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⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://claylawrence.link/9NLYNKN In this episode, Clay Lawrence sits down with Ty Frames, the owner of Cruces Scoopers, a fast-growing pet waste removal business in Las Cruces, New Mexico. In under a year, Ty has grown from zero to 130+ recurring customers, all while staying solo and building real momentum in his local market. Ty shares the unexpected origin story behind his business, how a simple idea from his teenage son turned into a profitable home service company, and why putting a real face behind the brand completely changed his growth trajectory. He breaks down what’s actually working for customer acquisition, including Facebook groups, local ads, speed-to-lead, and why overcomplicating marketing holds most business owners back. This conversation dives into the realities of scaling a service business, hiring, working seven days a week, and doing the little things that keep customers loyal. It’s a raw, practical breakdown for anyone considering poop scooping, home services, or local business ownership in general. 🔥 What This Video Covers • How Ty grew to 130+ customers in under a year • Turning an “embarrassing” idea into a legit business • Why putting your face behind the brand builds trust fast • Facebook groups vs paid ads for local services • Speed-to-lead and closing customers before they go cold • Offers that convert without giving away free labor • Lead forms vs website traffic for ads • Following up by phone vs text (and when each works best) • Working weekends, burnout, and when to start hiring • How Ty went full-time after replacing his previous income • Going above and beyond to retain customers • How Review Harvest helped double and triple reviews • Simple customer service habits that most competitors ignore • Advice for new home service business owners ⏱ Timestamps 00:00 – Meet Ty Frames from Cruces Scoopers 01:11 – How the poop scooping idea started 02:28 – Launching the business and early growth 02:35 – Hitting 130+ customers solo 03:08 – Why putting his face on the brand changed everything 04:14 – Community events and local trust 05:13 – Review Harvest overview 07:15 – Facebook groups vs paid ads 08:22 – Lead forms and speed-to-lead 09:42 – Offers that convert without free cleanups 10:39 – Phone calls vs texting leads 11:42 – Growth goals and hiring plans 12:39 – Going full-time and leaving the old business 13:17 – Retention, service, and customer experience 15:21 – Review growth with Review Harvest 17:10 – Where to find Cruces Scoopers 17:58 – Advice for new service business owners

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 Get ready for a masterclass in premium house cleaning, team culture, and sustainable growth. On this episode of the Built Local Podcast, Clay Lawrence sits down with Jay Archer from Maid Brigade Jacksonville, a house cleaning company that aims to be the “Ritz Carlton of house cleaning.” Jay shares how Maid Brigade rebuilt its reputation after taking over a struggling operation, why taking care of employees first creates raving customers, and how innovation in cleaning helped them stay ahead before and during Covid. Jay also breaks down the real-world shift from flyers and door hangers to Google and online reputation, plus how Review Harvest helped Maid Brigade go from about 110 Google reviews to 185 in just a few weeks. If you run a home service business, cleaning business, or any local company trying to get more customers from Google, this episode is packed with practical takeaways. https://www.maidbrigade.com/fl/jacksonville/ https://www.facebook.com/maidbrigade About This Episode Jay Archer and the team at Maid Brigade Jacksonville focus on high-end customer service, long-term staff retention, and an innovative “pure cleaning” process using electrolyzed water for degreasing and disinfecting. Jay explains how strong customer relationships, consistent teams, and a people-first culture create a cleaning experience that keeps clients for years and drives word-of-mouth growth. This conversation also highlights why Google reviews matter, how customers search today, and how automation can help busy owners stay consistent without adding another task to the daily grind. What This Episode Covers •Why Maid Brigade positions itself as the “Ritz Carlton of house cleaning” •How Jay rebuilt a business with a damaged reputation and declining sales •The employee-first approach that creates long-term team retention •“Pure cleaning” innovation with electrolyzed water and disinfecting systems •The marketing shift from flyers to Google and online search •How Review Harvest helped increase Google reviews fast •Advice for first-year business owners: don’t quit, serve people well, stay consistent ⏱ Timestamps 00:00 – Introduction to Jay Archer and Maid Brigade Jacksonville 00:01 – “Ritz Carlton of house cleaning” positioning 00:03 – Employee-first culture and staff longevity 00:04 – Jay’s background in franchising 00:05 – Taking over a struggling Maid Brigade location 00:07 – First-year challenges and rebuilding trust 00:10 – Repairing reputation through customer relationships 00:12 – Marketing evolution: flyers to Google search 00:14 – “Pure cleaning” innovation and green disinfecting 00:16 – Being prepared before and during Covid 00:18 – Staff going above and beyond for clients 00:20 – Leadership team and internal operations 00:23 – Discovering Review Harvest 00:25 – Review automation and rapid review growth 00:26 – Advice for first-year business owners 27:59 – Final thoughts and closing

