Profit From Your Podcast

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Rating
5
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9 reviews
This podcast has
43 episodes
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No
Date created
2011/09/16
Latest episode
2023/11/16
Average duration
18 min.
Release period
49 days

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The companion podcast to the hit book Profit From Your Podcast covers insights and strategies to help you monetize your podcast.

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Affiliate Marketing Made Simple: Meet Geniouslink
2023/11/16
Welcome to another exciting episode of Profit From Your Podcast! I'm your host Dave Jackson, and today we're diving deep into affiliate marketing. Affiliate marketing is your answer if you want to generate income from your podcast but don't know where to start (even if you have a smaller audience). In this episode, I share a fantastic tool that takes the headache out of affiliate marketing and provides valuable insights to maximize your earnings. I also reveal my personal experiences with Amazon Associates and how I got kicked off not once but twice! But fear not because I've discovered a game-changing solution called Geniuslink that will revolutionize your affiliate marketing game. Click play to learn all about its incredible features, including automatic affiliation, choice pages, in-depth reporting, AB testing, and more. Plus, find out how to optimize your YouTube channel and use vanity links for branding purposes. The best part? This incredible tool is available for a ridiculously affordable price. Don't miss out on this episode packed with expert tips and strategies to help you profit from your podcast. Let's get started! Mentioned In This Episodehttps://supportthisshow.com/geniouslink (referral link) Profit From Your Podcast Genious link See it in Action! (aff) As an Amazon Associate, I earn from qualifying purchases Mentioned in this episode: Need Help Growing Your Show? Do you know why your show isn't growing? (Probably not as you are TOO CLOSE to the content and you've lost your objectivity). I can help spot that low-hanging fruit that you missed. Schedule a strategy session today and let's get your show growing at a faster pace. Strategy Session
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Growing a Massive Listener Base Without Paid Ads: Evans Putman's Podcasting Success Story
2023/11/01
In this edition, we're diving into the episode featuring Evans Putman, who managed to attract an astonishing 4.5 million listeners without relying on paid ads. Let's uncover the key takeaways from Evans' journey and how you can apply them to your own podcasting endeavors. Evans Putman shared his experience in building a thriving community group coaching program. He took time to identify his audience and what they needed. He came up with a program that included free tools for his audience, an affiliate program for promoters, and a community of future customers for Evans. It was called the success toolbox with over 200 items, which guests contributed to, creating a win-win situation for everyone involved. Everything was working great. So he left... Now, with more time on his hands, he's launched two new resources for podcasters. One of the fascinating insights from Evans' story is his focus on building a collaborative community rather than solely on content. He discovered that by providing valuable content and serving his audience, he was able to attract a loyal following. What's remarkable is that the relationship built through the toolbox and podcast resulted in people approaching Evans with their credit cards ready to buy. By offering valuable free content, Evans nurtured a relationship of trust and credibility with his listeners, leading to meaningful conversions. Evans also shared his strategy for leveraging platforms like LinkedIn and Medium to expand his reach. By breaking down show notes from his podcast episodes and creating compelling headlines, he was able to drive traffic to his content. He strategically included curiosity-driven paragraphs or sentences at the top of his posts, encouraging listeners to click on the embedded podcast player below the written content. The mental shift that launched it all is when Evan went from Selling to Serving. He was wearing a servepreneur shirt when I interviewed him. We both believe that you don't benefit until your audience benefits. Remember, your podcast has the potential to not only amplify your message but also generate revenue and build a strong community of listeners. Stay tuned for more valuable content in our upcoming newsletters. Connect With Evans Putmanpodcastprofitschool.com podcastsalesmachine.com Mentioned In This EpisodePodmatch (A great place that connects guests with podcasters). School of Podcasting (Courses, Community, and Unlimited One-On-One Coaching) Follow The Show And Never Miss an EpisodeListen to Profit From Your Podcast Mentioned in this episode: Do You Need Help Growing Your Show? In addition to the courses and AWESOME community, when you join the School of Podcasting you get unlimited one-on-one consulting where you can pick the brain of someone who has helped THOUSANDS of podcasters over the last 18 years. Join worry-free with our 30 day money-back guarantee. Join SOP
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Chris Stone's Secrets to Generating Income as an Amazon Influencer
2023/10/02
