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Behind The Design

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Categories
Country
United States
This podcast has
33 episodes
Language
English
Explicit
No
Date created
2024/03/26
Latest episode
2026/01/28
Average duration
51 min.
Release period
22 days

Description

Welcome to Behind the Design, a podcast where we unfold the details behind the designs we know and love and explore how each project comes to life. I’m Camilla Ingall, owner of Unfolded, an interior design and styling studio. In this podcast series, we dive into the details with our industry experts covering topics such as the creative process, latest design trends and how we, as an industry, work together to meet the brief and overcome challenges.

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33. From Vintage Store to National Brand: The MCM House Story
2026/01/28
Trends come and go, but brands built on craft, instinct, and resilience tend to stick around. In this episode of Behind the Design, host Camilla Ingall sits down with Charles Hinckfuss, founder and creative force behind MCM House. Charlie shares the unpolished reality behind building one of Australia’s most recognisable furniture brands, from early days focused purely on survival, to growing a national retail presence grounded in craft, instinct, and energy. This conversation goes beyond aesthetics to explore what actually sustains a creative business over decades: trusting your eye, understanding materials deeply, resisting trends, and building a team culture that feels supported and excited by the work. You’ll hear how Charlie’s early hands-on making shaped MCM House’s DNA, why texture and material honesty matter more than polish, and how resilience, humour, and momentum play a bigger role in success than any rigid plan. This episode is a reminder that great design isn’t about chasing what’s new, it’s about creating work that still feels right years later. What You learn in this episode: * Timeless design outlives trends; Charlie explains why MCM House avoids trend-driven aesthetics in favour of materials and forms that age well over time. * Energy drives execution; From retail spaces to team culture, energy and mood directly shape outcomes — creatively and commercially. * Craft builds credibility; Early hands-on making gave Charlie a deep understanding of furniture that still informs MCM House today. * Growth without identity loss is possible; Scaling doesn’t have to dilute creativity when the brand is anchored in clear values and instinct. Follow MCM House:https://www.mcmhouse.com Follow Unfolded: Website: https://www.unfolded.com.au/Instagram: https://www.instagram.com/unfolded_ 00:00 – Introduction 02:13 – From Vintage Retail to Furniture Making: The Chuck & Bob Years 04:09 – Why Experience Matters More Than Products in Retail Design 07:25 – Taking Creative Risks and Backing Yourself 09:16 – Touching Every Part of the Business as a Founder 11:41 – Choosing Materials: Fabric, Timber, Texture & Honesty 13:00 – Trends vs Timeless Design 14:17 – Growing a Brand in Sydney’s Competitive Retail Market 17:01 – What Does MCM Actually Stand For? 17:59 – Retail Expansion vs International Growth 19:03 – Opening Stores Across Australia 20:13 – Building a Team and Letting Go of Control 21:51 – Energy, Mood & Leadership in Creative Teams 24:05 – The Reality of Working Seven Days a Week 25:02 – Expanding Into Commercial & Hospitality Design 27:12 – Using Movies and Culture as Creative Direction 30:00 – The Hardest Parts of Growing a Product-Based Brand 34:23 – One Piece of Advice for Anyone Starting a Design Brand 38:56 – Design Trends That Need to Go 40:21 – Final Reflections & Episode Takeaways interior design podcast MCM House Australian furniture design timeless interior design design brand building furniture design process interior design trends vs timeless creative business resilience retail design experience materials and texture in design how to build a furniture brand in Australia designing furniture without following trends interior design brand storytelling scaling a creative business without losing identity
32. Quiet Luxury Explained: Inside Daniel Boddam’s Design Philosophy
2026/01/07
Design doesn’t need to shout to make an impact. In this episode of Behind the Design, Camilla Ingall sits down with Daniel Boddam, founder of Daniel Boddam Studio, to unpack his philosophy of quiet living; a design approach rooted in restraint, calm, and deep respect for the Australian landscape. Daniel shares his journey from architecture into furniture design, why he deliberately plays the long game, and how designing with nature (not trends) creates homes and objects that feel timeless, grounded, and human. This conversation goes beyond aesthetics. It explores how spaces should feel, how materials age, and why true luxury today is found in simplicity, not excess. In this episode, we explore: What quiet luxury really means (and why it’s misunderstood)Designing architecture and furniture that belongs to the Australian landscapeThe role of texture, sound, touch, and material honesty in great designWhy restraint and patience lead to better creative outcomesBalancing architecture, furniture, business growth, and personal boundariesDesigning homes that age well; emotionally and materially If you’re an architect, interior designer, builder, or design-aware homeowner, this episode will reframe how you think about calm, timeless design. Follow Daniel Boddam: Daniel Boddam Studio: https://danielboddam.com Follow Unfolded:Website: https://www.unfolded.com.au/Instagram: https://www.instagram.com/unfolded_ Behind the Design is hosted by Camilla Ingall, founder of Unfolded, an interior design and styling studio based in Sydney and the Central Coast. 