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 In this Built Local Podcast episode, Clay Lawrence interviews Bryan from Doo Doo Patrol in Anthem (Northern Phoenix) to break down how he launched on February 10 and grew to 179 recurring clients in under a year. Brian shares the exact systems he used to generate leads, follow up automatically, and build a brand that stands out in a local service business. They cover what is working right now for pet waste removal businesses, including Facebook lead form ads, consistent posting in local Facebook groups, and how Brian uses GoHighLevel to run pipelines, automations, and even an AI chatbot that is closing customers while he is out scooping yards. If you are building a home service business, starting a poop scooping route, or want a real world example of scaling with systems, this episode lays out the play by play. https://doodoopatrol.com/ https://www.facebook.com/DooDooPatrol/?rdid=9dGgXsvp5cULvJ1k https://www.instagram.com/doo_doo_patrol What to Expect in This Episode • Why Brian walked away from corporate after 27 years and bet on himself • The launch plan he built while still working full time • How he used Facebook ads plus daily Facebook group posting to grow quickly • The follow-up process that turns leads into paying recurring customers • How GoHighLevel pipelines, automations, and AI chatbots help close deals • Upsells like deodorizing and sanitizing using Wysiwash • Customer retention tactics, including communication, reliability, and “gate selfie” proof photos • How Review Harvest helps automate Google reviews and support local rankings • Brian’s plan to hit 400 customers by this time next year Timestamp: 0:00 – Leaving a 27-year corporate career for poop scooping 0:26 – Meet Brian and Doo Doo Patrol in Phoenix 1:15 – Why he decided to bet on himself 2:08 – Preparing to launch while still working full time 2:49 – Official launch and transition period 3:38 – How the business grew fast early on 4:39 – Turning Facebook leads into customers 5:42 – Using GoHighLevel for follow up and automation 7:06 – Training AI to close leads automatically 8:15 – AI results while working in the field 8:56 – Monthly growth and client numbers 9:49 – Selling cars vs selling poop scooping services 10:49 – Common misconceptions about poop scooping 11:58 – Why pet waste removal is becoming normal 12:57 – Adding deodorizing and sanitizing upsells 14:10 – Creating ads and content consistently 16:00 – Branding trucks, uniforms, and logo 17:06 – Customer experience and retention strategies 18:36 – Reliability, communication, and consistency 20:03 – Growth goals for the next year 21:15 – Social media, SEO, and local search 22:16 – Review Harvest results and Google reviews 23:18 – Advice for new home service owners 24:33 – Final thoughts and encouragement

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 In this episode of the Built Local Podcast, Clay Lawrence sits down with Tim, the founder of Salute the Scoop, a fast-growing pet waste removal company based in Tomball, Texas. In just 10 months, Tim has grown his business to six figures, going from scooping yards part time to ranking at the top of Google in his service area. Tim shares his raw journey from retail burnout and military service to building a profitable home service business with five kids at home and no financial safety net. He breaks down exactly how he got his first customers, what caused him to plateau, and the marketing strategies that helped him scale past 100 recurring clients. This conversation dives deep into Facebook ads, yard signs, door hangers, Google reviews, and why community and humility played a massive role in Tim’s success. Clay also walks through how improving Google reviews and optimizing a business name helped Salute the Scoop jump into the top of the Map Pack. Whether you run a poop scooping business, another home service company, or you’re stuck in a job you hate, this episode delivers practical lessons, real motivation, and honest insight into what it actually takes to build a local service business from scratch. https://salutethescoop.com/ https://www.facebook.com/profile.php?id=61567841231032 🔥 What This Episode Covers •How Tim grew Salute the Scoop to six figures in under a year •Leaving a commission retail job with no savings •Starting part time and going all-in with only 10–15 customers •The mistakes that caused an early growth plateau •Breaking through with Facebook ads, yard signs, and door hangers •Why real photos outperform AI ads for local services •Learning marketing from other industries like pressure washing •How Google reviews compound growth and inbound calls •Ranking #2–#3 in Google Maps within months •Using Review Harvest to automate reviews and responses •Building a business with a mission to help veterans •Advice for anyone stuck in a job or business plateau ⏱ Timestamps 00:00 Meet Tim from Salute the Scoop 01:10 Why he started a poop scooping business 02:45 Starting part-time while working retail 04:00 Quitting his job with only 10–15 customers 05:25 Early marketing mistakes and hitting a plateau 06:45 Discovering Jobber, Review Harvest, and community 08:35 What finally broke the growth plateau 10:20 Facebook ads lessons that actually worked 12:10 Borrowing marketing ideas from other industries 13:15 Growth goals and doubling the business 15:00 Long-term vision to hire and help veterans 17:10 Experience using Review Harvest for Google reviews 18:55 Ranking higher in Google Maps 21:15 Advice for business owners feeling stuck 22:40 Final thoughts and wrap-up

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 Want an insurance agency that still answers the phone with a real human? In this episode of the Built Local Podcast, Clay sits down with Rob from Alan Duncan Agencies, a second-generation independent insurance agency in Titusville, Florida (Space Coast) that’s been serving the community for 37 years. Rob breaks down what it takes to stay in business for decades, how they’ve grown mostly through referrals and reputation, and why Google reviews are a major lever for modern local business growth. He also shares real numbers showing how Review Harvest helped increase impressions and pageviews while reducing overall marketing spend, plus why reviews matter for team morale and employee recognition. If you’re a local business owner looking to grow through trust, reputation, and community presence, this episode delivers real, practical insight. https://www.allenduncan.com/ https://www.facebook.com/AllenDuncanAgenciesTitusville/ What You’ll Learn in This Episode • How a local insurance agency has stayed profitable for 37 years • Why human-first service beats AI, call centers, and phone trees • How word-of-mouth and multi-generation referrals actually scale • Why Google reviews directly impact trust, traffic, and revenue • Real before-and-after numbers from improving online reputation • How reviews boost employee morale and team culture • When a lifestyle business should (and shouldn’t) focus on growth • Why long-term businesses play the “war of attrition,” not shortcuts ⏱ Timestamps (23:48) 00:00 Human-first service (no chatbots, no phone trees) 00:16 Meet Rob + 37 years in business on Florida’s Space Coast 00:55 What Alan Duncan insures (home, auto, business, flood, more) 01:20 The origin story and how the agency started 02:24 Rob’s path: military, music, medical field, then back to insurance 04:35 How the agency grows after 37 years (mostly word of mouth) 05:13 Why Google reviews matter now more than ever 06:04 What Review Harvest does (reviews, responses, repurposing) 07:03 How Rob found Review Harvest 08:19 Human-first insurance service model explained 11:37 Where referrals actually come from 13:52 Growth plans for the next generation 14:48 Review Harvest results and traffic improvements 18:18 Simple daily review workflow 19:19 Reviews as a morale and culture tool 22:11 Long-term business advice from 37 years in operation

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 In this episode of the Built Local Podcast, Clay Lawrence sits down with Glenn Ferron, franchise owner of Woofies of Space Coast, to break down how mobile pet grooming is reshaping the pet care industry — and why franchising was the right move for him. Glenn shares his transition from corporate leadership into entrepreneurship, how a franchise coach helped him align business with personal values, and why Woofies’ mobile grooming model stands out in a crowded market. The conversation dives into customer experience, community-driven marketing, mobile grooming misconceptions, and how Google reviews have played a major role in accelerating local growth. This episode is a must-watch for anyone considering franchising, entering the pet care industry, or building a local service business with long-term vision and systems. About Woofies of Space Coast Website: https://www.woofies.com/space-coast 🔥 What This Episode Covers • Franchise vs starting from scratch • Why mobile grooming demand keeps growing • Community-based marketing and local events • Customer experience as a growth advantage • Organic Google leads and Facebook group strategy • How Woofies doubled down on reviews with Review Harvest • Long-term outlook for the pet care industry ⏱ Timestamps 00:00 Franchise vs starting a business 00:21 Meet Glenn from Woofies 02:03 What Woofies does 03:17 Choosing the right franchise 05:34 Mobile grooming explained 07:22 Pet care demand trends 09:49 First year of franchising 12:31 Mobile grooming misconceptions 16:32 Why customers choose mobile grooming 18:26 Standing out in a competitive market 23:11 How Woofies gets customers 28:35 Reviews before Review Harvest 30:38 Advice for new users 32:21 Future of the pet care industry 35:43 Final thoughts

