
Advertise on podcast: WinEH! Podcast
This podcast has
127 episodes
Language
EnglishPublisher
Winnie LauExplicit
No
Date created
2024/06/20
Latest episode
2026/10/22
Average duration
25 min.
Release period
7 days
Description
The WinEH! Podcast is all about WINNING in Canada EH. Specifically in the world of how we work with Money, think about Money and how we can use it to ELEVATE our life experience. The Financial Philosophy that we live by is based in the use of the Infinite Banking Concept. We believe that every Canadian deserves to know there is a better way to go about the way we think and manage our money. This podcast has 3 DISTINCT SHOWS. We are sharing ONE show at a time. Each show aims to heal the financial divide created by life experience, history, government and the banks. Alright, come lean in and check out our first show, Ranch Your Way.
Unlock WinEH! Podcast podcast Email contact info,
Listeners & Audience details
Email contact information
Direct podcast contact details

Listeners
Audience numbers & engagement insights

Audience details
Podcast Insights

Podcast episodes
Check latest episodes from WinEH! Podcast podcast
Ep. 127 - Canada Has No Estate Tax, So Why Can Death Benefit Trigger a Huge Tax Bill?
2026/10/22
Canada doesn't have an estate tax, but death can still trigger one of the biggest tax bills your family will ever face.
Part 4 of 6 of Keeping the Farm or Ranch Together.
Canada replaced its estate tax with a capital gains system in the early 1970s. Today, when someone dies, their assets are generally treated as if they were sold at fair market value, a rule called deemed disposition, and registered plans like RRSPs are included in income in the year of death. Assets left to a spouse or a spousal trust can roll over tax-deferred, and qualifying farm and fishing property can pass to a child, but the tax often just waits for the second death. For an owner who built the business from scratch and has little cost base, the bill can be large.
Former tax lawyer Bryan McNulty walks Winnie Lau and Lacy Rowan through probate (called estate administration tax in Ontario), why settling an estate can take years, and the four ways to pay the tax: save for it, borrow it, sell something, or fund it with life insurance. He explains why exempt life insurance policies receive favourable tax treatment, why saving toward age 85 falls short if someone dies early, and how corporately owned life insurance can flow out largely tax-free through the Capital Dividend Account (CDA). Plus one firm warning: never have a corporation own a policy while an individual is the beneficiary.
QUESTIONS THIS EPISODE ANSWERS
Does Canada have an estate tax? What is deemed disposition at death? How are RRSPs taxed when someone dies? What is probate, and how much does it cost? How can an estate pay capital gains tax without selling the farm? How does the Capital Dividend Account work with corporate life insurance? WHO IT'S FOR
Canadian farm and ranch families whose wealth is tied up in land, quota, livestock, equipment or an operating company, and anyone who wants to know what their estate could owe.
HOSTS AND GUEST
Winnie Lau and Lacy Rowan, Ranch Your Way. Life insurance advisors who help farm and ranch families plan with The Infinite Banking Concept®. Bryan McNulty, former tax lawyer with more than 25 years in tax and estate planning for business owners and families.
A NOTE ON TIMING
Recorded December 4, 2024. Tax rates mentioned reflect proposed capital gains changes that did not proceed. Don't use this episode to calculate today's tax. Use it to answer a more lasting question: if your estate owes money, where will that money come from?
NEXT IN THE SERIES
Part 5: Trusts — why, when and for whom?
**This episode is for education only and is not tax, legal or financial advice.
Get Farming Without The Bank — the Canadian version, includes audio.
Start at ranchyourway.com
Watch the full series: youtube.com/@WinEHpodcast
Ep. 126 - Equal vs Fair: Dividing the Farm When Not Every Child Wants to Farm
2026/10/15
Before trusts, estate freezes or life insurance, there's one question: what do you actually want to happen?
Part 3 of 6 of Keeping the Farm or Ranch Together.
According to former tax lawyer Bryan McNulty, the first thing to know before estate planning is where you want your assets to go. The second is that tax is payable at death, or at the surviving spouse's death, and it can derail a plan if there's no way to fund it. Bryan explains that farm property and qualifying farm corporation shares can often pass to a child tax-deferred, even when the land is held outside the corporation, but the use requirements are specific. Significant non-farm revenue, such as income from wind turbines on the land, could affect eligibility.
