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What if the secret to scaling your business isn't spending more on ads, but building your own lead generation machine? In this episode of What Are You Made Of?, Mike "C-Roc" sits down with Peter Roth, CEO of Scalify, to explore how home service businesses can take control of their lead generation through outbound call centers instead of relying on expensive third-party leads. Peter shares his unconventional entrepreneurial journey, from launching a cigar kiosk with just $5,000 to building businesses in HVAC and solar, eventually discovering the power of cold calling. He opens up about the costly lessons he learned along the way, including losing nearly $250,000 while figuring out how to build a successful call center operation. Together, Mike and Peter discuss the importance of knowing when to pivot, building systems that allow businesses to scale, and why being busy doesn't always mean being productive. Peter also breaks down why traditional advertising often overlooks a massive pool of potential customers and how strategic outbound calling can turn those untapped opportunities into qualified appointments. Whether you're a home service business owner, entrepreneur, or sales professional looking to generate more leads and build a scalable business, this conversation offers valuable insights into persistence, smarter marketing, and creating opportunities instead of waiting for them. Website- www.scalifyco.com Social Media Links/Handles: https://www.facebook.com/officialpeterroth https://www.instagram.com/officialpeterroth/reels/

What does it take to break free from expectations, build meaningful relationships, and create a life filled with purpose and adventure? In this episode of What Are You Made Of?, Mike “C-Roc” sits down with Scot McKay, founder of X & Y Communications, relationship strategist, and host of The Mountain Top Podcast, for an engaging conversation about personal growth, confidence, relationships, and living life on your own terms. Scot shares his journey from a successful but unfulfilling corporate career to discovering his passion for helping men and women build stronger, healthier relationships. He opens up about the experiences that shaped his approach to dating and marriage, why genuine confidence matters more than appearances, and how mutual respect, emotional safety, and authenticity create lasting connections. The conversation also takes an adventurous turn as Scot reflects on traveling to over 100 countries with his wife, Emily, including an unforgettable visit to North Korea that challenged his perceptions and reinforced his curiosity about the world. From overcoming setbacks and redefining masculinity to embracing freedom and pursuing a life of fulfillment, Scot reminds us that true success isn't about meeting society's expectations. It's about having the courage to create a life that reflects who you really are. Tune in for an inspiring and entertaining conversation about relationships, resilience, personal freedom, and the power of living authentically. Website-https://www.scotmckay.net https://www.instagram.com/realscotmckay/

In this episode of What Are You Made Of?, Mike "C-Roc" sits down with Nick Day, CEO and co-founder of JGA Recruitment Group, bestselling podcast host, author of The Payroll Pivot, and executive coach, for a powerful conversation about resilience, overcoming fear, and finding the courage to move forward when life changes unexpectedly. Nick opens up about a life-altering tragedy that reshaped his perspective on success, purpose, and personal growth. From navigating grief and self-doubt to completing Ironman races and building successful businesses, he shares how his toughest experiences inspired him to help others break through the fears holding them back. Through his Fear to Bold initiative, Nick introduces The Fear Equation™, explaining how anxiety, uncertainty, and imagination influence our decisions and how recognizing these patterns can help us take action with greater confidence. He and C-Roc also explore the future of AI in the workplace, the changing role of payroll and HR, and why human connection remains essential in an increasingly automated world. This episode is a reminder that fear doesn't have to define our future. Sometimes, the greatest breakthroughs come from facing what scares us, embracing change, and discovering what we're truly made of. Tune in for an inspiring conversation about courage, reinvention, leadership, and turning life's hardest challenges into opportunities for growth. Website: www.jgarecruitment.com www.thepayrollpivot.com www.feartobold.com Social Media Links/Handles: https://www.instagram.com/nickdayfeartobold/ https://www.linkedin.com/in/nickday/

