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Pete Sena is a creative entrepreneur and forward-obsessed business builder. He partners with founders and business leaders to 10x their growth through marketing innovation, branding, and digital-experience design and create what’s next. Specialties: Branding, Marketing Innovation, Strategy, Web3, Digital Transformation, Creative Leadership. As founder of Digital Surgeons, a forward-obsessed brand experience consultancy, Pete designs results-driving strategies that unlock new possibilities and growth for ambitious brands and businesses. For nearly 20 years, he has built and led cross-functional teams that have delivered innovative, bottom-line boosting activations and multi-channel programs, ranging in scale from venture-backed startups to Fortune 500 organizations. As a human-centered problem solver, Pete focuses on the behaviors and systems that drive people, products, and experiences. He designs demand by relentlessly exploring the interplay of connection, curiosity, and creativity to help companies of all shapes, sizes, and business life stages optimize their potential. 

Mark talks to Zach Rattner,  the author of is his first book. Zach shows us the lessons he learned in his journey from an employee to a founder mindset. The lessons he learned are universal amongst entrepreneurs, but Zach gives us a unique spin, as his start-up is in one of the fastest growing areas in the business world - AI. https://growupfastbook.com

In this episode of the "Boss It" podcast, join host Mark Edwards as he engages in a compelling conversation with Philip Hall, a distinguished UK inventor deeply committed to advancing technology that could play a pivotal role in addressing the global climate change challenge. Rarely in one's lifetime does the opportunity arise to encounter a game-changer with even half the transformative potential that UltraClean brings to the table. However, the sheer enormity of UltraClean's impact can often prove perplexing for many, leaving them grappling with the full extent of its implications, or even wondering if it's too good to be true. Tune in as Mark peels back the layers of Philip's remarkable background, offering listeners a profound understanding of the groundbreaking innovation that is UltraClean. Join us for this enlightening conversation that sheds light on the future of climate change solutions.

Minter Dial is an international professional speaker, elevator and a multiple award-winning author. An agent of change who has exercised twelve different métiers and moved country fifteen times, he’s author of the WWII story, The Last Ring Home as well as 3 business books: Futureproof, Heartificial Empathy (2nd edition) and You Lead. 

In the 16th episode of the third season of the BOSS-it podcast, Mark Edwards delves into a discussion with Alan Schulman about the importance of creativity in digital software communication Alan Schulman's background: Alan is widely recognised as an expert in digital creativity and content within the industry. He has held executive roles in both big four consulting firms and creative departments of holding companies. During his tenure as the Managing Director of Deloitte Digital, he became the company's first Chief Creative Officer and led their content supply chain practice. Alan has also held the position of Chief Creative Officer at Sapient and worked at McCann and FCB. Additionally, he is a board member of the American Marketing Association (AMA), an instructor for the Cannes Lions Academy, and a voting member of The Recording Academy - the institution responsible for the Grammy Awards.

In episode 15 of season 3 of the BOSS-it podcast, Professor Alexiei Dingle discusses with Mark Edwards the impact of AI on the software industry. They explore the key benefits that AI will provide, as well as the considerations that the industry needs to make in order to benefit from this emerging technology.  Professor Alexiei Dingli Background: Alexiei is a Professor of Artificial Intelligence (AI) with over two decades of experience in conducting research and working in the field of AI, aiding various companies in implementing AI solutions. Alexiei's work has been rated as World Class by international experts, and he has received several local and international awards, including those from the European Space Agency, the World Intellectual Property Organisation, and the United Nations. He has authored numerous peer-reviewed publications.  

Dr. Ulrich Kampffmeyer was an early pioneer in enterprise content management who pivoted to machine learning and AI. Dr. Kampffmeyer firmly believes that AI will redefine work. In this 54-minute podcast, Mark and Ulrich discuss many topics related to AI and the software industry.

Join Mark Edwards as he has an entertaining and informative chat with Bob Hoffman a very outspoken speaker on the subject of advertising. He has been CEO of three advertising agencies and since leaving that role has been unfetttered or hindered about his learnings from several decades. An Amazon #1 best-selling author Bob is happy to take on advertising delusions and layout some startling facts.  The Ad-Contrarian http://adcontrarian.blogspot.com/

Hear what Danel learned about scaling businesses from analysing the cut-throat US election cycle, his AI prediction for the next 20 years, and finally what his favourite business book ever is (after reading hundreds of them). Contact Daniel Priestley here: www.linkedin.com/in/danielpriestley Buy Daniel’s latest book for £0.99 here:  Scorecard Marketing: The four-step playbook for getting better leads and bigger profits: Amazon.co.uk: Priestley, Daniel, Carlson, Glen: 9781781337196: Books 

Ethical Hacker on the security flaws of software companies - with Ted Harrington Hear about the rapidly evolving techniques criminal hackers want to use to bring down your software company, and also, how to protect yourself against them. Listen to this BOSS-it episode now hosted by top M&A deal maker, Mark Edwards.   Contact Ted here: www.tedharrington.com

How to do business process automation the right way - with Nick Gradwell Part 2 Hear from one of the industry’s top experts about how he reduces his clients’ runnings costs and maximises their efficiency which drives revenue and cost savings. Plus, discover the number one pitfall software companies make when trying to automate their processes.

How to do business process automation the right way - with Nick Gradwell Part 1 Hear from one of the industry’s top experts about how he reduces his clients’ runnings costs and maximises their efficiency which drives revenue and cost savings. Plus, discover the number one pitfall software companies make when trying to automate their processes.