Advertise on podcast: Cheer: The British Way

In this episode, Tori and Ant sit down with Becky, the founder of Electric Athletics, to talk about where it all began. From the very first spark of an idea to building a programme and a community of her own, Becky takes us behind the scenes of the journey, the challenges, the big moments, and what it really takes to start a cheer gym from scratch. Whether you're part of the Electric Athletics family or just love a good origin story, this one's for you. 🎙️ Cheer: The British Way #NotJustCheer 📧 [email protected]

In this episode, Ant and Tori tackle the things we wish parents knew, looking at it from both sides. Tori speaks as a cheer coach and a cheer parent, so this one covers the full picture. They clear up some of the questions and misunderstandings that come up most often, including why an athlete might not have moved division yet, and why moving "up" isn't always the best thing for an athlete's development, even when it feels like the obvious next step. If you're a cheer parent trying to make sense of it all, or a coach who's had these conversations more times than you can count, this episode is for you. 🎙️ Cheer: The British Way #NotJustCheer 📧 [email protected]

Tori and Ant are back with a full recap of AIA and the European Summit. Two huge moments on the cheer calendar this past season and they've brought in someone who saw it all from every angle: Rachel Lynch, owner of The Cheerleading CEO and North East Cheer. Expect honest talk about what went well, what they'd do differently, and what these events reveal about where British cheer is heading next. Whether you're an athlete, a coach, or a cheer parent trying to understand what your gym goes through to get to competition day, this one's packed with perspective you won't get anywhere else. Tune in for a real, behind-the-scenes look at AIA and the European Summit, straight from the people who lived it. ✉️ [email protected] #NotJustCheer

In this episode, Tori and Ant sit down with Carli, the founder of Casablanca, to talk about where it all began. From the very first idea to building something that's become a real fixture in British cheer, Carli takes us behind the scenes of the journey, the risks, the growing pains, and what it actually takes to start a programme from scratch. Whether you're part of the Casablanca family or just love a good origin story, this one's for you. 🎙️ Cheer: The British Way #NotJustCheer 📧 [email protected]

In this inspiring episode of Cheer The British Way, hosts Ant and Tori sit down with Andy and Brienne, the founders of Top Gun UK, to uncover the story behind one of the UK's most recognised cheerleading programmes. From humble beginnings and big ambitions to building a thriving cheer community, Andy and Brienne share the challenges, sacrifices, and defining moments that shaped Top Gun UK into what it is today. Hear how their passion for the sport, commitment to athlete development, and vision for the future helped create a programme that has impacted thousands of athletes across the country. Whether you're a cheer parent, athlete, coach, or simply love hearing entrepreneurial success stories, this episode offers an authentic look at what it takes to build something special from the ground up. #NotJustCheer ✉️ [email protected]

This episode of Cheer: The British Way, Tori and Ant take a trip down memory lane as they sit down to watch and review a Unity Allstars routine they both competed in back in 2007. From questionable uniforms and iconic music cuts to skills that were considered groundbreaking at the time, the pair relive one of their old routines with plenty of nostalgia, laughter, and a healthy dose of self-roasting. Along the way, they chat about just how much cheerleading has evolved over the years, from the scoring systems and judging criteria to the incredible jump in overall skill level. Whether you competed in the early days or you are a newer athlete curious about what the sport looked like nearly 20 years ago, this episode is packed with funny moments, behind-the-scenes memories, and fascinating comparisons between then and now. Get ready for cringes, laughs, and a reminder that while cheer may have changed a lot, the memories never do. #NotJustCheer ✉️ [email protected]

It's tryouts season, and in this episode of Cheer: The British Way, Tori and Ant dive into everything you need to know about the athlete selection process. Drawing on their own experience as coaches and gym owners, they discuss how they approach tryouts, what makes an athlete stand out, and the key qualities they look for beyond just skills and scores. From mindset and coachability to effort, attitude, and potential, they break down what really matters when building successful teams. Whether you're preparing for your first tryout, hoping to move up a level, or simply curious about what happens behind the scenes when placements are decided, this episode is packed with honest insights, practical advice, and plenty of food for thought. Tune in for a candid conversation about one of the most important times of the cheer season. 🏆🎙️✨ #NotJustCheer ✉️ [email protected]

Tori and Ant are back from Worlds 2026 and unpacking everything. The highs, the lows, and the moments no one saw coming 👀 From unforgettable performances and emotional wins to behind-the-scenes chaos, they dive into what made this year’s Worlds one to remember… including an unexpected injury (and no, it wasn’t an athlete 😳). And of course, it wouldn’t be a Worlds recap without a bit of drama. Ant shares what he’s calling this year’s scandal and gives his unfiltered take. Whether you were in the arena, watching from home, or just want the inside scoop on the biggest event in cheerleading, this episode has you covered. 🎧 Tune in for honest opinions, real experiences, and all the Worlds 2026 tea. ✉️ [email protected] #notjustcheer

