
Advertise on podcast: Staging Sips
Rating
4.9from
This podcast has
141 episodes
Language
EnglishPublisher
Lori FischerExplicit
No
Date created
2022/08/26
Latest episode
2026/01/31
Average duration
26 min.
Release period
8 days
Description
The live-workshop style business podcast helping Real Estate Staging CEO's redefine success and chase big, beautiful dreams. With mini implementation plans, expert interviews, and behind-the-scenes of my own business learning curves...you will be able to roll up your sleeves, dive in and stage the heck out of your business!
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Check latest episodes from Staging Sips podcast
The Day I Realized Growth Would Cost Me Comfort, Clients, and Control
2026/01/31
There's a business season that doesn't get talked about enough; the one where growth stops feeling exciting and starts feeling heavy. It's a different phase from when you are the only person and you are tired from being overwhelmed. Here, you're no longer doing everything yourself. What you have running are systems, training, and leadership, but these feel harder than any work you have ever done.
This episode is grounded in what that season looked like inside my own business, because it's a phase so many owners experience but rarely name out loud.
I walk through what was really happening for me during that stretch; the mental exhaustion of training and delegation, my nervous system constantly on edge, and what understanding the neuroscience behind growth helped me finally see. I also share a turning-point conversation with a long-time client that forced me to choose: keep being the value in my business, or start building it into the business itself.
If you're building a team, feeling the weight of growth, or questioning why this phase feels so uncomfortable, I hope this episode helps you make sense that this season isn't a mistake.
WHAT YOU'LL LEARN FROM THIS EPISODE:
Why growth often feels worse before it feels better Why training is harder than just doing the work yourself The difference between clients who want outcomes and clients who want access How to advocate for your team instead of rescuing situations
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible
The Business of Luxury: How Strategy Shapes Successful Staging With Heather Russo
2026/01/24
Heather Russo is building a luxury staging business in the Boston area. And her path here? Eighteen years in insurance first. I know, right.
She is like most of us out there who didn't set out to build a staging business.
Today, Heather and I talk about what it really looks like to grow a staging business intentionally. From learning how to manage seasonality and capacity, to making decisions that allow the business to support long-term goals instead of constant burnout.
We talk about the moment success starts to stretch you, why hiring often has to happen before you feel ready, and the shift from doing all the things to teaching, documenting, and letting go of control. Heather also shares what changed when she brought on support and later welcomed her husband, Tony, into the business to help with operations and growth.
If you're in a season of growth and figuring out what needs to change so the business can keep up, you'll hear yourself in this one.
WHAT YOU'LL LEARN FROM THIS EPISODE:
Why the term "hobby business" is damaging to women in this industry and needs to retire How to price your services when you're not making money 12 months out of the year The signs you've hit capacity and actually need help What it's really like bringing your spouse into the business as a partner
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome Rethink Home Interiors: rethinkhomeinteriors.com/ Glen Street Staging on Instagram: www.instagram.com/glenstreetstaging Glen Street Staging: glenstreetstaging.com
If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible
The Hidden Complexity Behind "Simple" Workflows in Staging Businesses
2026/01/17
We love to say we want things to be simple.
Simple workflows.
Simple systems.
Simple days.
But if you've ever felt exhausted by something that looks straightforward on paper, please come closer.
On Staging Sips today, I am pulling back the curtain on why "simple" workflows in a staging business often feel anything but simple. Also, why that doesn't mean you're doing something wrong. Rather, it means you're running a real business with real moving parts.
This episode isn't about adding more software or forcing yourself into tighter systems. It's about understanding the invisible complexity behind your day-to-day operations so you can stop carrying unnecessary frustration and start making clearer, calmer decisions as the CEO of your Staging Business.
If you've been telling yourself, "This shouldn't feel this hard," I've got you today.
WHAT YOU'LL LEARN FROM THIS EPISODE:
Why workflows that look simple often carry hidden layers of decision-making and emotional labor How complexity quietly builds as your staging business grows, even when your services stay the same The difference between a workflow problem and a capacity problem Why forcing simplicity too early can actually slow you down
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you.
