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Rapid Response

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Rating
★★★★★
4.9
from
44 reviews
This podcast has
472 episodes
Language
English
Publisher
WaitWhat
Explicit
No
Date created
2024/04/30
Latest episode
2026/11/03
Average duration
31 min.
Release period
4 days

Description

The pace of change in our culture is unprecedented and shows no signs of slowing. So what is most important to pay attention to when striving to innovate, create, and lead? From the team behind Masters of Scale, Rapid Response features candid conversations with today's top business leaders navigating real-time challenges. Hosted by the former editor-in-chief of Fast Company, Bob Safian.

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Check latest episodes from Rapid Response podcast


Thriving in chaos: top leaders’ strategies from Masters of Scale Summit
2026/11/03
A decade ago, Bob Safian wrote about Generation Flux, the people built to thrive amid constant change. Today, he says, we all belong to it, whether we want to or not. In this live segment from Masters of Scale Summit 2026, Safian gathers leaders from across business, tech, and media to work out what that takes, in real time. Former U.S. Chief Data Scientist DJ Patil opens with a double pendulum and a lesson in chaos theory. Raina Kumra, who now manages a team of 12 AI agents, explains why there is no keeping up, only keeping calm. Upwork’s Hayden Brown makes the case for leading like a pioneer, Baratunde Thurston tries not to become a machine, and Watch Duty’s John Mills explains why speed and haste are not the same thing. Then Autodesk’s Dara Treseder and her husband William, a Marine Reservist and co-founder of Arkenstone Defense, share how they juggle glass balls and rubber balls across career, marriage, and family, and keep score with a family NPS. Candid, surprising, and brimming with lessons about turning chaos to your advantage. Visit the Rapid Response website here: https://www.rapidresponseshow.com/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Reed Hastings on Hollywood’s future, Netflix’s shakeup and knowing when to leave
2026/10/31
After nearly 30 years building Netflix, co-founder and former chairman Reed Hastings stepped down from the board of directors this past June. His departure came at a tumultuous time in Hollywood and at Netflix itself. On top of the fallout from its failed bid to buy Warner Bros. Discovery, Netflix has also been struggling with stagnating engagement and slowing revenue growth, prompting a big C-Suite shakeup and a mass layoff earlier this month. In this episode of On with Kara Swisher, Swisher talks to Hastings live on stage at Masters of Scale Summit 2026, discussing Netflix’s future and why Reed remains bullish on AI’s future, especially when it comes to education.   Follow On with Kara Swisher on YouTube (http://youtube.com/@onwithkaraswisher) or your favorite podcast app (https://pod.link/1643307527). This episode originally ran Monday, October 26 on the podcast “On with Kara Swisher.” See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Maria Ressa on how to save democracy from Big Tech
2026/10/29
When truth is under attack, how do you fight back? Nobel Peace Prize-winning journalist Maria Ressa has spent years confronting disinformation and political pressure through her news organization, Rappler. In conversation with Reid Hoffman and Aria Finger, Ressa explores the crises facing truth, accountability, and democracy, and what we can do to help defend them. Her new book is The Fight Back: A Citizen's Guide to Standing Up to Dictators.  This conversation was recorded live as part of Masters of Scale Summit on October 21, 2026 at the Presidio Theatre in San Francisco. Visit the Rapid Response website here: https://www.rapidresponseshow.com/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Eric Schmidt scores US vs. China: who’s winning the AI race?
2026/10/27
The AI race between the US and China is the defining competition of our age. Eric Schmidt, former CEO of Google, advisor to the Pentagon, and current CEO of Relativity Space joins Rapid Response live from Masters of Scale Summit to give his most unvarnished assessment yet. He reveals that the gap he once estimated at two years has narrowed to six months. Schmidt also takes on the open source question that’s keeping Silicon Valley up at night, explains why kicking China’s best PhD students out of the country is one of America’s dumbest own goals, and shares the one thing he believes could keep this from becoming a zero-sum game — even if the current political environment makes it nearly impossible.  This conversation was recorded live as part of Masters of Scale Summit on October 22, 2026 at the Presidio Theatre in San Francisco. Visit the Rapid Response website here: https://www.rapidresponseshow.com/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Masters of Scale: Don't be boring — KCRW's Jennifer Ferro on building a brand people love
2026/10/24
Jennifer Ferro is the former board chair of NPR and president of Southern California’s iconic public radio organization: KCRW. Ferro talks with Masters of Scale host Jeff Berman about how nearly two decades as the founder’s deputy taught her to lead, why she thinks we deserve a better internet, and how the best defense of getting ignored is simple: Don’t be boring. Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Reid Hoffman and OpenAI CFO Sarah Friar on where AI goes from here
2026/10/22
Few companies have as much influence over AI’s trajectory as OpenAI. Reid Hoffman sits down with CFO Sarah Friar to understand the precipice of the moment we are in and the decisions that could shape what comes next for each of us. This conversation was recorded live as part of Masters of Scale Summit on October 21, 2026, at the Presidio Theatre in San Francisco. Visit the Rapid Response website here: https://www.rapidresponseshow.com/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
REI’s secrets to sustaining a beloved brand and touching grass
2026/10/20
REI has been around for 88 years. Mary Beth Laughton wants to make sure it’s around for 88 more. The CEO of America’s largest consumer co-op joins Rapid Response to talk about what it actually takes to revive an iconic business — without shareholders, without quarterly earnings calls, and with 26 million members who hold you to a higher standard than any Wall Street analyst ever could. She explains why her first act as CEO was to publicly break ties with a Trump cabinet secretary, and how the co-op structure gives REI a kind of clarity that most retailers can’t buy. Plus lessons drawn from Nike, Sephora, and Athleta on what it really means to lead a mission-driven brand when the values are battle tested, not just stated. Visit the Rapid Response website here: https://www.rapidresponseshow.com/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
You’re a media company now. Whether you know it or not.
2026/10/16