Then the human side. When one child farms and another doesn't, is equal fair? Bryan argues that in most cases it isn't, and that finding the balance means knowing what other assets are available. We talk about parents who avoid deciding at all, spouses who aren't on the same page, and family facilitators who can help. We also cover how to use professionals well: take stock and decide what you want before paying hourly fees, watch for the hammer-and-nail problem where every professional leans toward their own tools, and find a new accountant, lawyer or advisor if you've outgrown the ones you have.
QUESTIONS THIS EPISODE ANSWERS
What should I know before I start estate planning? Is it fair to divide the farm equally among all my children? How do I provide for children who don't want to farm? Can farmland held outside my corporation still pass to my child tax-deferred? What should I do before meeting my accountant or lawyer? How do I find a new accountant or lawyer for farm succession planning? WHO IT'S FOR
Parents planning a farm or ranch transition, farming and non-farming children, and families who have been avoiding the conversation because it feels uncomfortable.
HOSTS AND GUEST
Winnie Lau and Lacy Rowan, Ranch Your Way. Life insurance advisors who help farm and ranch families plan with The Infinite Banking Concept®. Bryan McNulty, former tax lawyer with more than 25 years in tax and estate planning for business owners and families.
A NOTE ON TIMING
Recorded December 4, 2024. The proposed capital gains inclusion rate increase mentioned in this episode did not proceed.
NEXT IN THE SERIES
Part 4: Paying the tax without selling the farm. This episode is for education only and is not tax, legal or financial advice.
*This episode is for education only and is not tax, legal or financial advice.
Grab Your Copy of Farming Without The Bank — the Canadian version, includes audio.
Start at ranchyourway.com
Watch the full series: youtube.com/@WinEHpodcast
Questions, comments, feedback: [email protected]
Ep. 125 - Where to Start Farm Succession Planing and Where Life Insurance Fits
2026/10/08
Where do you actually start with farm succession planning, and who can you insure to protect the plan?
Part 2 of 6 of Keeping the Farm or Ranch Together.
Former tax lawyer Bryan McNulty says planning usually starts with two questions: can the operation run more tax-efficiently, and how will it eventually be passed on, sold or transitioned?
Before you meet your accountant or lawyer, take stock of what you own, why it's structured that way, who's involved, what season of life you're in and where you want things to go. It also means thinking honestly about what could happen, from children changing direction to addiction or mental health challenges. Someone often needs to quarterback the process, and Bryan's view is that a good advisor sells a solution, not just a product.
The second half digs into life insurance for farm and ranch families. We cover insurable interest (who you can and can't insure, and why), coverage for business partners, spouses, key employees and children who owe the family money, buy-sell funding between siblings or partners, estate preservation when wealth is tied up in land and quota, and charitable legacy planning. Bryan also explains whether a policy belongs in the operating company, a holding company or personal ownership, why corporate life insurance premiums generally aren't tax-deductible, the limited exception when a policy is pledged as collateral for a bank loan, and when interest on a policy loan may be deductible.
QUESTIONS THIS EPISODE ANSWERS
Where should I start with farm or ranch succession planning?
What should I think through before meeting my accountant or lawyer?
Who has an insurable interest in a farm or ranch business?
Should life insurance be owned personally, by the operating company or by a holding company?
Are corporate life insurance premiums tax-deductible in Canada?
Is interest on a life insurance policy loan tax-deductible?
WHO IT'S FOR
Incorporated farm and ranch operations, family and sibling partnerships, buyers and sellers of land or quota using vendor financing, and anyone weighing whether life insurance belongs in their plan.
HOSTS AND GUEST
Winnie Lau and Lacy Rowan, Ranch Your Way. Life insurance advisors who help farm and ranch families plan with The Infinite Banking Concept®. Brian McNulty, former tax lawyer with more than 25 years in tax and estate planning for business owners and families.
A NOTE ON TIMING Recorded October 30, 2024. Confirm current tax treatment for your situation with a qualified tax professional.
NEXT IN THE SERIES
Part 3: What do you actually want?
This episode is for education only and is not tax, legal or financial advice.
Grab Your Copy of Farming Without The Bank — the Canadian version, includes audio.
Start at ranchyourway.com
Watch the full series: youtube.com/@WinEHpodcast
Questions, comments, feedback: [email protected]
Ep. 124 Structuring Your Farm for Succession: Corporations, Holdcos & Rollovers
2026/10/01
Should your farm or ranch be incorporated? Where should land, quota and investments sit? And how does structure affect what your children can inherit?
