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Content Creation & Social Media Marketing for Women Entrepreneurs with 9-5s | The Side-HustlHER Podcast

Advertise on podcast: Content Creation & Social Media Marketing for Women Entrepreneurs with 9-5s | The Side-HustlHER Podcast

Rating
★★★★★
5
from
18 reviews
This podcast has
57 episodes
Language
English
Date created
2024/12/04
Latest episode
2026/02/03
Average duration
39 min.
Release period
10 days

Description

A top content creation and social media marketing podcast for women entrepreneurs growing their business while working a 9-5. Hosted by Carli LeBlanc, content strategist and social media marketing expert, this show helps busy side-hustlers simplify their marketing, show up online with confidence, and attract clients — without the burnout. Tune in for weekly episodes that cover: Content creation strategies for social mediaSocial media marketing tips that convert views into salesProductivity hacks for content batching and consistent postingDigital marketing, email funnels, and brand visibilityWork-life balance tips for building your business on the side If you're a woman entrepreneur who wants to grow your personal brand and build a business that stands out online, this podcast is your weekly dose of marketing strategy and motivation. Tune in weekly for honest conversations, expert interviews, and practical tips to grow your business, boost visibility, and market with confidence. Subscribe now and join the community of ambitious women building profitable businesses — one podcast episode at a time. Follow @carlidorlynn and @thesidehustlherpodcast on Instagram to keep learning, growing, and marketing smarter.

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Check latest episodes from Content Creation & Social Media Marketing for Women Entrepreneurs with 9-5s | The Side-HustlHER Podcast podcast