What does it take to build a business that creates lasting impact while staying true to your purpose? In this episode of What Are You Made Of?, Mike “C-Roc” sits down with Lena Linh Franklin, conscious business leader, international speaker, transpersonal psychotherapist, and Founder and CEO of LF Global Advisory House and The SOURCE™, to explore the intersection of ancient wisdom, modern innovation, conscious leadership, and entrepreneurship. Lena shares her remarkable journey from Division I collegiate athlete to global entrepreneur, revealing how resilience, personal loss, spiritual awakening, and unwavering faith shaped her mission to transform the way we approach business, wellness, and human potential. She takes us behind the scenes of LF Global Advisory House and The SOURCE™, where she is reimagining luxury hospitality through regenerative wellness experiences, longevity practices, and emerging technologies. She also discusses her vision for supporting female-founded businesses and creating enterprises that balance profitability with positive global impact. Throughout the conversation, Lena opens up about the profound influence of her Vietnamese heritage, the lessons she learned from her mother's passing, overcoming betrayal and setbacks in business, and the importance of trusting your purpose even when the path forward isn't clear. This episode is a powerful reminder that true success isn't just about what you build—it's about who you become along the way and the impact you leave behind. Tune in for an inspiring conversation about resilience, spirituality, conscious entrepreneurship, and building a legacy that goes beyond profit. Website- www.lenafranklin.com Social Media Links/Handles: https://www.instagram.com/iamlenafranklin/?hl=en https://www.linkedin.com/in/lena-linh-franklin-922aa199/

What does it take to turn life's toughest challenges into opportunities for growth, success, and reinvention? In this episode of What Are You Made Of?, Mike "C-Roc" sits down with Anna David, New York Times bestselling author of eight books and founder of Legacy Launch Pad Publishing, to explore the power of grit, perseverance, and building a life and business rooted in purpose. Anna shares her remarkable journey from battling addiction and finding sobriety to becoming a successful author, media personality, and entrepreneur. She opens up about the lessons she's learned through personal struggles, unexpected opportunities, and career transformations, revealing how surrendering control, embracing gratitude, and staying persistent have shaped her success. The conversation also dives into the realities of traditional publishing, the importance of building authority through books and podcasts, and why true success goes far beyond book sales, money, or fame. Anna explains how entrepreneurs can leverage their expertise to create lasting credibility, attract bigger opportunities, and build meaningful businesses. Mike "C-Roc" and Anna also discuss the power of networking, surrounding yourself with the right people, and recognizing the difference between external recognition and genuine fulfillment. Anna shares her exciting vision for expanding her business into Authority Empire, helping entrepreneurs grow their influence through publishing, podcasting, speaking, and strategic visibility. This episode is a powerful reminder that success isn't just about what you achieve—it's about who you become along the way. Tune in for an inspiring conversation about resilience, reinvention, authenticity, and turning your experiences into a lasting legacy. Website:www.annadavid.com Social Media Links/handles: https://www.instagram.com/annabdavid/?hl=en https://www.linkedin.com/in/annabdavid/

What happens when you achieve financial success but still find yourself searching for purpose and fulfillment? In this episode of What Are You Made Of?, Mike "C-Roc" sits down with Paul Ollinger, comedian, writer, former Facebook executive, and host of the Reasonably Happy podcast, for an insightful and entertaining conversation about success, money, identity, and the pursuit of happiness. Paul shares his journey from growing up in a large family to building a successful career in the tech industry, including becoming one of Facebook's early employees. Despite achieving the financial freedom he once dreamed of, Paul discovered that money alone couldn't provide the meaning and fulfillment he was looking for. Through humor, honesty, and personal reflection, Paul opens up about walking away from corporate success, rediscovering his passion for stand-up comedy, and learning to define success on his own terms. He and C-Roc explore the challenges of separating identity from career achievements, overcoming the fear of judgment, and finding purpose beyond financial milestones. As a comedian who headlines across the United States and host of Reasonably Happy, where he's interviewed remarkable figures including LL COOL J, Deepak Chopra, Nobel laureates, and world-class athletes, Paul brings a unique perspective on what it truly means to live a successful and fulfilling life. Tune in for a thought-provoking conversation about chasing dreams, redefining success, embracing change, and discovering why having everything you thought you wanted doesn't always mean having everything you need. Website-https://words.paulollinger.com/ Social Media Links/Handles: https://www.facebook.com/PaulOComedy https://www.instagram.com/paul_ollinger/?hl=en https://x.com/Paul_Ollinger