Together with Bryan McNulty, LL.B., B.B.A, T.E.P., Winnie and Lacy bring you Part 1 of 6 of Keeping the Farm or Ranch Together.
How a Canadian farm or ranch is structured today shapes what's possible when it passes to the next generation. In this opening conversation, former tax lawyer Bryan McNulty explains why most larger operations use a corporation, for liability protection and the lower tax rate on active business income. He covers how farm assets other than inventory can generally move into a corporation without triggering tax, and why assets the business doesn't use, like investments, rental properties and corporately owned life insurance, often belong in a separate holding company.
Bryan also explains the intergenerational farm rollover, which lets qualifying farm property or shares of a qualifying farm corporation pass to a child without triggering tax at that time, and the lifetime capital gains exemption. Both are only available on shares owned by individuals, and both can be lost if too many non-farm assets build up in the operating company. Along the way: estate freezes, family trusts and the 21-year rule, the Capital Dividend Account, and why U.S. citizens living in Canada face different rules.
Bryan has been working in the life insurance industry since 2010, joining Equitable in 2017. He has over 25 years of experience in tax and estate planning for entrepreneurs and high-net-worth individuals.
Bryan develops and implements advanced estate and tax planning strategies. He collaborates with advisors, accountants, and lawyers to deliver value-added services to a select group of clients in the business and affluent markets.
Prior to his work in the life insurance industry, Bryan was a tax lawyer, the leader of the Tax Group, and a member of the Wills, Estates, and Trusts Group at the largest firm in Peel Region. Before that Bryan spent over 11 years at a major accounting firm, providing tax and estate planning advice to high-net-worth individuals.
QUESTIONS THIS EPISODE ANSWERS:
Should my farm or ranch be incorporated? Should farmland, quota and investments be held in the same company? What is the intergenerational farm rollover, and who qualifies? How can non-farm assets affect the capital gains exemption? What is an estate freeze, and why is it often paired with a family trust? When should a farm family start succession planning, and how often should the plan be revisited? WHO IT'S FOR:
Canadian farm and ranch owners, incorporated or not, families thinking about the next generation, and dual Canadian–U.S. citizens who want to know where different rules may apply.
HOSTS AND GUEST:
Winnie Lau and Lacy Rowan, Ranch Your Way. Life insurance advisors who help farm and ranch families plan with The Infinite Banking Concept®. Lacy's own family ranch has been in the family for more than 110 years. Bryan McNulty, former tax lawyer with more than 25 years in tax and estate planning. He spent 11 years at an accounting firm and worked at a law firm drafting wills and trusts before joining the life insurance industry with Equitable Life of Canada.
He also has experience in Canada–U.S. cross-border tax planning.
A NOTE ON TIMING:
Recorded October 30, 2024. The proposed changes to Canada's capital gains inclusion rate discussed in this episode did not proceed. Tax rates and amounts mentioned may have changed.
NEXT IN THE SERIES Part 2:
Where do you start, and where does life insurance fit?
This episode is for education only and is not tax, legal or financial advice.
Get Farming Without The Bank — the Canadian version, includes audio.
Start at ranchyourway.com
Watch the full series: youtube.com/@WinEHpodcast Questions, comments, feedback: [email protected]
Ep. 123 - Should Whole Life Insurance Disappear From Agriculture? We're Answering Back.
2026/09/24
A popular podcast recently made a bold claim: if they had a magic wand, they'd get rid of whole life insurance in agriculture altogether. Winnie and Lacy heard it, sat with it, listened twice to be fair, and decided the claim deserved a real response.
In this episode, they break down what the critique got right, where it missed the mark, and why "whole life insurance" and The Infinite Banking Concept® aren't quite the same conversation.
They untangle the confusing idea of "borrowing twice," explain why age and setup matter more than a blanket rule, and explain why working with an authorized Nelson Nash Institute practitioner changes everything.
If you're a Canadian farm or ranch family trying to figure out where whole life insurance really fits into your financial picture, this episode gives you the fuller story — the one that didn't make it into the first eight minutes of that other podcast.
Start here: Get Farming Without The Bank — the Canadian version, includes audio. Available at ranchyourway.com.
More episodes: youtube.com/@WinEHpodcast
Questions, comments, feedback: [email protected]
Ep. 122 - When Mother Nature Calls the Shots: Are You Financially Prepared?
2026/09/17
Drought. Forced herd reductions. Unexpected income. Tax consequences. And eventually—the need to rebuild.