00:00:00 - Introduction 00:00:32 - Welcome to Behind the Design 00:01:16 - Interview with Daniel Bottom 00:01:42 - Daniel's journey into design 00:03:16 - Transition from architecture to furniture design 00:06:00 - Challenges and changes in design journey 00:07:54 - Managing a design studio 00:11:06 - Balancing architecture and furniture design 00:12:32 - Quiet living philosophy 00:15:17 - Unfolded: Interior Design and Styling Studio 00:15:34 - Material Preferences and Sensory Design 00:17:43 - Reflecting on Past Experiences and Influences 00:19:15 - Client Briefs and Diversification 00:21:38 - Designing for the Australian Landscape 00:23:31 - Sculptural Simplicity in Design 00:24:32 - Balancing Function and Aesthetics 00:29:48 - Future Plans for the Studio 00:30:35 - Opening a Furniture Showroom and Expanding Overseas 00:31:26 - Reflections on the Pace of Work and Growth 00:32:46 - Managing Work-Life Balance 00:33:05 - Sustainability in Work and Avoiding Burnout 00:35:09 - Strangest Client Requests 00:36:34 - Closing Remarks
31. From Designer to Owner-Builder: Lessons Learned on the Job with Stephanie Ferrara
2025/12/17
In this episode, Camilla sits down with Stephanie Ferrara, founder of Laidback Lee Design, to explore how she built a growing design studio while renovating her own family home as an owner-builder and raising two young daughters. Steph shares how a Covid job cut sparked her leap into business, what she’s learned from flipping character homes, and how stepping onto site as a woman and now a builder has reshaped her confidence and communication. Together, they unpack the realities of running a design studio in the thick of motherhood, delegation, renovation setbacks, and the mindset shifts that help Steph stay grounded through it all. In this episode, we explore: • How Steph launched Laidback Lee Design and grew it into a five-person studio • The emotional and practical realities of motherhood while running a design practice • What it’s really like to be an owner-builder and manage a full renovation • The mindset shifts required to delegate, hire, and step back from doing everything yourself • Timeless design vs personality-driven design and how Steph navigates both • Why slowing down, working with your capacity, and trusting your path matters in business and in life Whether you’re an interior designer, owner-builder, renovator, creative parent, or someone who loves hearing the unfiltered stories behind design careers, this conversation is grounding, generous, and full of the permission so many of us need. Follow Laidback Lee Design: Business Instagram: instagram.com/laidbacklee_design Business Tiktok: https://www.tiktok.com/@laidbackleedesign Reno diaries for personal project: https://www.instagram.com/finalmente_renodiary/ Follow Unfolded: Website: https://www.unfolded.com.au/ Instagram: https://www.instagram.com/unfolded_ 00:00:00 – Introduction & Background 00:01:30 – Introducing Stephanie Ferrara 00:02:21 – Stephanie’s Path to Founding Laidback Lee Design 00:04:06 – Starting a Business During Major Life Changes 00:07:09 – Stephanie’s Renovation & Flip Experiences 00:08:16 – Upcoming Renovation Plans 00:11:04 – Key Challenges in Project Management 00:12:05 – Building the Laidback Lee Design Team 00:13:49 – Delegation, Confidence & Scaling 00:15:19 – Stephanie’s Evolving Role 00:17:01 – Stepping Into the Builder Role 00:17:36 – White Card & Owner-Builder Certification 00:20:41 – Motivation & Women’s Empowerment 00:22:30 – Balancing Work, Life & Motherhood 00:30:24 – Adapting to Client Personalities 00:32:43 – Clear Communication with Clients 00:34:32 – Navigating Delays & Project Challenges 00:35:00 – Confidence in Client Relationships 00:37:48 – Vulnerability in Life & Business 00:43:18 – Postpartum Impact on Work & Identity * Interior design * Australian designer * Creative entrepreneur * Design studio * Renovation * Owner-builder * Residential interiors * Heritage renovation * Studio leadership * Creative motherhood * Women in design * Client communication * Design inspiration * Small business growth * Authentic design process
30. Women Redefining Leadership Through Creative, Multidisciplinary Design
2025/11/26
