
Advertise on podcast: Social Geek
Rating
4.8from
This podcast has
1200 episodes
Language
EnglishPublisher
Jack MonsonExplicit
No
Date created
2010/05/14
Latest episode
2026/04/21
Average duration
30 min.
Release period
10 days
Description
Hello Geeks. Join Jack Monson and top marketing thought leaders and franchise executives for weekly Rock Star roundtables on hot topics and trends.
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Check latest episodes from Social Geek podcast
One On One with Edith Wiseman
2026/04/21
We’re continuing our series of one-on-one talks with this year’s Social Geek Franchise Thought Leadership Award winners.
Edith Wiseman, President of FranData, is here to share what she sees happening right now in Franchising. Every chat I have with Edith makes me feel smarter!
Today we discuss:
Definitions of the faster growing franchise brands
The value of more sophisticated franchisees
The “happening” sectors and how to spot the next new thing
Her own goals for sharing meaningful content and staying consistent
Thanks to today’s sponsors Thunderly, AnswerConnect, and our newest partner, Pilot.
Special Guest: Edith Wiseman.
One On One with Richard Snow
2026/04/14
Today on Social Geek, we’re kicking off a series of conversations with this year’s Franchise Thought Leadership Award winners.
I can’t think of a better way to start the series than to sit down with Richard Snow.
Richard is leading Franchising on many fronts as the Founder & CEO of Amplify Franchise Financing, Franchisee with Brooklyn Robot Foundry, a member of the IFA Board of Directors, and the Past Chair of the IFA Diversity Institute.
Richard and I have a wide-ranging conversation about where franchising is now, and where it’s going. We both like the analogy that Franchising is farming and we’re always planting new seeds in many places.
We cover trends in funding and shifting situations with lenders as well as the importance of being intentional and being passionate about building your brand.
Catch Richard’s next speaking opportunity at The International Franchise Expo with MFV May 29th & 30th in New York!
Thanks to today’s sponsors Thunderly, AnswerConnect, and our newest partner, Pilot.
Special Guest: Richard Snow.
Marketing & Innovation Update: Steve Buors and Lauren Fernandez
2026/03/31
Welcome to Social Geek, the most popular franchise podcast!
In our latest Marketing & Innovation update for the franchise community, we'll first chat with Steve Buors, CEO of ReShift Media. Steve's team is rolling out a new marketing platform made specifically for Franchising called Franify.
Next up, Lauren Fernandez of Full Course is back with another installment of the So, Here's the Thing segment focusing on the Restaurant Franchise space. This week, we've got tips for spring cleaning your marketing plan. Get ready to scrub!
Thanks to Citrin Cooperman, AnswerConnect, and Thunderly ⚡
Learn more about Franify at https://reveal.franify.com/
Special Guests: Lauren Fernandez and Steve Buors.
So Here's The Thing: Spring Cleaning Part 1
2026/03/09
Cleanup on aisle 7 of the restaurant and franchising business!
There is a lot of messy stuff in the business right now that needs a good spring cleaning.
Join Lauren Fernandez and Jack Monson for Part 1 of this conversation including:
A focus on franchisees and unit level profitability
The ratio of company owned units to franchised units
Revising labor schedules and models
Part 2 coming soon!
Special Guest: Lauren Fernandez.
Live at IFA 2026 with Jack Monson
2026/03/03
Welcome to the first in a series of podcasts recorded at IFA 2026 that will be available for you on Social Geek, IFA’s Franchise Voice, The WFC’s Her Success, Franchise Freaks, and The Franchise News Podcast.
The Franchise Rock Stars are all together live and in person to share what they’ve seen so far at the event and how it affects their Franchising plans for 2026. Thanks Ali Kraus, Derrick Ableman, Kristen Pechacek, Danielle Wright, Scott Greenberg.
Clint Smith, the Founder & CEO of CareerPlug, joins to discuss trends in hiring and retaining top talent in Franchising as well as highlights from his new book, The Franchise People Playbook.
Mitch Cohen is one the busiest guys in Franchising as a multi-unit multi-brand owner with Jersey Mike’s & Sola Salons; Advisor with Leap Brands & FranReal; Board Member with The IFA; and now the Chair of Multi-Unit Franchising Conference 2026. Mitch gives us a preview of MUFC, and we talk just a bit of hockey!
Shout outs to Jim Craig, Matt Haller, Len Fischer, Global Franchise, WFC, IFA, FUM
Thanks to today’s podcast sponsors AnswerConnect, Citrin Cooperman, and Thunderly.
