Advertise on podcast: Why They Resonate

There's a hidden marketing gem in a tiny city in Denmark. We need to talk about it... BUILD A BETTER IDEA: Enroll in the Idea Lab now This is my new program to help you develop a stronger premise. Your premise is your insightful, ownable idea. It's highly valuable to others and highly original to you, and you use it to inform your speaking, your messaging, your content and thought leadership. EVERYTHING gets better and easier if you have a stronger idea driving your work. More than expertise, it's how you SEE your expertise, your topic, your industry. Let's build your insightful, ownable idea together. Enroll at jayacunzo.com/ownable-idea *** EPISODE CREDITS:This episode sponsored by Wistia. Hosted and produced by me, Jay Acunzo. Music from Embleton. Produced by Ilana Nevins. *** CONNECT WITH ME: Subscribe to my newsletter to turn inspiration into action. Subscribe to my YouTube channel for regular insights into idea development, signature talk development, and growing a speaking business. Follow me on LinkedIn for random rants and routinely re-thinking how we build our businesses. Learn more about my client advisory work at jayacunzo.comBook me to speak at jayacunzo.com/keynotes *** ABOUT ME, JAY ACUNZOI'm a public speaking and storytelling advisor trusted by bestselling authors, professional speakers, seven-figure coaches, and brands like Disney and Salesforce. Before starting my advisory firm (where I work 1:1 with clients and run group programs), I was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. I've given keynotes across the US and several other countries to marketers and managers, designers and dentists, leaders and landscapers, and my journey as a speaker has been featured in 3 different books. Today, I teach business leaders how to communicate with greater resonance, and I advise paid speakers on how to grow their businesses and their impact. *** IF YOU ENJOY THE SHOW: Leave a review on Apple Podcasts  Leave a rating on Spotify  Thanks for your support! Keep making what matters.

Can we make this closing story more awesome? In the closer for his keynote, Ryan Hawk delivers a metaphorical story. But there are some structural issues, a bit too much "throat clearing," and some golden threads poking through that haven't been pulled quite yet. Plus, Ryan and I talk about what we say to ourselves before hitting the stage, who we admire and how we borrow from them as speakers, and what actually putting in the work as speakers looks like. WATCH THIS ON YOUTUBE Learn more about Ryan, and his speaking, books, and podcast, at https://learningleader.com/ Follow him on LinkedIn: https://linkedin.com/in/ryanhawk12  * KEEP LEARNING: 🧰 Resources for professional speakers: https://jayacunzo.com/speaking-resources 🎤 Book Jay to speak: https://jayacunzo.com/keynotes 📬 Jay's Newsletter: https://jayacunzo.com/newsletter 📈 Work with Jay to find your ownable premise, build your signature talk, and grow your speaking business: https://jayacunzo.com/services * ABOUT THE SHOW: On WHY THEY RESONATE, speakers, authors, experts, and entrepreneurs develop their ideas in real-time, so you can see what it really takes to resonate. Join professional speaker and public speaking advisor Jay Acunzo as you get closer to the process of how exceptional communicators actually craft their materials. You'll hear how new ideas take shape, speeches become great, and stories evolve from meh to memorable. The show is part celebration, part workshop, and you'll walk away ready to compete on the influence of your ideas, not the volume of your marketing. Music for Why They Resonate is by Embleton: https://linktr.ee/embleton This episode is sponsored by Wistia, the platform for all your webinars, podcasting, and video marketing needs. Find all the resources I've made with them to help you with your video marketing: https://wistia.com/explore/jay-acunzo * ABOUT JAY: Jay Acunzo is a public speaking and storytelling advisor trusted by bestselling authors, TED speakers, seven-figure coaches, and brands like Disney, Mailchimp, and Salesforce. Before starting his advisory firm, Jay was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. He’s directed documentaries, hosted podcasts, and created award-winning content for innovative startups and Fortune 500 brands. Today, Jay teaches business leaders how to communicate with greater clarity, influence, and resonance. Keynote Speaking & Business Inquiries: https://jayacunzo.com/

