
Advertise on podcast: The Fitness Business Podcast
Rating
5from
This podcast has
215 episodes
Language
EnglishPublisher
Brian KeaneExplicit
No
Date created
2019/01/03
Latest episode
2026/04/14
Average duration
31 min.
Release period
15 days
Description
The business podcast for personal trainers and anyone working in the health and fitness industry. Hosted by Fitness Entrepreneur and Business Consultant Brian Keane
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Check latest episodes from The Fitness Business Podcast podcast
#194: Your Biggest Business Struggles Answered (Panic During Quiet Spells, Avatars, Niche vs General Content +More)
2026/04/14
Solo Podcast with Brian.
00:00 Introduction to Common Struggles
03:02 Understanding Quiet Spells in Business
06:09 Creating Effective Content for Your Audience
08:58 Niche vs. General Content Strategy
12:13 Leveraging Experience for Client Attraction
15:04 Next Steps for Small Business Growth
17:50 Investing in Coaching and Mentorship
21:10 Building Confidence and Overcoming Doubt
#193: What Happens After You Hit 10K Per Month (The Honest Truth)
2026/03/31
Here's what scaling past €10k per month actually looks like - and what most people don't warn you about.
00:00 Introduction to Scaling Beyond 10K
02:54 The Importance of Systems Before Hiring
08:06 Navigating Opportunities and Avoiding Indigestion
11:26 Evolving Identity: From Coach to CEO
16:53 Attracting the Right Clients Through Messaging
#192: The Entrepreneurship Phases Nobody Talks About (Phase 3 Is The Killer)
2026/03/17
00:00 Introduction to the Five Phases of Entrepreneurship
02:51 Phase One: The Rise - Starting Your Journey
06:07 Phase Two: The Breakthrough - Gaining Momentum
11:53 Phase Three: The Tear Down - Facing Negativity
17:08 Phase Four: The Decision - Choosing to Persist
19:59 Phase Five: Escape Velocity - Achieving Resilience
The Circle:
https://briankeanefitness.com/online-mastermind
Business mentorship:
https://briankeanefitness.com/mentorship-and-business-coaching
#191: 6 Things I Believe That Most Business Coaches Disagree With..
2026/03/03
Solo podcast going through the 6 hills I will die on as a business coach (and why)..
Timestamps:
00:00 Introduction to Business Coaching Philosophy
05:05 The Importance of Pull Marketing
09:47 Value First: Building Trust Before Selling
15:06 Work-Life Balance: The Myth of Hustle
19:50 Lead Generation: Targeted Messaging Over Quantity
24:52 Scaling Your Business: Leverage vs. Hustle
26:55 Premium Pricing: The Value of Expertise
The Circle Group Mastermind:
https://briankeanefitness.com/online-mastermind
Business Mentorship:
https://briankeanefitness.com/mentorship-and-business-coaching
#190: The Truth About Why You're Not Scaling (It's One of These Three)
2026/02/17
I was planning to release this a new series on The Brian Keane Podcast; but after listening back, I think its a better fit here.
It's an unedited podcast talking about belief, skills and process; alongside some other things that may be holding your business back.
Timestamps:
00:00 Introduction to Strategy Saturday
02:45 Identifying the Core Problems in Business
06:01 Understanding Belief Issues
08:53 Exploring Skills Gaps
12:12 The Importance of Process
15:06 Navigating Financial Literacy
17:51 Addressing Delegation Deficits
20:55 Creating Effective Systems
24:08 Conclusion and Next Steps
The Circle – Group Mastermind:
https://briankeanefitness.com/online-mastermind
6 Month Business Mentorship:
https://briankeanefitness.com/mentorship-and-business-coaching
#189: 10 Weird Signs Your Fitness Business Is Actually Growing!
2026/01/06
Solo with Brian:
00:00 Introduction to Growth Signals in Fitness Business
03:13 Understanding Growth Beyond Metrics
06:00 The Importance of Saying No
09:06 Evolving Content and Curiosity
11:58 Redefining Busy and Productive
14:50 Navigating Imposter Syndrome
18:09 The Value of White Space in Your Calendar
20:46 Client Dynamics and Growth
24:02 Teaching vs. Training
26:45 Feeling Behind While Ahead
https://briankeanefitness.com
#188: THE LIFESTYLE AUDIT FOR 2026: Are You Building a Business or Buying a Job?
