
Advertise on podcast: Ghetto CEO
Rating
5from
This podcast has
109 episodes
Language
EnglishPublisher
Marketing By MonraeExplicit
No
Date created
2023/03/25
Latest episode
2026/02/06
Average duration
25 min.
Release period
45 days
Description
Ghetto CEO is a podcast hosted by Marketing By Monrae that takes a raw, unfiltered look at the realities of being a CEO. From the highs to the lows, this podcast explores the true weight of running a business and being at the helm of a company. Monrae and her guests share their personal stories, both good and bad, about the challenges and triumphs of being a CEO. Whether you're a seasoned business owner or just starting out, Ghetto CEO provides an honest, relatable look at the ups and downs of entrepreneurship.
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Check latest episodes from Ghetto CEO podcast
Ep 4. How to Pivot with Faith After Losing Everything as a CEO
2026/02/06
In this episode of the Ghetto CEO Podcast, Monrae sits down with Jacqueline “Jaque M,” the ultimate pivot queen and proof that purpose is often hidden inside disruption. From losing a six-figure corporate job to building multiple successful businesses across fashion, real estate, and experiential brands, Jaque shares how faith, obedience, and execution carried her through every reinvention.
This conversation breaks down what it really looks like to trust God when the plan disappears, how to rebuild confidence after identity loss, and why mindset, relationships, and obedience matter more than money. If you’re navigating a pivot, grieving a former version of yourself, or standing at the edge of a new season, this episode is your reminder that you don’t fall — you’re pushed forward.
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep. 3 How SKIMS Built a Billion Dollar Brand by Creating a Category
2026/01/30
What if your brand isn’t struggling because of your product — but because of your positioning?
In this solo episode of the Ghetto CEO Podcast, Monrae breaks down how SKIMS didn’t just sell shapewear — they created an entirely new category and turned stretch fabric into a billion-dollar brand.
Before SKIMS, shapewear was stiff, outdated, and designed to hide women’s bodies. But Kim Kardashian rebranded the industry by shifting the language from “compression” to “solutions,” focusing on comfort, confidence, inclusivity, and everyday wearability.
This episode breaks down:
Why the best brands sell transformations, not productsHow language and naming alone can change perception and conversionWhy category creation beats competing in crowded marketsHow SKIMS balanced luxury branding with accessible pricingHow entrepreneurs can rename and reposition their offers for immediate clarity and demandIf you’re tired of selling “another course,” “another program,” or “another offer,” this episode will change how you think about branding forever.
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep. 2 Why CEOs Get No Sympathy (And What It Costs Women in Business)
2026/01/23
What happens when your business explodes… but your body starts sounding the alarm?
In this episode of the Ghetto CEO Podcast, Monrae sits down with Shaquana “Ms. Business” Brooks — CPA, CEO of Brooks Alliance, and luxury-living tax strategist — for one of the most honest conversations of Season 6.
Shaquana opens up about scaling her firm from 100 clients to over 2,000, the moment her chest tightened and she thought she was having a heart attack, and the brutal reality that CEOs don’t get sympathy — even when life is falling apart.
From navigating breakups while still running meetings and webinars, to setting hard boundaries with her team, to redefining luxury as support, delegation, and ownership of time, this episode breaks down what Main Character Energy really looks like behind the scenes.
This is not soft life aesthetics.
This is about systems, sacrifice, and surviving the grind long enough to build the life you actually want.
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep. 1 How to Avoid Burnout as a CEO and Mom | Faith, Schedule, and Main Character Energy
2026/01/16
Burnout doesn’t mean you’re broken. It might mean your schedule is.
In Season 6 of the Ghetto CEO Podcast, Monrae sits down with Cassandra Moore (Think Less, Create More) to talk faith, motherhood, obedience, and how authentic storytelling builds community—and income.
In this episode, Cassandra opens up about transitioning into full-time entrepreneurship, navigating burnout, and realizing she couldn’t sustain success without God at the center. She shares how learning her creative rhythm, building a schedule that honors motherhood, and leaning into her gift transformed her life and business.
You’ll hear real talk about burnout patterns, setting boundaries, social media pressure, delayed obedience, and trusting God when the next step doesn’t make sense yet.
New episodes drop every Thursday at 7 PM EST.