5 Ways To Use An Email List To Grow Your Staging Business
2026/01/10
Building an email list was invaluable for growing my staging business. And no, not in a flashy, overnight way. I mean in a steady, reliable "this actually works" way.
And why am I bringing this up again, it is because it is one of the most valuable yet untapped points of growth for your business.
As the CEO of your staging business, one of your most important roles is keeping your pipeline full of the right clients, often starting with face to face moments.
But once those meetings are over, how do you stay top of mind without chasing people or feeling awkward about it?
An email list.
An email list quietly does the heavy lifting is more than just staying in touch and strengthens relationships in the background while you focus on serving clients and running your staging business.
Even better, much of it can be set up once and continue working for you consistently, without requiring more of your time.
Today, I'm walking you through five strategic ways an email list can support the growth of your staging business and help the right clients say yes when the timing is right.
WHAT YOU'LL LEARN FROM THIS EPISODE:
What exactly is an email list for business How an email list is different than your regular inbox The power of using an email list for your productivity All kinds of ways you can leverage the power of an email list
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
Start Your New Year Like a CEO: The Ritual That Changes Everything
2025/12/27
Today's episode is intentionally gentle. We would rather end the year not forcing goals, not creating pressure, and not deciding who you are supposed to become when the calendar turns. Instead, this is a guided CEO year beginning ritual meant to help you step into the year ahead feeling steady, supported, and clear in your role as a staging business owner.
Why? Because the truth is constant "A new year does not make a new you, your capacity does."
To round up the year, let's take an honest look at what you are carrying into the new year and what no longer needs to come with you. I am talking about the kind of CEO you want to lead as, how you want to make decisions, and what support actually needs to be in place for your staging business to grow without asking you to overextend yourself.
Best believe a new year might not require you becoming someone new. It could just be about setting yourself up to lead the year at a pace you can sustain.
WHAT YOU'LL LEARN FROM THIS EPISODE:
Why capacity is what actually shapes the year ahead What you're ready to release so you don't carry last year's weight forward How to intentionally choose the CEO identity you're leading from Gentle January anchors that stabilize you for your Staging Business leadership
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome
If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible
MVP: Belief Plans | You Need Them
2025/12/20
What if the most powerful tool in your staging business isn't your inventory or marketing strategy but the thoughts you choose to think?
What if "I am an in-demand stager" was your most practiced, intentional thought? How would you show up differently? What actions would you take? How would your entire business shift?
The truth is, we get to choose the sentences we tell ourselves. And when we choose empowering thoughts and practice them deliberately, everything changes. Our confidence, our decisions, our results - all that makes your staging business thrive.
Today, I'll walk you through how to create your own belief plan, why it works, and how this one practice can make every bit of difference in your business.
WHAT YOU'LL LEARN FROM THIS EPISODE:
Why believing your brain is not always the best How to build a better action plan for your business Intentional thoughts you can start practicing now How to stick to the belief plans you make
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible
This One Shift Will Make You a Stronger, More Sustainable Staging CEO
2025/12/13
Can I be honest with you?
Most of us are growing our businesses all wrong. We're adding more clients, more inventory, more team members, more stress and wondering why we feel like we're being dragged behind the business we created instead of leading it.
You've probably 10x'd your to-do list, your warehouse space, and your sleepless nights long before you've 10x'd the care you give yourself. And that? That's the problem.
Because here's what nobody tells you when you're building a staging business: The business doesn't grow because you work harder. It grows because YOU grow. Not your hustle. Not your sacrifice. You - the human running the show.
So if you're heading into 2026 feeling exhausted, stretched thin, or like you've abandoned yourself somewhere along the way... this episode is your permission slip to stop. To draw a line in the sand. To remember that you are not just the CEO of your business you ARE the business. You're the asset. And it's time you started treating you like one.
WHAT YOU'LL LEARN FROM THIS EPISODE:
The difference between external 10x (hustle harder) and internal 10x (upgrade your capacity) Why most entrepreneurs abandon themselves in pursuit of their goals—and how to stop How to use internal vs. external locus of control to shape your business outcomes The 10x prompt that will make your next-level decisions crystal clear Why choosing a word of the year matters (and words like "asset," "sufficiency," and "anchored" might be perfect for you)
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome
If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible.