My friend Joe Pulizzi sent me the ideas driving his 2 podcasts and his book, Burn the Playbook. He asked if he was thinking about premise development correctly. Naturally, I had to record my take for you to hear too. BUILD A BETTER IDEA: Enroll in the Idea Lab now Get on the interest list for the new program I'm piloting in November, helpig you find, name, and validate your 1 ownable idea, which you can use to fuel your speaking, messaging, content, and overall platform. Get on the waitlist now. *** EPISODE CREDITS:This episode sponsored by Wistia. Hosted and produced by me, Jay Acunzo. Music from Embleton. Produced by Ilana Nevins. *** CONNECT WITH ME: Subscribe to my newsletter to turn inspiration into action. Subscribe to my YouTube channel for regular insights into idea development, signature talk development, and growing a speaking business. Follow me on LinkedIn for random rants and routinely re-thinking how we build our businesses. Learn more about my client advisory work at jayacunzo.comBook me to speak at jayacunzo.com/keynotes *** ABOUT ME, JAY ACUNZOI'm a public speaking and storytelling advisor trusted by bestselling authors, professional speakers, seven-figure coaches, and brands like Disney and Salesforce. Before starting my advisory firm (where I work 1:1 with clients and run group programs), I was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. I've given keynotes across the US and several other countries to marketers and managers, designers and dentists, leaders and landscapers, and my journey as a speaker has been featured in 3 different books. Today, I teach business leaders how to communicate with greater resonance, and I advise paid speakers on how to grow their businesses and their impact. *** IF YOU ENJOY THE SHOW: Leave a review on Apple Podcasts  Leave a rating on Spotify  Thanks for your support! Keep making what matters.

WATCH THE KEYNOTE BREAKDOWN: https://www.youtube.com/watch?v=5M5GgsisFUc&t=385s In his new keynote opener, Robert Rose has a few golden threads worth pulling. In this interview, we watch a recent performance and pull those threads, stitching a new structure for this opener to really connect. (Hint: it's all about the bookends!) Plus, the worst we've ever bombed, favorite interactions with AV teams, and what we say to ourselves right before hitting the stage. Learn more about Robert, and his speaking, books, and services, at https://robertrose.net/ Follow him on LinkedIn: https://www.linkedin.com/in/robrose/ * KEEP LEARNING:🧰 Resources for professional speakers: https://jayacunzo.com/speaking-resources 🎤 Book Jay to speak: https://jayacunzo.com/keynotes 📬 Jay's Newsletter: https://jayacunzo.com/newsletter 📈 Work with Jay to develop your keynote and grow your speaking business: https://jayacunzo.com/services * ABOUT THE SHOW:On WHY THEY RESONATE, speakers, authors, experts, and entrepreneurs develop their ideas in real-time, so you can see what it really takes to resonate. Join professional speaker and public speaking advisor Jay Acunzo as you get closer to the process of how exceptional communicators actually craft their materials. You'll hear how new ideas take shape, speeches become great, and stories evolve from meh to memorable. The show is part celebration, part workshop, and you'll walk away ready to compete on the influence of your ideas, not the volume of your marketing. Music for Why They Resonate is by Embleton: https://linktr.ee/embleton This episode is sponsored by Wistia, the platform for all your webinars, podcasting, and video marketing needs: https://wistia.com * ABOUT JAY:Jay Acunzo is a public speaking and storytelling advisor trusted by bestselling authors, TED speakers, seven-figure coaches, and brands like Disney, Mailchimp, and Salesforce. Before starting his advisory firm, Jay was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. He’s directed documentaries, hosted podcasts, and created award-winning content for innovative startups and Fortune 500 brands. Today, Jay teaches business leaders how to communicate with greater clarity, influence, and resonance. Keynote Speaking & Business Inquiries: https://jayacunzo.com/

