Advertise on podcast: The Stitchdown Shoecast

Thiele Tanning has operated out of Milwaukee, Wisconsin since 1934. And while things rarely stay the same in tanning—Thiele has made everything from bowling shoe leather, to baseball glove leather, to some actually VERY good patent leather—for decades its wheelhouse has been lining leather. If you’ve got a pair of shoes or boots you truly love from a historic manufacturer, there’s a solid chance it’s Thiele lining touching your feet.  In this chat with Jordan Proefrock, we get into that lining leather of course, how Thiele tans end-to-end right in one building (a rarity!), how they’re leveraging AI to manage internal processes (without losing their souls to it), what to expect from Thiele at Stitchdown Expo 2026 Chicago, and plenty more.   Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

It wasn’t always easy for two Belgian guys named Robin to build a shoe brand. Early production setbacks, finding investment, and eventually building a physical retail presence are never easy to contend with. But even though both Lennertson founders grew up in a culture of “we make and fix things around here,”building knowledge in footwear was perhaps their biggest hurdle—one they took on voraciously.  Luckily they had plenty of help along the way—including for last development, thanks to dear friend of the pod Michael James at Springline in Northamptonshire. Robin’s nerdiness for this stuff is impossible to ignore, as we spend ample time discussing of materials and construction, quality footwear business models, Lennertson’s uniquely modular loafer, and what to expect from Lennertson at Stitchdown Expo 2026 Chicago.  https://lennertson.com/ Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

There are custom bootmakers—and then there's Texas Traditions. Opened in 1977 by “The Picasso of cowboy boots” Charlie Dunn, Texas Traditions has been run by Charlie’s apprentice Lee Miller since 1986.  In one of the great Shoecast interviews we’ll ever have the pleasure of publishing, Lee gets deep into the shop’s history, Charlie’s uniquely mystical approach to cowboy bootmaking, the Mexican bootmakers who shared their knowledge with Lee, what makes a truly great toe and heel shape, how to fit a custom boot, contending with people that you can’t do something, and the impossible, beautiful toil of making boots by hand.   Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

If you know Albert Muzquiz, it’s almost definitely as Edgy Albert, his highly accurate internet alter-ego.  Albert’s not just another menswearfluencer come-lately—he was also the first writer for Stitchdown.com, worked at LA’s iconic Self Edge, and wrote his college thesis on denim. Of course we get Albert’s view on what kind of shoes people are wearing in LA, and play a typically opinionated little “GOOD OR NOT GOOD” rapid-fire game with his takes on brands and footwear styles.  And then there’s denim legend Roy Slaper, who unfortunately passed away last month.  I didn’t know Roy Slaper. I didn’t even know OF Roy Slaper until I watched Albert’s fantastic YouTube video about Roy and fellow handmade denim maker Tilden Yamamoto. I was taken with Roy immediately—his dedication to his craft, his knowledge of ancient machines, his desire to teach and share. I wondered why he stopped making jeans.  In this episode—which we recorded about two months before Roy’s passing—Albert went deep into his Montana trip to visit the two denim savants. What resulted is a truly lovely portrait of a slice of Roy’s denim-making life. Hopefully it can stand as a tiny little memorial to someone who cared about craft and its history as much as one can. Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

At one point, it was tough to find someone in Lewiston-Auburn, Maine that wasn't personally connected to the handsewn moccasin shoe industry. Today, few Maine shoemaking operations remain—but those twin cities on the Androscoggin River continue to house legitimately remarkable footwear manufacturing.  For 59 years, the Rancourt family has been a stalwart, crafting handsewn shoes in Lewiston—moccasins, camp mocs, beefroll penny loafers, and other iconic styles.  Mike Rancourt came on the Shoecast to dig deep into Maine's shoemaking genesis and lineage, the process and beauty of handsewn shoes, leather selection and cutting, sizing, and the ups and downs of a business and true community that was nearly decimated by offshore manufacturing and corporate takeovers—but thanks to operations like Rancourt, persists to this day.  Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

