Advertise on podcast: Strong Conversations
Rating
5from
This podcast has
59 episodes
Explicit
No
Date created
2023/10/31
Latest episode
2026/09/22
Average duration
23 min.
Release period
26 days
Description
Join Simpson Strong-Tie for Strong Conversations as we invite partners, colleagues and leaders for insightful conversations. Stretch your mind with powerful ideas that will help you evolve how you think about the industry — and your place in it. We’ll dive deep into issues we all face — forging stronger connections and professional relationships along the way. Don’t miss the opportunity to get an in-depth look inside the minds of innovators and leaders who are reshaping and advancing the world we build and live in.
Podcast episodes
Check latest episodes from Strong Conversations podcast
Transforming Construction with AI and Frontline Knowledge
2026/09/22
In this episode:
How ON3 delivers company-approved answers directly to frontline workers Reducing rework and improving quality through instant access to information Creating a secure single source of truth for construction teams The future of AI adoption in the building industry Why on-demand learning is changing workforce training and development
Building the Future: Elevating Women in the Building Industry
2026/09/08
This episode includes:
The explosive growth of the Top Women program Creating opportunities for future industry leaders Attracting and retaining talent across the building industry The power of mentorship, advocacy, and representation Amy's vision for the future of the industry
AI in Residential Construction
2026/08/26
In this episode:
Why AI is a tool that enhances people—not replaces them
How to identify the right AI solution for your business
Ways AI can improve planning, productivity, and collaboration
The biggest opportunities for residential construction in the years ahead
Why the companies that adopt AI now will gain a competitive advantage
Building More Than a Magazine: Creating Community in the LBM Industry
2026/08/11
In this episode:
Why cutting your marketing budget during a downturn may be your biggest mistake
How trust and "share of voice" influence long-term business growth
The role technology is playing in transforming both publishing and building products
Why integrity and community continue to set the industry apart
How LBM Journal is helping develop the next generation of leaders
Your Word Is Your Bond: Leadership Lessons with Russ Kathrein
2026/07/28
In this episode of Strong Conversations, Russ Kathrein, Vice President of Lumber & Building Materials at Do it Best, shares lessons from a lifetime in the building materials industry—from growing up in a family-owned lumber yard to leading one of the industry's largest cooperative organizations. Through stories of resilience, entrepreneurship, and leadership, Russ explains why relationships, community, and adaptability remain the foundation of long-term success.
In this episode:
- Why reputation is your greatest asset
- The keys to building a successful independent lumber business
- How community relationships create lasting competitive advantages
- Leadership lessons earned through adversity, persistence, and experience
- The unforgettable story behind Russ's appearance on The Oprah Winfrey Show
Leading At Scale: How Peter Jackson Manages to Manage It All as CEO
2026/07/14
In Part 2 of this Strong Conversations series, host Sam Marcoux continues the conversation with Peter Jackson, CEO of Builders FirstSource, diving into what it really takes to lead at the highest level. Peter shares how he manages the constant demands on his time, prioritizes what matters most, and stays grounded through daily routines and personal reflection. From intentional calendar management to continuous learning and embracing emerging technologies like AI, he offers a behind-the-scenes look at how great leaders stay focused, adaptable, and effective. The episode closes with candid advice for the next generation—highlighting the power of resilience, hard work, and solving problems to build a meaningful career.
In this episode:
Prioritize what truly matters
Lead with intention and discipline
Stay grounded to stay effective
Embrace tools that elevate performance
Solve problems to create impact
The Making of a Leader: Peter Jackson on Moving, Growing and Finding His Path
2026/06/26
In Part 1 of a two-part series of Strong Conversations, host Sam Marcoux sits down with Peter Jackson, CEO of Builders FirstSource, to explore the journey behind his leadership. From a childhood shaped by constant change to early career missteps and breakthrough moments, Peter shares how adaptability, resilience, and a willingness to chase opportunity defined his path. He reflects on the pivotal moment where ambition was misunderstood, the lessons learned from failure, and the mindset that ultimately propelled him to the CEO role. This episode offers an honest look at how persistence, self-awareness, and bold thinking can turn setbacks into defining moments of success.
In this episode:
Adaptability builds leaders
Failure reveals direction
Ambition invites resistance
Chase the opportunity, not comfort
Bold vision drives outcomes
Big Idea to Big Builds: Dr. Felix Vasquez on Leading with Purpose
2026/06/12
In this episode of Strong Conversations, host Sam Marcoux sits down with Dr. Felix Vasquez, CEO of Hyphen Solutions, to explore his journey from a curious gamer to a technology leader shaping the building industry. From early days coding on Atari systems to leading innovation across complex industries, Felix shares how curiosity, continuous learning, and a commitment to sharing knowledge have defined his career. The conversation dives into the evolution of technology in homebuilding, the importance of connecting fragmented supply chains, and why embracing AI and digital transformation is critical for future success. This episode is a compelling look at how mindset, innovation, and adaptability drive lasting impact.
