Advertise on podcast: Masters of Crowdfunding

Launch your product in the next 90 days 🚀 Start here: https://tinyurl.com/launchboom-moc-ep72 — Episode 72: Masters of Crowdfunding — In this episode, Mark sits down with Gaelle Wormus, creator of Synaptic Symphony, a co-op strategy board game where your family builds a 3D brain to help a character named Jay handle everyday life. Gaelle shares how a game she made to teach her two sons about resilience turned into a Kickstarter that raised over $107,000 from 1,065 backers. She talks about pushing her launch back a year to get ready, why a 3D neuron piece became the biggest draw in her ad testing, learning to trust Facebook ads when every dollar felt scary, and the launch-day email that went out an hour early. Links: Work with us: https://tinyurl.com/launchboom-moc-ep72 Synaptic Symphony: https://www.kickstarter.com/projects/theresilientbrainco/synaptic-symphony-co-op-strategy-game-for-mental-resilience — Check out our other channels: @launchboom_official @LaunchBoom_Games What we cover: 00:00 Introduction 03:35 Why She Made a Board Game for Her Sons 06:03 From Family Project to Real Business 07:13 The 3D Neuron: The Ad Hook Nobody Expected 09:12 Surround Yourself With Experts 12:45 Why She Pushed Her Launch Back a Year 14:34 Learning to Trust Facebook Ads 16:48 What the Pre-Launch Taught Her 19:52 Launch Day: The Email That Went Out Early 21:58 Proving Herself to Her Dad 23:13 Advice: Pace Yourself 25:00 What's Next After Kickstarter 25:56 Outro

Launch your product in the next 90 days 🚀 Start here: https://tinyurl.com/3d43we7e— Episode 71: Masters of Crowdfunding —In this episode, Mark sits down with Richard Hoedl, creator of Epic Brick Adventures, a brick-based (think LEGO-compatible) role-playing game built as a non-violent, family-friendly alternative to traditional RPGs. Richard shares the eight-to-nine-year journey from running brick workshops in his living room to a second Kickstarter that raised over $170K CAD, the hard lessons from a failed first campaign, why he calls his community more valuable than the money, and the chaos of getting a legal notice from LEGO's lawyers three days before launch.Links:Work with us: https://tinyurl.com/3d43we7eEpic Brick Adventures: https://epicbrickadventures.com/

Launch your product in the next 90 days 🚀 Start here: https://tinyurl.com/2czex3rr — Episode 70: Masters of Crowdfunding —In this episode, Mark sits down with Dr. Sofoklis Sarellis, physical therapist, sports performance coach, and creator of Symbol, a barefoot athletic training sneaker built to handle lateral movement and change of direction. Sofo shares how a personal frustration with barefoot shoes falling apart during agility training led him to sketch, prototype, and patent his own sneaker from scratch, and how a nearly $60K opening day on Kickstarter came down to studio photography, founder-led content, and staying the course through years of uncertainty.Links:Work with us: https://tinyurl.com/2czex3rr Symbol: https://symbol.win/ —Check out our other channels: @launchboom_official @LaunchBoom_Games

Launch your product in the next 90 days 🚀 Start here: https://tinyurl.com/3d43we7e— Episode 69: Masters of Crowdfunding —In this episode, Mark sits down with Jan and Josep, co-creators of CHA, a graphite-based bike chain lubricant and applicator. Jan and Josep share the story of turning a personal frustration with messy chain lube into a patented invention, and the lessons they learned building a completely new product category: from finding the right audience, to the value of "slow cooking" a campaign, and fulfilling to over 3,000 backers around the world.Links:Work with us: https://tinyurl.com/3d43we7e CHA: https://thecha.cc/ — Check out our other channels: @launchboom_official @LaunchBoom_Games

Launch your product in the next 90 days 🚀 Start here: https://tinyurl.com/5w9hw36e— Episode 68: Masters of Crowdfunding —In this episode, Mark sits down with Devrim Özsoy, creator of Halflings: Best Chef, a board game about fantasy cooking in the world of halflings. Devrim shares the story of turning his first-ever published game into a campaign that raised over $125,000 and the lessons he learned along the way about using AI as a creative tool, in-person playtesting and keeping a campaign simple.Links:Work with us: https://tinyurl.com/5w9hw36eHalflings: Best Chef: https://www.kickstarter.com/projects/gameversetech/halflings-best-chef— Check out our other channels:@launchboom_official@LaunchBoom_GamesWhat we cover:00:00 Introduction00:44 About Halflings: Best Chef01:52 Devrim's Background 03:42 The Story Behind The Game05:16 Pre-Launch Strategy & Conventions09:03 Using AI in the Creative Process14:47 The Best-Performing Ad Creative15:55 Ad Spend & The VIP Promise19:04 Launch Day23:45 Final Advice for New Creators