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep. 11 Ghetto CEO News: Topicals - How Gen Z Made Skincare Go Viral
2025/07/11
How did a Gen Z-founded skincare brand disrupt a billion-dollar beauty industry? In this episode of Mini Marketing, we’re breaking down the rise of Topicals—a brand that turned mental health, meme culture, and skin acceptance into a viral movement. From packaging that feels like pop art to campaigns that prioritize real people over perfection, Topicals didn’t just launch products—they launched conversations.
We’ll explore how Topicals built a cult-like community, shifted the narrative around beauty standards, and used cultural intelligence to dominate social media.
Plus: What YOUR brand can learn from their playbook — and one action item to apply today.
This concludes Season 5 of the Ghetto CEO® Podcast.
Thank you for growing with us. Season 6 is dropping soon so be sure to stay locked in. Follow us on Instagram @ghettoceopodcast
Need help building a brand that breaks the internet and the rules? Visit RareNecessity.com.
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep. 10 Reinventing Gocha: From Hair to Hospitality and Building a Cultural Culinary Brand
2025/07/04
What happens when a celebrity hairstylist trades the salon chair for a chef’s apron?
In this episode of the Ghetto CEO Podcast, host Monrae sits down with Gocha Hawkins, Atlanta-based entrepreneur, author, and CEO behind a growing hospitality brand—including multiple restaurant locations, a viral gourmet product line, and a retail footprint with major expansion plans.
Gocha opens up about:
• Going from 30 years in cosmetology to launching in the restaurant industry
• The hard lessons she learned transitioning industries from scratch
• The moment she went into “Album Mode”—cutting off distractions to master her new craft
• Building company culture and team retention in the high-turnover hospitality space
• Creating a product line to monetize her brand beyond the kitchen
You’ll also hear real talk about:
✅ Payroll stress and profit margins
✅ Learning business systems through trial and error
✅ Leading as a hands-on CEO and wife
✅ Scaling with strategy, discernment, and divine timing
Whether you’re pivoting industries or scaling your brand, this episode is a blueprint for reinvention and longevity in business. If you’re in your own album mode—this one's for you.
Subscribe for more raw CEO conversations every Thursday at 7PM EST
🔗Need a campaign that actually converts? Visit RareNecessity.com
🛠 Want to market faster with custom GPT tools? Go to MarketingByMonrae.com
#GhettoCEOPodcast #GochaHawkins #FromSalonToStartup #HospitalityEntrepreneur #BlackWomenInBusiness #ChefCEO #MarketingWithMonrae #AtlantaBusiness #EntrepreneurJourney #AlbumMode #RareNecessity
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep. 9 Faith and Millions with Dr. Darnyelle Jervey Harmon
2025/06/26
What does it look like to truly build a spiritually aligned, scalable business — and still protect your peace? On this episode of the Ghetto CEO Podcast, host Monrae sits down with Dr. Darnyelle Jervey Harmon, powerhouse CEO of Incredible One Enterprises, transformational speaker, and marketing strategist behind over $1.3 Billion in client results.
In this vulnerable and power-packed episode, Dr. Darnyelle shares how she:
• Rebounded from bankruptcy and built an 8-figure brand
• Combines divine alignment with high-level strategy
• Sets boundaries and protects her nervous system as a leader
• Scales with systems and team—without grinding herself into the ground
• Navigates betrayal and business breakdowns with integrity and wisdom
You’ll also hear real talk about:
✅ Managing team setbacks
✅ Operating in your own economy (not the world’s)
✅ The difference between being a “church girl” and a “God girl”
✅ Replacing grind with grace through infrastructure
Whether you're an entrepreneur in burnout or a CEO in alignment, this episode is your blueprint to scaling with faith, systems, and soul.
Whether you’re hustling in Album Mode or building a legacy, this episode will shift your mindset and protect your mission. Tap in. New episodes drop every Thursday at 7 PM EST! Listen on the go: Apple Podcasts: https://podcasts.apple.com/us/podcast...
Spotify Playlist: https://open.spotify.com/playlist/3BS...
🚀 Powered by Rare Necessity Digital Agency
🎯 Grab your execution bundles + ChatGPTs: marketingbymonrae.com
📲 Follow us on IG: @ghettoceo
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep. 7 From Setbacks to Purpose: How Mimi Johnson Turned Rock Bottom into a Global Beauty Movement
2025/06/12
In this powerful episode of the Ghetto CEO Podcast, Monrae sits down with beauty industry mogul and Grind Pretty founder Mimi Johnson to talk about what it really looks like to bounce back from loss. From shutting down her beloved Glambatory during the pandemic to facing financial hurdles in building her latest festival, Mimi shares how mindset, faith, and obedience helped her keep going.