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 In this episode of the Built Local Podcast, Clay sits down with Campbell, owner of Junk Jockey and Bullseye Movers, to break down how a teen earning $8.50 an hour turned a simple Nextdoor post into a fast growing home service business. Campbell shares the real story of grinding through college weekends, going all in during COVID when demand jumped 300–400%, and bringing his dad in as a 50/50 partner to help build real systems, SOPs, and structure. They also dive into why most moving companies struggle and how Bullseye wins with upfront expectations, over communication, and owning damage immediately. You’ll also hear Campbell’s referral strategy that drives consistent leads without relying on Google Ads, plus what it’s been like using Review Harvest to rapidly grow Google reviews. About the businesses featured: Junk Jockey provides junk removal throughout the Atlanta area. Bullseye Movers offers moving services across the lower 48 states, including local and long distance moves. If you’re a home service business owner who wants to grow through better systems, referrals, and reputation, this episode is packed with practical insights you can apply immediately. https://thejunkjockey.com/ https://www.bullseyemovers.com/ https://www.youtube.com/@UCKTIfpz0ew9VNtEDRoHq9Zg  https://www.instagram.com/thejunkjockey/ In this episode, viewers will learn: •How Campbell started Junk Jockey as a teenager using Nextdoor and a rented trailer •Why COVID became the growth turning point for the business •The biggest lesson he learned about people, culture, and managing employees •How a strong referral system can outperform paid ads for local services •Why most moving companies struggle and how Bullseye Movers wins with communication and integrity •Campbell’s long term vision to build a $100M legacy company •How Review Harvest helped rapidly increase Google reviews through review reactivation ⏱ Timestamps 00:00 – Why Campbell questioned the college path 00:31 – Intro: Junk Jockey & Bullseye Movers 01:15 – Starting junk removal at 15 with Nextdoor 02:17 – Why junk removal made sense 04:25 – Weekend grind, college, and COVID growth 06:33 – The work people never see 08:51 – Marketing without ads: referrals & networking 10:32 – Cash referral system that compounds 12:35 – Winning partners with a “first job free” play 15:00 – When it became a real business 17:04 – Biggest mistakes and growing pains 20:18 – Why expanding into moving worked 24:25 – Why moving is so stressful (and how they fix it) 29:03 – The $100M long-term vision 32:27 – Review Harvest results and reputation growth 35:43 – Final thoughts & wrap-up

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 In this episode of the Built Local Podcast, Clay interviews Will from Vesta Foundation Solutions, a leader with 20+ years in foundation repair and waterproofing. Will has helped scale multiple home service companies from seven to eight figures, built high-performing teams, and created systems that keep businesses profitable even as they grow. Will shares his path from contractor to CEO, including the hard lessons learned while scaling, managing money, leading people, and navigating the “black hole” where most service companies fail. He also talks about Construct My Future, his nonprofit that introduces students to the trades, and his latest venture, Performance.io, which helps contractors increase output and reward top performers. Whether you're running a local home service business or scaling toward eight figures, this episode is packed with insights you won’t find anywhere else. Website: https://www.vestafoundationsolutions.com/about-us/meet-the-team.html Facebook: https://www.facebook.com/VestaFoundationSolutions/ 🔥 What This Episode Covers • Will’s story and how he entered the foundation industry  • Scaling home service companies past $1M, $5M, and $10M  • Leadership lessons that keep teams aligned  • Why most companies fail between $3M–$5M  • The marketing + sales strategy Will uses to grow consistently  • “Five-mile fame” and the importance of local reputation  • How Will scaled companies to $9M, $33M, and $77M+  • Using performance pay to boost productivity  • How Performance.io improves retention and culture  • Why Gen Z is a massive advantage to the trades  • Construct My Future and building the next generation  • How to build a culture that attracts great employees  • Practical advice for business owners trying to grow ⏱ Timestamps (Total: 55:30) 00:00 – Intro  00:45 – Will’s background  01:29 – What foundation repair is  03:01 – Will’s origin story  04:20 – Scaling first business to $9M  05:47 – Growing to $77M+ in Virginia  06:36 – Launching Vesta  08:00 – Early challenges  09:50 – Leadership lessons  12:00 – Understanding financials  14:00 – Money flow in the trades  16:08 – Scaling without losing profit  18:36 – Marketing strategy  20:29 – Why local beats national  22:42 – Will’s #1 marketing channel  24:35 – Doubt during early Vesta growth  26:14 – Building culture  28:00 – Why Will loves Gen Z  30:15 – Communicating across generations  32:35 – Training young workers  34:19 – Performance pay overview  36:53 – How Performance.io works  40:37 – Key metrics for crews  43:55 – Productivity increases  47:21 – Saving money with incentives  50:09 – Other departments using performance pay  52:00 – Construct My Future  54:10 – Final advice  55:30 – Closing