Chris Stone is a behind-the-scenes expert in managing the technical aspects of content creation. With a background in the music industry, he realized that many creative individuals only wanted to focus on their craft and not worry about the technicalities. This led Chris to transition into the podcasting space, recognizing that podcasters, like musicians, are content creators who often struggle with the technical side of their work. Chris's mission is to assist these individuals in getting their message out by taking care of all the intricate details and allowing them to focus on what they do best. Whether it's handling buttons and knobs or managing the dials, Chris is the go-to person for anyone seeking help in navigating the world of podcasting. Check him at out castahead.net and LinkedIn Mentioned In This EpisodeProfit From Your Podcast Book Dealcasters Castahead School of Podcasting Camo App For Your Phone Samson Q2U Microphone ATR2100X Microphone Amazon Influencer Program All Things Chris
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Flight-testing your course: The importance of proof of concept
2023/06/21
Years ago there was a course builder called Member Vault that had a fully functional free plan that enabled you to sell your course. This was a great way to get proof of concept. Once you had people buying your course/community, you could then upgrade to a higher plan (which you could afford). Unfortunately, they turned off their free version. Recently I discovered Fresh Learn, which has a fully functional free plan. If you need to upgrade, it's only $39/month ($29 if you go for a year). If you need to "No Brainer" version, it's only $69 a month ($49 if you go with a year). It's very impressive, and while other sites like Teachable are raising their fees, the two systems I'm talking about today have zero fees. Fresh Learn has no fees on any plan, and neither does New Zenler. New Zenler is $67/month and is similar to Kajabi. While Fresh Learn also has marketing tools (email lists), New Zenler (being around longer) appears to have a few more. Fresh Learn has 20/7 live chat which is nice. As a customer of New Zenler I can say that their service is like nothing I have ever experienced. They are constantly doing live sessions where you can connect and work with others as well as demos, open Q&A sessions and more. Their email support was helpful and quick. Part of this was kicked off by hearing that Teachable is raising their fees (not a ton, but meanwhile, these two options don't have ANY fees) The point of this episode was to show that if you want proof of concept without paying for a course tool, then Fresh Learn may be something you need to check out. Mentioned In This EpisodePodia Teachable Fresh Learn New Zenler School of Podcasting Profit From Your Podcast Mentioned in this episode: Need Help Growing Your Show? Do you know why your show isn't growing? (Probably not as you are TOO CLOSE to the content and you've lost your objectivity). I can help spot that low-hanging fruit that you missed. Schedule a strategy session today and let's get your show growing at a faster pace. Strategy Session
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Exploring Alternative Ways to Monetize Your Podcast Besides Advertising
2023/04/07
On this episode of Profit From Your Podcast, Dave Jackson delves into the topic of monetizing podcasts beyond just sponsorships. Guest Michelle Jackson shares how she started the project Podcasters Getting Paid to address the reluctance of podcasters to spend money on learning how to monetize their shows. Michelle predicts that the industry will change in the next year or two as more people become frustrated with not seeing results. Michelle offers her insights on matching the right product with the right audience and creating supplementary content. The episode offers valuable advice for podcasters looking to monetize their shows in creative and profitable ways. Check out the book Profit From Your Podcast: Proven Strategies to Turn Listeners into a Livelihood Volley Is Going Out Of BusinessBack on episode 55, I interviewed Josh Little. Josh made a GREAT Product and had a GREAT staff. In my opinion, they had too much "good stuff" in the free version of their app. Consequently, people didn't upgrade. This was my favorite tool for asynchronous coaching. I've replaced it with Zip Messenger In This Episode[00:05:24] Podcasters are reluctant to monetize and spend money to learn, still preferring free resources; this will likely change in a few years. [00:07:40] Not ready to monetize without $10 investment; started free due to lack of money; quit job and went into digital work; needed to make money to sustain and keep projects going. [00:10:26] People have unrealistic expectations of what it takes to be successful in the online space. It takes learning and adapting, understanding your audience, and purposeful content. [00:14:26] Writing ebooks for passive income, make money with courses and affiliates. [00:16:50] Making money through partnerships and events related to women and money. [00:19:08] Negotiating deals, showing the brand's ecosystem, not needing to give downloads, and raising rates when necessary. [00:21:16] Creating supplemental content for show to monetize without disrupting flow. [00:23:39] Monetize work without sponsors: think, don't force answer. Mentioned In This EpisodeNamecheap.com Coolerwebsites.com Profit From Your Podcast: Proven Strategies to Turn Listeners into a Livelihood School of Podcasting michelleismoneyhungry.com brandbuildinglab.com Michelle JacksonMichelle Jackson is a podcasting enthusiast, teacher and entrepreneur. She created the project 'Podcasters Getting Paid' to help podcasters better understand the ethical considerations and practical monetization strategies associated with podcasting. With a passion for teaching and helping others, Michelle has been educating people about podcasting and its many facets for over 7 years. She believes that everyone is capable of making a living from podcasting, regardless of their experience level, and is dedicated to helping people reach their potential through her courses and workshops. See a href="https://michelleismoneyhungry.com/" rel="noopener noreferrer"...