We talk:
• Losing it all — and choosing to rise anyway
• Pushing through doubt and debt with purpose
• Building business and community as a CEO
• Why faith is a CEO’s secret weapon
• Album mode, mixtape mindset, and what’s next for Grind Pretty
This one’s for every entrepreneur in the trenches who needs a reminder that God sees you, and your purpose is still in motion.
Whether you’re hustling in Album Mode or building a legacy, this episode will shift your mindset and protect your mission. Tap in.
New episodes drop every Thursday at 7 PM EST!
Listen on the go:
Apple Podcasts: https://podcasts.apple.com/us/podcast/ghetto-ceo/id1679176054
Spotify Playlist: https://open.spotify.com/playlist/3BSj8wtycIdb9hGgyFMHWb?si=0aedb82133784562
🚀 Powered by Rare Necessity Digital Agency
🎯 Grab your execution bundles + ChatGPTs: marketingbymonrae.com
📲 Follow us on IG: @ghettoceo
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep. 6 "You Can’t Have Cancer Two Days in a Row" – How Attorney Ashley Walters Kept Building Through Chemo
2025/06/05
Ashley Walters, powerhouse attorney and founder of The Walters Law Group, joins Season 5 of Ghetto CEO: Album Mode with a jaw-dropping story of resilience, purpose, and legal game. In this episode, Ashley shares how she faced a shocking cancer diagnosis, underwent chemo, and still showed up for her clients—even from a hospital bed with a second monitor and legal briefs in hand.
We talk about:
Why her husband told her, “You can’t have cancer two days in a row”
Working through chemo while leading a successful law firm
How she helps CEOs scale and protect their businesses legally
The importance of structuring your business for where you’re going, not where you are
How to legally prepare to actually grow—from IP protection to employee risk
Why your contracts, trademarks, and delegation matter more than vibes
👩🏾⚖️ Whether you’re hustling in Album Mode or building a legacy, this episode will shift your mindset and protect your mission. Tap in.
🎥 New episodes drop every Thursday at 7 PM EST!
👉 Listen on the go:
Apple Podcasts: https://podcasts.apple.com/us/podcast/ghetto-ceo/id1679176054
Spotify Playlist: https://open.spotify.com/playlist/3BSj8wtycIdb9hGgyFMHWb?si=0aedb82133784562
🚀 Powered by Rare Necessity Digital Agency
🎯 Grab your execution bundles + ChatGPTs: marketingbymonrae.com
📲 Follow us on IG: @ghettoceo
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep. 5 Beyoncé Didn’t Just Drop an Album — She Launched a Funnel: The Cowboy Carter Marketing Breakdown
2025/05/29
In this episode of Ghetto CEO News, Monrae breaks down how Beyoncé didn’t just drop Cowboy Carter—she launched a strategic, culture-shifting funnel that most brands could never pull off.
No press run.
No interviews.
No TikTok challenges.
Just silence, rollout, merch, and movement.
Monrae analyzes how Cowboy Carter became a masterclass in brand equity, audience control, viral timing, and funnel-building—without saying a word.
You’ll learn:
• The real strategy behind Beyoncé’s silent marketing
• How her funnel moved fans from curiosity to conversion
• Why most brands can’t launch in silence
• What “Album Mode” means for CEOs, not just creatives
• How to apply Beyoncé’s launch structure to your next campaign
• Why silence is powerful—but only when you’ve built the groundwork
This isn’t just marketing. It’s cultural disruption. And this breakdown gives you the playbook Beyoncé used—even if you’re not Beyoncé.
🎙️ Watch the full episode now:
https://youtu.be https://youtu.be/a_hD2x5xND4
🎧 Listen on Spotify: https://open.spotify.com/playlist/3BSj8wtycIdb9hGgyFMHWb?si=0aedb82133784562
🧠 Want to launch like this?
Get Monrae’s full ChatGPT Bundles and start building campaigns that convert: https://marketingbymonrae.com/pages/birthday-sale
#CowboyCarter #BeyonceMarketing #AlbumMode #MonraeBreaksItDown #MarketingStrategy #LaunchPlanning #DigitalMarketingPodcast #FunnelStrategy #GhettoCEO #CultureMarketing #LegacyOverLikes #BrandEquity #MarketingBreakdown #CreativeCampaigns #SilentLaunchStrategy #BeyonceFunnel
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep. 4 with Jazzy McBee
2025/05/22
In this episode of Ghetto CEO: Album Mode, media personality Jazzy McBee gets real about what it means to evolve, unplug, and obey the call to your next level — even when you don’t know exactly what that looks like.