In this episode, Camilla sits down with Dani Dean, founder of The Make Haus, to explore the evolution of her multidisciplinary studio, spanning florals, interiors, spatial design, commercial installations, and standout projects like the David Jones Flower Show. Together, we unpack what it truly looks like to juggle creativity, business, and motherhood. Dani shares why she refuses to niche down, how she cultivates inspiration across disciplines, and why downtime is an essential part of her process, not a luxury. Camilla also reflects on how burnout has surfaced in her own design practice, and the permission creatives need to slow down, reset, and design from a grounded place. In this episode, we explore: • How Dani built a studio spanning multiple creative pillars • The emotional and practical realities of motherhood in design • How burnout shows up for creatives, and how to work differently • The contrasting mindsets behind commercial vs residential design • The importance of intuition, experimentation, and creative stillness Whether you’re an interior designer, stylist, floral artist, creative entrepreneur, or simply someone who loves hearing the real stories behind design careers, this episode is full of depth, clarity, and the kind of permission creatives crave. Follow Unfolded: Website: https://www.unfolded.com.au/ Instagram: https://www.instagram.com/unfolded_ 00:00:00 – Welcome & Episode Intro 00:00:56 – Meet Dani Dean: The Mind Behind The Make Haus 00:02:27 – How an Interior Path Emerged from Creative Curiosity 00:02:39 – The Moment The Make Haus Expanded Beyond One Discipline 00:08:20 – How Clients Engage Dani Across Interiors, Florals & Events 00:09:32 – Why Dani Refuses to “Pick a Lane” 00:09:50 – Choosing Interiors: The Career Decision That Stuck 00:11:16 – Motherhood, Boundaries & Designing with Less Noise 00:14:46 – How Partner Support Makes Creative Careers Possible 00:18:01 – From Fashion Roots to Interiors & Spatial Design 00:18:30 – Inside Dani’s Intuitive, Tactile Design Process 00:22:13 – What Makes The Make Haus Team Work 00:24:11 – Sources of Inspiration: Objects, Observation & Environment 00:28:14 – Switching Gears: Commercial vs Residential Mindsets 00:29:47 – The Projects That Changed Dani’s Creative Trajectory 00:30:53 – Behind the Fiore Sandwich Shop Concept 00:31:25 – Turning a Client Brief into a Lived Experience 00:33:23 – Why Creative Downtime Isn’t Optional 00:34:25 – Early Signs of Burnout & What Dani Learned 00:40:58 – What’s Next for The Make Haus * Interior design * Australian designer * Creative entrepreneur * Design studio * Multi-disciplinary design * Floristry * Event styling * Residential interiors * Commercial design * Creative process * Women in design * Design inspiration * Creative motherhood * Design business * Burnout recovery
29. The Art & Science of Facade Design: How Troy Donovan Shapes Iconic Buildings
2025/11/05
This episode of Behind the Design features Troy Donovan, Principal Facade Designer at Prism Facades, whose work bridges architecture, engineering, and creative storytelling. From sketching in a notebook to leading large-scale projects with firms like Grimshaw Architects, Troy shares how facade design shapes the way we experience buildings, from the Sydney Opera House to the Australian War Memorial. He is based in New Zealand and leads his work from an office in Sydney. In this thoughtful and grounded conversation, Troy opens up about his design process, the importance of collaboration, and how the smallest details can transform both a structure and the emotions it evokes. He reflects on the lessons learned through mistakes, the enduring value of sketching, and what it really takes to bring architectural visions to life. Expect to learn: • How facade design connects creativity, functionality, and craftsmanship • The journey from industrial design to international architecture projects • Why sketching remains a powerful design tool in a digital age • What it takes to preserve heritage while innovating with modern materials • How mistakes and experimentation lead to growth and better design outcomes • Insights into the creative partnerships that shape landmark Australian buildings Whether you are an architect, designer, or creative problem-solver, this episode will inspire you to see buildings in a new light and appreciate the artistry behind every facade. Follow Unfolded: https://www.unfolded.com.au/ https://www.instagram.com/unfolded_ 00:00:52 – Meet Facade Designer Troy Donovan 00:02:32 – From Industrial Design to Architecture 00:03:16 – Studying Architecture and Finding Facades 00:06:10 – Sketching the Path to Facade Design 00:08:11 – What a Facade Designer Does 00:10:18 – Collaboration in Architecture and Engineering 00:11:04 – The Art and Science of Facades 00:12:36 – Experience and Intuition in Design 00:14:19 – The Ideal Facade Design Client 00:15:14 – Creativity and Teamwork at Prism Facades 00:18:07 – Working on Global Architecture Projects 00:18:59 – Heritage Buildings and Modern Challenges 00:19:39 – Hidden Design and Accessibility 00:24:05 – Using Instagram to Share Design Insights 00:27:37 – Teaching Facade Design Online 00:31:51 – Lessons from Design Mistakes 00:33:36 – Turning a Design Error into Success 00:36:13 – Why Sharing Mistakes Matters 00:38:15 – Relationships and the Future of Prism Facades * facade design * architecture podcast * building envelopes * Sydney architecture * design process * Australian architects * sustainable design * building innovation * architectural detailing * sketching for designers * creative collaboration * design storytelling * design education * design inspiration * Grimshaw Architects * Opera House design * Prism Facades
