Marketing Made Simple

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Rating
4.8
from
164 reviews
This podcast has
58 episodes
Language
Explicit
No
Date created
2021/05/29
Last published
2022/06/22
Average duration
31 min.
Release period
7 days

Description

Every week on Marketing Made Simple, you'll get practical tips to make your marketing easy and make it work!

Podcast episodes

Check latest episodes from Marketing Made Simple podcast

Stories of Success Using the StoryBrand Framework
2022/06/22
Every episode of the Marketing Made Simple Podcast is all about you, helping to make your marketing easy and make it work. And to celebrate our one year anniversary of the podcast, we are truly celebrating you by featuring your stories of success using the StoryBrand framework to clarify their marketing and messaging.   Today J.J. and April are sharing five amazing success stories from Hero Makers like you who are using StoryBrand within their businesses to win!   --   WHICH PART OF YOUR MARKETING WOULD YOU LIKE US TO COVER ON A FUTURE EPISODE? CALL AND LET US KNOW: 615-649-0705   ALIGN YOUR TEAM AND GROW YOUR BUSINESS THROUGH A STORYBRAND ON-SITE WORKSHOP: StoryBrand.com/PrivateWorkshops   DISCOVER WHAT'S WRONG WITH YOUR MARKETING & GET A CUSTOMIZED PLAN TO FIX IT: StoryBrandMarketingReport.com   START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com   STORYBRAND INSTAGRAM: instagram.com/StoryBrand  
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How to Overhaul Your Marketing Now
2022/06/15
You've heard it time and and time again: once you begin to implement the StoryBrand framework into the ecosystem of your business, it makes your marketing, messaging and even team team communication seamless. But nothing will change unless take that leap, which is why today's conversation is all about giving you the confidence and permission you need to start.   In today's show, J.J. and April talk with Bill Allen, owner of 7 Figure Flipping, about how he's used the StoryBrand framework to completely rework his marketing and messaging. He also shares how the framework is helping him build a billion dollar brand! If you're still needing that extra push to start utilizing StoryBrand to help overhaul your marketing and grow your business, this episode is for you.    Find out more about Bill Allen and 7 Figure Flipping at 7FigureFlipping.com.   --   WHICH PART OF YOUR MARKETING WOULD YOU LIKE US TO COVER ON A FUTURE EPISODE? CALL AND LET US KNOW: 615-649-0705   ALIGN YOUR TEAM AND GROW YOUR BUSINESS THROUGH A STORYBRAND ON-SITE WORKSHOP: StoryBrand.com/PrivateWorkshops   DISCOVER WHAT'S WRONG WITH YOUR MARKETING & GET A CUSTOMIZED PLAN TO FIX IT: StoryBrandMarketingReport.com   START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com   STORYBRAND INSTAGRAM: instagram.com/StoryBrand
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How to Make Your Marketing More Inclusive
2022/06/08
You started a business to help solve a problem. And in order to help as many people as possible, your marketing needs to be inclusive. But without knowing it, your message might be leaving out an important segment of your target audience. Fortunately there are easy steps you can do to fix this.   In today's conversation, J.J. and April talk with StoryBrand Guide Raj Lulla all about what you can do to create a more diverse and inclusive story in your marketing and messaging that will invite more customers, solve more problems and grow your business!   You can contact StoryBrand Certified Guide Raj Lulla directly at ClarifyYourMessage.com/Fruitful.    --   WHICH PART OF YOUR MARKETING WOULD YOU LIKE US TO COVER ON A FUTURE EPISODE? CALL AND LET US KNOW: 615-649-0705 DISCOVER WHAT'S WRONG WITH YOUR MARKETING & GET A CUSTOMIZED PLAN TO FIX IT: StoryBrandMarketingReport.com   START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com   STORYBRAND INSTAGRAM: instagram.com/StoryBrand
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The Video Your Business Needs to Win Over More Customers
2022/06/01
A pivotal piece of the StoryBrand framework is creating a clear and simple plan that paves the way for customers to do business with you. Without a plan, your customers might feel like they're entering into a fog of confusion and we always say, "If you confuse, you lose!" Eliminate any confusion by producing a video that shows customers what to expect when purchasing your product or service and answers the question, "How does this work?"   On today’s episode, J.J. and April talk with StoryBrand Guide David Hepburn all about how you can craft an effective video that manages customer expectations, clearly spells out the process they'll experience when buying from you and ultimately shows how your offering will transform them into the hero of their own story.   You can contact StoryBrand Certified Guide David Hepburn directly at ClarifyYourMessage.com/HepburnCreative.   --   WHICH PART OF YOUR MARKETING WOULD YOU LIKE US TO COVER ON A FUTURE EPISODE? CALL AND LET US KNOW: 615-649-0705 DISCOVER WHAT'S WRONG WITH YOUR MARKETING & GET A CUSTOMIZED PLAN TO FIX IT: StoryBrandMarketingReport.com   START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com   APPLY TO BECOME A STORYBRAND CERTIFIED AGENCY: StoryBrand.com/Agency   STORYBRAND INSTAGRAM: instagram.com/StoryBrand
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The Best Way to Use Testimonials to Grow Your Business
2022/05/25
