what success is supposed to feel like?" this episode is for you. Accompanying PDF: https://opulentbeautypro.mykajabi.com/offers/MYoWfrum
199: The One Training Your Salon Is Probably Missing
2026/08/10
Most salons spend countless hours training their teams on consultations, technical skills, customer service, policies, and procedures. But there's one area that often gets overlooked, and it could be costing you thousands of dollars in lost guests. In this episode, we're talking about guest recovery and why every salon needs more than just a redo policy. You'll learn how to create a clear system for handling unhappy guests, train your team to navigate difficult conversations with confidence, and turn complaints into opportunities to build trust and loyalty. I'll also share why guest feedback is one of the most valuable training tools you have, how to identify gaps in your systems, and the role playing exercises every salon should be practicing. Plus, I've created my Guest Recovery Playbook, featuring 25 real world guest recovery scenarios you can use to train your team. If you're an Elevate Insider, this resource is included with your membership. If you've ever wondered why some salons lose guests after a complaint while others create lifelong loyal clients, this episode will show you the difference. Download the guest recovery training guide here: https://opulentbeautypro.mykajabi.com/offers/Rk7VxLbh
INSIDER: The one training your salon is probably missing
2026/08/10
Most salons spend countless hours training their teams on consultations, technical skills, customer service, policies, and procedures. But there's one area that often gets overlooked, and it could be costing you thousands of dollars in lost guests. In this episode, we're talking about guest recovery and why every salon needs more than just a redo policy. You'll learn how to create a clear system for handling unhappy guests, train your team to navigate difficult conversations with confidence, and turn complaints into opportunities to build trust and loyalty. I'll also share why guest feedback is one of the most valuable training tools you have, how to identify gaps in your systems, and the role playing exercises every salon should be practicing. Plus, I've created my Guest Recovery Playbook, featuring 25 real world guest recovery scenarios you can use to train your team. If you're an Elevate Insider, this resource is included with your membership. If you've ever wondered why some salons lose guests after a complaint while others create lifelong loyal clients, this episode will show you the difference. Download the guest recovery training guide here, use the code in the episode at checkout: https://opulentbeautypro.mykajabi.com/offers/Rk7VxLbh
INSIDER LEADERSHIP TIP: The Systems That Separate Busy Salons from Profitable Salons
2026/08/06
Most salon owners don't have a talent problem. They have a systems problem. In this episode, I'm breaking down the operational systems that determine whether your salon simply stays busy or consistently grows in revenue, profitability, and team performance. The truth is, being fully booked doesn't automatically mean you're running a healthy business. We'll walk through the key systems every established salon needs, including stylist training, consultations, rebooking, retail, pricing, team accountability, performance tracking, guest experience, and financial health. I'll also share the common gaps I see inside salons and the simple changes that can create massive long term results. If you've ever felt like your salon depends too much on you, your team isn't performing consistently, or your profits don't reflect how hard you're working, this episode is for you. Be sure to download the Salon Operations & Growth Checklist, your step by step audit designed to help you identify what's working, what's missing, and exactly where your biggest opportunities for growth are. Whether you implement one idea or all of them, you'll leave this episode with practical strategies to build a salon that's more profitable, more consistent, and far easier to lead. Download your pdf here code in the episode: https://opulentbeautypro.mykajabi.com/offers/bC895PXJ
198: The Inner Work Every Successful Salon Owner Must Do With Guest Jeffrey Combs
2026/08/03
Success in business isn't just about better systems, stronger marketing, or hiring the right people. More often than not, the biggest barriers to growth are the beliefs, fears, and emotional patterns we carry with us every day. In this powerful episode of The Elevate Podcast, I sit down with my personal coach, Jeffrey Combs, owner of Mastermind Seminars, to explore the inner work that every salon owner needs to do if they truly want to build a thriving business and a fulfilling life. Jeffrey has spent decades helping entrepreneurs identify the unconscious patterns that keep them stuck. Together, we discuss how anxiety, self esteem, fear of rejection, codependency, people pleasing, and limiting beliefs influence leadership, pricing, hiring, team culture, sales, and decision making. Whether you're struggling to grow your salon, constantly feeling overwhelmed, or simply know you're capable of more, this conversation will challenge you to look beyond the surface and begin transforming from the inside out. If you're ready to stop repeating the same cycles and start leading with confidence and clarity, this is an episode you won't want to miss. https://goldenmastermind.com/
INSIDER LEADERSHIP TIP: Ego Is the Enemy of Great Leadership
2026/07/14
Every leader has an ego. The difference is whether you let it lead or learn to manage it. In this episode, you'll discover how ego quietly affects communication, accountability, decision making, and your team culture. The leaders who grow the fastest aren't the ones who know everything. They're the ones willing to learn.
197:The Salon That Will Make or Break Your Career: The Questions Every Stylist Should Ask and Every Salon Owner Should Be Ready to Answer
2026/07/10
Choosing a salon is one of the biggest decisions you'll make in your career, yet it's also one of the least understood. Too many stylists accept a position because the salon looks beautiful, their friends work there, or the commission percentage sounds appealing without asking the questions that truly determine their long-term success. In this episode, I break down how to reverse engineer your career before you ever step into an interview. We'll discuss how to create a clear five-year vision, identify the leadership style that's right for you, understand how your environment influences your habits and success, and why surrounding yourself with high performers can dramatically change the trajectory of your career. We'll also uncover the biggest myths around commission, average ticket, pricing, product charges, and earning potential so you can evaluate opportunities based on real income not just percentages on paper. You'll learn the questions every stylist should ask before accepting a position and how to recognize the green flags and red flags that often determine whether a salon will accelerate or limit your growth. And if you're a salon owner, this episode is just as valuable for you. You'll discover what today's top talent is really looking for, the questions ambitious stylists should be asking during an interview, and whether your salon is positioned to answer them with confidence. We'll discuss how your leadership, culture, compensation structure, education, career paths, and ability to develop high performers all impact your ability to attract and retain exceptional talent. If you want to build a salon that people choose because of the opportunities you create not just the commission you offer this episode will challenge you to see your business through the eyes of the next generation of stylists. Whether you're just graduating beauty school, considering a career move, or building a salon that top talent is excited to join, this episode will give you the framework to make intentional decisions that create long-term success. Because the salon you choose or the salon you build doesn't just determine where people work. It helps determine who they become.
INSIDER: The Salon That Will Make or Break Your Career: The Questions Every Stylist Should Ask and Every Salon Owner Should Be Ready to Answer
2026/07/08
Choosing a salon is one of the biggest decisions you'll make in your career, yet it's also one of the least understood. Too many stylists accept a position because the salon looks beautiful, their friends work there, or the commission percentage sounds appealing—without asking the questions that truly determine their long-term success. In this episode, I break down how to reverse engineer your career before you ever step into an interview. We'll discuss how to create a clear five-year vision, identify the leadership style that's right for you, understand how your environment influences your habits and success, and why surrounding yourself with high performers can dramatically change the trajectory of your career. We'll also uncover the biggest myths around commission, average ticket, pricing, product charges, and earning potential so you can evaluate opportunities based on real income—not just percentages on paper. You'll learn the questions every stylist should ask before accepting a position and how to recognize the green flags and red flags that often determine whether a salon will accelerate or limit your growth. And if you're a salon owner, this episode is just as valuable for you. You'll discover what today's top talent is really looking for, the questions ambitious stylists should be asking during an interview, and whether your salon is positioned to answer them with confidence. We'll discuss how your leadership, culture, compensation structure, education, career paths, and ability to develop high performers all impact your ability to attract and retain exceptional talent. If you want to build a salon that people choose because of the opportunities you create—not just the commission you offer—this episode will challenge you to see your business through the eyes of the next generation of stylists. Whether you're just graduating beauty school, considering a career move, or building a salon that top talent is excited to join, this episode will give you the framework to make intentional decisions that create long-term success. Because the salon you choose—or the salon you build—doesn't just determine where people work. It helps determine who they become.
INSIDER LEADERSHIP TIP: Great Leaders Take Ownership
2026/06/30
Leadership isn't about making excuses. It's about taking ownership. In this quick leadership tip, I dive into one of the biggest differences between average leaders and exceptional ones: accountability. Whether you're leading a salon, a business, or a team, your ability to own your decisions, your results, and your mistakes sets the standard for everyone around you. You'll learn why accountability creates trust, how excuses quietly erode your culture, and the mindset shift that allows great leaders to grow through challenges instead of avoiding them. If you want a stronger team, better results, and a business built on responsibility instead of blame, this is a leadership lesson you won't want to miss.