Leverage The Extraordinary New Staging ROI Data In Your Business
2025/12/06
The newest data from the Real Estate Staging Association just dropped for Q2 and Q3, and I need to share something with you that honestly broke my heart a little bit when I saw it. The ROI numbers? Absolutely extraordinary. We're talking about the kind of returns that would make any financial advisor pause and say, "Wait, are we talking about a Ponzi scheme here?"
But here's what got me: The average staging investment sits under $5,000. A $3,800 to $4,300 investment producing anywhere from $58,000 to $100,000 in additional seller equity.
Now, I'm not sharing this to make you feel bad about your pricing or to pressure you into arbitrary price increases. This isn't about comparison or judgment. But when you place those incredible ROI numbers next to what our industry is charging on average, it creates a powerful moment for reflection.
So today's conversation is really about one question: Does the price I charge reflect the value I create?
In this episode, I'm walking you through the latest RESA statistics, breaking down the neuroscience behind why pricing feels so hard and inviting you to start tracking your own data so you can price from confidence instead of fear. Afterall. We are entering into a new season and better now than ever.
WHAT YOU'LL LEARN FROM THIS EPISODE:
The staggering new staging ROI numbers from Q2 and Q3 and why they matter more than ever. Why many staging CEOs undercharge from outdated brain patterns. How to build your own staging statistics and stop relying on national averages to justify your pricing. A reflection framework to help you assess alignment between your pricing and the outcomes you create.
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible
MVP: How to Position Your Home Staging Clients for Success Every Time
2025/11/29
Most homeowners move so rarely and so few have ever worked with a staging company, that it's no surprise they arrive nervous, unsure, and unclear about what to expect. And that confusion can lead to preventable hiccups for you and your team.
The good news? A little intentional communication goes a long way.
In this episode, I'm sharing simple ways to anticipate your clients' questions, address their concerns, and guide them through the process with clarity. I'm walking you through simple tools, scripts, and touchpoints you can set up once and use over and over again. All designed to make your clients feel supported and set your team up for seamless, drama-free installations.
WHAT YOU'LL LEARN FROM THIS EPISODE:
Why most clients have never worked with a stager and what that means for you. The common worries homeowners feel before staging. How to prep clients so they show up confident and ready. Simple systems and tools that make your communication clearer and easier.
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible
Stand Out as a Stager With Heather Cook
2025/11/22
Let's talk about something so many stagers quietly struggle with: figuring out how to stand out in a sea of gorgeous rooms and beautifully staged homes. If you've ever caught yourself scrolling and thinking, "We're all posting pretty pictures… so how am I supposed to be different?" this is your "guide to"
I'm sitting down with Heather of Social Savvy Stager today. Heather ran her own staging business for over a decade, doing all the installs, presentations, and wearing the marketing hat long before it had a name. Along the way, she realized something many of us feel but don't say out loud: our industry teaches us how to stage beautifully, but not how to talk about our work in a way that connects, converts, and brings in the clients we want. That realization became the heart of the work she's doing today.
Heather shares her thoughtful, step-by-step approach to branding and helps you uncover what makes you you in a market that often tries to flatten everyone into the same box. We also get into her Connect and Convert content framework, detailing the four types of posts every stager needs in order to move beyond pretty pictures and into real results.
If you're ready to get out of the price-shopping trap to build a brand that feels authentic and different, this episode is going to feel like a deep breath.
WHAT YOU'LL LEARN FROM THIS EPISODE:
Why pretty visuals aren't enough and what actually creates a brand that converts How to uncover your differentiators even if you're brand new. Why most stagers get stuck in growth content and what types of posts you must add in The biggest messaging mistakes Heather sees and how to avoid being commoditized by the market
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome Follow Heather on Instagram: www.instagram.com/socialsavvystager Download the Free Starter Kit: 5-day content plan + templates Heather's Website: www.socialsavvystagers.com/
If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible
Why I Fell in Love with Automations
2025/11/15
"If this task had to be repeated 100 times, would you still want to be doing it?"
This is the question I ask every staging CEO, and honestly, it's the one that opened the door to the world of automations for me. In this episode, I am sharing why automations became one of my favorite leadership tools. Not because they're techy or trendy, but because they create clarity, consistency, and real breathing room inside a business. Especially a staging business like ours where there are so many processes and repeats.