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Can You Make $500 Quickly With A Brand New Podcast?
2023/01/02
Podcasting has become a popular way to make money and share your voice with the world. It's no secret that many people have used podcasting as a way to monetize their content and make a living. But creating a successful podcast takes time and dedication, making it difficult for those just starting out to see success quickly. In this article, we will explore if you can realistically make $500 in your first month of podcasting with the right strategies and techniques for monetization. There are always exceptions to the rule. I've interviewed people who had such a niche show that they had a sponsor before they released an episode. So yes, it is possible, but for many people with an "Inspiration Podcast with Inspirational People with Inspirational Stories" it may be quite a bit harder. New podcasters often ask if they can make $500 in their first monthIt depends on various factors such as existing audience size, celebrity status, and podcasting talent.To examine the question from a logical point of view, consider the example of "Bill," a new podcaster with no audience and no product or service to sell.Podcast hosting companies report median download numbers of around 158 per episode after 45 days, and the average is around 1,520.If a podcast is only getting less than 10 downloads per episode, there is likely something wrong with the show.Some companies claim that new podcasters can make money from day one, but the reality is that earnings will likely be very low. Sure it is "better than a poke in the eye" but still a long LONG way off from the $500/month goal. In my travels and conversations, in order to make a significant amount of money from podcasting, most podcasters have multiple streams of income and have been podcasting for a while. (3 Years seems to be a common answer to "how long does it take?).It is also essential to have a clear plan for monetization, as simply hoping to make money from advertising may not be a reliable strategy. Start Your Podcast The Right WayJoin the School of Podcasting Community and get access to: Step-by-step tutorials that walk you through the whole process of planning, launching, growing, and monetizing your showA growing mastermind group filled with brilliant podcasting minds.Unlimited one-on-one coaching with me.A 30-day Money-back GuaranteeNo long term sign ups - cancel any time. Go to www.schoolofpodcasting.com/listener to save 20% Join SOP Get a Signed Copy of Profit From Your PodcastYou can get a personalized version of the book Profit From Your Podcast: Turn Listeners into a Livelihood signed by me to you. go to www.profitfromyourpodcast.com/book Mentioned in this episode: Need Help Growing Your Show? Do you know why your show isn't growing? (Probably not as you are TOO CLOSE to the content and you've lost your objectivity). I can help spot that low-hanging fruit that you missed. Schedule a strategy session today and let's get your show growing at a faster pace. Strategy Session
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Podcast Profits Strategy Workshop With Erik K Johnson
2022/12/02
Unlocking the Secrets of Podcast MonetizationSo many webinars are boring, and let's face it you never watch those replays. What is the answer? A laser-focused workshop that helps you take the steps to come up with a strategy for your show. It's happening on December 17th see https://podcasttalentcoach.com/sop You will build your monetization strategy in three hours. The workshop is limited to 12 participants to ensure you get lots of help. The organizer is Erik K Johnson ( the Podcast Talent Coach ). Erik has over 30 years of radio, and is also the co-host (with me) on the Podcast Review Show. Today We Talk AboutThe biggest challenges podcasters face. 1:49 The four steps of the sales process. 4:12 Why I’m only allowing 12 people in the workshop? How many webinars have you put into use to actually move your business forward? For more information about the workshop CLICK HERE. Are You Making This Podcast Mistakes That is Costing You Sales?I'm seeing more and more of my coaching clients that are sending their listeners to the very basic website from their media host when all the "magic" of products and services along with newsletter sign-ups are on their own website. Treat each episode like a blog post and take your episode description and post it on your website and then embed the player into that post (along with buttons to subscribe and follow). The magic is happening on YOUR website. When people link to it, it may boost YOUR SEO, and it may then increase your time on site (which Google pays attention to). If you're not sure what I'm talking about you can "pick my brain" as I am not doing coaching without calendars. See daveinyourpocket.com Mentioned In This Show School of Podcasting Mentioned in this episode: Need Help Growing Your Show? Do you know why your show isn't growing? (Probably not as you are TOO CLOSE to the content and you've lost your objectivity). I can help spot that low-hanging fruit that you missed. Schedule a strategy session today and let's get your show growing at a faster pace. Strategy Session
