
Advertise on podcast: From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Rating
5from
This podcast has
92 episodes
Language
EnglishPublisher
Kris JonesExplicit
No
Date created
2024/12/24
Latest episode
2026/10/27
Average duration
40 min.
Release period
10 days
Description
Here’s a hard truth most coaches and consultants face... Your dream clients are visiting your website and quietly clicking away to competitors. It’s not because you’re not good at what you do. It’s because your story isn’t connecting. After 23 years crafting stories for brands like Nike, Kris Jones shows you how to fix that. Every Tuesday, she’s joined by marketing experts like Donald Miller (Building a StoryBrand), Shira Gill, Molly Claire, Joanna Lott, Holly Haynes, Brian Lofrumento & Elyse Archer to share simple strategies that turn your website into a client-attracting machine.
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Check latest episodes from From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients podcast
Ep. 92 | Given Six Months to Live, He Went Back to Work, with Tom LeNoble
2026/10/27
Tom LeNoble learned how to redefine success after hearing "six months to live" three times. He went back to work anyway, and his health soared. We talk about overcoming fear in business, the Haystack Method he uses with CEOs, and the six forms of energy that shape work-life balance for entrepreneurs. If one area of your life is maxed out, another one is paying for it.
Check out the full episode page: https://go.reddoorstories.com/six-months-to-live-redefine-success
Meet Tom LeNoble
Tom LeNoble is a confidential advisor to founders, executives, and business owners, and an international speaker, coach, and philanthropist whose career spans MCI, Walmart.com, Palm, and early Facebook, where he was employee #57.
He is CEO of the Academy for Coaching Excellence, a Leadership Coach with the Miller Center at Santa Clara University, and the bestselling author of the award-winning memoir My Life in Business Suits, Hospital Gowns, and High Heels and the new book Morning Ground. Given six months to live three separate times, he lives by his conviction: "I'm Still Here!"
Website: https://www.tomlenoble.com
Take the Riskability Quiz: https://www.tomlenoble.com/the-riskability-quiz
LinkedIn: https://www.linkedin.com/in/tomlenoble
Instagram: https://www.instagram.com/lenoble.tom
Facebook: https://www.facebook.com/tomlenoble
Connect with Kris
Find out exactly where you're losing potential clients with the Client Attraction Scorecard: https://www.reddoorstories.com/free-resources
Book a free Growth Gameplan Call: https://go.reddoorstories.com/growth-gameplan-call
Instagram: https://instagram.com/reddoorstory
Facebook: https://facebook.com/reddoorportland
LinkedIn: https://www.linkedin.com/in/reddoordesigns/
Ep. 91 | How to Be Magnetic and Make People Listen, with Eila Park Robertson
2026/10/20
Your personal branding gets heard when you speak with certainty, and Eila Park Robertson has spent 20 years learning how. You'll learn how to be magnetic on camera, the business storytelling techniques that draw the right clients in, and why every story needs an emotion. Plus her simple rule: script 80% and leave the rest off the cuff.
Check out the full episode page:
https://go.reddoorstories.com/how-to-be-magnetic-personal-branding
Meet Eila Park Robertson
Eila Park Robertson is the founder of Anecdotia, an award-winning progressive communications agency, and COMMS HQ, a hub that trains and invests in powerful storytellers. She spent more than 20 years on the frontlines of media as a communications executive and broadcast journalist. She also serves on IFAW's Global Board of Directors, one of the world's most active conservation NGOs.
Join COMMS HQ: https://skool.com/commshq
Instagram: https://instagram.com/eila2.2
Connect with Kris
Find out exactly where you're losing potential clients with the Client Attraction Scorecard: https://www.reddoorstories.com/free-resources
Book a free Growth Gameplan Call: https://go.reddoorstories.com/growth-gameplan-call
Instagram: https://instagram.com/reddoorstory
Facebook: https://facebook.com/reddoorportland
LinkedIn: https://www.linkedin.com/in/reddoordesigns/
Ep. 90 | The Brand Story You’re Afraid to Tell Could Grow Your Business, with Fareedah Shaheed
2026/10/13
Your brand story might be hiding in the part of your life you've been afraid to talk about. Forbes 30 Under 30 internet safety expert Fareedah Shaheed shares how owning her personal story changed her business and how to use storytelling and personal branding without oversharing. You'll also hear what to consider before you post your kids online.
