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Aren’t you tired of the internet expert culture? We need more real-world coaching insights from the trenches and less influencer garbage. In this episode of the Strength Coach Podcast, we dive deep into why force matters more than load and how survivorship bias might be skewing your training philosophy. Join Anthony Renna and legendary coach Mike Boyle as they break down the science and soul of modern strength and conditioning. Brought to you by PerformBetter.comHead over to their website to get 20% off First Place All Purpose Exercise Bands and Tubing and check out the new Hyrox bundles. Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and Providence Check out the “Bring a Friend for Free” deal at www.PerformBetter.com This episode covers a wide range of essential topics for fitness professionals, starting with the Business for Unicorns Fitness Business Power Play segment and Mark Fisher’s expert advice on managing staff performance. You will learn the three pillars of a successful gym team: regular one-on-ones, consistent service audits, and structured staff development. If you have ever felt frustrated with how your team is executing your vision, these systems will help you course-correct and build a better culture. Coach Mike Boyle discusses the recent backlash from his viral clips and the difference between training for likes versus training for results. We explore the technical side of force plates, the reality of injuries in powerlifting, and why single-leg training remains a superior choice for long-term health. Coach Boyle shares personal stories from his early career, including the mistakes he made as a business owner and how he navigated the cliffs and fog of the industry to build MBSC into what it is today. Whether you are a personal trainer, a gym owner, or a strength coach, this episode provides the context you need to train smarter and safer. Chapters 0:00 Introduction and Episode Overview 2:30 Perform Better Education and Events 5:00 Business for Unicorns: Improving Staff Performance 8:15 The Importance of Regular One-on-Ones 11:00 Auditing Your Training Standards 14:00 Creating a Culture of Staff Development 17:30 Coach Boyle on Internet Culture and Education 21:00 Force vs Load: The Science of Impact 24:30 Understanding Survivorship Bias in Fitness 28:00 Lessons from Coach Boyle’s Powerlifting Days 31:30 Single Leg Training: Balance and Assistance 34:45 Scaling Training for Different Audiences 37:15 Navigating the Cliff: Business Lessons and Growth If you found these insights helpful, make sure to subscribe for more deep dives into the fitness industry!  Check out the resources mentioned at StrengthCoach.com and PerformBetter.com to take your coaching to the next level. Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com): Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-book Book a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstorm Follow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/ Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeing

Is the back squat actually holding your adult clients back from their best results? In this episode of the Strength Coach Podcast, legendary coach Mike Boyle dives deep into why he considers certain staple exercises to be the biggest mistakes in adult fitness programming. Join host Anthony Renna as he explores the controversial takes that have kept Coach Boyle at the forefront of the industry for decades. Brought to you by PerformBetter.comHead over to their website to get 20 percent off First Place Fitness matss and check out the new Hyrox bundles. Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and Providence.  Check it all out at www.PerformBetter.com Get $15 off you next order- Sign Up for Texts from Perform Better In this episode, we break down the death of the back squat and why unilateral training is often the superior choice for longevity and athletic performance. Mike shares his list of the dumbest exercises for adults, including his thoughts on RDLs, hip thrusts, and the hidden dangers of sprinting for the average gym-goer. Pete Dupuis from Business for Unicorns to discuss a common pitfall for gym owners: confusing client attendance with true retention. Whether you are a personal trainer, strength coach, or gym owner, this conversation offers a masterclass in training philosophy and business strategy. Learn how to navigate the modern world of social media education while staying true to functional training principles that actually work. Chapters 0:00 Intro and Sponsor Updates 3:12 Retention vs Attendance with Pete Dupuis 6:28 Mike Boyle on the Back Squat Debate 9:45 Why Goblet Squats and Single Leg Training Win 13:30 Ranking the Dumbest Exercises for Adults 17:15 The Risks of Sprinting for Joe from Accounting 21:40 Success in 2026 Writing Speaking and Social Media 25:50 Dealing with Instagram Trolls and Criticism 28:15 Final Thoughts and Episode Wrap Up If you found value in this episode, please subscribe to the channel and hit the notification bell so you never miss an update! You can find more resources and upcoming seminar dates at the links provided in our channel bio. Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com): Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-book Book a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstorm Follow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/ Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeing

Stop guessing about your adult clients fitness and start prioritizing what actually matters for longevity. In this episode, legendary coach Mike Boyle breaks down why VO2 Max training is no longer optional and how to integrate it without sacrificing strength gains. It is time to move past the performative antics and focus on the actual science of health span. Brought to you by PerformBetter.comHead over to their website to get 20 percent off Mini-bands and Superbad’s and check out their new Hyrox bundles. Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and Providence. We dive deep into the essential shift toward cardiovascular health for the aging population. Coach Boyle explains how to use Maximal Aerobic Speed (MAS) to prescribe precise intervals that actually move the needle on fitness. We also tackle the technical side of movement, specifically why the industry might be over-complicating regressions like the half-kneeling position when standing might actually be the better starting point for most adults. The conversation shifts to the eternal debate of the trap bar deadlift versus the squat. Is it just semantics, or does the distinction change how we check the bilateral strength box? Finally, we address the rise of performative coaching culture in collegiate sports. From removing light dumbbells to choreographed game day lifts, Boyle pulls no punches on why these antics are turning strength coaches into court jesters and what professional training should really look like. Chapters 0:00 Intro and Perform Better Updates  3:15 Training Adult Clients for Longevity  7:45 VO2 Max and Cardiovascular Health  11:20 Programming Intervals with MAS  15:00 The Reality of the Norwegian 4x4  9:15 Half-Kneeling vs Standing Power Training  22:45 Defining the Deadlift and Trap Bar Nuance  26:30 The Problem with Performative Coaching  29:15 Final Thoughts and Hockey Talk If you want to elevate your coaching game and stay ahead of industry trends, make sure to visit StrengthCoach.com for more expert insights and resources. Subscribe to the channel and hit the notification bell so you never miss an episode of the Strength Coach Podcast. Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com): Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-book Book a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstorm Follow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/ Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeing

In this episode of The Strength Coach Podcast, Mark Fisher joins host Anthony Renna to break down how artificial intelligence is changing the way smart gym owners operate their businesses. From saving hours every week to improving decision making and marketing execution, Mark explains how even small technical shifts can create massive material gains over the course of a year. Brought to you by PerformBetter.comHead over to their website to get 20 percent off Mini-bands and Superbands and check out their new Hyrox bundles. Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and Providence. Mark Fisher, co-founder of Business for Unicorns, shares how top fitness professionals are using AI tools to work smarter, not harder. While AI may feel overhyped in the short term, Mark explains why it is still one of the most powerful tools gym owners can adopt to create long-term growth. In this conversation, Mark and Anthony explore practical ways gym owners can use AI today. From generating marketing first drafts to analyzing complex financial statements and insurance paperwork, AI can function like a pocket expert that helps business owners troubleshoot problems faster and make more informed decisions. Beyond the technology, the discussion also highlights the timeless fundamentals of building a great fitness business. Mark explains why visiting other gyms is still one of the most powerful learning tools available and why successful multi-location owners tend to focus on operational excellence rather than flashy