28. Creative Burnout, Boundaries & The Business of Design - Lessons from Smac Studio
2025/10/15
This episode of Behind the Design features Shona McElroy from Smac Studio, one of Australia’s most exciting emerging interior designers. What began as a side project has evolved into a thriving studio known for its bold use of materials, thoughtful detail, and high-end residential interiors that balance precision with personality. In this honest and grounded conversation, Shona opens up about the realities of building a creative business; from hiring the right people and managing clients to setting boundaries, avoiding burnout, and staying inspired in a fast-moving design industry. Expect to learn: How Smac Studio grew from an “accidental” start-up into a five-person design studioThe secret to scaling without losing your creative identityHow to build client trust and set boundaries that protect your processWhy burnout and imposter syndrome are part of every creative’s journeyThe truth behind design trends like Modern Spanish and Modern MediterraneanWhat it takes to grow a sustainable, fulfilling design business Whether you're an interior designer, architect, or creative founder, this episode will inspire you to grow with confidence and clarity. And if you're planning to renovate or build from scratch, this podcast is packed with insights to guide your journey. Connect with Smac Studio https://www.instagram.com/smac_studio https://www.smacstudio.com.au/ Follow Unfolded: https://www.unfolded.com.au/ https://www.instagram.com/unfolded_ 00:00:00 – Welcome to Behind the Design 00:00:36 – Meet Shona from Smac Studio 00:02:01 – How Smac Studio Began 00:05:15 – Scaling a Design Business 00:06:00 – Delegation and Building a Team 00:08:05 – Balancing Growth and Client Demands 00:10:12 – Design Trends vs. Timeless Interiors 00:13:24 – Creating Trust with Design Clients 00:15:13 – Developing a Signature Design Style 00:17:33 – Why the Concept Phase Matters 00:20:17 – Managing Revisions and Client Feedback 00:26:05 – Modern Spanish & Mediterranean Design Trends 00:28:50 – Social Media’s Impact on Interiors 00:30:29 – DIY vs. Professional Interior Designers 00:34:10 – Career Highs, Lows & Lessons Learned 00:39:54 – People Pleasing in Creative Business 00:43:54 – Dealing with Burnout in Design 00:47:40 – Recovering and Regaining Creativity 00:51:15 – Building Team Culture & Collaboration 00:55:00 – Imposter Syndrome in Design 00:58:41 – What’s Next for Smac Studio * Smac Studio * Shona McElroy * Interior design podcast * Creative burnout * Design business tips * Scaling a design studio * Boundaries with clients * Australian interior designer * Modern Mediterranean design * Modern Spanish interiors * Creative entrepreneurship * Managing design clients * Signature design style * Imposter syndrome in design
27. How Vicello Built a Thriving Joinery Studio Without a Plan
2025/09/24
This episode of Behind the Design features Leon and Victoria Pirrello, the couple behind Vicello. What began in their garage has grown into a thriving joinery and design studio with a team, factory spaces, and a reputation for delivering bespoke interiors across NSW. Their journey is one of courage, collaboration, and saying yes to projects that stretched them well beyond their comfort zone. They share how Vicello was built step by step - balancing marriage, parenting, and business - while carving out a niche in guiding clients through every stage of the joinery process. From technical precision to meaningful collaboration with architects and designers, their approach blends craftsmanship with connection, offering valuable lessons for anyone in design, construction, or business. Expect to learn: How Vicello went from garage projects to full-home fitoutsWhy early collaboration with joiners saves time, money, and mistakesThe creative and technical process behind high-end bespoke joineryHow to lead a family-run business with clear roles, values, and purposeThe importance of emotional intelligence in design and business If you're an interior designer, architect, builder, or business owner in the design space - this episode is a must. Follow Unfolded: https://www.unfolded.com.au/ https://www.instagram.com/unfolded_ 00:00:00 – Behind the Design Intro 00:01:52 – Meet the Guest 00:02:00 – How the Business Began 00:05:39 – Design Process Overview 00:12:04 – Working with Architects 00:13:53 – Family Business Dynamics 00:16:34 – Compassionate Leadership 00:18:05 – Favourite Projects & Growth 00:20:08 – Drafting Team’s Role 00:22:34 – Ideal Clients & Fit 00:25:40 – Relationship-Driven Projects 00:29:27 – Portfolio & Client Privacy 00:33:54 – Shift to Construction & Joinery 00:35:09 – Passion for Collaboration 00:39:25 – Seamless Client Experience 00:43:18 – Building a Business Together 00:44:24 – Advice to Younger Creatives 00:47:23 – Emotions in Entrepreneurship 00:49:28 – Managing Creative Stress 00:49:58 – Quick Fire Questions * bespoke joinery * high-end interiors * family business success * interior design business * designer-builder collaboration * Vicello * scaling creative businesses * behind the scenes interior design * building a business with your spouse * Australian design podcasts * female founders in construction * working with your partner business * custom cabinetry and joinery * emotional intelligence in business * early engagement trades * client experience design industry