Check out the full episode page: https://go.reddoorstories.com/brand-story-youre-afraid-to-tell
Meet Fareedah Shaheed
After being groomed online as a child, Fareedah Shaheed made it her mission to help parents protect their children from online predators. Today, she's a Forbes 30 Under 30 Internet Safety Expert known for her signature SAFE Method, which makes digital safety easy and accessible in the age of AI. She has also been named a LinkedIn Top Voice in Cybersecurity.
Website: https://www.cyberfareedah.com
LinkedIn: https://www.linkedin.com/in/fareedahshaheed
Instagram: https://www.instagram.com/cyberfareedah
YouTube: https://www.youtube.com/@cyberfareedah
TikTok: https://www.tiktok.com/@cyberfareedah
Protect Kids Online Membership:
https://www.skool.com/protect-kids-online-membership-4029/about
Protect Kids Online Resource Library: https://sekuva.mykajabi.com/get-your-internet-safety-resource-library
Connect with Kris
Find out exactly where you're losing potential clients with the Client Attraction Scorecard: https://www.reddoorstories.com/free-resources
Book a free Growth Gameplan Call: https://go.reddoorstories.com/growth-gameplan-call
Instagram: https://instagram.com/reddoorstory
Facebook: https://facebook.com/reddoorportland
LinkedIn: https://www.linkedin.com/in/reddoordesigns/
Ep. 89 | Avoid Marketing Burnout by Doing Less, Better
2026/10/06
Avoid marketing burnout by doing less, and doing it better. In this Q&A, Jaime Smoody asks me the two questions I hear on nearly every call. You'll learn how to pick the two marketing activities that fit you, what organic reach on social media really looks like, and why you don't have to pick a niche to grow.
Check out the full episode page:
https://www.reddoorstories.com/you-dont-have-to-pick-a-niche
Connect with Kris
Create your own 5 StoryBrand Soundbites that bring you more clients: https://www.reddoorstories.com/free-resources
Book a free Growth Gameplan Call: https://go.reddoorstories.com/growth-gameplan-call
Instagram: https://instagram.com/reddoorstory
Facebook: https://facebook.com/reddoorportland
LinkedIn: https://www.linkedin.com/in/reddoordesigns/
Meet Jaime Smoody
Jaime Smoody is the founder of Feeling Golden Services, where she helps entrepreneurs and coaches get their message heard and their back end handled. She produces podcasts for business owners who want a consistent show without it taking over their week, builds GoHighLevel systems that keep leads and clients moving smoothly, and created the Adaptive Quiz Funnel. A former teacher based in Mesa, Arizona, Jaime brings calm, clear direction to every build so her clients can focus on showing up and leading.
Podcast Production Health Check: https://feelinggoldenservices.com/podcastcheck
Instagram: https://www.instagram.com/jaime_smoody
Facebook: https://www.facebook.com/feelinggoldenservices
Ep. 88 | How to Get More Clients Without Social Media, with Kate Kordsmeier
2026/09/29
Want to get more clients without spending your life posting on social media? Kate Kordsmeier built a multiple-six-figure business doing exactly that.
She shares the lead generation strategies she uses instead, including guest podcasting, partnerships, email marketing, search, and paid ads. Plus, how to help Google and AI tools like ChatGPT recommend you.
Check out the full episode page:
https://www.reddoorstories.com/get-more-clients-without-social-media
Meet Kate Kordsmeier
Kate Kordsmeier is a certified Life and Business Coach and founder of Success with Soul, with over a decade of experience helping thousands of entrepreneurs build profitable, sustainable, soul-led businesses without burning out. A staunch advocate for justice and dismantling the Patriarchy, Kate helps her clients grow through SEO, funnels, and feminist systems. Her focus is sustainable growth without social media.