marketing tactics. Whether you are a solo personal trainer or running multiple gym locations, this episode delivers practical insights on leveraging technology while staying grounded in the fundamentals of great coaching and business leadership. KEY TOPICS IN THIS EPISODE: -Why AI might feel overhyped but still delivers long-term business advantages-Practical ways gym owners can use AI for marketing and operations-The difference between automation, delegation, and artificial intelligence-Using AI to analyze financial documents and complex business systems-Why visiting other gyms is still one of the best learning strategies-The realities of scaling to multiple gym locations Want to build a fitness business that creates more income, impact, and freedom?Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com): Get the Little Book of Gym Marketing Secrets HERE-https://go.businessforunicorns.com/gym-marketing-book Book a free 10-minute intro call HEREhttps://go.businessforunicorns.com/brainstorm Follow BFU on Instagram HEREhttps://www.instagram.com/businessforunicorns/ Subscribe to Mark Fisher’s channel on YouTubehttps://www.youtube.com/c/markfisherhumanbeing CHAPTERS: 0:00 Intro and the Truth About AI for Gym Owners3:45 The Power of In-Person Connections and Gym Visits8:15 Why Networking Still Beats Digital Bits12:30 Automations vs Delegations vs AI16:10 Using AI for First Drafts and Marketing20:45 ChatGPT vs Claude for Fitness Professionals24:20 AI as a Strategy Analysis Tool28:50 Personal AI Use Cases for Health and Finance32:15 Troubleshooting Your Life with a Pocket Expert36:40 Budgeting for AI and Choosing Your Models40:20 Synthesizing Data and Summarizing Systems44:10 Scaling to Multiple Locations The Boring Basics48:30 Lessons from Closing a Gym Location51:45 Conclusion and Resources Want more coaching insights? Check out STRENGTHCOACH.COM and MBSC.TV for a 7-day free trial. Join the community and take your coaching to the next level with resources from the top experts in the industry. Don't forget to LIKE, COMMENT, and SUBSCRIBE for more episodes of The Strength Coach Podcast!

ARE YOU A FOLLOWER OR A LEADER IN THE FITNESS INDUSTRY?  In this episode of The Strength Coach Podcast, legendary coach Mike Boyle joins Anthony Renna to dive deep into why being evidence-based might be holding you back and why Zone 2 Cardio is currently the most overrated trend online. We explore the balance between scientific research and real-world coaching experience to help you become a better trainer, therapist, or business owner. Brought to you by PerformBetter.com Head over to their website to get 20 percent off PB Extreme Soft Toss Med Balls and check out their new Hyrox bundles. Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and Providence.  Coach Boyle shares his take on the limitations of the evidence-based crowd and explains why innovation often happens in the gym long before the studies are published. We also discuss the practical use of isometrics and how a simple belt strap can transform your summer programming for athletes and general population clients alike. Plus, Mark Fisher from Business for Unicorns joins us to talk about marketing for gym owners who are struggling with stalled growth. KEY TOPICS IN THIS EPISODE: -Why Zone 2 is the overrated darling of the internet -The difference between being evidence-based and being a follower -Marketing strategies for gym owners and the importance of a time audit -Programming isometrics using the Zero RM ISO belt strap - News on the MBSC Spring Seminar and hockey performance insights Want to build a fitness business that creates more income, impact, and freedom? Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com): **Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book) **Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm) **Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/) **Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing) CHAPTERS: 0:00 Intro and Perform Better Updates 3:20 Fitness Business Power Play: Stalled Growth 7:15 MBSC Spring Seminar and BU Hockey Talk 11:45 Why Zone 2 Cardio is the Darling of the Internet 16:00 The Truth About Being Evidence-Based 21:30 Innovation vs Following the Research 26:10 Rethinking Squats and Unilateral Training 30:00 How to Properly Read and Filter Research 34:20 Using the Zero RM ISO Belt Strap 37:45 Programming Yielding and Overcoming Isometrics 39:58 Conclusion Want More Coaching Insights?  Check out STRENGTHCOACH.COM and MBSC.TV for a 7-day free trial. Join the community and take your coaching to the next level with resources from the top experts in the industry. Don't forget to LIKE, COMMENT, and SUBSCRIBE for more episodes of The Strength Coach Podcast! 