26. Redefining Interior Design: AI, Construction & Female Insight with Jenn Bliss
2025/09/03
This episode is a true reflection of creativity, resilience, and the beauty of turning life’s challenges into meaningful design. In this episode of Behind the Design, we sit down with Jenn Bliss, the visionary behind some of Port Stephens’ most admired homes, including the much-loved Talm Beach House. What began as a love for interiors sparked in childhood has grown into a career that blends design, renovation, and storytelling. Jenn shares her journey from Cape Town to the Australian coast, building a family business in construction and design, and creating spaces that feel deeply personal. She opens up about the juggle of motherhood and business, the realities of living through renovations, managing trades on site as a woman in the industry, and why she believes the rise of AI has only made human creativity and connection more valuable than ever. Expect to hear about: The story behind Talm Beach House and how it became an iconic coastal escapeBalancing motherhood, business, and the messy middle of renovationsThe realities of living in a renovation (and what no one talks about it)Navigating respect and confidence as a woman in the construction industryWhy AI will never replace the power of human creativity and connectionHow Jenn avoids burnout and stays aligned with her “why” If you’re craving inspiration, wondering how to bring more authenticity into your creative projects, or simply need to hear that it’s okay to embrace imperfection, this episode is for you. Tune in to hear Jenn’s honest, warm, and refreshing take on design, resilience, and the power of following your instincts. Follow Unfolded: https://www.unfolded.com.au/ https://www.instagram.com/unfolded_ 00:02:04 – Meet Jenn: Designer & Stylist 00:03:41 – Childhood Passion for Interiors 00:06:19 – Building Tom Beach House 00:10:07 – Marketing Tom on Airbnb 00:11:40 – Renovating Ambers & Family Homes 00:14:44 – Balancing Motherhood & Career 00:17:46 – Spotting Burnout in Design 00:21:27 – Breaks for Creativity & Health 00:22:55 – Women in Construction Respect 00:28:06 – Choosing the Right Trades 00:29:43 – AI in Design Industry 00:30:38 – Human Creativity vs AI 00:36:42 – Imposter Syndrome in Design 00:43:38 – Interior Design Process 00:45:26 – Room-by-Room Mood Boards 00:47:11 – Personalizing Spaces with Story 00:48:30 – Advice to Younger Self 00:51:05 – Jenn’s Journey to Australia 00:57:05 – Community & Energy in Design * interior design podcast 2025 * Airbnb home styling tips * Tom Beach House Port Stephens design * women in construction challenges * balancing motherhood and career * how to avoid burnout as a creative * AI vs human creativity in design * real life renovation stories * Cape Town to Australia designer journey * coastal home design inspiration
25. Inside the World of Interior Styling: Laura Rees' Journey & Styling Secrets
2025/08/13
This episode is a true testament to the power of taking risks, following your creative instincts, and the beauty of building a business that reflects your passion. In this episode of Behind the Design, we chat with Laura, the creative mind behind Laura Rees Styling. What began as a leap into freelancing has grown into a thriving interior styling business, bringing unique and personal touches to spaces, from private residences to editorial shoots. Laura shares her journey from the corporate world to the creative chaos of freelancing, balancing motherhood with styling, and highlighting the importance of working with the right people and trades on-site to bring each project to life. Expect to hear about: How stepping away from corporate life led to a creative businessBalancing family life and freelancing with chaos and beauty!The artistry behind styling for the camera and what it takes to get that perfect shotThe value of building authentic relationships with clients, photographers, and suppliersTips for aspiring stylists and creatives who want to take the leap into freelancingThe upcoming workshops Laura’s launching to help others style with intention If you’re craving inspiration, wondering how to turn your creative passion into a business, or simply need to hear that it’s okay to embrace the messy middle of any project, this episode is for you. Tune in to hear Laura’s raw, real, and refreshing take on building a creative career on your terms. Plus, get ready to feel motivated to trust your instincts and make bold moves, because life’s too short to play it safe. Don’t forget to subscribe for more creative insights and behind-the-scenes stories from the design world. Follow Unfolded: https://www.unfolded.com.au/ https://www.instagram.com/unfolded_ 00:00:00 – Introduction to Laura’s Interior Styling Journey 00:01:32 – From Corporate Career to Freelancing in Styling 00:05:56 – Support, Risk-Taking & Building a Creative Business 00:07:59 – Collaboration & Relationships in the Interior Styling Industry 00:10:23 – The Realities, Challenges & Rewards of Styling 00:15:19 – McMaster’s Beach Project: Styling a Coastal Home 00:17:48 – Styling for the Camera & Creating Perfect Vignettes 00:20:51 – Sourcing Unique Pieces & Standing Out as a Stylist 00:22:52 – How COVID-19 Impacted the Styling & Art World 00:24:01 – Working with Photographers & Navigating Shoot Days 00:28:01 – Problem-Solving & Managing On-Set Challenges 00:30:11 – Inspiration, Sourcing & Growing Industry Connections 00:31:56 – Social Media, Lighting & Trusting Your Creative Vision 00:36:34 – Advice & Top Styling Tips for Aspiring Designers 00:45:38 – Collaboration, Overcoming Self-Doubt & Client Success 00:50:14 – Patience, Persistence & Recharging Your Creativity 00:52:46 – Where to Connect with Laura Rees * Interior Styling * Freelance Interior Design * Styling Tips * Creative Career * Interior Design Business * Design Inspiration * Freelance Life * Styling for Photoshoots * Home Styling Ideas * Creative Entrepreneurship * Designing with Purpose * Styling Secrets * Building a Design Brand * Collaboration in Design * Balancing Family and Freelance * Interior Design Process * Personalized Home Design * Styling Inspiration * Women in Design * Interior Design Journey
24. Interior Design with Soul: Nina’s Story Behind Paloma Studios and That 70s Bungalow
2025/07/23
This chat felt especially authentic and creatively energising. What began as a passion project has unfolded into a full-bodied creative business: storytelling through space, reimagining nostalgic design moments, building community, and saying "why not?" In this episode of Behind the Design, Camilla sits down with Nina, the creative founder of Paloma Studios and the visionary behind That 70s Bungalow, to unpack how a personal renovation project blossomed into a soulful, full-time design business. From DIY renovations in Newcastle to building an interior design brand rooted in emotion, storytelling, and bold aesthetics - Nina shares her journey of saying yes to creativity, even without the “perfect plan.” We dive into: How a first home reno sparked a design careerTurning passion projects into a profitable businessBalancing motherhood with building a creative brandDesigning with feeling instead of following trendsThe early days of Paloma Studios and growing a recognisable aestheticCollaborating with suppliers and sourcing with intentionDealing with imposter syndrome in the interior design industryTips for renovators, creatives, and women starting from scratchIf you’re dreaming of your own creative pivot, in the messy middle of a project, or simply obsessed with nostalgic interiors and storytelling through design - this episode is your permission slip. Follow Unfolded: https://www.unfolded.com.au/ https://www.instagram.com/unfolded_ Follow Paloma Studios: https://www.palomastudios.com.au/ https://www.instagram.com/palomastudios_/ 00:00:00 – Welcome to the Show 00:01:28 – Meet Nina of Paloma Studios 00:01:46 – From Reno to Design Career 00:05:36 – Building Client Trust 00:07:33 – ADHD & Creative Workflow 00:07:53 – Starting Paloma Studios 00:15:26 – Designing by Feel, Not Trends 00:15:54 – Playing with Colour & Risk 00:16:08 – Solving Design Challenges 00:20:45 – Balancing Motherhood & Business 00:23:40 – Tackling Imposter Syndrome 00:23:57 – Leading with Authenticity 00:28:22 – Crafting a Unique Style 00:31:03 – Pinterest as Design Tool 00:32:30 – Five Minute Blinds Collab 00:34:06 – Staying Open in the Process 00:35:42 – Strong Supplier Relationships 00:40:06 – Inside Client Consultations 00:47:22 – Advice for New Designers 00:49:01 – Mood Boards that Work * Interior Design * Creative Journey * Home Renovation * Design Podcast * Women In Design * Colorful Interiors * Paloma Studios * Interior design career journey * Paloma Studios founder * Women in design business * Creative entrepreneur story * Bold home interiors * Emotional design over trends * Renovation to design studio * Self-taught interior designer * Designing with color and feeling * Balancing motherhood and creativity
23. Creating Functional Art Inspired By Nature - This is Dimitris Story
2025/07/02
In episode 23 of Behind the Design, we sit down with Dimitri Vargas, the visionary behind a flourishing custom furniture business that specialises in handcrafted, Australian-made pieces. Dimitri shares his inspiring entrepreneurial journey, from starting his career in the design world during the 2020 lockdown to now running a successful furniture company. He dives deep into his creative process, the challenges of managing a growing business, and the importance of local sourcing in the furniture industry. We cover: Dimitri’s beginnings as a commercial interior designer and his pivot into furniture making during the COVID-19 pandemic.How Dimitri's company blends craftsmanship with innovation, pushing the boundaries of what furniture can be.How working with both industry trade professionals and retail customers, bridges the gap between expert, custom designs and everyday living.The journey from building pieces in his garage to managing a team and scaling a creative business.The importance of using Australian-made materials and the challenges that come with high-quality, locally sourced production.Insights into prototyping, custom designs, and the