Website + free 4-day challenge: https://successwithsoul.co
Connect with Kris
Create your own 5 StoryBrand Soundbites that bring you more clients: https://www.reddoorstories.com/free-resources
Book a free Growth Gameplan Call: https://www.reddoorstories.com/
Instagram: https://instagram.com/reddoorstory
Facebook: https://facebook.com/reddoorportland
LinkedIn: https://www.linkedin.com/in/reddoordesigns/
Ep. 87 | Courses Are Dead. Here's How to Get More Clients Instead, with Jess Webber
2026/09/22
Courses are dead, and Jess Webber knows what actually gets more clients instead. In this episode, Jess explains how a short, well-built challenge delivers a real outcome, earns trust fast, and ends in an invitation rather than a pitch. You'll hear the framework she uses, the length that works best, and the numbers behind who actually converts.
Check out the full episode page: https://www.reddoorstories.com/courses-are-dead-what-clients-want
Meet Jess Webber
Jess Webber is a keynote speaker, clarity architect, and curriculum designer who helps entrepreneurs and coaches turn their scattered expertise into frameworks people can actually follow. She's the host of the Big Ideas Made Simple podcast and the curriculum architect behind I Love Coaching Co., where she's built and refined challenge and membership models used to convert cold audiences into paying clients. With a background in education and franchise operations, Jess specializes in taking someone's brilliant, overwhelming IP and building the clearest, fastest path from where they are to where they want to be.
Jess is also hosting Lead Magnets Made Simple, a workshop on building a lead magnet quickly to grow your list. Proceeds support her son's cardiac team.Lead Magnets Made Simple: https://jesswebber.com/leadmagnets
Website: https://jesswebber.com
I Love Coaching Co.: https://ilovecoachingco.com
LinkedIn: https://www.linkedin.com/in/thejesswebber
Instagram: https://instagram.com/thejesswebber
Facebook: https://facebook.com/thejesswebber
YouTube: https://www.youtube.com/channel/UCiZ1ik52IWwhqTdlJBpYf-g
Sellable Offer Scorecard: https://ilovecoachingco.com/scorecard
Connect with Kris
Create your own 5 StoryBrand Soundbites that bring you more clients: https://www.reddoorstories.com/free-resources
Book a free Money-Making Messaging Call: https://www.reddoorstories.com/
Instagram: https://instagram.com/reddoorstory
Facebook: https://facebook.com/reddoorportland
LinkedIn: https://www.linkedin.com/in/reddoordesigns/
Ep. 86 | Personal Branding: Why Overly Polished Videos Turn Clients Off, with Heather Sager
2026/09/15
Polished personal branding can be the exact thing keeping people from connecting with you, and Heather Sager has spent 1,500 stages learning why. She shares how she traded a corporate voice for the way she talks in real life, why resonance beats getting it right, and how message development works as a trainable skill rather than a personality trait.
Check out the full episode page:
https://www.reddoorstories.com/why-polished-brand-messaging-falls-flat
Meet Heather Sager
Heather Sager is a high performance coach for visionary and visible leaders. A former corporate executive turned entrepreneur with more than 1,500 stages behind her, she helps high achievers show up at the level of their brilliance. She hosts the Hint of Hustle podcast from her log cabin in Bend, Oregon.
Website: https://heathersager.com
Podcast: https://heathersager.com/podcast
Free Profitable Speaking Guide: https://heathersager.com/guide
Instagram: https://www.instagram.com/theheathersager
LinkedIn: https://www.linkedin.com/in/heathermsager
YouTube: https://www.youtube.com/c/HeatherSager
Facebook: https://www.facebook.com/theheathersager
Connect with Kris
Create your own 5 StoryBrand Soundbites that bring you more clients:
https://www.reddoorstories.com/free-resources
Book a free Money-Making Messaging Call:
https://www.reddoorstories.com/
Instagram: https://instagram.com/reddoorstory
Facebook: https://facebook.com/reddoorportland
LinkedIn: https://www.linkedin.com/in/reddoordesigns/
Ep. 85 | Brand Story: How to Find Your Unique Point of View in the Age of AI, with Dr. J.J. Peterson
2026/09/08
Your brand story is the one thing AI has to borrow, and Dr. J.J. Peterson knows why. He holds a PhD in communication and spent two decades inside StoryBrand, and he walks through the three sources of a point of view nobody can copy: the scars behind your best stories, the layers that make your brand story yours, and the research on joy.