57. 7 Things Most Business Owners Aren’t Doing on Social Media (That Actually Drive Sales)
2026/02/03
Send us a text In this episode of The Side HustlHER Podcast, I’m breaking down the seven biggest things business owners are skipping on social media that are directly impacting their ability to convert content into paying clients. We’re talking about the difference between being visible and being searchable, why consistency matters more than motivation, and how systems like SEO, DM automations, and social proof help your content work harder for you. In this episode, you’ll learn: How Instagram SEO helps potential clients find you through searchWhy your posting cadence affects reach, engagement, and growthHow to use trial reels to reach new audiences without burning outWhat your link in bio should actually look like to drive actionHow DM automations streamline lead generation and conversionsWhy highlights and social proof accelerate trust and buying decisionsIf you’re tired of creating content “just for fun” and ready to make social media a revenue-driving tool, this episode will help you reset your strategy and move forward with intention. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
56. How to Position Your Local Business on Instagram to Get Booked
2025/12/30
Send us a text In this episode, I’m sitting down with Kabila Gana-Lapnet, the founder of Kabsy Kreations, for a live, real-time social media audit. Kabila is a Houston-based baker, mom, and 9–5 professional who started her business out of pure passion and like many service providers, she found herself stuck with a decent following but struggling to consistently reach her ideal customers. So instead of giving generic advice, we walked through her Instagram profile step by step and focused on what actually helps convert followers into inquiries. I break down how to optimize your name, bio, highlights, and content so your page clearly communicates what you do, who you serve, and how people can work with you — especially if you’re a local business owner trying to get booked. In this episode, we discussed: How to optimize your Instagram name and bio for SEO so the right people can find youHow to structure your content so it supports one clear business goal at a timeHow to turn followers into customers with clearer calls-to-action and focused campaignsIf you’re a service provider who feels like you’re posting consistently but not seeing results, this episode will help you simplify your strategy and start marketing with intention instead of guessing. Make sure you’re following @kabsykreations if you’re in Houston — and if this episode helped you, send it to a business owner who needs it. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
55. How I Tripled My Revenue (My Real Numbers + 2026 Strategy)
2025/12/23
Send us a text In this episode, I’m getting very real about my business journey and sharing my actual numbers. I wanted to record this episode because I know how easy it is to look around online and feel like you’re the only one struggling, or like everyone else has it all figured out. So instead of sugar coating things, I decided to break down what really happened in my business over the last two years, what worked, what didn’t, and how I was able to triple my revenue this year. I walk you through my revenue from 2023, 2024, and 2025, how I went from barely being profitable to tripling my revenue in 2025, and the hard lessons I learned along the way especially around pricing, capacity, and paying myself. I also break down the four revenue streams that made up my income this year, why my highest-earning offer, and how I’m restructuring my business to build something more sustainable moving into 2026. In this episode, I talk about: How much I actually made in 2023, 2024, and 2025Why understanding your numbers is non-negotiable as a business ownerThe mistakes I made with pricing and business debtWhat I did during slow seasons instead of giving upThe promotion that helped catapult my businessThe four income streams that contributed to my growthWhy revenue doesn’t always mean profitMy 2026 plan to hit my first $100K year without burning outThe new financial structure I’m implementing in my businessIf you’re building a business and trying to figure it out as you go, this episode is for you. I hope it gives you clarity, perspective, and a reminder that growth doesn’t happen overnight, but it is possible. If this episode resonates, tag me on Instagram (@cd.creative or @thesidehustlherpodcast) while you’re listening or send me a DM — I’d love to hear your biggest takeaway. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
54. How to Create a Promotion that Converts for Your Business
2025/12/16
Send us a text Marketing your business without a plan is exactly why your content feels scattered, your sales feel inconsistent, and your audience isn’t converting. In this episode, I’m breaking down how to build a marketing campaign that actually works — a strategy you can rinse and repeat every time you launch an offer, promote a service, or run an event. We’re at the end of the year, which is the perfect time to prep for Q1. Instead of winging it, you’re going to walk into 2026 with clarity, structure, and a campaign that moves the needle. I’m giving you my exact framework I use for Content Days, my in-person events, virtual classes — everything. By the end, you’ll understand what a campaign actually is, how to build one from scratch, how to track your results, and how to turn your marketing into a repeatable, predictable system. In this episode, we discuss: How to create a strategic marketing campaign around ONE goal so your content actually convertsThe six-step blueprint I use to plan every campaign in my businessHow to track results + build a marketing system you can reuse every timeIf you want your 2026 launches, offers, and events to actually perform… start here. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
53. How to Market Yourself When You’re Used to Being in the Background | Social Media Audit
2025/12/09
Send us a text This week on The Side-HustlHER Podcast®, I sat down with mindset coach and therapist Theresa McKeel, the owner of With Grace and Grit Coaching. Theresa works with high-achieving, overthinking millennial-ish women who are constantly in their heads — procrastinating, second-guessing, and struggling to step into the version of themselves they know they’re supposed to be. But even with her gift, the therapeutic background, and the clinical training — Theresa’s biggest challenge hasn’t been helping her clients… it’s been putting herself out there so her coaching clients can find her. This episode is literally a live coaching session + social media audit rolled into one. We walked through her Instagram page piece by piece and built a clear roadmap for how she can market herself online with more intention, clarity, and confidence. If you’re a coach, service provider, or expert who struggles to show up because you’re used to playing the background… this one is for you. In this episode, we discussed: How to build a social media presence when you’re terrified of being “seen”How to position your coaching brand so your ideal client immediately understands who you help and howThe exact changes to make on your Instagram (bio, highlights, links, content) so your audience can actually FIND youConnect with Theresa: Instagram: @withgraceandgritcoaching ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