The other day, my cousin shared a quick but scary story about a friend. It's become my favorite example of how experts so often want to help others but only end up hurting their cause. If we want to create real change, we can't make this mistake ourselves. EPISODE CREDITS:This episode sponsored by Wistia. Hosted and produced by me, Jay Acunzo. Music from Embleton. *** CONNECT WITH ME: Subscribe to my newsletter to turn inspiration into action. Subscribe to my YouTube channel for regular insights into idea development, signature talk development, and growing a speaking business. Follow me on LinkedIn for random rants and routinely re-thinking how we build our businesses. Learn more about my client advisory work at jayacunzo.comBook me to speak at jayacunzo.com/keynotes *** ABOUT ME, JAY ACUNZOI'm a public speaking and storytelling advisor trusted by bestselling authors, professional speakers, seven-figure coaches, and brands like Disney and Salesforce. Before starting my advisory firm (where I work 1:1 with clients and run group programs), I was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. I've given keynotes across the US and several other countries to marketers and managers, designers and dentists, leaders and landscapers, and my journey as a speaker has been featured in 3 different books. Today, I teach business leaders how to communicate with greater resonance, and I advise paid speakers on how to grow their businesses and their impact. *** IF YOU ENJOY THE SHOW: Leave a review on Apple Podcasts  Leave a rating on Spotify  Thanks for your support! Keep making what matters.

There's a big difference between asking for audience engagement and ensuring a crowd feels engaged. The first usually annoys people, but the second is mandatory to succeed as a speaker. In this episode, I analyze one of the most engaging keynote openers I've had the pleasure of watching in awhile. It brings people on a short journey, removes objections from their minds, and takes them outside their jobs just long enough to ensure they're open to something really confronting which challenges the conventional wisdom of how to achieve greater influence. The opener is from Chloé Nwangwu, aka the Brand Scientist. Chloé was gracious enough to perform her opener live for us, after which we break it down, celebrate what works, and tweak a few things to make it even better. WATCH THE KEYNOTE BREAKDOWN:https://youtu.be/yz9KWgjwTSQ Learn more about Chloé at https://www.nobiworks.com/ and follow her at https://www.linkedin.com/in/nwangwu/ * KEEP LEARNING:🧰 Resources for professional speakers: https://jayacunzo.com/speaking-resources 🎤 Book Jay to speak: https://jayacunzo.com/keynotes 📬 Jay's Newsletter: https://jayacunzo.com/newsletter 📈 Work with Jay to develop your keynote and grow your speaking business: https://jayacunzo.com/services * ABOUT THE SHOW:On WHY THEY RESONATE, speakers, authors, experts, and entrepreneurs develop their ideas in real-time, so you can see what it really takes to resonate. Join professional speaker and public speaking advisor Jay Acunzo as you get closer to the process of how exceptional communicators actually craft their materials. You'll hear how new ideas take shape, speeches become great, and stories evolve from meh to memorable. The show is part celebration, part workshop, and you'll walk away ready to compete on the influence of your ideas, not the volume of your marketing. Music for Why They Resonate is by Embleton: https://linktr.ee/embleton This episode is sponsored by Wistia, the platform for all your webinars, podcasting, and video marketing needs: https://wistia.com * ABOUT JAY:Jay Acunzo is a public speaking and storytelling advisor trusted by bestselling authors, TED speakers, seven-figure coaches, and brands like Disney, Mailchimp, and Salesforce. Before starting his advisory firm, Jay was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. He’s directed documentaries, hosted podcasts, and created award-winning content for innovative startups and Fortune 500 brands. Today, Jay teaches business leaders how to communicate with greater clarity, influence, and resonance. Keynote Speaking & Business Inquiries: https://jayacunzo.com/

It's a metaphor, calm down. But this is the missing link between someone with expertise and ideas, and someone who actually develops, owns, and grows a business around an ownable, bookable idea. EPISODE CREDITS:This episode sponsored by Wistia. Hosted and produced by me, Jay Acunzo. Music from Embleton. *** CONNECT WITH ME: Subscribe to my newsletter to turn inspiration into action. Subscribe to my YouTube channel for regular insights into idea development, signature talk development, and growing a speaking business. Follow me on LinkedIn for random rants and routinely re-thinking how we build our businesses. *** ABOUT ME, JAY ACUNZOI'm a public speaking and storytelling advisor trusted by bestselling authors, TED speakers, seven-figure coaches, and brands like Mailchimp, Wistia, and Salesforce.  Before starting my advisory firm (where I work 1:1 with clients and run group programs), I was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. I've given keynotes across the US and several other countries to marketers and managers, designers and dentists, leaders and landscapers, and my journey as a speaker has been featured in 3 different books. Today, I teach business leaders how to communicate with greater clarity, influence, and resonance. Learn more about my advisory work at jayacunzo.comBook me to speak at jayacunzo.com/keynotes Watch video versions of some episodes, plus get regular insights into stronger public speaking and growing a speaking business, at youtube.com/jayacunzo *** IF YOU ENJOY THE SHOW: Leave a review on Apple Podcasts  Leave a rating on Spotify  Thanks for your support! Keep making what matters.