benefits of offering personalised pieces to clients. This episode is a must-listen for aspiring entrepreneurs, customers seeking personalised pieces, design lovers, and anyone curious about growing a business without compromising on creativity or craftsmanship. Dimitri’s journey is full of lessons on perseverance, the importance of community, and the art of building a unique brand. Follow Unfolded: https://www.unfolded.com.au/ https://www.instagram.com/unfolded_ 00:00:00 – Intro & Origins 00:01:27 – Meet Dimitri 00:02:57 – Made in Australia: Pros & Cons 00:05:26 – Managing Workload & Delegation Strategies 00:10:55 – Building Your Team & Outsourcing Tips 00:11:59 – Designing Product Lines: Concept to Prototype 00:15:54 – Material Selection: Preferences & Insights 00:21:11 – Scaling Production: Design to Manufacturing 00:22:30 – Avoiding Burnout: Creativity & Work-Life Balance 00:27:59 – Prototype Testing & Safety Equipment Essentials 00:31:09 – Balancing Business Growth & Personal Passions 00:32:23 – Growth Strategies: Scaling vs Maintaining Size 00:33:38 – Sales Channels: Retailers vs Designers 00:38:13 – Time Management in Prototyping 00:38:37 – Future Vision: Business Goals & Roadmap 00:42:36 – Advanced Testing & Warehouse Expansion 00:44:16 – Highlight Project: Taree Case Study 00:46:02 – Innovation in Large-Scale Experiments 00:47:02 – Spotlight: Karaoke Dance Floor Design 00:48:21 – Closing Thoughts & Contact Details 00:48:50 – Outro * Custom Furniture * Furniture Design * Australian Made Furniture * Dimitri Vargas Furniture * Furniture Prototyping * Bespoke Furniture Design * Creative Business Growth * Sustainable Furniture * Australian Furniture Makers * Handcrafted Furniture * Small Business Scaling * Entrepreneurial Journey * Furniture Business Tips * Interior Design and Furniture * Behind the Design Podcast * Furniture Design Innovation * Business Mindset for Creatives * Creative Entrepreneurship * Sourcing Local Materials * Custom Furniture Process * Furniture Industry Insights
22. Behind the Success of Studio xOx: Tiling, Trust & Australian-Made Growth
2025/06/11
In this episode of Behind the Design, Jonathan Tsoupis takes us through his unique entrepreneurial journey, revealing the story behind his success in the tile and design industry. From humble beginnings as a young tiling apprentice to building a thriving business, Jonathan shares insights into the evolution of his company, Studio xOx. He also dives deep into his mindset on business, work ethic, and the importance of local sourcing in today’s competitive landscape. How Jonathan started his journey at a young age, repairing phones and transitioning into tiling.Learn about the transformation from Amalfi Tiles to Studio xOx, including the challenges and triumphs of running a tile business.Jonathan shares his philosophy of putting customers first and how this mindset led to significant business growth.The role his wife and family have played in his journey, offering support and valuable advice throughout the years.The shift towards using Australian-made products and the benefits of sustainable sourcing in the industry. This episode is a must-listen for aspiring entrepreneurs, those in the design and construction industries, or anyone interested in building a business with a focus on quality, customer satisfaction, and sustainable practices. Jonathan’s story is filled with lessons on resilience, growth, and the importance of trust in business relationships. Follow Unfolded: https://www.unfolded.com.au/ https://www.instagram.com/unfolded_ 00:00:00 - Episode Introduction 00:01:21 - What You’ll Learn 00:01:59 - Meet the Guest 00:03:32 - Guest’s Success Journey 00:13:59 - Amalfi Tiles to Studio xOx 00:16:38 - Business Growth & Innovation 00:16:55 - In-house Design Services 00:20:55 - Sustainable Design Practices 00:21:32 - Lighting in Interior Design 00:22:51 - Customer-Centric Approach 00:24:00 - Motivation & Inspiration 00:24:24 - Building Business Connections 00:25:22 - Overcoming Business Challenges 00:30:10 - Support Systems for Success 00:32:14 - Australian Made Products 00:34:22 - Future Business Goals 00:35:51 - Commercial Project Success 00:36:39 - Heritage Building Challenges 00:37:36 - Why We Love Australian-Made 00:37:54 - Quality Over Profit 00:42:09 - Educating Clients on Products 00:42:24 - Shifting Customer Preferences 00:46:33 - Transparency & Trust in Business 00:46:57 - The Power of Word-of-Mouth 00:47:13 - Business Motivation & Purpose 00:48:04 - Prioritizing Quality Over Profit 00:51:25 - Personal Success Habits 00:52:09 - Sleep & Performance Routines 00:53:39 - Morning Routines for Success 00:54:49 - Productive Work Habits 00:55:29 - Self-Care & Well-Being 01:00:05 - Work-Life Balance Tips 01:01:35 - Building Strong Relationships 01:03:52 - Key Takeaways 01:04:13 - Outro & Stay Connected EntrepreneurshipTile IndustryStudio xOxTiling BusinessAustralian-made ProductsDesign and ConstructionSustainability in DesignBuilding Business RelationshipsCustomer-Centric BusinessSmall Business GrowthBehind the Design PodcastHome Renovation TipsDesign TrendsBusiness MindsetBusiness SupportQuality ProductsSmall Business SuccessSustainable SourcingTile Business GrowthEntrepreneurial Journey