From my early days building simple workflows to now helping staging business owners at various phases streamline theirs, I've learned that automations don't take away the human side of your business, they amplify it. Afterall, it is when the backend runs smoother and calmer that you get to focus on the work only you can do; the real staging business owner duty.
Wonder what automations can do for you? Listen to find out!
WHAT YOU'LL LEARN FROM THIS EPISODE:
Why automations are leadership tools and how they shift you from reactive to intentionally designed operations. The first workflow I ever built and why it still runs eight years later The causes of business bottlenecks and how automations support all three. How to identify your next automation opportunity
RESOURCES:
Learn more about the Automation Atelier here Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome
If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible
How To Get Started Planning For 2026
2025/11/08
Ever look up and realize you've been so busy staging homes that you haven't actually led your staging business? That's exactly what we're unpacking in this episode. I'm taking you inside our 2026 Planning Day with the staging CEOs in my Accelerate program.
We talked about what worked, what didn't, and the power of asking one simple question: Where did hesitation cost me this year? You'll hear how these CEOs are shifting from being stagers who run around installing to owners who build companies, learning to trust their installation teams, and approaching their pricing and financials with real maturity.
And if you've ever dreaded your slow season (hello, post-holiday slump), we're reframing that too, because it's not a setback, it's your performance lab.
As we approach the new year, this episode is one of the preparations you need for leading your staging business with strategy, because it will only grow at the speed of your nervous system, not the speed of your installations.
WHAT YOU'LL LEARN FROM THIS EPISODE:
How reflective planning helps you see what's really driving results without judgment or overwhelm. The mindset shift from operator to architect and how to let your team truly own outcomes. How to turn slow seasons into growth seasons by refining your systems and structure. Three planning questions that bring calm clarity to your next chapter.
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome
If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible
How to Outsmart Procrastination Using Your Brain's Own Chemistry
2025/11/01
Ever notice how planning a team lunch suddenly becomes urgent when you're supposed to be working on something important? That's dread disguised as productivity – and today we're breaking it down.
In this episode, I'm sharing the concept of the "dread sprint" from Brooke Castillo, and honestly, I'm using it in real-time to get this very episode recorded.
We'll dive into the neuroscience behind why you avoid certain tasks, why productive procrastination still leaves you drained, and how to train yourself to push through the dread faster. Whether it's sending that proposal, looking at your financials, or having a tough conversation with a team member – the longer you wait, the longer you suffer.
Sometimes it's not motivation you need … it can be just motion. And this episode proves that's more than enough.
WHAT YOU'LL LEARN FROM THIS EPISODE:
What a "dread sprint" is and how to use it to overcome avoidance in your business The neuroscience behind why you suddenly remember every admin task when it's time to do something meaningful How productive procrastination still runs on cortisol and drains your energy How to train your brain to come back to baseline faster and build resilience
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome
If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible
How to Stay Focused Through a Slow Season
2025/10/25
Your phone's getting quiet. Your inbox is slowing down. And your brain is getting LOUD. If you're in that space right now where clients are hesitating, agents are skipping staging, and you're wondering how you'll make it through the end of the year, take a deep breath. Nothing has gone wrong.
What you're experiencing is what I call an integration period, and it's one of the most misunderstood, yet most important, phases of business growth. This is when your systems, your team, and your brain get to catch up to the last level you created before you move into the next one.
In today's episode, I'm walking you through exactly what's happening in your brain during these slower seasons (hello, predictive coding and survival mode!), and more importantly, how to turn this integration period into your strategic advantage.
I'll share my 5-focus area Integration Blueprint that will help you self-regulate, lead yourself through the quiet, and emerge from this season stronger, more prepared, and ready to hit the ground running when the listings come back—and they will.
WHAT YOU'LL LEARN FROM THIS EPISODE:
Why your brain flags slower seasons as a threat and how to self-soothe your survival brain through integration periods The 5-focus area Integration Blueprint with practical CEO actions for turning quiet seasons into strategic advantages How to conduct a powerful Groundhog Day Review and audit your pipeline to identify what worked, what didn't, and what to change The financial metrics every home staging business owner should review and why consistent visibility matters even when work is slow.