Wolverine Worldwide is a footwear empire much bigger than just Wolverine 1000 Mile. Justin Cupps is six months into his role as President of the Work Group, which includes Merrell Work, Bates, HYTEST, CAT Footwear, Harley-Davidson Boots, Wolverine, AND Wolverine 1000 Mile.  Yes separating out those last two is essential, especially in the eyes of Justin—who sees huge opportunity with 1000 Mile as a distinct brand in every imaginable way.  Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

Last time Elizabeth Semmelhack—Director and Senior Curator of the Toronto's exceptional Bata Shoe Museum—was on the Shoecast, she ran down a (mostly) complete history of boots, overall. It was excellent.  This time Elizabeth is back to focus purely on cowboy boots—which is exactly what she's been doing for years while writing Rough & Ready: a History of Cowboy Boots, the most recent in a hugely rich (if far too truncated) pantheon of exceptional cowboy boot books. Where did cowboy boots emerge from? The heels, the tops, the toe shapes—when did those come into play? What do we all have totally wrong about cowboy boots and the culture surrounding them, from the 1800s until the modern era? It's all right there in the book—and on this episode.  Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

Michael Williams is sometimes a “marketer who hates marketing,” who has helped many of the great US manufacturing brands, up to and including Red Wing. Other times he he’s writing his often menswear focused newsletter, the quietly massively influential A Continuous Lean.  A while back he pre-invented the idea now used by every single temporary market you now see everywhere, with his Pop Up Flea concept. More often than seems possible, he’s doing something or other with the bon vivant they call David Coggins, whether that’s recording their Central Division podcast, or putting together their new newspaper dubbed The Print Edition. I’ve been bugging Mike to come on the Shoecast for years now, and every time I saw him he said the same thing: “I don’t know enough about shoes”. Well this episode now exists to prove that Michael Williams knows plenty about shoes. And also the best stores that sell them worldwide, the quickly disappearing middle ground between cheap garbage and high luxury, travel shoe selection strategies, and how to see deep into someone’s soul, just from looking at what’s on their feet. Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

Carmina Albaladejo heads US operations for the exquisite Spanish shoemaker with the exact same (first) name as her.  In this Stitchdown Shoecast episode we discuss how six generations of family history led to the founding of the Carmina brand, manufacturing in Spain, Carmina's growing US and global retail strategy (and the crucial importance of physical shoe stores), the brand's top-flight online customizer tool, the new leveled-up Albaladejo Collection, and plenty more. https://www.carminashoemaker.com/ Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

Hermann Oak has been tanning leather in St. Louis since 1881, and they pretty much still do it the same way—one way, which of course is veg-tanning. Traditionally a major player in the equestrian leather world, Hermann Oak is edging into the quality footwear space in a hugely exciting way.  So I chatted with Hermann Oak President Drew Gulick about the tanner's deep history, how making footwear leather is different from equestrian or tooling leather, and of course their core bridle, harness, and latigo products.  Come see Hermann Oak and PLENTY of other tanneries, shoe-/bootmakers, and more at Stitchdown Expo 2026 Chicago this Nov 6-7 at Artifact Events! https://www.hermannoakleather.com/ https://www.stitchdownexpo.com/ Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

Back in 2021, I got a great email from a young bootmaker named Nathan Florsheim who wanted to chat. Boy am I glad I took that call.  About a year later I had Nathan—great great great grandson of Milton Florsheim, yes, THAT Florsheim—on the Shoecast. Four years and 130 handmade pairs later, Nathan is absolutely rolling as a custom bootmaker who has truly seemed to find his own space, one that so many clients want to inhabit as well.  So along with the man they call Ticho, we caught up about what’s changed in that time with his technical and ordering process, why slow is actually really good, how he finally set up a workshop that really works for him, the tallest man in the world’s Florsheim boots, and obviously, plenty more.  Also Nathan just so happened to open his order books right when this episode dropped, but it’s not THAT easy to get onto his client list. So of course we made a second bonus episode for subscribers in which Nathan shares the best ways to have success putting in for an order.  That one’s available on our Premium Subscribers feed—check out Stichdown.com to learn more about Stitchdown Premium, our very excellent private discord, and how to get access to that episode.  https://nfbootmaker.com/ https://www.stitchdown.com/join-stitchdown-premium/ Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