Amanda Natividad joins the show to rework the opener of her keynote with Jay. It's extremely data-heavy and leads to a lot of "throat-clearing" by Amanda, which she notices rewatching it. Making things harder, she was introduced onto the stage in a strange way, presenting her with a tricky decision: acknowledge it or push ahead? Amanda is the author of the book, Zero Click Marketing: How to Build Brands and Earn Customers on a Traffic-Starved Web, which she coauthored with Rand Fishkin. WATCH THE KEYNOTE PUNCH-UP:https://youtu.be/cBRIKNYnFx4?is=X9SqqELKNjAOZwio Learn more about Amanda at https://zeroclickmarketing.co/ and follow her at https://linkedin.com/in/amandanat Watch the full keynote from MicroConf: https://linkedin.com/in/amandanat * KEEP LEARNING:🧰 Resources for professional speakers: https://jayacunzo.com/speaking-resources 🎤 Book Jay to speak: https://jayacunzo.com/keynotes 📬 Jay's Newsletter: https://jayacunzo.com/newsletter 📈 Work with Jay to develop your keynote and grow your speaking business: https://jayacunzo.com/services * ABOUT THE SHOW:On WHY THEY RESONATE, speakers, authors, experts, and entrepreneurs develop their ideas in real-time, so you can see what it really takes to resonate. Join professional speaker and public speaking advisor Jay Acunzo as you get closer to the process of how exceptional communicators actually craft their materials. You'll hear how new ideas take shape, speeches become great, and stories evolve from meh to memorable. The show is part celebration, part workshop, and you'll walk away ready to compete on the influence of your ideas, not the volume of your marketing. Music for Why They Resonate is by Embleton: https://linktr.ee/embleton This episode is sponsored by Wistia, the platform for all your webinars, podcasting, and video marketing needs: https://wistia.com * ABOUT JAY:Jay Acunzo is a public speaking and storytelling advisor trusted by bestselling authors, TED speakers, seven-figure coaches, and brands like Disney, Mailchimp, and Salesforce. Before starting his advisory firm, Jay was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. He’s directed documentaries, hosted podcasts, and created award-winning content for innovative startups and Fortune 500 brands. Today, Jay teaches business leaders how to communicate with greater clarity, influence, and resonance. Keynote Speaking & Business Inquiries: https://jayacunzo.com/

This conversation blew my mind, and I found so much clarity talking my friend Jeremy Enns (founder of the Podcast Marketing Academy) as he helped rework my show's strategy so it better serves others and my business at the same time. You’ll hear a BIG realization about 30 or so minutes into our chat, plus get an inside look at the strategy, my creative execution, and how the show connects to other content and my revenue-generating offerings. EPISODE CREDITS: Learn more about Jeremy Enns and the Podcast Marketing Academy This episode sponsored by Wistia. Hosted and produced by me, Jay Acunzo. Music from Embleton. *** ABOUT ME, JAY ACUNZOI'm a public speaking and storytelling advisor trusted by bestselling authors, TED speakers, seven-figure coaches, and brands like Mailchimp, Wistia, and Salesforce.  Before starting my advisory firm (where I work 1:1 with clients and run group programs), I was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. I've given keynotes across the US and several other countries to marketers and managers, designers and dentists, leaders and landscapers, and my journey as a speaker has been featured in 3 different books. Today, I teach business leaders how to communicate with greater clarity, influence, and resonance. Learn more about my advisory work at jayacunzo.comBook me to speak at jayacunzo.com/keynotes Watch video versions of some episodes, plus get regular insights into stronger public speaking and growing a speaking business, at youtube.com/jayacunzo *** IF YOU ENJOY THE SHOW: Leave a review on Apple Podcasts  Leave a rating on Spotify  Thanks for your support! Keep making what matters.