Check out the full episode page:
https://www.reddoorstories.com/business-storytelling-ai-has-to-borrow
Meet Dr. J.J. Peterson
Since 2013, Dr. J.J. Peterson has used the StoryBrand Framework to help thousands of organizations clarify their message and grow their business. He holds a PhD in Communication, has spent 20 years practicing and teaching communication theory, and is an adjunct professor in the Master of Marketing program at Vanderbilt University's Owen School of Business. As Head of StoryBrand he traveled the world facilitating workshops and keynotes, and companies like Microsoft and Certified Angus Beef along with thought leaders like Amy Porterfield and Donald Miller have worked with him to clarify their message.
Website: https://drjjpeterson.com
Instagram: https://instagram.com/drjjpeterson
Connect with Kris
Create your own 5 StoryBrand Soundbites that bring you more clients: https://www.reddoorstories.com/free-resources
Book a free Money-Making Messaging Call: https://www.reddoorstories.com/
Instagram: https://instagram.com/reddoorstory
Facebook: https://facebook.com/reddoorportland
LinkedIn: https://www.linkedin.com/in/reddoordesigns/
Ep. 84 | Get More Clients You Actually Want: The Astrology of Business, with Katherine Wehler
2026/09/01
If you want to get more clients, start with the ones you keep turning away. Professional astrologer and business coach Katherine Wehler joins me to explain why the ideal client definition you were handed can quietly stall service business growth, and how to build a better one from the people already showing up for you.
Check out the full episode page:
https://www.reddoorstories.com/astrology-dream-clients
Katherine is offering listeners $100 off a one-to-one session with the code REDDOOR. Visit https://katherinewehler.com to redeem.
Meet Katherine Wehler
Katherine Wehler is a professional astrologer and new paradigm business coach who has been practicing and studying astrology since she was seven years old. She helps clients merge the mystical and the practical to create wealth, impact, and a legacy that outlasts them. She built a seven-figure business before turning thirty and has been featured in Bustle, The Daily Mail, and Yahoo.
Website: https://www.katherinewehler.com
Facebook: https://www.facebook.com/katherine.wehler
Instagram: https://instagram.com/katherine_wehler
Connect with Kris
Create your own 5 StoryBrand Soundbites that bring you more clients:
https://www.reddoorstories.com/free-resources
Book a free Money-Making Messaging Call: https://www.reddoorstories.com/
Instagram: https://instagram.com/reddoorstory
Facebook: https://facebook.com/reddoorportland
LinkedIn: https://www.linkedin.com/in/reddoordesigns/
Ep. 83 | Lead Generation Through Community: Build a Network That Markets for You, with David Homan
2026/08/25
Your best lead generation strategy might be the network you already have. David Homan, founder of Orchestrated Connecting, explains why the people who advocate for you when you are not in the room do more for your business growth strategy than any pitch, and how to make an ask specific enough for someone to act on.
Check out the full episode page: https://www.reddoorstories.com/build-a-community-that-markets-for-you
Meet David Homan
David Homan is the founder and CEO of Orchestrated Connecting, a global community of connectors, and of SOAR CONNECT, a startup built on the strength of authentic relationships. He hosts a podcast called Orchestrated, is an active classical composer, and is a proud father of two. From middle-class beginnings as the son of a college professor, he has built a network reaching into some of the most private circles in the world while holding to a code of purposeful community building.
Website: https://davidhoman.com
LinkedIn: http://LinkedIn.com/in/davidrhoman
Instagram: https://instagram.com/the_connection_orchestrator
Connect with Kris
Create your own 5 StoryBrand Soundbites that bring you more clients: https://www.reddoorstories.com/free-resources
Book a free Money-Making Messaging Call: https://www.reddoorstories.com/
Instagram: https://instagram.com/reddoorstory
Facebook: https://facebook.com/reddoorportland
LinkedIn: https://www.linkedin.com/in/reddoordesigns/
Ep. 82 | Brand Messaging: Why Dream Clients Choose One Coach Over Another, with Adam Roach
2026/08/11
Dream clients choose one coach over another because of brand messaging most coaches never name. Adam Roach, founder of I Love Coaching Co., explains why so much coach marketing sells the identity from your last career instead of the one that serves people now, and how naming your beliefs turns a crowded market into a clear choice.