Barbara Peng spent years running one of the most recognizable brands in business media. Newly out of the CEO seat at Business Insider, she joins Rapid Response for a candid conversation about the state of journalism, the future of trust, and what leaders in every industry need to understand about operating in an AI world. She reflects on her tenure at Business Insider — the pivot back to the brand’s core, the layoffs, the AI-powered paywall that actually worked — and makes the case that media’s resistance to AI isn’t a journalism problem, it’s a business problem. Peng also lands on the insight that may be the most important thing any leader needs to hear right now: it doesn’t matter how fast the technology moves if your organization is too afraid to experiment with it. The sweet spot isn’t the capability. It’s the rate of digestion. Visit the Rapid Response website here: https://www.rapidresponseshow.com/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The AI race to save American science and reshape medicine forever
2026/10/13
Renee Wegrzyn spent her career building the future of American science — including ARPA-H, the White House agency created to accelerate health breakthroughs. Then the Trump administration showed her the door. Wegrzyn co-founded Transfyr to tackle what she calls one of the most overlooked issues in science: the magic hands problem. She joins Rapid Response to explain why fixing this unglamorous bottleneck is the prerequisite for everything AI promises to deliver in medicine, what the federal funding cuts are really costing science, and why she can feel the next Sputnik moment coming — even if she can’t quite name it yet. Visit the Rapid Response website here: https://www.rapidresponseshow.com/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Airbnb’s bet on an IRL future, with Brian Chesky
2026/10/09
This episode of Rapid Response first aired in 2025. Live on stage at Masters of Scale Summit in San Francisco, Airbnb co-founder and CEO Brian Chesky explores what role business could and should play in building the future. He shares his candid perspective on politics, creativity, and AI — taking listeners from Airbnb’s humble beginnings to bold plans for the company’s future. Through a designer’s lens, Chesky also reveals the single question leaders must ask themselves, and explores how best to make tricky decisions in a volatile climate.  For more conversations like this, join us at this year’s Masters of Scale Summit, coming up October 20-22 in San Francisco. Visit the Rapid Response website here: rapidresponseshow.com See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Kalshi vs. Everyone: Co-Founder Luana Lopes Lara on the lawsuits and the long game
2026/10/06
Prediction markets incentivize truth. Everything else incentivizes clickbait. That's the core argument Luana Lopes Lara makes for Kalshi — the prediction market platform she co-founded that has gone from $5 billion to $22 billion in valuation in under a year, and is now being sued by New York's attorney general for $36 billion. Luana joins Rapid Response to make the case that Kalshi is fundamentally different from DraftKings — even though 75% of its volume is sports — explain why George Santos got banned for trying to trade on his own congressional attendance, and share what Kalshi's data actually says about the midterms. Plus the Timothée Chalamet dentist-chair ad, what ballet taught her about running a company, and what it's actually like to become the world's youngest self-made female billionaire. Visit the Rapid Response website here: https://www.rapidresponseshow.com/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Meet Tilly Norwood and her creator: AI "actor," death threats, and new Hollywood
2026/10/02
What happens when you interview an AI? Bob Safian found out, and while it didn't break out into Cantonese, it was stranger than he expected. This episode is split in two: first, a conversation with Eline van der Velden, the Dutch actress-turned-tech-founder who created Tilly Norwood, the AI "actor" who sent Hollywood into a spiral. Then, Bob sits down with Tilly itself. Eline explains how a personal art project became one of the most controversial figures in entertainment — attracting talent agency interest, death threats, and a global debate about whether AI will kill acting or democratize it. She makes the case that great storytelling still requires human craft, and that the most dangerous thing anyone can do right now is stick their head in the sand. Visit the Rapid Response website here: https://www.rapidresponseshow.com/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Halloween meets GLP-1s: Hershey’s candy Super Bowl, with CEO Kirk Tanner
2026/09/29
The second a brand like Hershey stops being culturally relevant, says its CEO Kirk Tanner, you should be worried. He joins Rapid Response to explain exactly what he's doing to make sure that never happens. Tanner also reveals why GLP-1 users are actually good for the candy business, how AI is now routing Hershey's sales force in real time through Target and Walmart, and why the Reese's Oreo collaboration (which generated $100 million in its first five months) is the model for how iconic brands find new energy. And with a major Hollywood film about Milton Hershey coming this fall, he talks about whether this is Hershey's Barbie moment. Visit the Rapid Response website here: https://www.rapidresponseshow.com/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Chobani & Patagonia CEOs break down where values meet profit
2026/09/25
This episode of Rapid Response first aired in 2025. Live on stage at Masters of Scale Summit in San Francisco, Patagonia CEO Ryan Gellert and Chobani CEO Hamdi Ulukaya joined the New York Times’ David Gelles to explore the intersection of values and commerce. They reveal their different strategies for dealing with an activist White House, the pressure for what David calls “anticipatory compliance,” and how they grew their businesses while also prioritizing causes like environmental conservation and immigration. The pair also shared personal stories that mark key inflection points for their companies, and what most gives them hope for the future. For more conversations like this, join us at this year’s Masters of Scale Summit, coming up October 20-22 in San Francisco. Go to masters of mastersofscale.com/summit to learn more. Visit the Rapid Response website here: rapidresponseshow.com See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Rebranding in a war zone, with Prosper Global (formerly Mercy Corps)
2026/09/22
The world has never faced so many humanitarian crises at once, and the systems built to respond to them are fraying. Tjada McKenna, CEO of Prosper Global — the organization long known as Mercy Corps — joins Rapid Response during UN General Assembly week to share what she's seeing firsthand from Syria to Sudan to Ukraine to Gaza, and why she rebranded a 40-year-old institution in the middle of a funding crisis rather than in spite of one. She explains how the Strait of Hormuz conflict is quietly writing next year's food shortages into fragile countries right now, why Russia's playbook of attacking civilian infrastructure has spread to conflicts around the world, and what she's asking AI companies to do that no one has figured out yet.  Visit the Rapid Response website here: https://www.rapidresponseshow.com/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Podcast reviews