Special Guests: Ali Kraus, Clint Smith, Danielle Wright, Derrick Ableman, Kristen Pechacek, and Mitch Cohen.
So Here's The Thing: IPOs and Fractionals
2026/02/26
Who's going to have a bigger year: Restaurant IPOs or Fractional C-Suite?
The "it girl" of 2026 may be the Fractional C-Suite.
Join Lauren Fernandez and Jack Monson for a conversation on IPOs and a bit of a debate on if Fractional workers can really be considered your C-Suite.
Special Guest: Lauren Fernandez.
So Here's the Thing: Newstalgia
2026/02/15
We went all-in on delivery, and now the pendulum is swinging back.
When you trade the dining room for grab-and-go, your labor model changes. Your ops change. Your customer changes. Before you know it, you look like a totally different brand.
I think a lot of brands are finally realizing they were never just selling food in new channels.
They were selling identity.
When I work with restaurants, I like to understand: what are you actually building, a distribution machine? Or a brand people choose, in every format, even when they have 40 other options and as many brand loyalty apps?
"Newstalgia" is bringing back the way it used to be, but for today's times. It's a flag that maybe we left a little too much behind in this age of the digital restaurant.
Special Guest: Lauren Fernandez.
Don’t Go to the Last Starbucks on the Right (and other IFA tips)
2026/02/03
The Franchise Rock Stars are back on Social Geek to share their tips and advice for navigating the International Franchise Association Convention and all business travel in 2026.
On the show today: Derrick Ableman, Ali Kraus, Scott Greenberg, and Kristen Pechacek with host Jack Monson.
Our tips include:
Explore the newly Evolved schedule
Engage the all-new Franchise Main Street
Bring changes of shoes
Stay at The Luxor … really!!
Go to the Starbucks that helps you avoid longer lines
Befriend your competitors and rivals
Give your booth a breather
Connect instead of sell
Schedule meetings IN ADVANCE
Use the great new IFA App
Listen now on Apple, Spotify, and more
Thanks to today’s podcast sponsors who will all be joining us in Vegas: AnswerConnect at booth 611 / Citrin Cooperman at booth 834 / CareerPlug at booth 700 / Thunderly at booth 329.
What’s a tip you would like to share from your experiences at IFA Conventions? Please share in the comments!
Links:
To join us at IFA 2026, please register asap at franchise.org
Download the IFA Events App
And for more podcasts, visit socialgeekradio.com
Special Guests: Ali Kraus, Derrick Ableman, Kristen Pechacek, and Scott Greenberg.
So Here's The Thing: Marketing's Role in Restaurants
2026/02/03
So, Here's The Thing ...
Lauren Fernandez and Jack Monson are chatting today about all of the things that get assigned the Marketers within a restaurant brand.
We're also keeping an eye on the use of Bitcoin as payments by some of our favorite brands including Steak 'n Shake
Special Guest: Lauren Fernandez.
Franchise Thought Leadership Awards 2026 with Jack Monson
2026/01/27
Today we’re announcing the winners of this year’s Franchise Thought Leadership Awards.
We’ll name the 10 Franchise Leaders are currently leading all of us in Franchising to more prosperity and growth by sharing their ideas, speaking up, putting out thoughtful content, getting people talking, and inspiring others to do the same.
The nominees were submitted by you, the Social Geek listeners, and the ten top vote-getters were chosen by a team of independent judges.
Congratulations to all winners and thanks for moving us all forward.
So Here's The Thing: 2026 Restaurant Industry Predictions
2026/01/26
So, Here's The Thing ...
Lauren Fernandez and Jack Monson have been chatting regularly about the changes, acquisitions, and deals in the restaurant space.
Now we're sharing those conversations with you. Please join us!
Special Guest: Lauren Fernandez.
Live at Franchise Expo South 2026
2026/01/20
Year 17 of the most popular franchise podcast rolls on!
This week…we’re live in chilly Fort Lauderdale at Franchise Expo South.
The iguanas are freezing, but the franchise opportunities are heating up. We’re talking to fran dev leaders and CEOs of several brands to find out how hot the landscape is for 2026.
On today’s show:
Justin Denham, Pool Duck
Scott SirLouis, FSC Franchise / Beef O’Brady’s / Brass Tap
Bob Crawford, Central Bark
Mike Ackley, Ascent Hospitality / Perkins / Huddle House
Christina Gambino, Jumptwist Ninja
Mark Sturman, My Lobby Mart
Lindsay Morgan, CM Law
Daniel Trigo, UniVista Insurance
Stephen Hitt, Industrious
Thanks to MFV Expositions, Thunderly, and AnswerConnect
New Year's Special: Franchise Goals
2026/01/01
Happy New Year, Geeks!