Meet Adam Roach
I’m the founder of I Love Coaching Co., where I help established coaches move from uncertainty to ownership. Most of the coaches I work with have momentum, but growth feels heavier than it should. I guide them to simplify their model, increase leverage, and build to $360K and beyond without adding more hours or complexity. My focus is clarity over hype and ownership over hustle. I create environments where real conversations happen and clear decisions get made.Connect with Adam Roach: learn more about I Love Coaching Co. at ilovecoachingco.com
and follow him @adamrroach on Instagram.
Grab my free StoryBrand Soundbites toolkit at reddoorstories.com/free-resources
or find me on Instagram @reddoorstory.
Ep. 81 | Personal Branding Starts With Positioning: The Work Most Owners Skip, with Charles Lee
2026/07/28
Personal branding starts with positioning, and it is the work most business owners skip. Charles Lee, founder of Ideation and author of Design Your Good Life, shares the three questions that clarify what you want to be known for, and why a clear value proposition changes everything downstream.
Connect with Charles Lee: grab Design Your Good Life at charlestlee.com and follow him @charlestlee on Instagram.
Grab my free StoryBrand Soundbites toolkit at reddoorstories.com/free-resources or find me on Instagram @reddoorstory.
Ep. 80 | Why Your Website Marketing Isn't the Problem: Managing Energy, with Debbie Heiser
2026/07/14
Your website marketing is solid, but something is still blocking clients from hiring you. Debbie Heiser spent 20 years in corporate before building The Lit Up Life around one fundamental truth: subconscious beliefs and identity patterns quietly sabotage even the best business growth strategies. In this episode, we dig into the invisible blocks that stall coaches and consultants who are already doing everything right—and how fixing what's running underneath changes how prospects perceive your brand story and value proposition.
Meet Debbie Heiser
Debbie Heiser is the founder of The Lit Up Life, where she helps purpose-driven women reconnect with their identity, reclaim their brilliance, and build businesses that are both financially abundant and deeply meaningful. With over 25 years of leadership experience and a background spanning corporate leadership, entrepreneurship, neuroscience, and transformational coaching, Debbie brings a whole-person approach to leadership and success.
In addition to her private work, Debbie teaches leadership classes at Gonzaga University, where she guides students in values-based leadership, self-awareness, and conscious decision-making. Her work blends aligned strategy with emotional and spiritual intelligence, helping women move out of hustle and burnout and into embodied leadership, clarity, and sustainable joy. Her work isn’t about fixing women, it’s about activating them to lead, attract, and create from who they truly are.
FREE Live Embodied CEO Masterclass
https://thelituplife.com/attraction
Join the Free BuildHER Community
https://thelituplife.com/buildher
Website https://leadyourlituplife.com
Instagram https://www.instagram.com/the_lituplife/
Facebook https://www.facebook.com/debbie.heiser.77
LinkedIn https://www.linkedin.com/in/debraheiser/
YouTube https://www.youtube.com/channel/UCpdSR741TAg4I2Vrd420viw
—
Connect with Kris
Book a Money-Making Messaging Call: https://go.reddoorstories.com/money-making-messaging-call
Download the Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoorstories.com/free-resources
Instagram: https://instagram.com/reddoorstory
Facebook: https://facebook.com/reddoorportland
LinkedIn: https://www.linkedin.com/in/reddoordesigns/
Listen to the From Click to Client Podcast - 🎧 New episodes drop every other Tuesday!
Apple: https://bit.ly/clickpodcastapple
YouTube: https://bit.ly/clickpodcastyoutube
Ep. 79 | StoryBrand Your Coaching Business: Turn Your Website Into Your Top Sales Employee, with Mindy Shotwell
2026/06/30
A StoryBrand website is the difference between a coaching site that gets clients and one that just exists. In this episode, I work live with leadership coach Mindy Shotwell to build her website wireframe using the StoryBrand messaging framework. You'll walk away knowing exactly how to position your message, lead with your client's problem, and turn your website into a real sales tool.