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Volley Changes Coaching and Consulting in an AMAZING Way
2022/11/02
Volley Introduces MonetizationI talk with Josh from Volley back on episode 55 and I mentioned that I wanted Volley to have a business plan. They launched Volley pro (where you get additional features) but for those who do coaching and consulting and want to get PAID, they just launch "Consult with me on Volley" and it is SO EASY. It works with Stripe and so when people pay you Stripe deposits it into your bank. Volley takes 5% of the transition and stripe will add the typical 2.9% etc fees Create an Entry Level Consulting ServiceIf you have people who want to "Pick Your Brain" you can create a one-time service for (example) 10 minutes and then charge them a small fee. The person downloads the Volley app (it works on everything and it's free) and takes 3 minutes to ask a question. You take 2 minutes to answer it and the person has 5 more minutes to ask questions. It is a great "Get you in the door" service that can easily help you start building relationships with leads and customers. The loyalty this can build in your clients is amazing. See my Consult with Volley Page My Weight Loss ExperimentI and a few friends found a free weight loss challenge app. It has inspired me to lose some weight. I'm now making it more official and adding a community for support with that pinch of competition (with obtainable goals, and nobody can see how much you weigh). There will also be zoom calls for accountability. If you want to see it in action (I'm building it as we go). see monthlychallenge.fit Buy the BookProfit From Your Podcast is available to be signed by the author (or just buy it from Amazon) www.profitfromyourpodcast.com/book (makes a great Stocking Stuffer) Mentioned in this episode: Need Help Growing Your Show? Do you know why your show isn't growing? (Probably not as you are TOO CLOSE to the content and you've lost your objectivity). I can help spot that low-hanging fruit that you missed. Schedule a strategy session today and let's get your show growing at a faster pace. Strategy Session
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From Whining to Winning - Ask Your Audience to Give Back
2022/10/01
Mark Des Cotes is a podcaster, graphic designer, and friend (he's the guy behind the School of Podcasting, Ask the Podcast Coach, and Podcast Rodeo artwork. You can find him atl Rings of Power Podcast ringsofpowerpodcast.com Resourceful Designer resourcefuldesigner.com Podcast Branding podcastbranding.co Today you will hear how just changing the angle of your pitch can result in a much better result. Instead of complaining about how expensive it is to be in business, simply point you how you have delivered value, and if your audience would like, they can give back at an easy-to-remember link. Maintain Control and Future Proof Your MonetizationOn my Ask the Podcast Coach show, I use a link www.askthepodcastcoach..com/awesome where I control where that link goes. For now, it goes to a page on the website where people can buy my book, leave a Paypal donation, or become a patron of the show. If you leave a specific link (www.patreon.com/davejackson) what happens if later something better comes along? You have a bunch of episodes with an outdated link. I create that link with a built-in tool from Podpage. If you're on WordPress you can use the pretty links plugin. Buy the Book Profit From Your PodcastPick up any book on podcast monetization, and you will find 90 percent of it only covers how to launch a podcast. If you already have a podcast, you have that information; you’re ready for the next step. Profit from Your Podcast provides top strategies and real-life examples of podcast monetization. This book is more than what to do. It also tells you how to do it. Chapters cover such topics as: How to Grow Your AudienceHow to Set Your PricingUnderstanding Advertising JargonHow to Find SponsorsBest Strategies for Making Money as an AffiliateMaster Strategies for CrowdfundingHarnessing the Power of Webinars and EventsThe Top Tools to Make Your Job Easy Built on the author’s fifteen years of experience in podcasting, this action-packed guide will benefit new and veteran podcasters. Get clear on who your audience is and what they want, deliver value, and build an engaged audience that wants to give you money. Leverage your relationships and the integrity you have built through your podcast to create multiple streams of income. Profit from Your Podcast gives you the tools to do it all. Mentioned in this episode: Join the School of Podcasting Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick-fix calls as you like at no extra charge.  Join...