52. How to Get Clients in Your Business Fast (Even If You’re Starting From Zero)
2025/12/02
Send us a text WE OFFICIALLY HIT ONE YEAR of The Side-HustlHER Podcast®, and I’m celebrating with a real, no-fluff conversation about what I’d do if I had to start my business over from scratch in 2026. I’m on sabbatical right now, business has had its best year yet, and I’m also in the middle of launching my second “baby” in business — Batched™, a creator marketplace that connects entrepreneurs with local content creators for content days nationwide. So yeah… it lowkey feels like starting over. In this episode, I’m walking you through the exact moves I’d make if I was: Pivoting my offers or starting from scratchRebranding or revamping my businessOr launching something brand new in 2026You’ll learn: How to create an offer that actually solves a clear problemWhat to do if you don’t have proof or testimonials yetThe difference between a random freebie and a strategic lead magnetHow to pitch yourself without feeling desperateWhat I did with my money early on (and what I still do now)____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
51. How to Clean Up Your Instagram So It Actually Matches Your Goals | Social Media Audit with Shajuan Alexander
2025/11/25
Send us a text This week, I sat down with Shajuan Alexander, a Houston-based psychotherapist and coach for clinicians who are ready to step into multi-hyphenate roles beyond the couch. During our chat, we took a deep dive into her Instagram page for a full audit—breaking down what’s working, what needs clarity, and how to better align her content with her long-term goals. So many entrepreneurs get stuck trying to figure out what to post when their offers start to evolve—and this conversation is the perfect example of how to pivot your page with purpose. In this episode, we discussed: How to align your content with your goals: making sure every post moves you closer to the brand and opportunities you actually want.Optimizing your Instagram bio and highlights: the small but powerful tweaks that instantly position you as an expert.Balancing multiple passions without confusing your audience: showing your personality while still keeping your message clear and strategic.By the end, you’ll know exactly how to clean up your page, attract the right audience, and create content that reflects the next level of your business—not just where you started. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
50. How to Write a Book that Scales Your Business Without Burning Out with Auketria Manor
2025/11/18
Send us a text In this episode, I invited my client (and now friend) Auketria Manor—multi-time author and publishing coach—on the pod to break down how entrepreneurs can use a brand-building book to scale impact, increase authority, and create a clear path to premium offers. We talk about writing with purpose (not just vibes), building a methodology that funnels readers into your ecosystem, and why your book can be the 24/7 salesperson your business is missing. In this episode, we discussed: What a “brand-building book” really is and how it positions you as the authority while leading readers to your premium offer.The GPS framework to outline a results-driven book fastScalability & offers: How to use your book as lead gen to shift from 1:1 to one-to-many (groups, memberships, VIP days) without burning out.Connect with Auketria: @coachauketria Book with Auketria: www.themanordigital.com  ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
49. How to Create Content that Converts | Social Media Audit with Natasha Jilles Blunt
2025/11/11
Send us a text In this episode, I sat down with my client Natasha Jilles-Blunt of Blunt Statements Spa, also known as Houston’s #1 Big Toe Pro, for a live social media audit. Natasha opened up about the challenges so many entrepreneurs face—feeling overwhelmed by social media, unsure what actually works, and tired of trying to keep up with constant algorithm changes. Together, we simplified her strategy, cleaned up her bio, and built a plan to make her Instagram work for her instead of against her. In this episode, we discussed: How to write a bio that converts: what to include (and what to cut) so people know exactly who you are, what you do, and how to book you.The type of content that builds trust and drives sales: why behind-the-scenes moments and educational posts outperform generic “pretty” content.Why every post needs a clear call-to-action: how to get your audience to stop scrolling and actually take the next step—without feeling salesy.By the end, you’ll know how to simplify your own page, attract the right audience, and turn followers into paying clients. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
48. 8 Common Social Media Mistakes Most Entrepreneurs Make (and How to Fix Them)
2025/11/04
Send us a text I’m finally back on the mic — and in this solo episode, I’m breaking down the eight biggest mistakes I see entrepreneurs making on social media (and how to fix them). If you’ve ever felt like you’re posting and getting zero engagement, or your content just isn’t converting, this episode is going to give you clarity. I’m sharing the exact things that hold most business owners back — from posting without strategy, being inconsistent, skipping captions or hooks, to trying to talk to everyone instead of your actual audience — and what to do instead. By the end, you’ll know how to create content that’s intentional, consistent, and aligned with your business goals so you can start turning followers into paying clients. I’m also giving you a little behind-the-scenes update on what’s next for Coworking & Content — including our first-ever virtual session happening November 19 at 6 p.m. CST. It’s a live, hands-on experience where we’ll plan your content together, help you batch strategically, and set you up to end the year strong. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
47. Social Media Audit: How to Get Found on Instagram by Potential Clients
2025/10/28
Send us a text In this episode, I sit down with Leah Rogers, founder of Mocha Media Co. in Raleigh, NC, for a live social media audit. Leah is a content creator, branding strategist, and photographer who helps small brands and creators stand out with visuals that convert. Together, we walk through her Instagram page from top to bottom — covering what’s working, what could be improved, and the adjustments that can make a huge difference in converting visitors into paying clients. ✨ Inside this episode, you’ll learn: Why keywords + location in your Instagram name are non-negotiable for being foundHow to simplify your bio with a clear call-to-action that directs people where you want them to goThe smartest way to use highlights as a client resource hubTips for balancing your business + personal brand without burning outA simple scheduling hack for service providers with full-time jobsIf you’ve ever wondered what a social media audit looks like in real-time, this episode is packed with gems you can apply to your own page right away. Connect with Leah on Instagram: https://www.instagram.com/mochamediaco/ Learn more at about Leah's services: https://www.mochamediaco.com ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