A recent announcement about Canada's Livestock Tax Deferral got Lacy thinking about a much bigger question: What happens when circumstances force you to make a financial decision before you're ready?
In agriculture, we don't control the weather, the markets, interest rates, or government policy. But we can control how we prepare.
In this episode, Lacy explores why being asset-rich isn't the same as having liquidity, why a temporary tax deferral doesn't solve a long-term cash-flow problem, and why building a pool of capital you control can give you options when adversity—or opportunity—shows up.
Because selling the cows isn't necessarily the end of the financial decision. Someday you may need to rebuild that herd. Where will the money come from?
The goal isn't to predict what happens next. It's to be financially prepared enough that you have choices when it does.
Start with the book — Farming Without the Bank (Canadian edition) — available in paperback and audio at ranchyourway.com.
Watch full episodes of the Win-EH Podcast at youtube.com/@WinEHpodcast.
Hosted by Winnie Lau & Lacy Rowan – Ranch Your Way
Watch our Podcast on YouTube or listen on Apple Podcasts, Spotify, and iHeart Radio
Subscribe so you never miss an episode!
Ep. 121 - Land Rich, Cash Poor: Who Really Controls Your Wealth?
2026/09/10
You can own millions of dollars in land, cattle and equipment and still feel like you're constantly looking for cash.
That's the reality for a lot of farm and ranch families. We can be incredibly wealthy on paper, yet still depend on banks, government programs, retirement accounts and outside institutions to access the money we need.
In Chapter 4 of Building Your Warehouse of Wealth, Nelson Nash uses the analogy of the boiled frog to show how slowly we can become accustomed to giving up control of our money. Retirement plans, tax incentives, pensions and government programs can all feel like security—but how often do we stop and ask: Who actually controls the money?
Nelson wrote from an American perspective, but the principle applies just as much to Canadian farm and ranch families. We have CPP, OAS, RRSPs, employer pensions and other registered programs. The question isn't whether these programs are good or bad. The question is how much of our financial future we want dependent on systems where someone else makes the rules.
Because there's a big difference between owning wealth and controlling capital.
If most of your wealth is tied up in land, cattle, equipment and accounts you don't want—or can't afford—to liquidate, what happens when you need money? Do you have access to capital you control, or do you have to ask someone else for it?
That's why building your own Warehouse of Wealth matters.
This episode isn't about abandoning everything you've been taught about retirement or saving. It's about looking at your farm or ranch differently, understanding where your wealth actually lives, and intentionally building a pool of capital that gives you more control, liquidity and options throughout your lifetime.
Because the goal shouldn't be to spend a lifetime building a valuable operation only to discover that accessing your own wealth still requires someone else's permission.
Make the bank Plan B.
Start with the book — Farming Without the Bank (Canadian edition) — available in paperback and audio at ranchyourway.com.
Watch full episodes of the Win-EH Podcast at youtube.com/@WinEHpodcast.
Hosted by Winnie Lau & Lacy Rowan – Ranch Your Way
Watch our Podcast on YouTube or listen on Apple Podcasts, Spotify, and iHeart Radio
Subscribe so you never miss an episode!
Ep. 120 - Living While Giving: Funding Your Kids' Future with Michael DeLon
2026/09/03
What if the hardest part of building wealth for your children isn't the money—it's making sure they're ready for it?In this episode, Winnie sits down with Michael DeLon, founder of Paperback Expert, husband, father of four, and grandfather, who has used The Infinite Banking Concept® to build a family pool of money with his wife, Jill, since 2013. Michael shares how they started from mutual funds and a market correction that shook their confidence, how they've used permanent life insurance policies to help their adult children with real-life needs like an air conditioner repair, and how they're funding their kids' retirement now instead of waiting to leave a lump-sum inheritance later. He also opens up about using policy loans to help young families break free of high-interest debt, and why he believes character and stewardship must come before ownership.
This conversation is about more than policies and premiums. It's about what it actually takes to raise children who are ready to carry a family's financial legacy forward—and it offers practical, real-world guidance for Canadian families thinking through their own generational wealth plan. Michael's story shows how a family pool of money, used well, can bring a family closer instead of pulling it apart.
Ready to start building your own family pool of money?
Start with the book — Farming Without the Bank (Canadian edition) — available in paperback and audio at ranchyourway.com.
Watch full episodes of the Win-EH Podcast at youtube.com/@WinEHpodcast.