And welcome to Year 17 of Social Geek Podcast and our New Year’s Day Special.
We’ve got 26 Franchise Pros sharing their goals for ‘26:
Heather McLeod
Ricky Richardson
Susan Beth
Jania Bailey
John Hayes
Kris Stuart
Emily George
Paul Segreto
Lauren Fernandez
Brent Greenwood
Edith Wiseman
Jerry Akers
Robert Mitchell
Martha Tomas Flynn
Gabby Wong
Richie Huffman
Jennifer Durham
Marci Kleinsasser
Emma Dickison
Larisa Walega
And we’ll wrap up with the Franchise Rock Star Panel:
Ali Kraus
Danielle Wright
Derrick Ableman
Kristen Pechacek
Scott Greenberg
And your host, Jack Monson
Thanks to today’s sponsors Citrin Cooperman, AnswerConnect, and Thunderly.
Franchise Rock Stars: 2025 Wrap Up
2025/12/16
Today on the most popular franchise podcast, we’re wrapping up 2025 with the Franchise Rock Stars.
What did we learn this year?
What worked?
What did NOT work?
Today's Franchise Rock Star Panel: Derrick Ableman, Scott Greenberg, Kristen Pechacek, and Danielle Wright joining host Jack Monson. We’re missing Ali Kraus today -- see you in January!
Thanks to all of our sponsors for 2025: Citrin Cooperman, Northeast Color, WSI, Hughes, Vendasta, Franzy, Promotex, and Thunderly.
Special Guests: Danielle Wright, Derrick Ableman, Kristen Pechacek, and Scott Greenberg.
Live at The SMB Franchise Summit
2025/12/09
We talk a lot about Multi-Unit Owners and Legacy Brands in franchising. But the life blood for the future of franchising and small business ownership is the Emerging Brand.
Today on the most popular franchise podcast, we’re live at the SMB Franchise Summit hearing from new Emerging Franchisors about how they’re growing in 2026!
Thanks for joining us:
Marc Howland of Breadless
Dominique Sandu of D. Sierra Lash Co.
Fabienne Van Buchem and Aditya Jain of Beambar
Steve Moore of Epoxy Depot
Courtney Del Vecchio of Sweatfluence
Tamika Franklyn of Precision Franchise
And thanks to Steve Beagelman, Dawn Abbamondi and the SMB Franchise Advisors crew for hosting us.
Thanks to Citrin Cooperman, Northeast Color,, Hughes, and Thunderly
Podcast reviews
Read Social Geek podcast reviews
VelvaGreen 2021/09/23
Go to content for staying up to date on marketing trends
Great content for marketing tactics and franchises!! 👍
MrsARodriguez 2020/05/08
Amazing resource for franchise professionals!
Social Geek Radio is my go-to podcast for all things franchise marketing. Featured guests are leaders in their field, so they have their finger on the...
Lisa Maskey 2020/05/05
Lisa Maskey
I really enjoy this podcast for any and all insights on the latest trends in marketing/advertising and beyond. The diversity of the guests and the wea...
JaysonDelafield1 2020/05/05
Powerful content!
Week after week, Social Geek Radio delivers great conversation and insight. Jack has a unique gift for bringing on guests with marketing ideas that ma...
Anthonyblsa 2020/05/05
Great podcast!
This is my go to podcast for franchise marketing.
KP171717 2020/05/04
Fabulous Podcast On All Things Digital & Franchising
If you are looking for a podcast that keeps you updated on digital trends in franchising, look no further. Jack is a dynamic host with a variety of gu...
Monrowan 2020/05/04
Great interviews!
Jack makes everyone comfortable and has real conversations with his guests. Great way to keep up with all things franchising/business/marketing... the...
katerdan 2020/05/03
My # 1 go-to resource for franchise news and events
Social Geek Radio provides me the most up to date information for the franchise related information I need. Jack consistently brings in key experts wh...
Mozatta 2020/05/03
Top-tier Social Media Podcast
Social Geek Radio is a must listen for anyone interesting in social media and digital marketing. Jack’s guests cut through the clutter and offer smart...
Naira P. 2020/05/02
Dynamic and very informative!
Great guests and amazing conversational skills. Truly a fun podcast!
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