What does it take to build a successful business, challenge the traditional healthcare system, and help people take control of their health? In this episode of What Are You Made Of?, Mike "C-Roc" sits down with Julian Becerra, Co-Founder and CEO of Overtime Men's Health, to discuss his journey from college dropout and door-to-door salesman to building a nationwide telehealth company focused on health optimization, performance, and longevity. Julian shares how relentless persistence, unwavering self-belief, and a willingness to take risks helped him turn an ambitious idea into a growing business. From breaking sales records at a young age to facing financial struggles, nearly running out of money, and eventually expanding Overtime Men's Health across all 50 states, his journey is a powerful example of what happens when determination meets action. He opens up about the challenges of entrepreneurship, the importance of building a strong team, and why staying committed to your mission matters most when things get difficult. The conversation also explores the growing importance of men's health, hormone optimization, and personalized healthcare. Julian explains why understanding testosterone levels, identifying deficiencies, and using advanced diagnostics can help people make more informed decisions about their health. He also shares how Overtime Men's Health is challenging the traditional healthcare model by making personalized care more accessible through telemedicine, with a vision of creating an integrated health platform that brings diagnostics, treatment, and wellness solutions together. Beyond healthcare, Mike "C-Roc" and Julian dive into the lessons learned from door-to-door sales, the power of effective communication, and how building genuine trust through social media can transform a business. They also discuss fitness, discipline, nutrition, and the mindset required to consistently push beyond personal limits. For Julian, the same relentless drive that fuels his workouts and personal growth is what keeps him moving forward as an entrepreneur. This episode is a powerful reminder that success isn't defined by age, background, or circumstances, but by persistence, discipline, and the willingness to keep going when others might quit. Whether you're an entrepreneur looking to build something meaningful or someone ready to take greater ownership of your health and performance, Julian's story offers valuable insights into creating lasting success and living with purpose. Tune in for an inspiring conversation about resilience, entrepreneurship, health optimization, and what it truly means to be made of something greater. Website- otmens.com https://www.instagram.com/juulianbecerra/?hl=en

What if the key to healing isn’t just treating the symptoms, but understanding what your body and emotions are trying to tell you? In this episode of What Are You Made Of?, Mike “C-Roc” sits down with Dr. Kelly K. McCann, a triple board-certified physician, integrative medicine expert, and founder of The Spring Center, for a powerful conversation about the connection between physical health, emotional healing, and personal transformation. Dr. Kelly shares her unconventional journey from studying opera and music to becoming a physician, driven by her passion for helping people heal beyond the limitations of conventional medicine. Drawing from her experience treating complex chronic illnesses and her own personal health challenges, she explains why true healing requires looking at the whole person—mind, body, and spirit. Together, Mike "C-Roc" and Dr. Kelly explore the importance of self-care, the hidden impact of suppressed emotions, and how unresolved experiences can influence our reactions, relationships, and overall well-being. They discuss why constantly pushing ourselves and putting others first can lead to burnout, and how learning to recognize and process difficult emotions can create space for greater clarity, authenticity, and inner peace. Dr. Kelly also introduces The Unforgetting Project, her nine-week transformational program designed to help people reconnect with themselves by learning to fully experience their emotions rather than suppress or avoid them. She shares her belief that emotional healing isn't about controlling what we feel, but allowing ourselves to move through those feelings toward deeper self-awareness and wholeness. This episode is a reminder that strength isn't always about pushing harder or doing more. Sometimes, it's about slowing down, honoring your emotions, and giving yourself permission to heal. Website: drkellymccann.com unforgettingproject.com Social Media Links/Handles: https://www.instagram.com/drkellymccann/?hl=en https://www.instagram.com/unforgettingproject/?hl=en https://www.instagram.com/thespringcenter/?hl=en