I'm writing my next book! In this episode, I lay out all the details for why I'm taking a risk, where the book fits in the market, and just how much of a delusional project this might be. Then, listen to the empathy statement—a kind of prologue or "starter dough" writing which sets the tone and answers the question, "Why should I care?" Be sure to subscribe to my newsletter for book updates, exclusives, and behind-the-scenes, as well as the chance to submit your stories for inclusion! EPISODE CREDITS: Written and produced by me, Jay Acunzo. Music for Why They Resonate is by Embleton (Instagram - Facebook). *** ABOUT ME, JAY ACUNZOI'm a public speaking and storytelling advisor trusted by bestselling authors, TED speakers, seven-figure coaches, and brands like Mailchimp, Wistia, and Salesforce.  Before starting my advisory firm (where I work 1:1 with clients and run group programs), I was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. I've given keynotes across the US and several other countries to marketers and managers, designers and dentists, leaders and landscapers, and my journey as a speaker has been featured in 3 different books. Today, I teach business leaders how to communicate with greater clarity, influence, and resonance. Learn more about my advisory work at jayacunzo.comBook me to speak at jayacunzo.com/keynotes Watch video versions of some episodes, plus get regular insights into stronger public speaking and growing a speaking business, at youtube.com/jayacunzo *** IF YOU ENJOY THE SHOW: Leave a review on Apple Podcasts  Leave a rating on Spotify  Thanks for your support! Keep making what matters.

In this episode, Seth Godin takes us into how he thinks about storytelling and the intersection of strategy and story, and then we hear him dissect one of his go-to stories.  Plus, Seth and I trade stories in the back half of the episode—business storytelling nerdery on full display. Seth is a world-renowned author, speaker, and thought leader who has written more than 20 bestsellers, including Purple Cow, The Practice, and This Is Marketing. At the time of this recording, Seth was focused on promoting This is Strategy. Together, Seth and I discuss his delightful story about recumbent bikes. This "super-story" has found its way into Seth’s work repeatedly for over a decade. We discuss ‌the evolution of this story, how he conceptualizes status and affiliation, and why focusing on pedagogy as a storyteller is essential.  Also in the episode: why the idea of your "posture" matters for storytellers, the role of the storyteller in the world today, and why smaller stories often have a bigger impact. Learn more about Seth's work and subscribe to his daily blog at seths.blog EPISODE CREDITS: Written and produced by me, Jay Acunzo. For more, subscribe to my newsletter→ Production support for the original edit by Ilana Nevins. Music for Why They Resonate is by Embleton (Instagram - Facebook). *** ABOUT ME, JAY ACUNZOI'm a public speaking and storytelling advisor trusted by bestselling authors, TED speakers, seven-figure coaches, and brands like Mailchimp, Wistia, and Salesforce.  Before starting my advisory firm (where I work 1:1 with clients and run group programs), I was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. I've given keynotes across the US and several other countries to marketers and managers, designers and dentists, leaders and landscapers, and my journey as a speaker has been featured in 3 different books. Today, I teach business leaders how to communicate with greater clarity, influence, and resonance. Learn more about my advisory work at jayacunzo.comBook me to speak at jayacunzo.com/keynotes Watch video versions of some episodes, plus get regular insights into stronger public speaking and growing a speaking business, at youtube.com/jayacunzo *** IF YOU ENJOY THE SHOW: Leave a review on Apple Podcasts  Leave a rating on Spotify  Thanks for your support! Keep making what matters.

The man, the myth, and the legend Andrew Davis appeared in the first-ever episode of the show. We're running it back today, so you can hear how a master operates and thinks. Andrew Davis is a bestselling author and internationally acclaimed keynote speaker. Before building and selling a thriving digital marketing agency, Andrew produced for NBC’s Today Show, worked for The Muppets in New York and wrote for Charles Kuralt. He's appeared in the New York Times, Forbes, the Wall Street Journal, and on NBC and the BBC. Davis has crafted documentary films and award-winning content for tiny start-ups and Fortune 500 brands. Recognized as one of the industry's "Jaw-Dropping Marketing Speakers," Andrew is a mainstay on global marketing influencer lists. Wherever he goes, he puts his infectious enthusiasm and magnetic speaking style to good use teaching business leaders how to grow their businesses, transform their cities, and leave their legacy. Learn more about Drew, his speaking, and his books at akadrewdavis.com EPISODE CREDITS: Written and produced by me, Jay Acunzo. For more, subscribe to my newsletter→ Production support by Ilana Nevins. Music by Embleton (Instagram - Facebook). *** ABOUT ME, JAY ACUNZOI'm a public speaking and storytelling advisor trusted by bestselling authors, TED speakers, seven-figure coaches, and brands like Mailchimp, Wistia, and Salesforce.  Before starting my advisory firm (where I work 1:1 with clients and run group programs), I was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. I've given keynotes across the US and several other countries to marketers and managers, designers and dentists, leaders and landscapers, and my journey as a speaker has been featured in 3 different books. Today, I teach business leaders how to communicate with greater clarity, influence, and resonance. Learn more about my advisory work at jayacunzo.comBook me to speak at jayacunzo.com/keynotes *** IF YOU ENJOY THE SHOW: Leave a review on Apple Podcasts  Leave a rating on Spotify  Thanks for your support! Keep making what matters.