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 Clearview Washing has become one of the most respected exterior cleaning companies in the country — but it didn’t start that way. In this episode of The Built Local Podcast, Clay sits down with co-owner Fred Hodge Jr. to unpack Clearview’s 20-year journey from a single missed window cleaning appointment to an Inc. 5000 company serving New Jersey’s most prestigious homes and commercial properties. Fred shares how his family built Clearview from the ground up, how they learned the trade before YouTube existed, and how they evolved into a brand known for elite service, strong culture, and smart marketing. He also breaks down their shift into commercial contracts, high-end residential work, and add-on services like holiday lighting and shrink wrapping — all while keeping a 90–95% employee return rate each year. For any home service owner who wants to scale, hire better, get off the truck, or become a real force in their local market, this episode delivers tactical, proven advice from someone who’s actually done it. About Clearview Washing Website: https://clearviewwashing.com/ Instagram: https://www.instagram.com/clearviewwashing/ The Process CEO (Coaching by Fred & Christine): https://www.theprocessceo.com/ 🔥 What This Episode Covers • How Clearview grew from one missed appointment into a multi-million-dollar company • What it takes to break into high-end residential and commercial cleaning • The hiring process that keeps nearly every employee returning year after year • Why LinkedIn is one of Clearview’s secret weapons • How Fred built industry relationships that unlock huge commercial bids • When and why to add services like holiday lighting or shrink wrapping • How Clearview maintains world-class culture as a family-run business • Practical actions any home service owner can take to scale faster ⏱ Timestamps 00:00 – Meet Fred Hodge 00:20 – Clearview’s services & specialties 01:00 – Shrink wrap: what it is & why it works 02:14 – How Clearview started 06:40 – Family roles in the business 10:00 – Learning the trade without YouTube 12:45 – Early SEO & local marketing 15:17 – Social media strategy & LinkedIn power 17:45 – Making the Inc 5000 19:07 – Hiring, culture, and keeping great employees 23:00 – Why owners get stuck on the truck 26:10 – Clearview’s multi-step hiring system 29:22 – Working with a spouse in business 35:25 – Upgrading content, branding, and lead gen 39:37 – Commercial vs. residential breakdown 45:00 – How Clearview earned commercial contracts 48:05 – Adding new services strategically 51:10 – Fred’s advice for home service owners

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt 🧲 Join our free community for 1-on-1 help growing on Google: https://www.skool.com/10-minute-marketer-6759 In this episode of Built Local Podcast, Clay talks with Savannah Westwood, founder of The Savvy Sitter Pet Sitting & Dog Walking in the Orlando, Florida area. With ten years in business, Savannah brings deep experience in pet care, staff training, client communication, and the major shifts in the pet industry before and after COVID. She shares how she stumbled into pet sitting, built her reputation through referrals and consistent Google reviews, and grew a professional-level team serving Winter Garden, Windermere, and Horizon West. Clay and Savannah cover the differences between hobbyist sitters and true professionals, pandemic pet trends, rising client expectations, certifications, meet-and-greets, safety protocols, and why overnights are declining in the industry. Savannah also explains how she used Review Harvest to jump from ~150 reviews to over 214, and why Google reviews remain one of the strongest growth levers for local pet care businesses. Whether you're a pet sitter, pet waste removal operator, dog walker, or local service provider, this episode offers clear insights and best practices from someone who has built a respected, in-demand brand. Website: https://thesavvysitter.org/ Facebook: https://www.facebook.com/TheSavvySitter/ Instagram: https://www.instagram.com/thesavvysitter/ 🔥 What This Episode Covers • How Savannah transitioned from professional organizing into pet sitting  • Why the industry moved from hobbyist gigs to professional standards  • Pandemic pets & shifting client expectations  • Meet-and-greets, safety checks, and behavior assessments  • Certifications: PSI, NAPPS, CPR, and industry training  • How customers find pet sitters (WOM, Facebook, Google)  • Why overnight sitting is declining  • Scaling to a staff of 8  • Review Harvest results: 150 → 214+ reviews  • Why Google reviews matter  • Advice for new pet sitters  • Building a business on reliability & repeat clients ⏱ Shortened Timestamps 00:00 – Intro to Savannah  00:21 – Business overview & 10-year anniversary  01:06 – Services & locations  01:35 – Origin story  02:29 – From organizing to pet sitting  02:49 – Early growth & referrals  03:03 – Why