46. How to Sell without Sounding Salesy with Merchon Hargrave
2025/10/21
Send us a text In this episode, I’m joined by Merchon Hargrave, founder of High Vibe Co-Work — a virtual community and sales course designed to help women entrepreneurs ditch the pressure and start having more conversations that actually convert. Merchon shares her journey from running accountability groups to building a thriving community with weekly coworking sessions, and how she turned her own struggles with sales into a business model that empowers women to sell with ease. ✨ In this episode, you’ll learn: How to shift your mindset around selling so it feels like service, not pressureThe unique way Merchon uses free virtual coworking as the top of her funnelWhy trial-and-error is key to finding what worksStrategies for choosing marketing platforms you actually enjoy showing up onThe importance of boundaries + seasons in business (especially for moms balancing it all)Why specializing in solving one core problem makes sales + referrals so much easierWhether you’re scared of sounding pushy, stuck in endless coffee chats that never convert, or just craving community while building your business — this episode will show you how to simplify your sales process and build in a way that aligns with your life. Connect with Merchon on Instagram + Threads: https://www.instagram.com/highvibecowork/ Join her free virtual coworking sessions: https://www.highvibecowork.com/virtual Check out her course "Sales Prospecting Simplified": highvibecowork.com/sps ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
45. Social Media Audit: How to Make Your Business Page More Professional
2025/10/14
Send us a text In this episode, I’m sitting down with Katina Poe, a Houston-based midwife and founder of Amina Idir Midwifery. Katina specializes in curating dream home birth experiences with her team, providing prenatal, birth, and postpartum care for expecting moms. Like many business owners, Katina has been working hard behind the scenes but needed clarity on how to showcase her services online in a way that attracts steady clients and builds trust. That’s where this live social media audit comes in. Together, we reviewed her Instagram profile top-to-bottom — from her bio and highlights to her content strategy — and mapped out practical steps to help her position herself as the go-to midwife for Houston moms. ✨ In this episode, you will learn: How to use keywords in your name + bio so you actually show up in searchThe role of highlights as a client resource library (and which ones every service provider should have)Easy content ideas for sensitive industries where client privacy mattersWhy behind-the-scenes + storytelling content builds credibility and trustThe 40/40/20 content mix that makes your page feel professional and relatableHow to overcome camera shyness and create engaging talking head videosIf you’ve been struggling with consistency or confidence on Instagram, Katina’s audit will give you the practical next steps to tighten up your profile and start marketing your services with ease. ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
44. How to Use Pinterest to Market Your Brand with Camille Kurtenbach
2025/10/07
Send us a text If you’ve been stuck on the Instagram or TikTok hamster wheel chasing algorithms, this episode is your sign to slow down and start building a marketing system that works for you long after you log off. I’m joined by Camille Kurtenbach — Pinterest strategist, manager, and host of the Pinterest Coffee Chats podcast. Camille helps business owners simplify their marketing and turn content into sustainable visibility that keeps driving clicks, leads, and sales month after month. In this episode, you will learn: Why Pinterest belongs in the same category as Google, not InstagramHow to set up an optimized profile and boards so your pins actually rankWhat types of content (reels, carousels, blogs, podcasts, YouTube) repurpose best on PinterestHow to use keywords to drive saves and outbound clicksThe metrics that really matter (and which ones don’t)A simple workflow that makes Pinterest marketing sustainable, not overwhelmingIf you’re ready to add Pinterest into your marketing ecosystem and finally get off the content hamster wheel, this episode will show you exactly how to get started. Turn Your Existing Content into Evergreen Traffic & Sales with Pinterest  [FREE DOWNLOAD]: https://positivityplatform.mykajabi.com/money-making-machine Connect with Camille on Instagram: https://www.instagram.com/positivity_platform_/?hl=en Pinterest Coffee Chats Podcast: https://podcasts.apple.com/us/podcast/pinterest-coffee-chats/id1808997446 ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...
43. Social Media Audit: How to Maximize Your Visibility Online with Attorney El-Elyon
2025/09/30
Send us a text Yall already know one of my favorite things to do on the podcast is a live social media audit and in this episode, I had the honor of doing one with my friend El-Elyon, an award-winning trademark attorney and bar exam coach. Elle is actually the attorney who helped me trademark The Side HustlHER Podcast®, so bringing her into the “hot seat” felt full circle. In this conversation, we walked through her Instagram profile and broke down what’s working, what could be stronger, and how she can start showing up more consistently online. ✨ In this episode, you will learn: Why your Instagram bio and usernames are very importantHow to create highlights and pinned posts that act as mini sales funnelsThe simple way to start creating content when you’re short on timeStorytelling strategies that turn client wins into engaging postsHow to use B-roll and behind-the-scenes content to build trustWhy adding clear calls to action on every post boosts conversionsIf you’ve ever struggled with consistency on social media, or if you know your profile could work harder for you, this episode is packed with practical tips you can implement right away. 👉 Connect with Elle on Instagram: @elelyonesq ____________________________ 🔗 Let’s Connect! Instagram: @cd.creativeco | @thesidehustlherpodcast Threads: @carlidorlynn Website: www.cdcreativecoagency.com ✨ Subscribe to my weekly newsletter for the real, unfiltered marketing advice I don’t share anywhere else! Sign up here! 📸 Ready to simplify your content? Join the Batched™ waitlist — the new content creation marketplace platform that connects entrepreneurs with local creators to batch shoot monthly content in one day. Visit batchedcontent.com and be the first to know when we launch in your city! 📧 Try Email Marketing with Flodesk: Tired of social media controlling who sees your content? Try Flodesk on me for FREE: www.cdcreativecoagency.com/flodesk 📱Try ManyChat: Get 30% off for 3 Months for DM Automations: www.cdcreativecoagency.com/manychat 📝 Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it Here: www.cdcreat...