What does it really take to live a life of freedom, purpose, and true well-being? In this episode, we sit down with Luke Storey, renowned wellness expert, author, and host of The Life Stylist podcast, which has reached over 14 million downloads since its launch in 2016. With nearly three decades dedicated to exploring personal growth, spirituality, addiction recovery, and human optimization, Luke shares powerful insights on breaking free from limiting beliefs, healing from within, and creating a more meaningful and fulfilling life. From alternative healing practices and spiritual awakening to emotional resilience, conscious relationships, and the pursuit of inner peace, Luke offers a refreshing perspective on what it means to truly thrive. He also brings his unique philosophy on transformation and self-discovery, themes that resonate throughout his journey and his upcoming debut book, A Horse Named Lonesome. Tune in for an inspiring conversation about healing, self-discovery, and the power of living with intention, authenticity, and purpose. Website-https://lukestorey.com Social Media Links/Handles: https://facebook.com/LukeStoreyPod https://instagram.com/lukestorey https://x.com/MrLukeStorey https://youtube.com/@lukestorey https://t.me/lukestorey

What does it really take to break free from complacency, build a meaningful life, and keep growing through every challenge? In this episode of What Are You Made Of?, Mike "C-Roc" welcomes Chris Anderson, host of The Upgraded Man podcast and founder of Elevate Media Group, for an inspiring conversation about entrepreneurship, perseverance, personal growth, and what it truly means to become a better man. Chris shares his journey from working as an athletic trainer to taking a leap of faith, leaving his career behind, and building a successful digital marketing agency. With nearly 580,000 podcast downloads and a growing audience, he reflects on the power of consistency, embracing failure, and staying committed to your vision even when results seem out of reach. Together, Mike "C-Roc" and Chris explore the lessons learned from building a business, the importance of knowing your value, and why genuine connections matter more than chasing numbers. They also dive into the five pillars of The Upgraded Man—fitness, finances, living fully, relationships, and mindset—and how small, intentional improvements can create lasting change. Chris also opens up about faith, family, loyalty, and the responsibility of leading by example, reminding us that personal growth isn't about achieving perfection but about showing up, learning from our mistakes, and becoming better every day. This episode is a powerful reminder that success isn't a destination. It's a journey built on faith, resilience, consistency, and the courage to keep moving forward. Tune in for an honest and motivating conversation about building a life of purpose, overcoming challenges, and refusing to settle for anything less than your potential. Social Media Links/Hadles: https://www.facebook.com/chrisanderson0491 https://www.instagram.com/chris.t.anderson/

In this episode of What Are You Made Of? show, Mike “C-Roc” sits down with Heather Marianna, entrepreneur, beauty industry powerhouse, producer of a leading celebrity gifting lounge during Oscars and Emmys week, founder of Camp Manifest, and the woman known as the “Manufacturing Queen.” Heather shares her remarkable entrepreneurial journey, from launching her first businesses and building a successful beauty brand to navigating corporate challenges, taking bold financial risks, and creating unforgettable experiences that connect brands with Hollywood celebrities and major media outlets. She opens up about the power of resilience, trusting your instincts, and turning unexpected challenges into opportunities. Heather also reveals how she transformed her manufacturing business during the pandemic, carried on the legacy of a beloved mentor, and built a celebrity gifting experience that helps emerging brands gain exposure, meaningful connections, and opportunities for growth. Throughout the conversation, Heather and Mike "C-Roc" explore why your network truly is your net worth, the importance of giving without expecting anything in return, and why waiting until you feel ready can hold you back from your biggest breakthroughs. This episode is a powerful reminder that success isn't just about what you build—it's about the relationships you nurture, the risks you're willing to take, and the resilience that keeps you moving forward. Website: Beautybrandcoaching.com Social Media Links/Handles: https://www.instagram.com/heathermarianna/?hl=en https://www.instagram.com/camp.manifest/?hl=en https://www.instagram.com/beautybrandcoaching/?hl=en