Podcast reviews

Read The Elevate Podcast podcast reviews


4.9 out of 5
38 reviews
★★★★★
Kris Noon 2026/05/20
I look forward to each new episode
Always so much valuable information in each episode, highly recommend
★★★★★
Hindianhawk 2026/04/21
Such a valuable podcast for salon owners!
I get so much value out of this podcast, Patricia is a wealth of information on leadership, marketing, creating a client experience and numbers. I loo...
★★★★★
abbyrW 2025/01/23
My go-to podcast for the best biz advice
Patricia is my go-to salon owner and educator when I need some inspiration and amazing business advice. She is an innovative leader in our industry an...
★★★★★
Hearteyes234578999998755432 2024/11/02
Such a great podcast !!
This podcast has been a game-changer for me as a new micro-salon owner! Each episode is packed with actionable advice on growing a salon business, bui...
★★★★★
Emmie964 2024/10/24
Wonderful podcast
Patricia always has such a good business sense. She knows what’s going on with the industry, and gives solid advice on how to help your salon.
★★★★★
Serena Avocosta 2024/10/19
Best free / low-cost podcast!!
As someone who’s invested endless amounts of time and money into business resources like coaching, podcasts, books, and programs, this one takes the c...
★★★★★
RobinCro 2024/10/19
A great listen!
I love this podcast- Patricia hits all the important topics for any and all salon owners. I get so much valuable insight! I like her no nonsense appro...
★★★★★
Keyana Cellucci 2024/10/18
The best podcast for salon owners
I follow a few different salon owner insight podcast but I’ve found Patricia to be one of the best ones. I love how authentic and relatable she is. Sh...
★★★★★
Lauren Renee Caronna 2024/09/25
So much value !
The latest episode about a serious topic - addiction/alcohol use - really resonated with me, as I’ve dealt with that in my own salon. I was also shock...
★★★★★
Howlin beerwolf 2023/12/08
Great Listen for Salon Owners
Patricia has helped me so much in my journey as a salon owner. Love the deep dives into running a profitable salon.
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