Launch your product in the next 90 days 🚀 Start here: https://tinyurl.com/4f8f4wwn—Episode 67: Masters of Crowdfunding—In this episode, Mark sits down with Jared Watson, creator of ExoTerra, a board game for fans of giant mech combat. Jared shares the story of turning a personal passion project into a successful campaign that raised over $310,000, and the lessons he learned along the way about crowdfunding, marketing, and the value of "finding your experts". Links:Work with us: https://tinyurl.com/4f8f4wwnExoTerra: https://wyldegames.com/games/exoterra/

Launch your product in the next 90 days 🚀 Start here: https://tinyurl.com/ywhbmn5h—Episode 66: Masters of Crowdfunding—In this episode, Kevin sits down with Nick Purslow, co-founder of Posh Outdoors. Nick shares his journey from law student to outdoor hospitality expert, the success of the Sky Ridge glamping project, and how innovative funding and marketing strategies, including pre-bookings and revenue share models, are transforming the future of micro resorts.Links:Work with us: https://tinyurl.com/ywhbmn5hPosh Outdoors: https://posh-outdoors.com/ Skyridge Glamping: https://www.skyridgeglamping.com/—Check out our other channels:@launchboom_official @LaunchBoom_Games What we cover:00:00 Introduction03:47 The Journey to Skyridge Glamping 07:29 Funding Strategies14:17 Crowdfunding & Pre-Booking18:52 Marketing Strategies22:25 De-Risking Projects in Hospitality 23:26 Revenue Share Models24:52 Potential Returns for Investors26:28 Marketing for Landowners28:14 "Instagrammable" Glamping Units 34:46 Partners & Operators 38:07 Contingency Plans40:38 Landowner and Investor Opportunities42:12 Outro

In this episode, we meet Robert and Yervant Wei from Pairon Tools. The father and son duo share what inspired Yervant when he was just 13 years old, the process of bringing the LiftMate Glide200 to life and success of the marketing strategy rooted in providing a practical solution to a cross-industry problem.  Links: Work with us: https://tinyurl.com/4yum3wfn  LiftMate Glide200: https://pairontools.com/products/lift-slide-cart

In this episode we meet Will and Anthony from Wonky Penguin Games to talk about the inspiration behind their festive card game Wicked Christmas, the lessons they learned during their first crowdfunding campaign, and the challenges of picking the right time to crowdfund a holiday themed game. Links:Work with us: https://tinyurl.com/3vn5nw6c Wicked Christmas: https://wonkypenguingames.com/products/wickedchristmas

In this episode we catch up with Logan Fitz of Glasshouse Games to discover how a pandemic era idea grew into a successful card game. We go behind the scenes of Whisker Wars’ humor and relatability-driven pre-launch strategy and the marketing campaign that raised over $150K on Kickstarter. Links: Work with us: https://tinyurl.com/mrxke3nc Whisker Wars: https://www.glasshousegames.co/whisker-wars

In this episode we’ll discover how The Frog Fortress: The Ultimate Habitat for Frogs is changing the game for amphibian enthusiasts and nature lovers alike and how they leveraged crowdfunding to bring their project to lifeLinks:Work with us: https://tinyurl.com/2zw9upw9Frog Fortress: https://www.froggyforts.com/

Launch your product in the next 90 days 🚀 Start here:⁠ https://hubs.ly/Q03GjTdx0⁠ In this episode we’ll discover how Emily had been working in tech for 20 years to building a successful game publishing company in just 1 year, with her first launch raising $271K Work with us:  https://tinyurl.com/4zj6ckf9Pink Hawk Games: ⁠https://www.pinkhawkgames.com/

Episode 60: Masters of Crowdfunding—In this episode we’ll discover how how this innovative golf trolley combines cutting-edge technology and design to give players a hands-free, smarter experience on the golf course and how they used crowdfunding to bring their businesses to life. Links:Work with us: https://tinyurl.com/muedu7rfiXi: https://www.ixi.golf/

In this episode we’ll discover why this magnetic belt is turning heads and securing waists around the world and how they leveraged this crowdfunding strategy to raise over $200k for presales. Links:Work with us:https://tinyurl.com/2becdyz8iXi: https://distilunion.com/

In this episode, Whit Hansen shares his journey in crafting the drop pillow including finding his right audience, manufacturing from a remote place, and marketing strategies.Links:Work with us: https://tinyurl.com/5cxhb3smWhit’s Website:https://www.facebook.com/thedroppillow/