What if your brain is capable of far more than you realize and the key to unlocking that potential lies in understanding how your mind and nervous system respond to the world around you? In this episode of What Are You Made Of? show Mike “C-Roc” sits down with neuroscience specialist and educator Stefanie Faye to explore how our experiences, emotions, and environment shape the way we think, feel, and show up in life. Drawing on her background in intelligence and nearly two decades of work in neuroscience and human development, including work with organizations such as MIT, Google, Stanford, and the FBI, Stefanie shares fascinating insights into how the brain influences our behavior, relationships, and performance. They dive into the science of attention, the importance of being present, and how our internal state can influence everything from everyday interactions to high-stakes business conversations. Stefanie also explains why resilience isn't about staying positive all the time, but about learning to shift into the mental and emotional states that best serve the moment. Tune in to discover how to become more intentional with your attention, break free from limiting patterns, and better understand the incredible adaptability of the human mind. Website - stefaniefaye.com Social Media Links/handles: https://www.instagram.com/stefanieffaye/?hl=en https://www.youtube.com/c/stefaniefaye

What does it take to unlock your full potential in a world where everything is changing? In this episode of What Are You Made Of? Show, Mike “C-Roc” sits down with Sheena Yap Chan, Wall Street Journal and Publishers Weekly bestselling author, TEDx speaker, and founder of the Human Readiness movement, to explore why success starts with believing in your own potential. Sheena shares her journey from growing up in the Philippines and struggling with representation and self-confidence to building a platform that amplifies women's voices and empowers people to show up as their authentic selves. She explains why organizations need to focus not just on being AI-ready, but on being human-ready, and how confidence, visibility, and self-belief can help people bridge the gap between what they're capable of and what they actually achieve. Together, Mike "C-Roc" and Sheena discuss the importance of people-first leadership, embracing uncertainty, overcoming limiting beliefs, and recognizing that talent alone isn't always enough to reach your full potential. Discover how building human readiness can help individuals and organizations unlock potential, strengthen human connection, and create lasting impact. Website- https://sheenayapchan.com Social Media Links/handles: https://www.facebook.com/sheenayapchan https://www.instagram.com/sheena.yap.chan/?hl=en https://www.linkedin.com/in/sheenayapchan/ https://x.com/sheenayapchan https://www.youtube.com/@sheenayapchan08 https://chirp.me/sheenayapchan

On this episode of the What Are You Made Of? show, Mike “C-Roc” sits down with Jessa Zimmerman, couples counselor, certified sex therapist, author of Sex Without Stress, host of The Better Sex Podcast, and founder of Intimacy with Ease, for an honest conversation about intimacy, desire, and building stronger relationships. Drawing from her personal experience and professional work with couples, Jessa explains how differences in sexual desire, relationship stress, shame, and unrealistic expectations can create a cycle of avoidance that leaves partners feeling disconnected. She shares why these challenges are more common than many couples realize, how open communication and mutual understanding can help rebuild intimacy, and why sex should be a shared experience rooted in genuine desire, connection, and playfulness—not pressure or obligation. Tune in to discover how couples can break unhealthy patterns, rediscover anticipation and fun, and create a more fulfilling intimate connection that strengthens their relationship.Website- https://www.intimacywithease.com https://www.instagram.com/intimacywithease/?hl=en

In this episode of the What Are You Made Of? Show, Mike “C-Roc” sits down with Rhonda Klch, serial entrepreneur, fundability coach, and president of MentorBox, to explore what it takes to build a business that stands out, attract the right investors, and turn relationships into meaningful opportunities. Rhonda shares her approach to fundability, explaining why character, integrity, financial readiness, and a strong power team matter just as much as a great product or a recognizable name. Drawing from her experience working with entrepreneurs, fund managers, and professional athletes transitioning into their next chapter, she discusses the importance of differentiation, accountability, and being willing to learn and adapt. Rhonda also opens up about her entrepreneurial journey, from becoming financially independent at a young age to building a career rooted in service, authentic connections, and helping others succeed. Together, Mike "C-Roc" and Rhonda explore what it means to be truly ready for growth, why past success alone is never enough, and how MentorBox represents a new movement focused on creating value, building stronger relationships, and helping people move forward with purpose.Website- Rhondaklch.com mentorbox.com Social Media Links/Handles: https://www.facebook.com/mentorbox https://www.instagram.com/mentorbox https://x.com/mentorboxonline