Episode 434 of the Strength Coach Podcast, “Becoming the Unshakeable Female Athlete” is out. Female athletes face a significantly higher risk of ACL tears compared to their male counterparts, but physiological differences are only part of the story. In this episode, we explore the shocking training gap that leaves young women vulnerable to injury and discuss actionable strategies to keep them safe on the field. Discover how to shift the focus from early specialization to long-term athletic development and build unshakable confidence. Welcome to Episode 434 of the Strength Coach Podcast with your host Anthony Renna. Brought to you by PerformBetter.com Head over to their website to get 20 percent off PB Extreme Soft Toss Med Balls and check out their new Hyrox bundles. Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and Providence.  Today we are joined by Justin Kegley, performance coach and founder of Movement Fitness. Justin recently released his new book “Becoming the Unshakable Female Athlete”, available in dedicated versions for both parents and athletes.  We dive deep into why female athletes are still seeing a rise in ACL injuries. We examine physiological factors like the Q-angle and joint laxity, combined with the heavy loads of modern club sports. Shockingly, while 50 percent of male varsity athletes are required to strength train, only 9 percent of female athletes have the same requirement. We discuss how neuromuscular training can close this gap, maximize performance, and dramatically reduce injury risk. Check out BusinessForUnicorns.com for free resources designed for gym owners and personal trainers. If you found this episode valuable, please hit the like button and subscribe to the channel for more professional strength and conditioning insights. Drop a comment below with your biggest takeaway on youth athlete development, and share this video with a parent or coach who needs to hear this important message.

Episode 433 of the Strength Coach Podcast, "Train Like an Olympian: Consistency is Key!" is out.  This episode dives into the importance of year-round training programs for elite athletes, featuring insights from Coach Mike Boyle and host Anthony Renna. Whether you're a coach, athlete, or fitness enthusiast, this conversation is packed with actionable advice and fascinating stories from the world of Olympic and professional sports. Brought to you by Perform Better, your go-to for functional training and rehab equipment. Don’t miss their current deals on foam rollers and bundles! Check out Perform Better⁠ (https://www.performbetter.com) for info about the upcoming Functional Training Summits. **Highlights of the episode:** -  The evolution of training for Olympic athletes, especially in women's hockey before and after the PWHL launch. -  How consistency in training has been the foundation for athletes like Angela Ruggiero and Hilary Knight. - Practical tips for creating effective training programs that balance accountability and year-round conditioning. -  The role of on-ice and off-ice testing in athlete development. -  Insights on lactate workouts, their relevance beyond track athletes, and how to adapt them for team sports. -  A fun look at how the women's hockey game has evolved globally, with increased competition and talent. We also dive into fitness business tips with Mark Fisher, who shares strategies for boosting sales without being pushy. Plus, learn how to help clients connect with their deeper fitness goals to achieve long-term success! Want to build a fitness business that creates more income, impact, and freedom? Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com): **Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book) **Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm) **Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/) **Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing) ---------------------------------------------------------------------- Thanks for tuning in! Hit that play button to discover how training like an Olympian starts with consistency and ends with extraordinary results.  CHAPTERS: 00:00 - Intro 02:38 - Mark Fisher Insights 07:08 - Coach Boyle Techniques 09:54 - Training Olympians Effectively 12:44 - Consistency in Training Importance 14:44 - Professional Women's Hockey Growth 16:38 - Evolving Game Strategies 18:58 - Future of Women's Hockey Development 21:00 - Lactate Workouts- 23 Second Drill Overview 25:40 - Aerodyne Sprints Benefits 29:06 - Targeting Lower Abs Exercises 33:09 - Recovery Position Techniques