From feeling the pull to move on, to locking in for clarity, Jazzy shares how fasting, faith, and silence prepared her for one of the biggest opportunities of her life: co-hosting The Big Tigger Morning Show on V-103, the #1 morning show in Atlanta.
Topics Covered:
• How Jazzy landed her co-hosting role at V-103
• The power of unplugging for clarity
• Fasting, faith, and preparing in silence
• Avoiding burnout in high-visibility roles
• Building your brand beyond your platform
• How to lead in media without losing yourself
• Why legacy is louder than being booked and busy
Follow Jazzy McBee on IG: @jazzymcbee and listen to her weekday morning on V-103 with Big Tigger from 6-10 am
This episode is for the CEO who feels like she’s outgrown her current season, knows there’s something greater coming, and is learning how to say no, set boundaries, and lock in — without guilt.
🎙️ Watch now on YouTube: https://youtu.be/rv4lCoeg2iU
Want to listen on the go? Listen now on Apple Podcast: https://podcasts.apple.com/xk/podcast/ghetto-ceo/id1679176054
🎧 Listen to our album mode playlist now on Spotify: https://open.spotify.com/playlist/3BSj8wtycIdb9hGgyFMHWb?si=0aedb82133784562&nd=1&dlsi=41265c740c6a48ae
Subscribe for more raw conversations, real CEO strategies, and unfiltered growth.
New episodes drop every Thursday at 7 PM EST.
#JazzyMcBee #GhettoCEO #AlbumMode #MediaPersonality #V103Atlanta #FaithBasedEntrepreneurship #BurnoutRecovery #CreativeBoundaries #FastingForClarity #CEOHealing #PublicLeadership #LegacyOverLikes
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep.3 How Candace Holyfield Built a Million-Dollar Spa Business and Scaled a Beauty Empire
2025/05/15
In this episode of Ghetto CEO, Candace Holyfield—better known as The Six Figure Spa Chick—opens up about the pain, pressure, and power behind building a million-dollar movement in the spa industry.
From losing over $1 million and her entire team of 7 years, to rebuilding her brand from the ground up, Candace shares how she navigated grief, betrayal, burnout, and the weight of being "the strong one" in every room. She talks candidly about therapy, trust issues, healing, and what it really takes to build a legacy while breaking down in silence.
This is not just a story about spa success—it's about surviving personal loss, rebuilding a movement, and redefining what rest, trust, and leadership look like for high-achieving Black women.
If you're a beauty entrepreneur, a service-based CEO, or a visionary who’s ever had to lead while secretly falling apart—this episode is for you.
Topics Covered:
How Candace lost $1M and rebuilt her empire
The pressure of always being the strong leader
Healing from betrayal in business
Building a movement while broken
Why safe spaces are non-negotiable for CEOs
Creating community with purpose
Shifting from hustle to healing
What Album Mode looks like after you crash
Balancing motherhood, marriage, and business
Why rest is the ultimate ROI
Connect with Candace:
Instagram: @sixfigurespachick
Subscribe to Ghetto CEO for real conversations on leadership, legacy, and the real work behind building a business.
New episodes every Thursday at 7 PM EST.
#SixFigureSpaChick #CandaceHolyfield #GhettoCEO #BeautyEntrepreneurship #ServiceBasedBusiness #MillionDollarSpaBrand #AlbumMode #LeadershipAndHealing #BlackWomenInBusiness #EntrepreneurBurnout #SafeSpacesForCEOs #ScalingAfterLoss
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep.2 Building in Silence: How Monrae Entered Album Mode and Rebuilt Her Life
2025/05/08
In this episode of Ghetto CEO, Monrae shares the raw and powerful truth behind her success as a marketing expert, entrepreneur, and CEO. Interviewed by Lauren Elise from her team.
She opens up about navigating personal losses, finding balance between love, business, and leadership, and what it really means to enter Album Mode — a season of focus, silence, and next-level growth.
Monrae discusses how discipline, healing, and strategy helped her scale her brand while staying grounded in her purpose. If you are a visionary, entrepreneur, or leader who feels called to something bigger but are struggling with balance or breakthrough, this conversation will resonate deeply.