21. The Design - Build Relationship No One Talks About.
2025/05/21
In this episode of Behind the Design, I sat down with my producer, Andrew for a candid Q&A session unpacking the real-world process of collaboration in the design and construction industry.  From aligning with architects during early-stage planning, working seamlessly with builders to manage schedules and budgets, to guiding clients through joinery decisions - this episode reveals how intentional collaboration and communication transforms design concepts into practical, beautiful spaces.  I share my insights on client engagement, communication pitfalls, and the secrets to delivering both functional and aesthetically compelling results. Follow Unfolded: https://www.unfolded.com.au/ https://www.instagram.com/unfolded_ 00:00:00 - Introduction 00:01:05 - How Interior Designers Collaborate with Architects 00:02:36 - Working Effectively with Builders on Design Projects 00:04:13 - The Critical Role of Joiners in Custom Interiors 00:05:14 - Balancing Functionality with Aesthetic Design 00:06:25 - Why Collaboration Is Key in Design and Build 00:07:53 - How to Contact Camilla or Collaborate 00:08:15 - Final Thoughts Interior designer architect collaborationBuilding industry podcastWorking with builders and joinersInterior design planning processConstruction design collaborationHome renovation interior designDesign process for new buildsJoinery design tipsPractical vs aesthetic designClient briefing in design projectsBehind the design podcast
20. Sculpting Success: Montana Moore’s Story of Transition, Art, and Creative Collaboration
2025/04/30
Behind the Design welcomes the incredibly talented Montana Moore, a Sydney-based self-taught mixed-media artist whose creative journey spans from South Africa to Scotland, and now, the Northern Beaches of Australia. From sculptural pieces to layered painted works, Montana’s art is deeply rooted in emotion, texture, and her profound connection to the natural world. In this episode, we explore her transition from corporate life to a full-time creative career, the transformative power of entering a creative flow state, and the behind-the-scenes realities of a thriving artistic career. We also dive into the dynamic synergy between artists and interior designers, exploring how collaboration can bring a space to life and create a lasting impact for clients. From the glossy highlight reels of social media to the raw truths that push creatives forward, this episode offers an honest and inspiring look at the creative process, creating with purpose, and the realities of building a meaningful career in the art world. Follow Montana: ⁠https://montanamooreart.com/⁠ ⁠https://www.instagram.com/montana_moore_art/⁠ Follow Unfolded: ⁠https://www.unfolded.com.au/⁠ ⁠https://www.instagram.com/unfolded_⁠ 00:00:00 - Introduction 00:01:27 - Meet Montana Moore: Self-Taught Artist & Her Process 00:03:47 - Creative Flow, Pressure, and Avoiding Burnout 00:07:09 - How Personal Life Shapes Artistic Work 00:10:57 - Editing, Failure, and Reclaiming Creative Space 00:14:07 - Montana’s Journey: From Corporate to Creative 00:20:21 - Rediscovering Art and Launching Montanimal 00:26:38 - Overcoming Blocks and Honoring Artistic Voice 00:30:31 - The Role of Social Media in an Artist’s Life 00:33:51 - Exploring Mediums & Creating Cohesive Collections 00:39:28 - Art in Interior Design: Placement & Client Work 00:45:38 - Managing Client Relationships and Expectations 00:52:47 - How to stay fulfilled and Present in Creative Work 00:57:05 - What is the weirdest request Montana has had 01:04:38 - Final Thoughts and Key Takeaways
19. Why Successful Leaders Must Leave Their Ego Behind with Artisan Exterior
2025/04/09
In this episode, we sit down with Craig from Artisan Exterior, a leading name in natural stone surfaces for residential and commercial spaces, for a powerful conversation on creative leadership, brand building, and staying visionary in the fast-evolving world of interior design, architecture, and construction. From humble beginnings—two mobile displays on utes and a single container of stock—Craig and his brother Chris carved their niche in the pool and landscaping industry through grit, precision, and an obsession with quality. While Chris has since moved into new ventures, Craig has quietly but powerfully steered Artisan Exteriors into a trusted and influential brand, known for its design-forward thinking, premium products, and standout marketing. We unpack what it takes to scale a design-focused business in a competitive market, why stepping back to forecast and think big is essential for long-term success, and how ego can sabotage even the most talented teams. Craig shares his views on branding for builders and designers, the power of trust and team culture, and how staying humble has helped Artisan Exteriors lead with clarity and purpose. Whether you’re an interior designer, architect, builder, or creative entrepreneur, this episode offers rich insights into growing a brand that lasts—by staying rooted in vision, values, and real connection. 00:00:00 – The Hidden Cost of Ego in Creative Business 00:01:23 – Meet Craig from Artisan Exteriors: A Vision-Driven Brand in the Built Environment 00:02:10 – From Utes to Industry: The Origin Story of Artisan Exteriors 00:02:46 – Evolution of the Business: Team Changes and Staying True to Vision 00:11:01 – What It Really Means to Be a Creative Business Owner 00:11:49 – Managing Stress, Mindset & Mental Health in the Construction Industry 00:14:51 – Adapting Through Crisis: COVID-19’s Impact on Supply, Projects & Planning 00:31:22 – Industry Trends & Global Influence: What’s Inspiring Local Projects 00:33:24 – Why Innovation Matters in Design, Architecture & Materials 00:36:00 – Specifying Early: The Key to Custom Projects Running Smoothly 00:42:18 – The Hidden Challenge: Stock, Storage & Supply Chain Realities 00:44:51 – Why the Construction & Design Industry Is More Complex Than It Looks 00:46:51 – Delivering Excellence: Project Completion & Client Satisfaction 00:48:25 – Standout Projects: Creative Highlights from the Artisan  Exteriors Journey 00:51:45 – Building Trust: The Power of Authentic Industry Relationships 00:52:06 – Lessons from the Job Site: Reflecting on Past Projects 00:52:34 – Dropping the Ego: The Key to Sustainable Leadership 00:59:37 – Empathy in Business: Sharing the Real Stories Behind the Work 01:01:41 – Where to Explore Artisan  Exteriors Products & Projects 01:02:24 – The Most Chaotic Home Renovation Moments 01:02:52 – Managing Project Chaos: What Happens Behind the Scenes 01:03:56 – Designing His Own Space: Craig’s Personal Home Journey 01:04:50 – Integrating Artisan Products into Everyday Living 01:06:01 – How Natural Stone Impacts Function & Feeling in the Home 01:06:29 – Future Plans: Dreaming Up the Next Build 01:07:15 – Final Thoughts: Leading with Vision in the Built World

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