Episode 432 of the Strength Coach Podcast Brought to You by Perform Better  Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com) for info about the upcoming Functional Training Summits. Join host Anthony Renna as he chats with Coach Mike Boyle. They spoke about why terminology matters, new training strategies, and practical advice to help coaches and trainers level up their craft. Plus, Coach Boyle shares his thoughts on the importance of functional anatomy in athletic performance.  Highlights of the episode include:   - The ongoing debate: Does rotary power come from the hips or the ground?   - Why anti-rotation exercises play a smart role in core training and how they fit the bigger picture.   - Glute activation insights sparked by toe wedges – are they worth it?   - Sled sprints vs. hill sprints – breaking down their effectiveness for athletes.   - Naming exercises correctly: Addressing confusion around jumps, hops, bounds, and more.   - For the Business for Unicorns Fitness Business Power Play, Mark Fisher is on to talk about Getting More Leads Without Paid ads  To sign up for the complementary Business for Unicorn’s Feb. 12th webinar on How the Best Gym Owners Use AI, click here: go.businessforunicorns.com/gym-owners-and-ai This episode is packed with actionable strategies and fresh insights for strength coaches, trainers, and fitness enthusiasts alike. Thanks for listening, and don’t miss out on the full episode! CHAPTERS: 00:00 - Intro 02:33 - Mark Fisher’s Getting More Leads Tips 09:50 - Coaches Corner with Mike Boyle 12:56 - Anti-Rotation Exercises Explained 26:23 - Big Toe Wedge Benefits 31:30 - Hill Sprints vs Weighted Sled 35:45 - Exercise Naming  41:15 - Importance of Terminology

Episode 431 of the Strength Coach Podcast, features Dr. Haley Perlus, a PhD in sport and exercise psychology and author of "Personal Podium."  Brought to you by Perform Better, this episode is packed with actionable strategies and expert insights to help you optimize your mental game. Dr. Perlus breaks down how biology, thoughts, and emotions are interconnected, offering strategies to align them for optimal results. Plus, hear fascinating stories from sports legends like the 1980 Olympic hockey team and Eric Heiden, bringing real-life applications to the discussion. Highlights of the episode: - Dr. Perlus talks about reframing anxiety as energy to fuel peak performance and shares practical tools to help athletes and professionals manage pressure effectively. - We spoke about mental blocks, what they are, and how to overcome them to achieve fluid performance. - Changing your relationship with pressure: Learn why pressure isn't the enemy but an invitation to thrive. - Working with injured athletes: Tips for managing expectations and building resilience for a successful comeback. - A fresh perspective on mental toughness and how to achieve it without relying solely on external motivators. - Insights into why tracking devices should complement, not replace, self-awareness and evaluation in training and recovery. - Mark Fisher will give us some tips on using Instagram on the Business for Unicorns Fitness Business Power Play To sign up for the Business for Unicorn’s Feb. 12th webinar on how the best gym owners use AI, click here: go.businessforunicorns.com/gym-owners-and-ai This episode also features updates on Perform Better's Functional Training Summits and resources for trainers and gym owners. Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com). Thanks for listening! Tune in to gain valuable tools and techniques to reframe anxiety, turn pressure into performance, and elevate your mental game. CHAPTERS: 01:20 - Intro 03:15 - Business of Unicorns - Fitness Business Power Play 10:59 - How Our Thoughts Impact Performance 14:12 - Overcoming Mental Blocks 21:47 - Embracing Pressure as an Opportunity 24:34 - Identifying Performance Cues 25:44 - The Miracle on Ice: Leveraging Pressure 30:40 - Strategies for Managing Pressure 34:55 - Supporting Injured Athletes 39:55 - Challenging Yourself for Growth 43:10 - Importance of Performance Tracking 44:52 - Balancing Trackers and Self-Awareness 48:35 - Developing Mental Toughness 51:04 - Mastering Emotional Control 55:40 - Overview of “Personal Podium” 56:05 - Optimizing Mindset for Peak Performance 57:54 - Thank You