Hosted by Winnie Lau & Lacy Rowan – Ranch Your Way
Watch our Podcast on YouTube or listen on Apple Podcasts, Spotify, and iHeart Radio
Subscribe so you never miss an episode!
Order the Paperback + Audio Here
Ep. 119 - The Narrow Gate: Changing the Way You Think About Money - Warehouse of Wealth Ch. 3
2026/08/27
In Chapter 3 of Building Your Warehouse of Wealth, Nelson Nash takes a hard look at the spending habits of the average family—and this chapter hit home.
Money has to flow. We earn it, spend it, save it, make payments with it and use it to buy everything from groceries and vehicles to homes, land, cattle and equipment. The money is going to move whether we practice Infinite Banking or not. The bigger question is: where is it flowing, and how much control do we have over that flow?
In this episode, Lacy breaks down Nelson's reminder that we finance everything we buy. We either pay interest to someone else for the use of their money, or give up what our own money could have earned when we pay cash.
But Nelson takes the conversation one step further. Our need for financing throughout our lifetime is far greater than our need for death benefit. So why not build a financial system that can address both?
Lacy connects Nelson's examples of automobiles, housing, living expenses, principal and interest back to participating whole life insurance—and why we have to change the way we think if we want to see its possibilities. She also shares why you don't have to own the biggest farm, run the largest ranch, or already be wealthy to start. Your banking system is built for your needs, and it's built incrementally over time.
And sometimes choosing a different financial path means being willing to take the narrow road.
As Nelson closes the chapter: the best time to plant a tree was 20 years ago. The next best time is today.
If you want greater control of the money already flowing through your life, farm, ranch or business, this episode is for you.
Start with the book — Farming Without the Bank (Canadian edition) — available in paperback and audio at ranchyourway.com.
Watch full episodes of the Win-EH Podcast at youtube.com/@WinEHpodcast.
Hosted by Winnie Lau & Lacy Rowan – Ranch Your Way
Watch our Podcast on YouTube or listen on Apple Podcasts, Spotify, and iHeart Radio
Subscribe so you never miss an episode!
Ep. 118 - The Infinite Banking Concept®: Are You Staying Engaged?
2026/08/20
What does it actually mean to live The Infinite Banking Concept® instead of simply owning a participating whole life insurance policy?
In this episode, Winnie and Lacy explore why staying engaged is such an important part of practicing IBC as a financial lifestyle. Using real client conversations, they unpack what can happen when families lose sight of why they started, begin looking at a premium as just another expense, focus too heavily on rate of return, or make financial decisions based on one piece of the picture instead of considering their entire family financial system.
One client conversation started with a simple question: Should we pay the annual premium, or let the policy's cash value sustain it? The family had money available, but they were also managing seasonal ranch cash flow and waiting for fall calf sales. Holding onto cash felt safer.
That opened the door to a much bigger conversation about scarcity thinking, liquidity, policy loans, dividends, premiums, and financial control.
Instead of looking only at the money leaving the bank account, Winnie and Lacy explain why families need to understand what their policy has already accomplished, what liquidity is available to them, and how today's decision fits into the reason they implemented IBC in the first place.
They also tackle a common question: What is the rate of return?
Rather than allowing one calculation to define whether a policy is "working," this episode looks at the bigger picture. What did the dividend actually do inside the policy? How has the death benefit changed? What access to capital does the family have? How is the family financing purchases? And is the system helping them maintain greater control over how money moves through their lives?
This is where Cash Smart for Life thinking becomes practical. Financial education isn't only about knowing more. It's about building habits and systems that help you think proactively before a financial decision becomes urgent.
Winnie uses the simple analogy of brushing your teeth. You don't wake up every morning and reinvent the process. You have a system. In the same way, families shouldn't have to rediscover their IBC strategy every time a premium comes due. Regular policy reviews, strategy sessions, understanding policy activity, and remembering your original "why" can help make managing your family pool of money part of normal financial life.
The conversation also moves beyond today's cash flow and into generational planning.
Winnie and Lacy share the story of clients receiving a family windfall and considering how those dollars could be incorporated into the financial system they were already building. What made the conversation emotional wasn't simply receiving money. It was recognizing that decisions made by parents and grandparents could continue affecting children and future generations.
For Canadian farm and ranch families, that connects directly to financial resilience, succession planning, business continuity, liquidity, and legacy. Ranch Your Way is about helping families think beyond today's transaction and consider how financial decisions can strengthen the family and operation over time.
And staying engaged isn't something that happens only at an annual policy review.