Call 615-649-0705 and share your story of success after using the StoryBrand Framework before Friday, May 27 for a chance to be featured on our upcoming one year anniversary episode! Hero Makers, our Marketing Made Simple Podcast one year anniversary is fast approaching and we want to celebrate by celebrating YOU! With so many of you taking action to create marketing that works using the StoryBrand Framework, we want to hand you the microphone and feature your story of success for our upcoming one year anniversary episode.   Just call 615-649-0705 before Friday, May 27 and leave a voicemail sharing how the StoryBrand Framework has helped you win at marketing and you could be featured in our anniversary episode. We can't wait to hear from you!   --   Even if you know you have the best product on the market, customers will be hesitant to purchase unless you build trust and authority with them first. One of the best ways to do this is through testimonies! But without a formula for doing it right, you may end up with material that doesn't actually help your future customers make a decision towards purchasing your product. So how do you get started?   On today’s episode, J.J. and April talk with StoryBrand Guide Mindy Cook all about the questions you need to ask and what you need to do to get the perfect testimony that builds trust and excites customers to buy from you.   You can contact StoryBrand Certified Guide Mindy Cook directly at ClarifyYourMessage.com/MindyCook.   --   DISCOVER WHAT'S WRONG WITH YOUR MARKETING & GET A CUSTOMIZED PLAN TO FIX IT: StoryBrandMarketingReport.com   START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com   APPLY TO BECOME A STORYBRAND CERTIFIED AGENCY: StoryBrand.com/Agency   STORYBRAND INSTAGRAM: instagram.com/StoryBrand
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Why Your Commercial Isn't Converting
2022/05/18
Call 615-649-0705 and share your story of success after using the StoryBrand Framework before Friday, May 27 for a chance to be featured on our upcoming one year anniversary episode! Hero Makers, our Marketing Made Simple Podcast one year anniversary is fast approaching and we want to celebrate by celebrating YOU! With so many of you taking action to create marketing that works using the StoryBrand Framework, we want to hand you the microphone and feature your story of success for our upcoming one year anniversary episode.   Just call 615-649-0705 before Friday, May 27 and leave a voicemail sharing how the StoryBrand Framework has helped you win at marketing and you could be featured in our anniversary episode. We can't wait to hear from you!   --   In today’s marketing landscape, where do commercials fit when it comes to converting to customers? A good commercial should be all about awareness, getting your name out there, and beginning the process of inviting customers into a story. You want to make the audience curious about your brand, encouraging them to take the next step with you. But how do you practically do this?   On today’s episode, J.J. and April talk with StoryBrand Guide Orlando Gomez and give you the steps you need to create a commercial that engages your customers and shows them how your product can solve their problem. If you’ve ever made a commercial and just didn’t see results, this episode is for you.   You can contact StoryBrand Certified Guide Orlando Gomez directly at ClarifyYourMessage.com/OrlandoJGomez.   --   DISCOVER WHAT'S WRONG WITH YOUR MARKETING & GET A CUSTOMIZED PLAN TO FIX IT: StoryBrandMarketingReport.com   START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com   APPLY TO BECOME A STORYBRAND CERTIFIED AGENCY: StoryBrand.com/Agency   STORYBRAND INSTAGRAM: instagram.com/StoryBrand
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Why Your Videos Aren't Engaging Customers
2022/05/11
Call 615-649-0705 and share your story of success after using the StoryBrand Framework before Friday, May 27 for a chance to be featured on our upcoming one year anniversary episode! Hero Makers, our Marketing Made Simple Podcast one year anniversary is fast approaching and we want to celebrate by celebrating YOU! With so many of you taking action to create marketing that works using the StoryBrand Framework, we want to hand you the microphone and feature your story of success for our upcoming one year anniversary episode.   Just call 615-649-0705 before Friday, May 27 and leave a voicemail sharing how the StoryBrand Framework has helped you win at marketing and you could be featured in our anniversary episode. We can't wait to hear from you!   --   Producing video is key for creating engaging and effective marketing, but it's easy to get lost in the weeds. It's easy to film a post from your phone or record a podcast episode that doesn't clearly deliver value for your customers. That's why having a controlling idea for each piece of content you create is a must.   In this week's episode, April and J.J. talk with Bobby Richards, producer of the Marketing Made Simple and Business Made Simple podcasts, all about the three questions you need to ask to create a controlling idea that directs all your media toward growing your business.   --   DISCOVER WHAT'S WRONG WITH YOUR MARKETING & GET A CUSTOMIZED PLAN TO FIX IT: StoryBrandMarketingReport.com   START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com   STORYBRAND INSTAGRAM: instagram.com/StoryBrand
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Fix Your Marketing with One Assessment
2022/05/04
When it comes to our health, we know the importance of having a regular check up. It provides a baseline for where you are and what you might need to work on to live a long healthy life. The same is true for your marketing. If you don't continually assess how your message is working to grow your business, it's only a matter of time before some major problems start to build up.   That's why StoryBrand created the StoryBrand Marketing Report! In this episode, J.J. and April will break down exactly how you can use this tool to immediately identify the weak spots in your marketing and how to get a customized plan to fix them.   Is your marketing and messaging in good health? Find out at StoryBrandMarketingReport.com.    --   Call us at 615-649-0705 and leave a voicemail letting us know what you're still struggling with or would love to hear more about when it comes to clarifying your messaging and marketing. It could be selected as a topic for an upcoming episode of the podcast! So let us know how we can continue to help make your marketing easy and make it work by leaving a voicemail at 615-649-0705.   DISCOVER WHAT'S WRONG WITH YOUR MARKETING & GET A CUSTOMIZED PLAN TO FIX IT: StoryBrandMarketingReport.com   REGISTER FOR THE UPCOMING STORYBRAND MARKETING LIVE STREAM: StoryBrand.com   START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com   STORYBRAND INSTAGRAM: instagram.com/StoryBrand
