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Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

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Rating
★★★★★
4.7
from
44 reviews
This podcast has
725 episodes
Language
English
Publisher
Sports Geek
Explicit
No
Date created
2013/05/09
Latest episode
2026/03/03
Average duration
35 min.
Release period
7 days

Description

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.

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Podcast episodes

Check latest episodes from Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing podcast


The Power of Perspective in Sports Business - Ron Li, Player 15 Group (Phoenix Suns)
2026/03/03
Ron Li shares insights on fan intelligence, data commercialisation for partnerships, globalisation as a growth lever, and why communication is the most important skill for analytics professionals. Show notes available at sportsgeekhq.com/449
Simplifying the Fan Journey with Technology - Bianca Gonzalez-Schulte, NASCAR
2026/02/25
Bianca Gonzalez-Schulte from NASCAR shares insights on managing 14 track websites, digital signage innovation, and creating seamless fan experiences at scale. Show notes - https://sportsgeekhq.com/448
Why Super Bowl Week Matters Beyond the Game
2026/02/17
Sean Callanan recaps Super Bowl LX week in San Francisco, including the Super Bowl LX Innovation Summit, Radio Row, Pro Bowl Games, and 16 podcast alumni reunions. Show notes available at sportsgeekhq.com/447
Building Trust-Driven Relationships - David Homan, Orchestrated Connecting
2026/02/03
David Homan shares insights on building trust-driven relationships, moving beyond transactional networking, and creating genuine community value through curiosity and vulnerability. Show notes available at sportsgeekhq.com/446
Building a Non-League Football Brand - Simon Leslie, Eastbourne Borough FC
2026/01/28
Simon Leslie, Eastbourne Borough FC Chairman, shares how he's transforming a sixth-tier club into a global brand with championship-level social media following. Show Notes - https://sportsgeekhq.com/445
Building Community Beyond the Conference - Josh Barney, SEAT
2026/01/20
Josh Barney, CEO of SEAT, shares insights on building a sports technology community, the Nashville conference highlights, Charlotte SEAT 2026 plans, and new membership benefits.  Show notes - https://sportsgeekhq.com/444
Tripling Membership Through Data - Ben Kerswill, Brisbane Lions
2026/01/13
Ben Kerswill shares insights on membership growth from 25K to 75K, data-driven fan engagement, and leveraging premiership success. Show notes available at https://sportsgeekhq.com/443
Building Collegiate Sports IT from the Ground Up - J.P. Williams, Texas Tech Athletics
2025/12/23
J.P. Williams shares insights on managing IT for 15 collegiate sports, implementing technology in a $250M facility renovation, and delivering seamless game day experiences for 60,000 fans. Show notes available at sportsgeekhq.com/442
BCorp Certification and Partnership Evolution - Orry Lack, North Melbourne FC
2025/12/16
Orry Lack from North Melbourne FC shares insights on AFL & AFLW partnerships, BCorp certification, and building commercial strategies that serve both brands and fans. Essential for partnership professionals seeking to understand modern relationships with rights holders. Show Notes - https://sportsgeekhq.com/441
Building a High Performance Career - Ben Simpson, Paris Saint-Germain
2025/12/09
Ben Simpson from Paris Saint-Germain shares insights on building a high performance career, creating elite athlete facilities, and the patience required to reach European football's pinnacle. Show notes - https://sportsgeekhq.com/440
Netflix's 82.7 Billion Dollar Streaming Deal, Beckham's MLS Masterclass and AI Pricing Warnings - Sports Geek Rapid Rundown
2025/12/07
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Today's episode covers Netflix's massive 82.7 billion dollar acquisition of Warner Bros Discovery, David Beckham's brilliant MLS expansion decision, Yahoo Sports' new AI game breakdowns, Meta's metaverse retreat, AI-powered dynamic pricing concerns, and worker attitudes toward AI adoption - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown
NFL Sets Record 57 Million Viewers, SEN's 2026 Vision and WNBA Revenue Battle - Sports Geek Rapid Rundown
2025/12/04
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Breaking down the Chiefs-Cowboys Thanksgiving game that drew record 57.2 million viewers, Craig Hutchison's ambitious SEN expansion plans, heated WNBA contract negotiations over revenue sharing, plus insights on AI's future and Spotify's annual Wrapped feature - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown
Tech vs. Human Touch: Customer service at stadiums, Lewis O'Flynn
2025/12/04
In this Sports Geek Throwback episode, Sean Callanan interviews Lewis O'Flynn. They discussed balancing tech and human customer service for all fans. Show notes - https://sportsgeekhq.com/tech-vs-human-touch-customer-service-at-stadiums-lewis-oflynn
Data-Driven Fan Engagement at Scale - Damian Arbuckle, NASCAR
2025/12/02
Damian Arbuckle from NASCAR shares insights on consumer intelligence, seat pricing models, fan lifecycle marketing, and building data capabilities across 15 tracks. Show notes - https://sportsgeekhq.com/439
World Rugby and Emirates Strike Record Deal, Michael Jordan Takes NASCAR to Court, MLB's Strategic Media Rights Move - Sports Geek Rapid Rundown
2025/11/30
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: World Rugby secures longest sponsorship deal in history with Emirates through 2035, Michael Jordan's racing team challenges NASCAR's charter system in court, MLB makes strategic three-year media rights play worth $800M annually, Australia passes landmark streaming content legislation, and LA Rams fight for $1 purchase of $25M facility - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown

Podcast reviews

Read Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing podcast reviews


4.7 out of 5
44 reviews
★★★★★
SportsTechFsn 2023/08/22
Great Podcast
This is a great podcast for anyone interested in the business side of the sports industry. Sean interviews the best of the best and their perspective ...
★★★★★
Starksfor3 2023/06/14
A good listen
Found this pod recently and love the different interviews with folks across sports, marketing, teams, sales, etc. Loved the Mike Leon episode, he was...
★★★★★
Credibility specialist 2023/03/07
Credibility specialist
I took some time today to listen to your show!! Sports Geek- A look into the world of Sports Marketing, Sports Business, and Digital Marketing is a f...
★★☆☆☆
CodyLeeP 2023/03/22
Too many verbal distractors by host
The show has potential, but I can’t get past all the verbal distractors by the host (e.g., says “yep” way to much).
★★★★★
Spencer_stalnaker 2019/03/09
Awesome guy
He’s the man, and his podcast are worth your while
★★★★★
Gavin MacPhee 2017/08/24
Fantastic insight
The sports geek podcast provides great insight from industry leaders on a variety of sports business sectors. Sean is an engaging and passionate host...
★★★★☆
KWilson805 2019/01/25
I would like to meet you at NSF 2019 in Vegas
Congrats Sean on the purchase of the E-Sports franchise. I’m Kevin and I really enjoyed your first podcast of 2019 with Ron Seaver. At first I thought...
★★★★★
Tod Caflisch 2017/07/10
A "must listen" for the business of sports and sports technology.
If you are interested in the business of sports or sports tech, make the SportsGeek podcast your number one listen. Sean Callanan not only brings grea...
★★★★★
5thForce 2017/06/14
Fantastic
Sean does an incredible job with great guests, information, and topics. Great Sports Marketing podcast!!
★★★★★
Soxboy46 2017/05/05
Terrific for sports professionals
The Sports Geek Podcast by Sean Callanan is a great sports podcast and does a deep dive into the business side of sports. He has educational guests wh...
check all reviews on apple podcasts

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