reviews = digital word-of-mouth  03:40 – When pet sitting became a professional industry  04:04 – Pre- & post-COVID shifts  05:03 – Pandemic pets  06:03 – Certifications  07:23 – Premium pet wellness trends  08:23 – How customers find Savannah  09:43 – Meet-and-greet process  11:11 – Safety & behavior checks  12:44 – What pros notice vs hobbyists  13:07 – Behavioral issues  14:49 – Health & safety signs  15:26 – Timeline of growth  16:57 – Contractors vs employees  17:12 – Sitting vs walking demand  18:51 – How the industry is changing  19:53 – Overnight care challenges  21:01 – Why Savannah reduced overnights  22:09 – Getting reviews pre-Review Harvest  23:11 – Hitting 200 reviews quickly  24:06 – Why reviews matter  25:11 – Favorite part of Review Harvest  26:16 – Advice for new sitters  27:07 – Certifications & credibility  28:03 – Closing thoughts

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 In this episode of The Built Local Podcast, Clay sits down with Adam Ziegelman, the owner of Maid Brigade in San Diego County, CA, and a Review Harvest customer. Adam brings a unique background, transitioning from decades of digital marketing in global consumer brands into running a fast-growing, people-first local cleaning company. Adam shares how Maid Brigade stands out in the residential cleaning space through safety-focused processes, deep employee care, and a culture built on gratitude. He also breaks down the realities of hiring, training, customer service, cleaning operations, and the mindset required to grow a successful home service business. Clay and Adam dive into marketing strategy, including how Adam relearned Google Ads after 20 years, how local marketing has faster cause-and-effect cycles, and why online reviews became one of his most important competitive levers. Adam also explains how Review Harvest helped him jump from a handful of monthly reviews to more than 40 in his first month on the platform—dramatically increasing visibility and customer trust. Whether you run a cleaning company, pressure washing business, or any home service operation, this episode is packed with practical insight into hiring, retention, marketing, customer experience, and local business leadership. About Maid Brigade (San Diego County, CA) Website: https://www.maidbrigade.com/ca/san-diego-county/ Facebook: https://www.facebook.com/SanDiegoCountyMaidBrigade/ Instagram: https://www.instagram.com/maidbrigadesd?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw== 🔥 What This Episode Covers • Adam’s transition from global marketing to local entrepreneurship • Why Maid Brigade’s culture creates long-term loyalty • How safety drives both customer happiness and employee retention • The hardest parts of growing a cleaning company from scratch • Relearning modern digital marketing (PPC, local ads, strategy) • Adam’s approach to hiring and keeping great employees • Small touches that create unforgettable customer experiences • How they handled reviews before Review Harvest • How Review Harvest boosted their review volume and consistency • Adam’s advice for new or struggling home service owners ⏱ Timestamps 00:01 – Intro + Meet Adam from Maid Brigade 00:20 – How Adam entered the cleaning industry 01:46 – Maid Brigade’s culture & long-term employee retention 03:29 – The “heart” behind the brand 05:14 – Applying marketing experience to a local business 07:12 – Local vs national marketing differences 08:06 – Hardest challenges growing a cleaning company 10:46 – Relearning modern marketing & PPC 12:11 – Customer experience & small “wow” moments 13:57 – Keeping employees safe, respected, and loyal 17:21 – How they collected reviews before Review Harvest 18:41 – What changed after using Review Harvest 20:04 – Adam’s advice to home service business owners 20:43 – Closing

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 In this episode of The Local Podcast, Clay interviews Chris Frantz, the founder of Roover Scoopers, a fast-growing pet waste removal company serving the Portland metro area. With over 20 years in the tech world, Chris shares how he transitioned from corporate life and a stressful junk-hauling business into the booming poop-scooping industry—and how he built a scalable, system-driven operation from scratch. Chris breaks down the realities of running a profitable pet waste removal business, including route planning, advertising, sweep-and-go automations, customer retention, building trust, and managing seasonal fluctuations. Clay also dives into how Google reviews and consistent online reputation management can accelerate growth for local service businesses. Whether you're an aspiring scooper, an active operator, or a local business owner searching for marketing clarity, this episode is packed with insights, mindset shifts, and practical business strategy. About Roover Scoopers Website: https://roverscoopers.com/ Facebook: https://www.facebook.com/profile.php?id=61567136984335 Instagram: https://www.instagram.com/rover.scoopers/ Youtube: https://www.youtube.com/@RoverScoopers/shorts 🔥 What This Episode Covers • Chris’s journey from tech to service entrepreneurship • Why poop scooping