2025/12/23
Solo with Brian:
Timestamps:
00:00 Introduction to the Lifestyle Audit
02:48 Reality Check: Tracking Your Week
05:56 Identifying Your Business vs. Job
08:47 The Energy Audit: Understanding Your Drains and Gains
12:02 Automate, Eliminate, Delegate: Streamlining Your Business
15:11 Revenue Audit: Assessing Your Income Streams
17:59 Actionable Steps for Business Improvement
20:54 Final Thoughts: Building a Sustainable Business
https://briankeanefitness.com/online-mastermind
https://briankeanefitness.com/mentorship-and-business-coaching
https://briankeanefitness.com/landing/lead-generation-for-fitness-businesses
#187: Gavin Meenan on Transitioning from PT to Modern Warrior Coach, Building Retreats into Your 1:1 Coaching and Rewards of Serving People on a Deeper Level!
2025/12/09
In this episode, I sit down in person with Gavin Meenan from Modern Warrior to discuss his journey from personal trainer to holistic coach and retreat leader.
Gavin shares his experience transitioning beyond traditional PT work to create the Modern Warrior methodology—a deeper approach to transformation that integrates physical training with mindset and personal development.
We dive into how Gavin built retreats into his coaching model, the practical steps for fitness professionals looking to add retreat experiences to their business, and why this format creates such powerful transformations for clients.
Most importantly, Gavin opens up about the rewards of serving people on a deeper level—moving beyond just physical results to facilitate genuine life change. If you've ever felt called to do more meaningful work with your clients or wondered how to elevate your coaching beyond the gym floor, this conversation is for you.
Today's podcast is sponsored by The Circle:
https://briankeanefitness.com/online-mastermind
(Website)
Fat Loss Trainer | Muscle Building Coach | Best Top Personal Fitness Trainers Online in Ireland | Gavin Meenan
(Facebook)
www.facebook.com/gavinmeenan1/
(Instagram)
Ireland's No. 1 Men's Mentor & Coach (@gavinmeenan) • Instagram photos and videos
(LinkedIN)
Gavin Meenan - 📚 Author 🏋️♂️ Coach 🚀 Mentor | LinkedIn
#186: Marketing Expert Neil "Shoney" Maclean on Running Facebook, Meta and Instagram Ads That Actually Get Clients and Raise Your Profile!
2025/11/25
Neil "Shoney" Maclean is a marketing practitioner and coach who builds and runs Facebook/Meta ad campaigns for coaches and knowledge-business owners, plus produces paid training.
He's an ads expert, agency co-owner, course creator and speaker.
He is also a dad, husband and investor and in today's show we are going to unpack all the mistakes you are potentially making with your ads strategy online.
Timestamps (may vary by 2-4 minutes based on your podcast app)
02:11 Introduction to Ad Strategies for Fitness Professionals
05:06 Understanding Conversion Systems in Advertising
08:01 Effective Ad Frameworks: Live Masterclasses and Lead Magnets
10:57 Warm vs Cold Campaigns: Strategies for Success
14:02 Navigating High Skepticism Markets
17:01 Macro vs Micro: The Balance in Ad Strategy
20:17 The 3x Reel Strategy: Amplifying Success
25:28 Boosting Posts Effectively
28:51 Custom Ads vs. Amplifying Organic Content
31:01 The Seven Day Stack Facebook Ad Strategy
32:39 Overcoming Ad Aversion
36:11 Choosing Between Facebook and Instagram Ads
39:20 Identifying Who Shouldn't Run Ads
Today's podcast is sponsored by The Circle:
https://briankeanefitness.com/online-mastermind
(Website)
https://neil-maclean-marketing.mykajabi.com/
(Instagram)
www.instagram.com/neilshoneymac/
(Threads)
https://www.threads.com/%40neilshoneymac
#185: How an Ayahuasca Retreat Led to My New Business Book: Scaling Your Story!
2025/11/11
A solo podcast going through my new business book (coming 2026) and how it all came together after an ayahuasca retreat.
00:00 Introduction to Ayahuasca and Business Transformation
02:48 The Birth of the Scale Framework
06:10 Storytelling: The Foundation of Business
08:52 Core Offer: Defining Your Business's Heart
12:07 Amplifying Your Impact and Income
18:06 Leveraging Your Time and Resources
21:52 Evolving: Transitioning from Operator to Owner
https://sacruna.com
Give the code KEANE2025 when you sign up and get 5% off the price.
The Circle: https://briankeanefitness.com/online-mastermind
Business mentorship: https://briankeanefitness.com/mentorship-and-business-coaching
#184: Scaling Coach Brendan McGurgan on The Principles of Simple Scaling, The Four Freedoms of Entrepreneurship and Filtering Opportunities & Staying Focused!
2025/10/28
Brendan McGurgan is a global business leader, coach, and investor passionate about building profitable, purposeful, and scalable businesses.
He has co-founded, built and led over ten 7,8 and 9 figure revenue businesses across 6 continents. He believes that if you have a remarkable product or service, you have an obligation to scale it, to bring it to the world with intention and impact.