This week on the Shoecast we’re bringing back Rory Fortune, founder of Los Angeles-based Goods & Services, which continues to be one of the most interesting footwear operations out there.  We had Rory on back in 2024, and with the Goods & Services business and product range expanding like crazy, it seemed high time to get a closer look at exactly how Rory and team convert sneakers to a resoleable welted construction—yes the video version of this episode is up on Youtube—and catch up on plenty more.  How is the role of the modern footwear designer misunderstood? What’s going on in a rapidly shifting sneaker culture? How’d a collaboration with Red Wing lead to rethinking the Postman shoe? When does a workshop founded on customization need to pull back on it—and does that hinder creativity? How do you find and train the people needed to grow that workshop? And why won’t Rory customize your Birkenstocks, right now? https://shopgoodsandservices.com/ Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

How do we keep craft alive in an over-technological society? Is it via the individual maker? Or more of a collective workshop approach?  Houston-based bespoke cowboy bootmaker Zephan Parker has plenty of thoughts on all of it.  Zephan used to write graffiti and listen to hip hop while wearing Ralph Lauren. Now he runs a custom bespoke cowboy boot workshop in Houston, Texas. All those things, it turns out, are very connected. I swear.  Zephan and I get into plenty on this one, including their entire range of offerings, how the absence of design leads to the magnification of character, how Parker Boot Company is nailing the fit on $20k custom gator skin boots via remote measuring, regional differences in Texas cowboy boots, just how incredibly different running a business is from making things, and plenty more. https://zephanparker.com/ Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

My chat this week is with Brooklyn -based bespoke shoemaker, educator, and artist Anne Marika Verploegh Chassé, aka STIEFELwerk.  Two decades ago, Marika came at shoemaking from a fine arts background, which shouldn’t surprise anyone who’s seen her work. After years learning the craft under many of the great shoe and bookmaking teachers, today Marika focuses on the use of veg-tan leather—often from the wholly unique Hudson Valley tannery Pergamena—to create hugely intriguing and distinctive custom, filly handmade footwear from her Brooklyn apartment-turned-workshop.  In the chat, we get into Marika showing up at her first-ever shoemaking with her entire arm in a cast; the critical importance of the shoemaking community exchanging knowledge that ISN’T written in books; her own teaching at RISD, Parson, and FIT and why it’s allowed her to keep making shoes; the joy of carving her own lasts; and the importance of always saying yes, even when it really feels like you should say no.  Here’s Marika, on the Shoecast.  https://www.stiefelwerk.nyc/ Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/

It's Shoebag time for Shoecast season 17. Which means it's time for a serious dose of Ticho, who joins me to unpack all the biggest listener questions. Why are we both suddenly wearing the same barefoot-style shoes nonstop? Which iconic footwear figure from the past (aka, dead) would we love to spend a weekend in a deeply isolated cabin with? Why do we have so much ennui generated by hiker-derived fashionshoes? How in the world does someone size up a leather jacket properly? Who's this JohnnyWorks guy and what's going on in his workshop? Is Ben actually turning into a suburban cowboy or is it all just a clever ruse? What are our favorite Aldens that are STILL our favorite Aldens? And did we maybe, juuuuuuust maybe, get tassel loafers all wrong? Support the Shoecast, get full bonus episode access, and join the most interesting shoe-and-boot-loving community on the internet with a Stitchdown Premium membership https://www.stitchdown.com/join-stitchdown-premium/ We'd better see you at Stitchdown Chicago 2026—the world's fair of shoes and boots and leather and more—Nov 6-7 at Artifact Events. https://www.stitchdownexpo.com/ A website. We have one. https://www.stitchdown.com/