In this episode, Tori and Ant sit down with Jay Kendrick from Miami Metal to unpack everything you need to know about the brand-new Pro Cheer League. Because it’s so new, and not widely available to watch here in the UK beyond clips on social media, Jay breaks it all down from the ground up. From explaining how the league is structured to walking through the different rounds, scoring, and what makes the Pro Cheer League competition unique, Jay gives a behind-the-scenes look that most fans haven’t had access to yet. The conversation dives into how teams prepare, what sets Miami Metal apart, and what viewers might miss if they’re only catching highlights online.Whether you’ve seen a few clips on TikTok or you’re completely new to the concept, this episode is your essential guide to understanding the Pro Cheer League. Expect insider insight, honest reactions, and plenty of moments that bring the league to life from someone right in the middle of it. #notjustcheer ✉️ [email protected]

In this episode of Cheer: the British Way, hosts Tori and Ant sit down with Joanna Gamper Cuthbert and Paige Cronje and to talk all things SportCheer England. Together, they dive into why becoming a member is more important than ever for athletes, and coaches across the UK cheer community. Joanna and Paige break down the real value of membership, including what support you receive, how it helps safeguard and grow the sport, and why collective backing is crucial at this stage of development. The conversation also explores where SportCheer England currently stands with Sport England, including the latest updates and what they mean for the future of competitive cheer in the UK. Whether you’re already involved in the sport or simply passionate about its growth, this episode offers insight, clarity, and a strong call to action for the whole community. #NotJustCheer ✉️ [email protected]

University cheer is a world of its own and it’s often misunderstood. In this episode of Cheer the British Way, we dive into the reality of uni cheer, breaking down how it differs from Allstar cheer, how it’s evolved over the years, and why it deserves recognition in its own right. We talk honestly with Chinwe Okeke about the challenges uni cheer programmes face, from limited funding and facilities to the huge pressure placed on coaches. Many of those coaches aren’t just coaches, they’re students, athletes, and full-time uni jugglers, balancing exams, training, competitions and leadership all at once. Whether you’re a current uni cheerleader, an Allstar athlete, a coach, or someone curious about the British cheer scene, this is a conversation that needed to happen. ✉️ [email protected] #notjustcheer

In this throwback episode, Ant and Tori rewind to a time when The Uni Cheer Forum was the place everyone was talking about. From unforgettable highs to some very real lows, they reminisce about what it was like when forum threads could make or break your week. Beyond the nostalgia, this episode opens up an honest and important conversation about the power of online commentary and the impact it can have on mental health. Tori shares candidly how The Uni Cheer Forum affected her personally, why she made the decision to stop reading it, and what that choice meant for her wellbeing. Ant also brings some invaluable perspective as he discusses the importance of not letting negative comments online define you, offering advice that’s just as relevant today as it was back then. Whether you were deep in the uni cheer world or just curious about how online spaces can shape our experiences, this episode is a thoughtful, reflective listen you won’t want to miss. #NotJustCheer ✉️ [email protected]

The dream. The goal. In this episode of Cheer: The British Way, Tori and Ant sit down for an honest, unfiltered conversation about Worlds. This includes what it used to mean, what it feels like now, and whether the experience has changed more than we realise. From memories of Worlds in the past to the reality of Worlds today, they reflect on how the competition, culture, pressure, and expectations have evolved over the years. Along the way, they tackle some controversial topics, ask the uncomfortable questions, and challenge listeners to think differently about what Worlds represents in modern cheer. 🎧 Tune in, reflect with us, and let us know what you think. ✉️ [email protected] #NotJustCheer

In this episode of Cheer: the British Way, Tori and Ant dive into the transatlantic world of cheerleading, comparing the UK and USA like never before. From training schedules and competition experiences to funding struggles and growth opportunities, they break down the unique challenges each country faces. But it’s not all differences. There are plenty of surprising similarities too. Whether you’re a cheerleader, coach, or just curious about how the sport varies across the pond, this episode gives you an honest and insightful look at cheer on both sides. ✉️ [email protected] #NotJustCheer

In this episode of Cheer: The British Way, Tori and Ant are joined by Steph Clawson from CheerTravel to dive into the story behind one of the UK’s leading cheer travel providers. Steph shares how CheerTravel began, how it has grown, and what goes on behind the scenes when organising unforgettable competition trips. From international events to once-in-a-lifetime team experiences, she explains exactly what CheerTravel offers and how they support programmes every step of the way. If your team is thinking about competing away next season, this episode is packed with practical advice. From planning timelines and budgeting tips to making the most of the travel experience for athletes, coaches, and parents alike. Whether you’re a gym owner, coach, athlete, or cheer parent, this is a must-listen for anyone considering taking their team on the road next season. 🌍✨ #NotJustCheer ✉️ [email protected]