Read Rapid Response podcast reviews


4.9 out of 5
44 reviews
★★★★★
GoldStarzzz 2024/08/18
Peer to Peer convo
love that Bob Safian engages with guest in a curious but informed way - and his guests reflect fresh thinking in business.
★★★★★
Mbelsky674 2024/05/18
Great podcast
Safian delivers an interesting story and presents ideas I never thought about.
★★★★★
eagleeyes95 2024/05/14
The best!!
An excellent, amazingly high quality show that manages to be equally entertaining and informative. Couldn’t recommend it more highly!
★★★★★
Travdin Tuck 2024/05/13
Come for the interview, stay for the takeaways
Bob Safian can talk to anybody. But especially with movers and shakers of the business world. Whether it’s a big time CEO, Star Trek’s executive produ...
★★★★★
Duffcool 2024/05/13
Amen!
Finally, a smart and authentic dialogue on relevant issues. Enjoy each and every episode.
★★★★★
johnrduffy 2024/05/10
Authentic, insightful & enjoyable
Safian is authentic, his domain knowledge is expansive and it enables him to easily connect with a wide variety of guests from diverse walks of life/b...
★★★★★
Mutecalm 2024/05/09
Finally its own show!
Been a fan of Bob and his rapid interviews within Masters of Scale for a long while. So glad I can now hear these insightful, short interviews twice a...
★★★★★
AlphaBravo23 2024/05/09
Bob rocks
Excited for what’s to come in the new feed!
★★★★★
IndieGorilla 2024/05/09
So brilliant!
One of my favourite podcasts. Bob Safian is a fantastic interviewer!
★★★★★
Lard Tuchus 2024/05/09
Rapid and responsive
Cuts through the noise and helps us find signal from the business world. Terrific show.
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