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Become a Professional Podcast Editor
2022/08/01
One of the first ways I made money with my podcast is when a member of the School of Podcasting asked if I knew an editor. Who did I recommend? Me. They just wanted to talk into the microphone and hand it off to someone. That was back in 2005, and things haven't changed. Some people love editing, and other people "just want to talk into the microphone." Back on episode 752 I interview Mark Deal and Steve Stewart from the Podcast Editor Academy which is an amazing resource with tutorials on software (Hindenburg, Reaper, etc) but it also talks about the business of being a podcaster editor. Mentioned in this Episode of Profit From Your Podcast:The importance of having a niche. How Steve started out as a podcast editor without a website. Mark talks about setting expectations by having a contract with your customer. The difference between an editor, an engineer, a manager, and a story shaper. Common mistakes new podcast editors make. Links From EpisodeSign up for the Podcast Editor Academy (save using coupon sop ) Live Mastermind Workshop in Dallas Texas Editor Pricing Survey Episode 752 of the School of Podcasting Buy the book Profit From Your Podcast Mentioned in this episode: Need Help Growing Your Show? Do you know why your show isn't growing? (Probably not as you are TOO CLOSE to the content and you've lost your objectivity). I can help spot that low-hanging fruit that you missed. Schedule a strategy session today and let's get your show growing at a faster pace. Strategy Session
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Two Monetization Strategies That Aren't Worth The Customer Causing Headaches
2022/07/01
We all love customers, but there are some people who are NOT your target audience, and yet we create strategies that cause unrealistic expectations in your customers, or we get a great customer who can be a little forgetful. The Black Friday SaleWhen you do one of those HOLY COW - UNBELIEVABLE DISCOUNT Black Friday kind of sale, you get two types of customers. The customer purchases and does nothing with your product as they have no skin in the gameA customer who didn't read the offer, but jumps in because it is so good, and then expect much, MUCH more than what is included in the offer Consequently, (after doing two) I will not do a "Black Friday / DEEP DISCOUNT" offer. The Yearly SubscriptionThis typically brings you your target audience. They are a joy to work with, and they are action takers. However, a year later they forgot they purchased a recurring membership program. This leads to: Emails the day after they get charged asking, "Hey I didn't authorize this!" I just got an email from someone who purchased my product. They worked for a company, and each year they have been charged. Now two years later, they want their money back. Two Ways To Solve This IssueYou can set a trigger in your CRM (I Use Less Annoying CRM) and remind them that their year subscription is coming up. Alert them how to cancel their subscription if needed.I also now send an email a week before the charge to alert them that their subscription payment is coming up. Another Strategy To Solve This IssueA yearly subscription is an easy-to-make "higher ticket price" item. You might consider raising the price on the subscription and making it "Lifetime Access" this way you get the benefits of an action-taking customer, and you don't have to worry about "I didn't authorize this payment." Mentioned in this episode: Need Help Growing Your Show? Do you know why your show isn't growing? (Probably not as you are TOO CLOSE to the content and you've lost your objectivity). I can help spot that low-hanging fruit that you missed. Schedule a strategy session today and let's get your show growing at a faster pace. Strategy Session
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How Much Do I Charge ?
2022/06/01
You have a product, service, or potential sponsor and you have no idea what to charge. Some questions you may want to ask How niche is your audience? (the more niche - the more you can charge)What problem does your product solve?Can you make money with your product/service?How will you charge (avoid CPM for sponsors)Whatever you first land on for a price it is probably not enough (we all underprice). What is the cost of your product/service
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Podcast reviews

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5 out of 5
9 reviews
elikqitie 2019/04/07
Great info to monetize your podcast
Dave Jackson has tried pretty much everything when it comes to podcasting! His advice is from time tested mistakes, experiences and trials. Get his b...
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Megalomaniac1973 2013/02/01
Professional
David Jackson is approaching this idea in the utmost professional way. I myself am amazed that people still take the potential of the podcast medium ...
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Kern of Home Recording Weekly 2012/06/05
Dave be the man
What ever Dave says, it is pleasant, and worth our time. Thanks Dave, for all of the help. Please, do not stop!
Larry DeKay 2012/02/03
Amuse-bouche of Podcasting Advice
Borrowing from the Wiki definition of this french term: an amuse-bouche is a single, bite-sized hors d'oeuvre. Different from appetizers which are ord...
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