is more scalable and less stressful than junk hauling • How he launched his business on January 1st and hit 100+ clients • Seasonal trends and the realities of the “spring rush” • Route building across a major metro and how density compounds • Ad strategy: Facebook, YouTube, omnipresent campaigns, and creative refreshes • Sweep & Go + HighLevel workflow for automations • Customer psychology, common misconceptions, and the REAL value of waste removal • Handling negativity online and responding with kindness • How reviews impact rankings and conversions • Fear of scaling and how to invest confidently in growth • What newcomers need to know before starting a scooper business • Building toward 300 clients and scaling beyond • Clay’s breakdown of how Review Harvest accelerates local business success ⏱ Timestamps 00:00 – Meet Chris Frantz from River Scapes 00:20 – Chris’s background & transition from tech 00:51 – Discovering the poop-scooping industry 02:10 – Scooping vs. junk hauling 03:39 – Starting the business & early systems 04:05 – First jobs and the “spring rush” 05:18 – Client growth and marketing strategies 06:57 – Portland market breakdown 07:08 – Route planning & density 08:43 – Challenges of scaling 09:12 – Advertising strategy & ad spend 10:06 – Using Sweep & Go + HighLevel 12:15 – Learning ads & running YouTube/Facebook campaigns 13:03 – Why video ads convert better 16:35 – Seasonal performance shifts 17:19 – Common misconceptions about scooping 18:48 – Customer value stories 20:01 – Chris’s most meaningful client experience 21:17 – Review Harvest’s impact on growth 22:42 – Customer service, kindness & community 25:06 – Seasonal challenges & scaling fears 26:33 – Preparing for growth & hiring 27:23 – Review Harvest dashboard insights 28:42 – Why Google reviews matter 30:00 – Future goals & scaling to 300 clients 31:49 – Advice for new scoopers 32:48 – Reinvesting for consistent growth 34:19 – Final thoughts

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 In this episode of the Built Local Podcast, host Clay Lawrence from Review Harvest sits down with Robin Cabrini, the owner of Savory Girl Idaho, one of the Treasure Valley’s most sought-after grazing table and charcuterie catering companies. Robin shares the story behind Savoury Girl Idaho’s rapid rise, how she transitioned from entertaining friends to running a full-scale catering company, and how she built her own commercial kitchen that now supports other local chefs and bakers. She explains what makes her grazing tables unique—from European-sourced meats and handcrafted desserts to specialty melons and warm food options that elevate the entire experience. Viewers will learn how Robin grew her business organically through community, quality, and word-of-mouth… and how partnering with Review Harvest helped her triple her Google reviews and improve her online presence. This episode is perfect for anyone interested in local business growth, catering, charcuterie, and the behind-the-scenes work of building a thriving service business in the Treasure Valley. 🔥 What This Episode Covers • The key differences between a charcuterie board and a full grazing table • How Savoury Girl Idaho scaled into a licensed commercial kitchen • Why high-quality ingredients and presentation matter • How Robin built a loyal customer base without relying on ads • The importance of Google reviews for local businesses • Advice for business owners looking to grow through delegation and community 🧀 About Savoury Girl Idaho • Savoury Girl Idaho offers: • Luxury grazing tables • Custom charcuterie boards • Handcrafted desserts • Warm catering options • Commissary kitchen rental for local chefs and bakers Serving Boise, Meridian, Eagle, Kuna, and the greater Treasure Valley. Website: https://savorygirlidaho.com/ Facebook: https://www.facebook.com/profile.php?id=100094691315542&mibextid=LQQJ4d Instagram: https://www.instagram.com/savorygirlidaho?igsh=ZTJuZXZ4Z3hla2M1&utm_source=qr 🕒 Timestamps: 00:00 – Episode introduction 00:14 – Guest introduction: Robin from Savoury Girl Idaho 00:22 – What Savoury Girl Idaho does 01:00 – Grazing tables vs. charcuterie boards 02:15 – Unique melons, ingredients & European influence 03:30 – Presentation and guest reactions 04:35 – How Robin started catering 06:30 – Moving into and financing her own commercial kitchen 08:00 – Renting kitchen space to local chefs 09:00 – Observing guests to refine menus 11:20 – Adjusting offerings based on what people actually eat 13:00 – Cheese selection & mozzarella chat 14:00 – Building a strong local network in the Treasure Valley 15:00 – Growing organically without ads 18:00 – Word-of-mouth & quality-driven growth 19:00 – The value of Google reviews 22:45 – How Review Harvest helped triple her reviews 27:30 – Advice for struggling local business owners 28:11 – Closing thoughts & where to connect with Robin