Podcast reviews

Read Content Creation & Social Media Marketing for Women Entrepreneurs with 9-5s | The Side-HustlHER Podcast podcast reviews


5 out of 5
18 reviews
★★★★★
Demonspirit1 2025/11/04
Inspiring and Uplifting
I just started my Social Media Marketing journey trying to transition from a 9-5 to freelance work. I’ve been finding myself overwhelmed and on the ed...
★★★★★
SA🤎 2025/09/04
I came for clarity & received that and much more!
This podcast has been truly monumental since I first started listening! I love the way Carli invites guest that cover different topics for entrepreneu...
★★★★★
Haley Brooke Thomas 2025/04/18
Mic drop 🎊🔥
Not only are these episodes incredible valuable and potent with the wisdom and tangible steps given but Carli’s energy is infectious! Such a joy to li...
★★★★★
Clarissa Burton 2025/01/23
Amazing podcast for side hustles & entrepreneurs!
The tips & tools shared on this podcast are so beneficial! I love how easy it is to follow along with each episode and actually leave with information...
★★★★★
Abbyabbs🖤 2024/12/20
Informative!!
I love how short and to the point you are on these!! You give such great advice!! I’m definitely looking forward to implementing these into my busines...
★★★★★
Monétb2 2024/12/09
So much value to gain
I’ve been following your journey for a few months now and I know you have so much good information and perspective to give busy side hustlers. Even th...
★★★★★
CristalsHalo 2024/12/06
Excited for this fresh voice
I got referred to you by a common friend, and I know if she recommends someone, it’s a solid person. Well, you far exceeded my expectations. Love your...
★★★★★
Carli LeBlanc 2024/12/04
Absolutely Amazing!
Carli is such a light! She knows exactly what it means to be a female boss. The fact that this is a safe place for women like us who have jobs and wan...
★★★★★
lo jo blog 2024/12/04
Carli is ALWAYS dropping 💎💎!!!
I’ve been following Carli for a few years now and I can ALWAYS count on learning something from her page! Whether it’s social media marketing or mommy...
★★★★★
Roseletty l 2024/12/04
New Year New Podcast!
This podcast definitely came when I needed it the most! Working my big girl job and my business is alot! I love that I don’t feel alone. I can’t wait ...
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