Here's how to turn Why They Resonate into Why YOU Resonate. Plus, a rant in two parts about the troubled relationship between thought leaders with big followings and AI. You see, they've all taken unpaid jobs working for other people. They just don't seem to notice yet. EPISODE CREDITS: Written and produced by me, Jay Acunzo. For more, subscribe to my newsletter→ Music by Embleton (Instagram - Facebook). *** ABOUT ME, JAY ACUNZOI'm a public speaking and storytelling advisor trusted by bestselling authors, TED speakers, seven-figure coaches, and brands like Mailchimp, Wistia, and Salesforce.  Before starting my advisory firm (where I work 1:1 with clients and run group programs), I was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. I've given keynotes across the US and several other countries to marketers and managers, designers and dentists, leaders and landscapers, and my journey as a speaker has been featured in 3 different books. Today, I teach business leaders how to communicate with greater clarity, influence, and resonance. Learn more about my advisory work at jayacunzo.comBook me to speak at jayacunzo.com/keynotes *** IF YOU ENJOY THE SHOW: Leave a review on Apple Podcasts  Leave a rating on Spotify  Thanks for your support! Keep making what matters.

How Stories Happen is now Why They Resonate. Here's why and what to expect next. Plus, learn the single Italian word which says so much about our creative work — and why it's the driving force behind the show's rebrand and revival. EPISODE CREDITS: Written and produced by me, Jay Acunzo. For more, subscribe to my newsletter→ Music by Embleton (Instagram - Facebook). *** ABOUT ME, JAY ACUNZOI'm a public speaking and storytelling advisor trusted by bestselling authors, TED speakers, seven-figure coaches, and brands like Mailchimp, Wistia, and Salesforce.  Before starting my advisory firm (where I work 1:1 with clients and run group programs), I was a digital media strategist at Google and head of content for 3 organizations, including HubSpot. I've given keynotes across the US and several other countries to marketers and managers, designers and dentists, leaders and landscapers, and my journey as a speaker has been featured in 3 different books. Today, I teach business leaders how to communicate with greater clarity, influence, and resonance. Learn more about my work at jayacunzo.com. *** IF YOU ENJOY THE SHOW: Leave a review on Apple Podcasts  Leave a rating on Spotify  Thanks for your support! Keep making what matters.

I've been through the ringer these past few years and come out the other side with something special. It's time for a transparent look inside my business.  *** To get regular advice, frameworks, and stories helping you communicate with greater clarity and resonance, subscribe to my newsletter→ PS: As mentioned in previous episodes, please expect a name change and cover art change for the show soon. Can't wait for things to come! *** ABOUT ME, JAY ACUNZOI work with entrepreneurs, execs, and teams on the journey from competent to resonant. To do that, I help transform your thinking into clear, captivating ideas, speeches, and IP. Stop chasing attention. Become the one others seek. I’m a former marketing leader at Google and HubSpot and globally touring speaker and author. I've spent 20 years building the exact thought leadership I now help clients create—as a practitioner-peer, not a coach with templates. Work with me 1:1, book me to speak, or explore free resources at jayacunzo.com Don't market more. Matter more. Think resonance over reach. Don't be the best. Be their favorite. *** IF YOU ENJOY THE SHOW: Leave a review on Apple Podcasts  Leave a rating on Spotify  Thanks for listening!