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 📈 Built Local Podcast | How Angela Grew Martini Pet Services to 200+ Google Reviews (Without the Stress) | Review Harvest In today’s episode of the Built Local Podcast, Clay Lawrence sits down with Angela from Martini Pet Services, one of the longest-running pet waste removal business owners in the country — nearly nine years in business and recently passing 200+ Google reviews using Review Harvest. Angela shares her journey from working 12-hour warehouse shifts to building a calm, steady, sustainable pet waste removal business that supports her lifestyle without overwhelm. Unlike the “grow at all costs” mindset many new entrepreneurs fall into, Angela proves you can build a thriving, profitable service business your way. Whether you're a poop scooper, home service business owner, or someone considering starting your own local service company… this episode is PACKED with relatable stories and wisdom. ⭐ What You’ll Learn in This Episode • How Angela started Martini Pet Services nearly a decade ago • Why the pet waste removal industry exploded & what that means for local businesses • The biggest mistakes she made early on (including forgetting to invoice clients!) • How she maintains low turnover and a strong connection with customers • What slow, steady, sustainable growth actually looks like • Why she finally decided to hire and how she leads her team differently • How she jumped from 34 Google reviews in 9 years to 200+ reviews in months • Why a few negative reviews can help your business • Her #1 piece of advice for new pet waste removal companies 🐾 About Martini Pet Services Serving Scranton, Pennsylvania, Angela and her team provide trusted, reliable pet waste removal with genuine care. Their steady growth and 200+ Google reviews speak for themselves! https://www.martinipetservices.com/ https://www.facebook.com/martinipetservices ⏱️ Episode Timestamps 00:01 — Welcome & intro to Angela from Martini Pet Services 00:26 — How Angela got started in poop scooping 01:25 — Discovering the industry before it was widely known 02:24 — Watching the poop scooping industry grow 03:32 — Getting her very first customers (Facebook, magnets, early marketing) 04:38 — Slow, steady growth over 9 years 05:33 — How many customers she’s served total 06:23 — Where her customers come from today (word of mouth, Google, referrals) 07:39 — Her biggest early mistake: forgetting to invoice 09:20 — Why she left her warehouse job & wanted more freedom 10:34 — Growing a business without the stress & pressure 11:05 — Hiring team members after 6 years solo 12:26 — Running a business without the “gray cloud” pressure 14:34 — From 34 reviews in 9 years to 200+ reviews with Review Harvest 16:30 — Handling negative reviews the right way 17:52 — Her best advice for new home service business owners 18:41 — Closing thoughts & goodbye

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/local 💦 From Desk Job to Thriving Power Washing Business | HPWS Services of Flint, TX | Built Local Podcast In this episode of the Built Local Podcast, Clay Lawrence sits down with Haley and Matt Mizzles, owners of HPWS Services out of Flint, Texas — a husband-and-wife team who turned a simple pressure washer into a full-scale commercial and residential property maintenance company. Matt shares how he left his desk job designing blueprints to start a side hustle that grew into a thriving business. Together, he and Haley discuss building their company from scratch, balancing marriage and business, landing six-figure commercial contracts, and earning over 130 Google reviews with the help of Review Harvest. Whether you’re a pressure washing business owner, home service entrepreneur, or just looking for inspiration to finally go all in on your dream, this episode will motivate and equip you to take the next step. 🌐 Visit HPWS Services: https://www.hpwsservices.com/ Facebook: https://www.facebook.com/HPWSServices/ 🔑 What You’ll Learn ✅ How HPWS grew from a one-man side hustle to a full-time family business ✅ The strategy Matt used to land $100K+ commercial contracts ✅ How to get past gatekeepers and win steady property maintenance clients ✅ Why building customer relationships beats sales tactics every time ✅ How slow, debt-free growth builds lasting success ✅ The power of patience, persistence, and faith in business ⏱️ Timestamps 00:00 – Intro & welcome 00:20 – Meet Haley & Matt from HPWS Services (Flint, TX) 01:00 – From desk job to pressure washing 02:10 – Going full-time after landing a resort contract 03:10 – Working together as a married couple 04:45 – How they balance admin and operations 05:40 – Breaking into commercial contracts 07:00 – How Matt landed $100K jobs through research & cold calls 08:45 – Writing short emails that win bids 10:00 – Why they stopped door-knocking & use digital marketing 11:20 – Transitioning from side hustle to full-time business 13:00 – Growing slowly and staying debt-free 14:40 – Lessons from early challenges & inefficiency 16:00 – Knowing your numbers and managing insurance 17:10 – Creating five-star customer experiences 18:40 – Building relationships that drive reviews 20:00 – Growing their Christmas light division 21:30 – Working with Review Harvest & doubling reviews 23:00 – The power of communication & personal service 24:15 – Advice for new home-service business owners 25:40 – Closing thoughts & where to find HPWS Services