He is co-author of the Amazon best-seller Simple Scaling: 10 Proven Principles to 10x Your Business, described by Kirkus Reviews as "comprehensive, concrete counsel for business leaders."
Brendan also hosts the acclaimed ScaleX™ Insider podcast, ranked in the top 2% of podcasts globally. Through candid conversations with thought leaders and high-growth entrepreneurs, he explores the mindset and mechanics of scaling with purpose.
Timestamps (may vary by 2-4 minutes depending on your podcast platform)
01:53 Introduction to Scaling with Brendan McGurgan
04:05 The Principles of Simple Scaling
14:07 Understanding the Psyche of a Leader
19:31 The Four Freedoms of Entrepreneurship
24:30 Common Pain Points in Scaling Businesses
32:07 Filtering Opportunities and Staying Focused
39:57 Finding Your Unique Ability and Passion
Today's podcast is sponsored by The Circle (my online group business mastermind)
https://briankeanefitness.com/online-mastermind
(website)
https://simplescaling.com/
(Instagram)
www.instagram.com/bennymcgurgan
www.instagram.com/simple_scaling/
(Facebook)
www.facebook.com/simplescaling
(LinkeIn)
How to create a clear vision for scaling success | Brendan McGurgan posted on the topic | LinkedIn
#183: Andy Zoltan on How To Stop Thinking Like A Personal Trainer, Why Price Can't Be Your Selling Point and Stability Comes From Systems, Not Sessions!
2025/10/14
Andy Zoltan is an entrepreneur who founded a yoga platform that sold $11M in online programs.
Now he helps mindful coaches create lifestyle empires.
Timestamps:
00:38 Introduction to Systems and Stability03:38 The Importance of Brand and Strategy
06:42 Learning from Failures: The DoYou.com Experience
09:46 Content Creation as a Media Company
12:25 Navigating the Red Ocean of Competition
15:31 Crafting Offers: Balancing Scalability and Personalisation
23:43 Building Systems for Success
30:06 The Power of Collaboration
34:52 Common Mistakes in Yoga Businesses
40:41 Overcoming Imposter Syndrome
Today's podcast is sponsored by the Circle:
https://briankeanefitness.com/online-mastermind
(Website)
www.impact.me
(Instagram)
www.instagram.com/itszoltan/
(Youtube)
www.youtube.com/@itszoltan
(Threads)
www.threads.com/%40itszoltan
(Facebook)
www.facebook.com/itszoltan/
FREE TRAINING VIDEO: Lead Generation for Fitness Businesses!
2025/10/07
This is by far the most frequently asked question I get amongst online and offline coaches, small gym owners etc.
Here a free training video for:
Lead Generation for Fitness Business.
It will also subscribe you to my business email list (which you can unsubscribe from at any time)
I hope it helps.
https://briankeanefitness.com/landing/lead-generation-for-fitness-businesses
#182: The Ultimate Instagram Cheat Sheet (2025)
2025/09/30
A solo podcast with Brian breaking down Instagram's optimised posting schedule, formats and content style according to Instagram.
Timestamps:
00:00 Introduction to Instagram Marketing Strategies
03:13 Optimizing Posting Schedule and Content Formats
06:01 Engagement and Building Trust through Storytelling
08:49 Strategies for Increasing Views and Engagement
12:02 Creating Valuable Content for Loyalty and Shares
14:47 Practical Tools and Tips for Instagram Success
17:55 Final Thoughts and Conclusion
Join the Circle (group business coaching with Brian)
https://briankeanefitness.com/online-mastermind
Business Mentorship:
https://briankeanefitness.com/mentorship-and-business-coaching
Sophie Morris on Going Viral, The Importance Of Your Support System and Dealing With Online Negativity (CIRCLE BONUS)
2025/09/24
Premium Podcast posted publicly from The Circle.
This is the first time I've posted one of these premium business conversations on my public podcast.
Do you run or aspire to run your own business? If yes, check out The Circle - my online group business coaching.
Premium podcasts with questions sent in by you (such as today's with Sophie) Bi weekly LIVE training videos and Q+A's with Brian Quarterly in person meet ups (led by Brian) Access to all my courses whilst a member And much more.. Join The Circle today https://briankeanefitness.com/online-mastermind
Check out Sophie here:
(Instagram)
www.instagram.com/sophie_morris/
Podcast reviews
Read The Fitness Business Podcast podcast reviews
SamBGuia 2024/08/23
Essential Listening for Fitness Professionals!
This podcast is a goldmine for personal trainers and anyone in the health and fitness industry looking to take their business to the next level.
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