In this episode:
Curiosity drives opportunity
Never stop learning
Share to scale impact
Simplify through technology
Adopt early, win big
I'd Rather Die Trying: The Incredible Story of Amy O'Connor
2026/05/26
In this episode of Strong Conversations, Amy O’Connor shares a deeply personal and powerful story of resilience, identity, and perspective. A two-time cancer survivor, Amy reflects on facing uncertainty, making impossible decisions, and ultimately rediscovering what it means to simply want your life back.
In this episode:
Facing the unthinkable and choosing to keep fighting
Why she didn’t want a new life—she wanted her life back
The mindset shift that changes everything
A powerful question: would you want your life back as it is today?
A candid, honest conversation about resilience and perspective.
Pressure, Performance and Well-Being: A Mental Health Conversation
2026/05/12
In this powerful episode of Strong Conversations, Rick Davis of Building Leaders, Inc. opens up about mental health, vulnerability, and the unseen pressures within the sales profession. Drawing from personal experience and decades of leadership, Rick shares a candid perspective on depression, stigma, and why seeking help is not a weakness—but a necessity.
In this episode:
Breaking the stigma around mental health in the industry
The hidden pressure of sales and constant performance expectations
How mindset and self-talk shape both success and stress
Why seeking help early can change everything
A candid, important conversation for anyone in leadership or sales.
The Leadership Rebellion: Overthrowing Old School Lumber Yard Thinking
2026/04/28
In this episode of Strong Conversations series, Sunny Bowman, CEO of Dakota County Lumber, joins our host Sam Marcoux and shares what it takes to lead a family business into the future. From second-generation ownership to driving innovation in a traditionally slow-to-change industry, Sunny offers a candid look at balancing legacy, leadership, and forward-thinking strategy.
Key Takeaways:
The responsibility and mindset shift that comes with full ownership and leading a legacy business
How to modernize a traditional industry while staying rooted in core values
Creating a culture of candor, continuous improvement, and team trust
Why independent lumber yards can thrive through agility, innovation, and customer focus
Preparing for the future with technology, AI, and last-mile delivery advancements
Up, Up, Down, Down: Unlocking the Code to Leading Multi-Generational Teams
2026/04/14
In this episode of Strong Conversations, Mike Ellerbrook, Executive Vice President of UFP Site Built, shares his 27-year journey from working in a plant at 18 to leading within a major building products company. The conversation dives into culture, multi-generational leadership, and what it really takes to stay relevant and win in a constantly evolving industry.
Key Takeaways:
- Why culture and having fun at work are essential to long-term success in the industry
- Leading across generations: adapting your style while staying authentic and consistent
- The importance of “dual learning” between experienced leaders and younger talent
- Setting a clear expectation to win—and tailoring how you coach individuals to get there
- Navigating post-COVID market shifts and resetting expectations for sustainable growth
Betting Big: The 2.25 Billion Dollar Dice Roll with Steve Swinney
2026/03/24
In this episode of Strong Conversations: Real Stories, Sam Marcoux sits down with Steve Swinney, CEO and co-founder of Kodiak Building Partners, to unpack what it really means to bet big—and do it thoughtfully.
From launching Kodiak during the Great Recession to leading a 5,500-employee organization into its next chapter with QXO, Steve shares lessons on risk, culture, scaling, and leadership. The conversation blends hard-won business insight with humor, reflection, and a few 1980s hair-metal references along the way.
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Episode Highlights
· Why Kodiak’s biggest bets were bold but calculated
· Lessons from starting a company during the Great Recession
· How culture became the #1 diligence factor in acquisitions
· What it’s like being acquired after 15 years of growth
Steve is the Co-Founder and Chief Executive Officer of Kodiak Building Partners, a transformative force in the building materials industry that he has steered through strategic growth and 40+ acquisitions throughout the past 13 years.
Purchasing, Partnerships, and Perspective: 40 Years with Mitch Wagner
2025/10/14
In the second part of the Strong Conversations Lessons Learned series with 84 Lumber, we talk to Mitch Wagner, Vice President of Purchasing, who reflects on four decades in the building industry. From starting at $4.35 an hour to leading purchasing strategy for one of the most recognized names in the business, Mitch shares lessons on relationships, resilience, and leadership that endure through industry change.
Key Takeaways:
• How 84 Lumber builds careers that span decades
• The importance of long-term relationships with vendors and stores
• Why burning bridges is never an option in a consolidating industry
• Lessons for salespeople on working effectively with purchasing leaders
• The value of mentorship and succession in sustaining company culture
Listening, Learning, Leading: The Frank Cicero Way
2025/09/23
We continue our Strong Conversations Lessons Learned series with an episode with Frank Cicero, COO of 84 Lumber, who reflects on a 42-year career that began with handwritten tickets and grew into leading one of the largest players in the building industry. From mentors who shaped his leadership to lessons in humility, work ethic, and technology, Frank shares what it means to grow with a company while always keeping customers and associates at the center.
Key Takeaways:
• Why long-term success comes from listening to customers and associates
• The influence of mentors and the importance of learning at every stage
• How the building industry has shifted from generalists to specialists—and what’s next with technology
• The leadership values that stand out: hard work, humility, and treating people with dignity