Every time you finance a purchase, you make a decision about where the money will come from and who will control that financing relationship. Cash? A credit card? An outside lender? Or, when appropriate, your own IBC system?
Those individual decisions may seem small, but repeated over a lifetime, they shape how money flows through your family.
In this episode, you'll learn:
Why owning a policy is different from living The Infinite Banking Concept®
What staying engaged with an IBC strategy can look like in everyday life
Why annual policy reviews matter
How premiums, dividends, cash value, and policy loans fit into the bigger financial picture
Why seasonal cash flow can create scarcity thinking for farm and ranch families
Why focusing only on rate of return can narrow your financial thinking
How liquidity can give families more options when financial decisions arise
Why your method of financing purchases matters over a lifetime
How simple systems can make managing policies easier and more intentional
Why remembering your "why" matters when premiums come due
How a family pool of money can support long-term family financial systems
How windfalls and inheritances can become part of a broader generational conversation
Why financial education needs to be passed to children along with financial resources
How IBC can connect with financial resilience, succession planning, and long-term stewardship for Canadian farm and ranch families
Whether you're already practicing IBC and have become a little disengaged, or you're just beginning to explore a different way of thinking about money, this episode is a reminder that The Infinite Banking Concept® is not something you simply own. It's something you learn to live.
The goal is to understand your money, stay connected to your financial system, and make increasingly intentional decisions about liquidity, financing, control, and the future you're building for your family.
Start with the book. That's where the shift begins.
Ep. 117 - Think Long-Term: Building Your Warehouse of Wealth with Dividend-Paying Whole Life Insurance
2026/08/13
What if the biggest shift you need to make with your money isn't about finding a better investment—but learning to think longer term?
In Episode 117 of the Win-EH Podcast, Lacy Rowan continues her walk through R. Nelson Nash's Building Your Warehouse of Wealth, diving into Chapter 2 and one of Nelson's most important ideas: "How you think is everything. Most people don't think long range."
In a world built around instant gratification, Nelson challenges us to look at dividend-paying whole life insurance differently—not based solely on what a policy does today, but on what it can become over 10, 20, 30 years and beyond.
Lacy explores Nelson's own 52-year-old whole life policy, his realization that he could use dividends to purchase paid-up additional insurance, and how building a readily accessible pool of capital changed the opportunities available to him. She also discusses the capitalization phase of Infinite Banking and why patience in the early years can create greater financial flexibility and self-sufficiency later.
The conversation goes beyond life insurance. It's about building a financial system that puts you in greater control of your capital—so when an opportunity to buy land, equipment, cattle, or invest in your business appears, you have options. As Nash explained, having money safe and available doesn't take away your options; it gives you more of them.
Lacy also shares one of the most thought-provoking questions from the chapter: What might have happened if Nelson had directed more of his available income toward building his whole life system instead of sending part of it elsewhere? His reflection illustrates why understanding the possibilities of a properly designed policy—and giving it time to capitalize—matters.
If you already have an Infinite Banking policy but have lost some of your excitement or direction, this episode is a reminder to reconnect with why you started. And if you're brand new to the concept, it offers another look at what it means to build your own "warehouse of wealth."
It takes time. It takes patience. But the goal is bigger than a life insurance policy.
It's about building a financial foundation, creating generational wealth, keeping more control within your family, and making the bank Plan B.
Start with the book — Farming Without the Bank (Canadian edition) — available in paperback and audio at ranchyourway.com. Watch full episodes of the Win-EH Podcast at youtube.com/@WinEHpodcast.
Hosted by Winnie Lau & Lacy Rowan – Ranch Your Way
Start Here: www.ranchyourway.com
Book Bundle: Farming Without the Bank -- Canadian Edition + Becoming Your Own Banker (paperback + audio)
Watch our Podcast on YouTube or listen on Apple Podcasts, Spotify, and iHeart Radio
Subscribe so you never miss an episode!
Order the Paperback + Audio Here
Ep. 116 - Insurable Interest 101: The Farm Family Insurance Gap Nobody Talks About
2026/08/06
Insurable interest means you would suffer a real financial or personal loss if a specific person passed away — it's the requirement every life insurance company uses to decide who you're allowed to insure. In this episode of the Win-EH Podcast, Ranch Your Way hosts Winnie Lau and Lacy Rowan break down exactly who qualifies as an insurable interest — parents, spouses, business partners, children, and even silent investors — and why so many Canadian farm, ranch, and business-owning families wait too long to act on it.