Welcome to Episode 430 of the Strength Coach Podcast, brought to you by Perform Better, the experts in functional training and rehabilitation!  In this episode, host Anthony Renna talks to Mike Boyle about "Manipulation of Information" when it comes to research, continuing the discussion about Adults Lifting Heavy. Highlights of the episode: - We spoke about adults lifting heavy weights, focusing on safety, risks, and misconceptions, particularly for older adults and females. - Coach Boyle shares insights into the controversy surrounding lifting heavy and addresses the importance of context, demographics, and safe programming. - A chat about injury statistics, research reliability, and why experience matters when addressing training approaches for different populations. - Hear how social media impacts perspectives in the fitness world and the role of semantics in the ongoing debate. - Mark Fisher discusses artificial intelligence and its implications for fitness businesses. To sign up for the Business for Unicorn’s Feb. 12th webinar on how the best gym owners use AI, click here: go.businessforunicorns.com/gym-owners-and-ai This episode also features updates on Perform Better's Functional Training Summits and resources for trainers and gym owners. Don't miss this engaging discussion filled with actionable tips and fresh perspectives. Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com). Thanks for listening, and be sure to watch the full episode to learn more about lifting heavy safely and effectively! ---------------------------------------------------------------------- To sign up for Business for Unicorn’s Feb 12th webinar on how the best gym owners use AI, click here: go.businessforunicorns.com/gym-owners-and-ai Want to build a fitness business that creates more income, impact, and freedom? Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com): **Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book) **Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm) **Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/) **Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing) ---------------------------------------------------------------------- CHAPTERS: 00:00 - Intro 03:00 - Business for Unicorns Insights with Mark Fisher 06:20 - Coach Boyle's Training Philosophy 11:54 - Creating Controversy for Audience Engagement 17:48 - One Rep Max Testing Research for Older Adults 21:00 - Injury Prevalence in Fitness 23:28 - Strategies for Engagement 25:40 - Finding the Balance in Coaching 28:24 - Understanding Reps 31:00 - Career Paths for Personal Trainers and Strength Coaches 34:35 - Mike Boyle's Learning Journey 38:20 - Benefits of Social Media in Fitness 38:50 - Contrarian Views 39:28 - Coach Boyle Back on Twitter 

Welcome to Episode 429 of the Strength Coach Podcast.   Host Anthony Renna chats with Coach Mike Boyle about ithe year in review, his thoughts on the future in the fitness business, lifting heavy with adults & the Goldilocks Affect for Injuries as it relates to Training Loads and Sprinting Volume.   Highlights of the episode include: - We talk about any changes from last year or even the year before, and what has “stuck” - Expanding on weighted sprints- how, why & when - Thoughts about what’s coming in fitness, including people taking control of their own health - We revisited the Adults lifting Heavy posts he has on Instagram - How to use the Goldilocks principle to “get things just right” in programming - Goal setting tips from Business for Unicorn’s Mark Fisher.  He lays out his framework for setting goals and you can get his full framework free by emailing him at [email protected]. Brought to you by Perform Better, the experts in functional training and rehabilitation, this episode is packed with actionable strategies and thought-provoking discussions to help you build a thriving gym and community. Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com). ---------------------------------------------------------------------- Get Mark’s complete framework for Goal Setting- email him at [email protected] Want to build a fitness business that creates more income, impact, and freedom? Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com): **Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book) **Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm) **Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/) **Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing) ---------------------------------------------------------------------- Discover new ways to inspire and educate your clients while creating a safer and more effective training environment. Don’t forget to share your thoughts in the comments and tune in for more episodes! Thanks for listening!