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome Download the free Profitability Calculator Grab the Digital Swag Bag with additional free tools If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
Leave a 5-star review on Apple Podcasts so that more Staging CEOs find it. Also, include links to your socials so that more Staging CEOs can find you. Follow over on Spotify, Stitcher, Amazon Music, or Audible
The Hidden Cost of Overdelivering for Staging CEOs
2025/10/18
What if the most powerful thing you could do for your staging business isn't adding more but strategically saying no?
Today's episode is really a reflection and honestly, a celebration as we're winding down this year. I've had some amazing conversations with the CEOs inside our Accelerate and private coaching, and they are experiencing wins that I have to tell you about.
These are wins that I consider non-traditional. But rather, they are the more valuable, more powerful ones from what I'm calling "the clean no". The phase where you assess an area with a problem you are no longer willing to tolerate; either from yourself as the staging business owner, your clients, or your team, so you make a different decision and actually implement that decision to see the results.
So, I'm sharing the beautiful results that our staging CEOs got to see from choosing to do something differently, gaining more breathing room, respect and desired growth.
If you've ever thought, "I can't say no or they'll hire someone else," or "I just need to go a little above and beyond to prove that we're worth it," then this episode is going to challenge how you think about service, standards, and success.
WHAT YOU'LL LEARN FROM THIS EPISODE:
What a "clean no" is and why it builds more value than over-delivery Why over-delivery is often drama, not value and what it's really masking The real cost of over-delivery (financially and emotionally) and how it impacts your team Two powerful lists to help you identify where you're over-delivering and what a clean no could give you back
RESOURCES:
Apply for Private Coaching: www.rethinkhomeinteriors.com/privatecoachingapp Enroll in Staging Business School Accelerate Track: www.rethinkhomeinteriors.com/accelerate Join the Staging Business School Growth Track Waitlist: www.rethinkhomeinteriors.com/growth Follow the Staging Business School on Instagram: www.instagram.com/stagingbusinessschool Follow Lori on Instagram: www.instagram.com/rethinkhome If you want to learn how to streamline your operations so you can grow with less stress and burnout in your staging business, enrollment is open for Staging Business School Accelerate Track. I'd love to see you in the classroom!
ENJOY THE SHOW?
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Podcast reviews
Read Staging Sips podcast reviews
Deb M <3 2025/12/07
Get out of my Head!
Anytime I’m having a challenge in my staging business, I’ll turn to Lori’s podcast here and she’s talking about the solution to my problem. Lori is in...
Anita P. 2025/04/17
Forever Appreciative!
I started my staging company in Dallas at the height of Covid in 2020 as a means to generate income when my other business was closed. It has now affo...
Luci Terhune 2025/02/21
Review
I'm really enjoying this podcast although I've been in business for 15 years. I have been able to step away from my business for the most part but lis...
9043210120 2024/10/28
Thank you!!
We are just in the beginning stages of starting our staging business and can’t thank you enough for all of your tips and inspiration! Thankful for th...
Vanessa, Bluebird Design Co 2024/10/21
The BEST!
I love this podcast and look forward to each new episode! Lori is relatable and uplifting. She provides knowledge, ideas, and action items that truly ...
Kate Elise Interiors 2024/05/31
BEST Staging Podcast Available!!
Wish I had discovered this amazing podcast sooner but so happy I finally did! Thank you so much Lori for sharing all of this great information. I’m s...
stellhous 2024/05/14
Superb information!
Listened to one episode and I was hooked. Very informative for fine tuning the staging business. Thank you! Estela Owner of Stellhous
Updated May 202...
Wwsxccvc 2024/04/21
Amazing coach and an amazing podcast!
Lori shares true business strategies, actionable steps to take to grow your own business, and shares the secrets and lessons that help each listener a...
Istolethisid 2023/11/04
Amazing information for your staging business!
I am so happy I found this podcast! Lori shares SO much valuable advice and information! I look forward to every episode and how I can incorporate in...
Fio Vegas Italy 2023/04/25
A well of knowledge
This podcast is simply an incredible source of information and it feels like I found the holy grail of all thing home staging. Lori delivers in such a...
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