Lacy shares her own story of becoming temporarily uninsurable after a cancer diagnosis, and why "we'll get to it eventually" is one of the most expensive sentences a family can say. Winnie connects the topic to The Infinite Banking Concept®, showing how permanent, dividend-paying whole life insurance isn't just protection for a future death — it's a living tool for building a family pool of money you can access for decades to come.
This episode is for Canadian ranch and farm families navigating succession, business partners with informal financial ties, spouses evaluating what a lost income would mean, and stay-at-home parents whose unpaid work carries real financial value. You'll learn how to identify who your insurable interests are, why the window to qualify for coverage can close without warning, and how The Infinite Banking Concept® turns that protection into financial resilience you can use today.
Start with the book — Farming Without the Bank (Canadian edition) — available in paperback and audio at ranchyourway.com. Watch full episodes of the Win-EH Podcast at youtube.com/@WinEHpodcast.
Hosted by Winnie Lau & Lacy Rowan – Ranch Your Way
Start Here: www.ranchyourway.com
Book Bundle: Farming Without the Bank -- Canadian Edition + Becoming Your Own Banker (paperback + audio)
Watch our Podcast on YouTube or listen on Apple Podcasts, Spotify, and iHeart Radio
Subscribe so you never miss an episode!
Ep. 115 - Choose Your Hard: Why Every Ranch Family Needs a Will Before It's Too Late
2026/07/30
Winnie Lau recently attended a celebration of life that didn't happen until more than six months after the person passed away — because there was no will, no business succession plan, and no written record of a family investment. In this episode of the Win-EH Podcast, Winnie and Lacy Rowan unpack what that delay revealed: a family left choosing between grief and frustration, simply because one hard conversation never happened while there was still time.
This episode is for Canadian farm and ranch families, business owners, and parents who've been putting off estate planning, succession planning, or a conversation about life insurance. Winnie and Lacy talk through the real difference between a living will and a last will and testament, why private investments between family members need to be put in writing, and why the phrase "I'll be dead, what do I care?" is one of the most costly mindsets a person can carry into their financial planning.
You'll also hear how proactive families use tools like The Infinite Banking Concept® and a family pool of money to build financial resilience — creating liquidity and options for the people they leave behind, instead of confusion and conflict. Whether you're managing a ranch succession plan, a family business, or simply want to protect your spouse and children, this conversation is a practical, compassionate push to finally start the process.
Topics covered: wills and estate planning, business succession, family investment agreements, life insurance for families and business owners, The Infinite Banking Concept®, generational wealth planning, financial resilience for Canadian farm and ranch families.
Start with the book — Farming Without the Bank (Canadian edition) — available in paperback and audio at ranchyourway.com. Watch full episodes of the Win-EH Podcast at youtube.com/@WinEHpodcast.
Hosted by Winnie Lau & Lacy Rowan – Ranch Your Way
Start Here: www.ranchyourway.com
Book Bundle: Farming Without the Bank -- Canadian Edition + Becoming Your Own Banker (paperback + audio)
Watch our Podcast on YouTube or listen on Apple Podcasts, Spotify, and iHeart Radio
Subscribe so you never miss an episode!
Order the Paperback + Audio Here
Ep. 114 - What Is Financing? The Money Lesson Most Canadians Were Never Taught
2026/07/23
What does financing actually mean?
If you asked most people, they'd probably say financing means borrowing money from a bank to buy a vehicle, home, or equipment. While that's certainly one form of financing, it's only part of the picture.
In this episode, Winnie and Lacy explore one of the foundational principles of The Infinite Banking Concept®, created by Nelson Nash: every dollar you spend is a financing decision. Whether you pay cash, use a debit card, borrow through a loan, use a credit card, lease equipment, or draw from savings, you're making a financing choice that has both immediate and long-term consequences.
This conversation began with a simple question from a child: "What is financing?" That innocent question opened the door to one of the most important financial conversations families can have. Sometimes the simplest questions reveal the biggest gaps in our financial education.
Throughout the episode, Winnie and Lacy explain why changing the way we think about financing is often more important than simply learning how to invest. They discuss how financial stewardship begins long before wealth building and why understanding where your money lives can be just as important as how much money you earn.
Drawing from Becoming Your Own Banker, they explain the importance of the capitalization phase—the process of intentionally building your pool of money before you need it. Rather than reacting when a vehicle breaks down or unexpected expenses arise, families can prepare in advance by developing a long-term financing system that creates greater liquidity, flexibility, and financial resilience.