In Episode 428 of the Strength Coach Podcast, host Anthony Renna chats with Scott Leech, Associate Director of Strength and Conditioning at the University of Rhode Island, to explore game-changing strategies for coaches, trainers, and athletes.  The focus is on High School but Episode 428 is for everyone, packed with insights to help you rethink your approach to training and athlete development. Highlights of the episode: - Scott talks about why prioritizing speed, power, and jump training is replacing outdated max-effort lifts. - A chat on programming smarter workouts and what strength coaches should subtract for better results. - Insights on developing high school strength coaching programs with limited resources. - How contact prep programs improve athlete confidence and safety in off-season training. - Exploring bilateral vs. unilateral work, and why Olympic lifts might not be essential for everyone. - A special discussion on IU football’s shortened practice approach and its impact on performance. - Brought to you by Perform Better, offering 20% off bands and tubing products—check them out today at www.PerformBetter.com! We also dive into how Scott’s Gridiron Warrior platform is helping coaches elevate their training systems, plus tips for leveraging education and creativity to optimize training without breaking the bank. Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com) for their latest sale- 20% off bands and tubing products! Thanks for listening! Engage with this episode and get ready to rethink strength training for smarter, more effective results. ---------------------------------------------------------------------- Want to build a fitness business that creates more income, impact, and freedom? Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com): **Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book) **Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm) **Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/) **Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing) ---------------------------------------------------------------------- CHAPTERS: 00:00 - Intro 03:20 - Maximizing the Member Experience, with Naamly 08 :20- Scott Leech interview 10:25- What’s Wrong with High School S&C? 14:37 - Importance of Subtraction in Training 17:10 - Strength Coaches' Essential Practices 19:31 - Coaching High School Coaches Effectively 23:10 - Contact Preparation Techniques 27:33 - Less is More Philosophy in Training 31:58 - Educating High School Coaches 37:15 - Benefits of Single Leg Training 40:38 - Speed and Explosiveness vs. Heavy Lifting 42:40 - Incorporating Olympic Lifts 45:18 - Financial Success as a Strength Coach 50:39 - Overcoming Imposter Syndrome 54:00 - Gridiron Warrior Insiders Insights

Welcome to Episode 427 of the Strength Coach Podcast.  Host Anthony Renna chats with Coach Mike Boyle about impactful coaching techniques and shares insights to help trainers, strength coaches, and gym owners elevate their practice.  Highlights of the episode include: - A chat about lifting heavy with adult female clients, addressing misconceptions and promoting safer, smarter alternatives. - John Wooden's 'Do This, Don’t Do This, Do This’ coaching method and why it's a game-changer for visual learners. - Being Contrarian- is it always bad? - Breaking down the debate of "exercise vs. pattern"—what truly matters for effective training. - Business tips from Business for Unicorn’s Mark Fisher on humility, behavior change, and optimizing your environment for success. **Win a ticket to the Business for Unicorn’s upcoming Retreat!  Details are in the segment! Brought to you by Perform Better, the experts in functional training and rehabilitation, this episode is packed with actionable strategies and thought-provoking discussions to help you build a thriving gym and community. Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com) for their latest sale on PB Extreme Foam Plyo Boxes, the Bosu Ball, Select Dumbbells and Kettlebells, and their exclusive HYROX collaboration! ---------------------------------------------------------------------- **Win a ticket to the Business for Unicorn’s upcoming Retreat!  Details are in the segment! Want to build a fitness business that creates more income, impact, and freedom? Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com): **Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book) **Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm) **Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/) **Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing) ------------------------------------------------------------------------------ Discover new ways to inspire and educate your clients while creating a safer and more effective training environment. Don’t forget to share your thoughts in the comments and tune in for more episodes! Thanks for listening! CHAPTERS: 00:00 - Intro 03:11 - Business for Unicorn’s Segment 10:02 - Coach Boyle's Segment 11:30 - Wooden’s “Do This, Don’t Do This, Do This” Coaching 15:22 - Importance of Reps Near Failure 19:13 - RPE for Advanced Lifters 26:53 - Embracing Contrarian Views 31:14 - The Business of Training 35:48 - Exercise vs. Movement Patterns 39:22 - Misjudging Client Needs 40:35 - Elderly Mobility Training 42:47 - Conclusion and Wrap-Up