Meet Mindy Shotwell
Mindy Shotwell is a leadership coach who helps people communicate effectively, navigate growth, and lead with confidence. After nearly 30 years in Human Resources, she now works with leaders moving through self-doubt, identity shifts, and the often messy middle of change - helping them approach difficult conversations with clarity, ease, and grounded confidence.
https://www.linkedin.com/in/mindyshotwell/
Book a Money-Making Messaging Call: https://go.reddoorstories.com/money-making-messaging-call
Download the Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoorstories.com/free-resources
Instagram: https://instagram.com/reddoorstory
Facebook: https://facebook.com/reddoorportland
LinkedIn: https://www.linkedin.com/in/reddoordesigns/
Listen to the From Click to Client Podcast - 🎧 New episodes drop every other Tuesday!
Apple: https://bit.ly/clickpodcastapple
Spotify: https://bit.ly/clickpodcastspotify
YouTube: https://bit.ly/clickpodcastyoutube
Ep. 78 | Website Marketing That Fills Your Calendar: How Heidi Allsop Gets More Clients
2026/06/16
Most coaches invest in website marketing and wonder why prospects never book. Heidi Allsop had a polished website, years of experience, and zero leads. The problem wasn't her credentials—it was her brand messaging. In this episode, hear exactly how she rewrote her website copy using a proven messaging framework and filled her calendar.
Book a Money-Making Messaging Call: https://go.reddoorstories.com/money-making-messaging-call
Download the Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoorstories.com/free-resources
Instagram: https://instagram.com/reddoorstory
Facebook: https://facebook.com/reddoorportland
LinkedIn: https://www.linkedin.com/in/reddoordesigns/
Listen to the From Click to Client Podcast - 🎧 New episodes drop every other Tuesday!
Apple: https://bit.ly/clickpodcastapple
Spotify: https://bit.ly/clickpodcastspotify
YouTube: https://bit.ly/clickpodcastyoutube
Podcast reviews
Read From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients podcast reviews
Sara Fisk 2026/08/28
Kris makes it so easy to understand
I really appreciate how Kris delivers her message in such a clear way- she has transformed the way I look at the copy I write and the stories I tell.
Megan Caldwell 🤩 2026/06/24
A must listen for anyone with a personal brand
I absolutely LOVE Click to Client. Every episode Kris delivers such valuable content that as a small biz owner in the coaching and speaking space, tha...
HollyHaynes 2025/08/01
A must-listen for service providers who want strategy that actually works.
We’ve been working with Kris for years, and it’s no surprise her podcast is just as impactful as her coaching. From Click to Client has quickly become...
Jczmuda 2025/07/10
Loving the StoryBrand Concept!
Once I started following Kris, I started to notice on websites and social media, whether someone is following this approach. It just makes so much sen...
A gift every time! 2025/06/19
A Gift: Every time!
A fun little gift every time I listen! Kris is not only masterful at her own craft but she’s curious about her master guests and their crafts too. The...
SusieWittbrodt 2025/05/06
Making Thinks Simple
I love how Kris simplifies marketing strategy into plain English. Her expertise is so refreshing, and such a gift to business owners. Highly recommend...
Jilly D. 2025/05/06
Magic in a Podcast!
I was one of those new entrepreneurs who thought a quick DIY website would attract all of the clients I ever needed. Wrong! After a year at 0, I foun...
pardyhardyrowdyrockinsounds 2025/05/06
Learn from experts
Kris Jones' "From Click to Client" podcast delivers practical StoryBrand marketing wisdom that dovetails seamlessly with her client work. As someone w...
Fanyak 2025/05/06
Kris and From Click to Client
Full of information helping potential and current clients to connect with my business plus the bonus of finding the confidence to market and promote. ...
Thomas Furey 2025/05/05
Love these episodes!
I’ve been following Kris’s work for a few years now. So glad to see she’s sharing her knowledge and wisdom on bigger platforms!
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