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Why Having a Clear Message Within Your Organization is Critical
2022/04/27
If you want more customers to engage, you must clarify your message first. Now is the perfect time to create a clear message and marketing plan for your business. Join us May 10 and 11 (2022) for the StoryBrand Marketing Workshop LiveStream and know you're doing it right. Register now at StoryBrand.com.   --   Not having a clear marketing message is confusing to your customers and hurts your sales. In the same way, not having a clear message within your business can be just as confusing to your employees and detrimental to your team. Confusion causes teams to be unclear on priorities, employees to feel overwhelmed, and an overall lack of momentum. It's easy to just ignore these issues or try to implement quick fixes. But did you know that you can use the StoryBrand framework to create a clear internal message to eliminate confusion and align your team?   In today's episode, April talks with Dennis Wimmert, COO of Crest Industries, a Louisiana-based power company. Dennis opens up about how he and his company were operating in an internal fog of confusion. Dennis walks through how he implemented the StoryBrand framework internally in his organization and how his team now runs better than ever.   --   Call us at 615-649-0705 and leave a voicemail letting us know what you're still struggling with or would love to hear more about when it comes to clarifying your messaging and marketing. It could be selected as a topic for an upcoming episode of the podcast! So let us know how we can continue to help make your marketing easy and make it work by leaving a voicemail at 615-649-0705.   REGISTER FOR THE UPCOMING STORYBRAND MARKETING LIVE STREAM: StoryBrand.com   START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com   BOOK A PRIVATE STORYBRAND MARKETING WORKSHOP FOR YOUR TEAM: StoryBrand.com/PrivateWorkshop    STORYBRAND INSTAGRAM: instagram.com/StoryBrand
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How to Write and Deliver a Captivating Speech
2022/04/20
Call us at 615-649-0705 and leave a voicemail letting us know what you're still struggling with or would love to hear more about when it comes to clarifying your messaging and marketing. It could be selected as a topic for an upcoming episode of the podcast! So let us know how we can continue to help make your marketing easy and make it work by leaving a voicemail at 615-649-0705.   --   Getting onstage and delivering a captivating speech is a great way get your products in front of large audiences. It also strengthens your authority as a guide to your customers. But actually writing and delivering a great speech is no small task. So what steps should you follow when crafting a speech to make sure you hit a home run from the stage?   Today on the podcast, J.J. and April talk to StoryBrand Certified Guide Jeff Craven who delivers a step-by-step process you can follow to write and deliver a speech that provides extreme value and the power to convert that large audience into valuable customers.   You can contact StoryBrand Certified Guide Jeff Craven directly at ClarifyYourMessage.com/Jeff-Craven.   --   APPLY TO BECOME A STORYBRAND CERTIFIED GUIDE: StoryBrand.com/Guide    APPLY TO BECOME A STORYBRAND CERTIFIED AGENCY: StoryBrand.com/Agency   START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com   STORYBRAND INSTAGRAM: instagram.com/StoryBrand
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An Amazing No-Cost Strategy to Get More Leads
2022/04/13
Last week you discovered finding new audiences is crucial to growing your business and how utilizing public relations, or PR, efforts can help do that. This week we're revealing the best methods you can use to actually get in front of those audiences, gather more leads while doing it all for free!   Today on the podcast, J.J. and April talk to StoryBrand Certified Guide Lauren Kwedar Cockerell all about how you can use StoryBrand combined with specific strategies and free online tools to contact the right media outlets to build your authority, expand your customer base and grow your business.   You can contact StoryBrand Certified Guide Lauren Kwedar Cockerell directly at www.ClarifyYourMessage.com/Lauren-Kwedar-Cockerell.    --   APPLY TO BECOME A STORYBRAND CERTIFIED GUIDE: StoryBrand.com/Guide    APPLY TO BECOME A STORYBRAND CERTIFIED AGENCY: StoryBrand.com/Agency   CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com   STORYBRAND INSTAGRAM: instagram.com/StoryBrand
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How Can PR Get You In Front of More Customers?
2022/04/06
Finding new audiences is crucial to growing your business and getting more people to see what products and services you offer. But what’s the best way to get your message out to those new audiences? Most people turn to public relations, or PR, efforts to spread the good news about their business. But for others, PR can seem confusing and overwhelming. So the question is -- how can you use PR to spread your message and connect with more customers? We got some answers in this episode you’ll definitely want to hear.   Today on the podcast, J.J. and April talk to StoryBrand Certified Guide Jo Caruana all about how you can use StoryBrand combined with targeted PR efforts to get in front of the right people that can help take your business to the next level.   You can contact StoryBrand Certified Guide Jo Caruana directly at www.ClarifyYourMessage.com/Jo-Caruana.   --   APPLY TO BECOME A STORYBRAND CERTIFIED GUIDE: StoryBrand.com/Guide    APPLY TO BECOME A STORYBRAND CERTIFIED AGENCY: StoryBrand.com/Agency   CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com   STORYBRAND INSTAGRAM: instagram.com/StoryBrand
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Podcast Reviews