The discussion also explores practical examples from everyday life, including purchasing vehicles, maintaining equipment, caring for family assets, teaching children financial responsibility, and preparing for future opportunities instead of making decisions under financial pressure.
For Canadian farm families, ranch families, business owners, homeschooling parents, and anyone interested in generational planning, this episode reinforces why financial systems matter more than financial products. It highlights how Cash Smart for Life encourages proactive financial thinking and why Ranch Your Way focuses on helping families strengthen financial resilience through education and stewardship.
Listeners will also gain a better understanding of why properly structured dividend-paying participating whole life insurance is used within The Infinite Banking Concept® as a long-term financing tool. Winnie and Lacy explain that IBC is not simply about life insurance—it's about creating a family banking system that improves financial control, builds liquidity, supports succession planning, and helps families keep more of the money they earn over time.
In this episode you'll learn: What financing really means. Why every dollar you spend is a financing decision. How financial stewardship creates stronger financial foundations. What the capitalization phase is and why it matters. Why preparation creates more options than reacting to financial emergencies. How liquidity provides greater financial flexibility. Why building a family pool of money supports long-term financial resilience. How The Infinite Banking Concept® differs from traditional borrowing. Why Canadian families, farmers, ranchers, and business owners can benefit from thinking differently about financing. If you've ever wondered whether there is a better way to finance the things you're already buying, this episode offers a practical framework for rethinking money through the principles of The Infinite Banking Concept®.
Visit Ranch Your Way to learn more about Cash Smart for Life, The Infinite Banking Concept®, family financial systems, financial stewardship, liquidity, succession planning, and building a lasting family pool of money that can serve future generations.
Hosted by Winnie Lau & Lacy Rowan – Ranch Your Way
Start Here: www.ranchyourway.com
Book Bundle: Farming Without the Bank -- Canadian Edition + Becoming Your Own Banker (paperback + audio)
Watch our Podcast on YouTube or listen on Apple Podcasts, Spotify, and iHeart Radio
Subscribe so you never miss an episode!
Order the Paperback + Audio Here
Ep. 113 - Building a Family Financial System That Lasts for Generations
2026/07/16
Why does financial stress persist even when you're working hard?Whether you're navigating farm succession, raising financially capable kids, building a business, or simply wanting more confidence in your family's finances — this episode offers a different perspective.
Every family already has a financial system. The question is whether it was designed intentionally. In this episode, you'll learn why every financial system produces exactly the results it was built for — and why that's actually good news, because systems can be redesigned.
What we cover:
- What a financial system is and why it matters
- Why hard work alone doesn't guarantee financial security
- How systems shape cash flow, liquidity, and long-term decisions
- How The Infinite Banking System® goes beyond buying another product
- Why building a family pool of money creates lasting flexibility
- How Ranch Your Way supports financial resilience and generational planning for Canadian farm families
- Small, intentional changes today can create clarity, stronger resilience, and real opportunities for the next generation.
Start with the book — that's where the shift begins.
📖 Farming Without the Bank – Canadian Edition + Becoming Your Own Banker (paperback + audio)
🌐 www.ranchyourway.com
Follow Ranch Your Way
Instagram: http://instagram.com/ranch_your_way
YouTube: http://youtube.com/@ranchyourway
Facebook: https://www.facebook.com/RanchYourWay
► Learn more: https://www.ranchyourway.com
► Get the books: https://www.ranchyourway.com
Podcast reviews
Read WinEH! Podcast podcast reviews
Podcast sponsorship advertising
Start advertising on WinEH! Podcast relevant audience podcasts
You may also like to advertise on these Podcasts

4.861471114
The David Pakman Show
David Pakman

4.8167512000
The GaryVee Audio Experience
Gary Vaynerchuk

4.6253632000
The Glenn Beck Program
Mercury Radio Arts

4.838332000
Entrepreneurs on Fire
John Lee Dumas of EOFire

4.930892000
The Quote of the Day Show | Daily Motivational Talks
Sean Croxton

4.662872000
The Dr. Laura Podcast
Dr. Laura Schlessinger & SiriusXM

4.920741185
Toni and Ryan
Toni Lodge and Ryan Jon

4.824771883
Deck The Hallmark
Bramble Jam Podcast Network

4.913561968
Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!

4.762602000
The Lawfare Podcast
The Lawfare Institute