Episode 426 of the Strength Coach Podcast is here!  Join host Anthony Renna as he chats with Mike Boyle about smarter strategies for managing athlete training without overloading.  Highlights of this episode include:   - Insights from Coach Boyle on how to balance training stressors and avoid unnecessary overload.   - A discussion his most underrated exercise - What he thinks about the Trap Bar Kickstand Deadlift    - Business for Unicorns tips from Mark Fisher on optimizing gym models, pricing, and space utilization for a successful fitness business.   - Personal stories from Coach Boyle’s visit to the Hockey Hall of Fame, celebrating connections and pinch-me moments.   We spoke about practical ways to approach athlete conditioning, the importance of understanding recovery and stress management, and how good coaches can avoid grinding athletes down with excessive volume.   Brought to you by Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com) for their latest sale on PB Extreme Foam Plyo Boxes, the Bosu Ball, Select Dumbbells and Kettlebells, and their exclusive HYROX collaboration! -------------------------------------------------------------------- Want to build a fitness business that creates more income, impact, and freedom? Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com): **Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book) **Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm) **Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/) **Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing) -------------------------------------------------------------------- Don’t miss this engaging episode packed with actionable strategies and inspiring stories. Thanks for listening! CHAPTERS: 00:00 - Intro 02:31 - Business for Unicorns: Model Optimization 09:49 - Coach Boyle's at the Hockey Hall of Fame 14:41 - Lifelong Learning in Coaching 15:32 - Knowing Your Limits in Training 18:20 - Perception vs. Reality in Fitness 21:18 - Boosting Instagram Views 25:08 - Trap Bar Kickstand Deadlift thought 27:35 - Progressing Psoas Exercise Techniques 28:14 - Slideboard Lunges Explained 33:00 - Understanding Stress in Training 38:35 - Balancing Fitness and Life 42:17 - Language of Longevity in Wellness 43:58 - Thanks for Joining Us

Episode 425 of the Strength Coach Podcast brings you a crucial discussion on fitness mistakes that crush progress after 50!  Hosted by Anthony Renna, this episode features Chad Landers, founder of Push Private Fitness and author of "Building Strength and Muscle After 50." Together, we explore game-changing strategies for training smarter, not harder, as you age. Highlights of the episode: - The BIG mistake many make after 50 and how to avoid it - Training considerations for the 50+ crowd: frequency, intensity, and programming - Why training heavy (but not too heavy) is essential for longevity and resilience - The importance of nutrition and how medications can impact your diet and performance - Stories of clients thriving in their 70s and beyond through consistent training - Insights from Chad’s new book, written for Gen X and beyond with '80s pop culture flair! Plus, we talk about the evolution of fitness trends, overcoming obstacles to exercise, and how personal trainers can connect authentically with their clients. Brought to you by Perform Better, your go-to for functional training and rehab equipment. Check out Perform Better⁠ (https://www.performbetter.com) for their latest sale on PB Extreme Foam Plyo Boxes, the Bosu Ball, Select Dumbbells and Kettlebells, and their exclusive HYROX collaboration! Don’t miss this engaging, practical, and inspiring conversation packed with actionable advice. Thanks for listening, and be sure to check out the full episode for more tips to stay strong for life!  CHAPTERS: 00:00 - Intro 02:58 - Chad Landers Interview 04:58 - Overview of The Book 11:04 - Cardio in the 80s and 90s 14:56 - Training After 50: Key Strategies 20:24 - Importance of Tracking Workouts 24:10 - Long-term Fitness Commitment 26:50 - Understanding Your Client's Needs 28:40 - Chad's Session Prep Techniques 31:50 - Medications Impact on Training 37:00 - Nutrition as a Lifestyle Choice 42:15 - Training Heavy: Guidelines 43:19 - Defining "Heavy" for Older Adults 46:42 - Imposter Syndrome in Fitness 47:31 - Effective Warm Up Techniques 53:45 - OUTRO ---------------------------------------------------------------------- Want to build a fitness business that creates more income, impact, and freedom? Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com): **Get the Little Book of Gym Marketing Secrets HERE- (https://go.businessforunicorns.com/gym-marketing-book) **Book a free 10-minute intro call HERE (https://go.businessforunicorns.com/brainstorm) **Follow BFU on Instagram HERE (https://www.instagram.com/businessforunicorns/) **Subscribe to Mark Fisher’s channel on YouTube (https://www.youtube.com/c/markfisherhumanbeing)