Read Marketing Made Simple podcast reviews

4.8 out of 5
164 reviews
A Chiara 2022/06/15
One of my favorite podcasts
As a copywriter, storytelling and marketing are integral to everything I do. I LOVE STORYBRAND - - and this podcast is gold! I love the people they br...
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Mooses45 2021/11/20
So far so good…
Love the content so far - it’s a great complement to the books. Some topics that I’d like to see expanded on in this podcast: 1. Re-engagement Sales ...
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Paul Megehee 2022/04/07
Repetitiveness
I tried to listen to a couple of episodes and it’s really just a marketing tool for their story brand framework. I think it has great concepts and it ...
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GusBouari 2021/10/07
So easy to understand and therefore learn
Such a great podcast. One of the best ever. I can’t believe I finally had to listen to storybrand to really understand marketing! If you’re interes...
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Aschierberg 2021/09/24
Easy to digest, easier to implement!
For about a month, I’ve been working on and off on my website. I found myself wanting to communicate too much. I recognized this but didn’t know how t...
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Franciscaaaaaaaaaaaaaaaa1 2021/09/07
Wow!
The content here is gold. I’ve learned so much. Many thanks for sharing your knowledge.
Joana Belo 2021/09/23
Comercial
Gabe it a try. Didnt make it past the first 15 min, was this a informational?
Kelly Garashay 2021/08/26
Top notch in every way
Every product put out by this team is excellent. Grateful for all the free options and anyone who takes advantage of it is wise!
natecoumbe31 2021/08/12
Simple and effective marketing ideas from AMAZING hosts!
I’m really diggin’ this podcast, so much so that I decided to write a review (and I don’t usually do that). First off, April and JJ are amazing and ...
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MarkRCharest 2021/07/28
In a complicated world
Simple is, as simple does. Great concept.

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