Topics covered:
• The true meaning of Album Mode
• How to build in silence
• Scaling a business while healing
• Building a brand with discipline and intention
• Entrepreneurship and personal growth
• Navigating success, love, and leadership
• Rebuilding after setbacks
• Faith, healing, and CEO mindset
• How to sustain growth without losing yourself
Connect with Monrae:
Instagram: @marketingbymonrae @rarenecessitymarketing
Website: www.marketingbymonrae.com www.rarenecessity.com
Connect with Lauren:
Instagram: @iamthelaurenelise
Subscribe to Ghetto CEO for more conversations on business leadership, personal evolution, and scaling with purpose.
New episodes every Thursday at 7 PM EST.
#AlbumMode #MarketingByMonrae #EntrepreneurshipJourney #FaithAndBusiness #CEOHealingJourney #ScalingWithPurpose #LeadershipAndLove #BusinessGrowthStories #GhettoCEO
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep.1 Healing After Loss: How London King Found God and Rebuilt Her Life
2025/05/01
In this episode of Ghetto CEO, London King shares her powerful story of healing after the loss of her child, rediscovering her faith, and rebuilding her life and business.
We dive into real conversations about grief, resilience, entrepreneurship, and how to find your purpose after unimaginable pain. London explains how she transformed her life by trusting God, rebuilding her confidence, and creating a new vision for her future.
If you are navigating loss, rebuilding your faith, or looking for inspiration to keep going, this conversation is for you.
Topics covered:
Healing after lossFinding God after tragedyRebuilding faith through entrepreneurshipTurning grief into purposeOvercoming personal loss while building a brandStaying motivated after traumaHow entrepreneurs navigate grief and successFaith, resilience, and business ownership
Listen to London King’s journey of heartbreak, healing, and hope on Ghetto CEO.
Connect with London King:
Instagram: @iamlondonking
Subscribe to Ghetto CEO for more powerful conversations on faith, healing, and business success.
New episodes every Thursday at 7 PM EST.
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Ep.57 Girl F- Him! Reclaim your Power with Kiara Lasha
2024/05/23
Join Monrae in a heartfelt episode as she sits down with Kiara Lasha, the empowering CEO behind The F Him CO. Kiara opens up about her journey and the mission of her brand, dedicated to helping women reclaim their strength after surviving abusive or narcissistic relationships. In this raw and empowering conversation, Kiara shares insights into healing, self-discovery, and finding empowerment in the face of adversity. Tune in for an inspiring discussion on how the power of self-love and healing can shift the trajectory of your business.
Support this podcast at — https://redcircle.com/ghettoceo/donations
Advertising Inquiries: https://redcircle.com/brands
Podcast reviews
Read Ghetto CEO podcast reviews
Michelle with watching eyes 2024/08/08
Michelle Hunter
Iam loving this podcast can’t stop listening!!!!
Greatness9880 2024/03/28
A Hidden Gem
Monrae this podcast is 🔥 I can’t wait until more people find you!
TJsMom2 2024/03/24
I needed this!
Just start listening, loving what Im hearing so far!
JoyaBeann 2024/01/22
Ghetto Ceo is the best
I love all of these episodes and still devouring them. Had to stop and leave a review. Continue to have these conversations about entrepreneurship and...
Jazmin Steir 2023/11/01
Life changing!
I just started the Ghetto CEO podcast this week and I’m already almost caught up! Lol so many amazing gems are being dropped. Can’t wait to join LIVE ...
🧸_🧸 2023/10/21
Amazing
Great guidance for teenagers like me wanted to elevate themselves mentally and physically 🥳🤩
Lee The POW 💥 2023/10/18
HOLD ON… IT’S Kinda Ghetto Being a CEO!!!
From the theme song to the 💐Bosses💐 on the couch… let me not forget the HOST… the energy and information spilled on the couch is HEAVY! I’ve been en...
Kyvontae 2023/10/12
Tae Tae
LOVE THIS PODCAST!!!!!!
AC 21 Smith 2023/09/25
Love the show!
Just saw the Brittany episode on YouTube and I really enjoyed it. I’m officially subscribed and I look forward to other episodes.
Blah ' 2023/09/24
I’m from YouTube
Just wanna come say the gems that are being dropped through these episodes are amazing! 👏🏽👏🏽👏🏽 thank you all for sharing.
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