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Samarjeet Aherrao found out design colleges existed at the end of Class 12. He cracked NID at All India Rank 1.In between, he did something almost no aspirant does — three industry internships before design school. Ultraviolette, E-Moby, and Tech Mahindra, where he worked alongside people from Volvo, International Trucks and Pininfarina. By the time he walked into the NID interview, being grilled on his portfolio for 25 minutes felt like just another Monday review.This episode is the full breakdown. What the NID mains actually looked like this year — five questions, three hours, all sketching. What happens inside the studio test — still life on the ground, speed forms from the word "flying", and a three-wheeler for a milkman built from clay, wire, acrylic and toothpicks. Who sits on the interview panel and what each of them is measuring. And the hardest question they asked him, about the ergonomics of a land speed record motorcycle, he couldn't defend.If you're preparing for NID, UCEED, CEED or NIFT — or you're an engineering student wondering whether the switch to design is still possible — this one is for you.Chapters00:00 A Guinness World Record on the wall01:40 How car magazines built a designer02:58 The Mercedes SLK that started it at age seven04:23 Why he ended up in engineering instead of design04:52 The racing team in the basement07:09 Unlearning four years of engineering at Mantra Academy09:30 Ultraviolette: "I don't want to look at this. Tell me what you've done."14:35 Design from the inside out14:57 Tech Mahindra, Volvo, Pininfarina — and the Gantt chart18:24 Why a mechanical engineering degree wasn't enough19:42 How he actually prepared — lines, circles and internships21:06 Inside the NID mains22:30 The studio test, question by question24:48 The interview panel, explained29:37 The hardest question they asked31:12 They answer their own questions while grilling you32:00 When the design brain and the engineering brain fight34:49 Principles: sleep, diet, and blame the process37:22 Plan B was a motorcycle company________________________________________Introduction to Design — my book for anyone starting out in design. Winner, Kyoorius Design Award 2024. No jargon, 100+ original illustrations, written for India.________________________________________Designex Studio — mentorship for NID, UCEED, CEED, NIFT and private design entrances. Weekly assignments, and personal feedback.If this helped, subscribe — new episodes with toppers and design industry leaders every week.________________________________________Connect with Sanjay Reddy(Host)LinkedinInstagram

Guest: Dr Arundhati Guha ThakurtaAssociate Dean, NMIMS School of Design Hosted by ⁠Sanjay Reddy ⁠Author | Podcaster | Designer In this episode of D Talks - The Design Podcast, Sanjay Reddy sits down with a design educator and researcher to explore a question that is becoming increasingly important for designers, students, educators, and parents: "What does it mean to learn and practise design in an AI-first world?"The conversation moves beyond the usual debate of whether AI will replace designers. Instead, it examines what technology cannot easily replace - **thinking, curiosity, empathy, observation, contextual understanding, ethical judgement, and the ability to identify the real problem behind what we see.**Drawing from experience across cognitive science, human factors, industrial engineering and design education, the discussion explores how design schools need to evolve when tools can generate screens, prototypes, research summaries and ideas within seconds.The episode also looks at "humanising technology", the importance of real-world research, cognitive biases, responsible use of AI, transparency, consent, dark patterns and accountability in design. At its core is a concern that as technology makes creating easier, students should not lose the ability to question, observe, reflect and think independently.For design aspirants and students, the message is simple: learning every new tool is not enough. Software will change. Technology will continue to evolve. "Your ability to think is what remains irreplaceable".A conversation about AI, design education and the skills that may matter most in the future of design.__________⁠Book: Introduction to Design⁠“Introduction to Design” isn’t just a book; it’s a helpful guide that clears up confusion, busts myths, and shows the way for new designers. With the help of beautiful and simplified diagrams and illustrations, this book makes understanding the design world even easier and more practical, empowering readers to explore their creativity with confidence. Split into four main parts, each one acts like a map, leading you through the world of design. It helps you understand what design is all about and figure out your own path within it. With easy-to-understand writing and detailed illustrations, this book goes beyond just teaching - it becomes a joyful experience, full of knowledge, and a journey of discovery and understanding yourself better.I've been designing for 15 years and if this book had come 15 years ago, I would have achieved all I did till now, in 8 years! Aaquib WaniFounder & Creative Director Aaquib Wani Design________________________________________Introduction to Design ⁠⁠online courses for UCEED, CEED, NID & NIFT⁠⁠________________________________________Connect with Sanjay Reddy(Host)Linkedin⁠⁠Instagram

Guest: Mikhil Saluja Creative Director, Amazon Prime Video Hosted by Sanjay Reddy Author | Podcaster | Designer Mikhil’s journey spans design, photography, branding, advertising, entrepreneurship, Netflix APAC, and now Amazon Prime Video. Having worked across disciplines, industries, and countries, he brings a unique perspective on creativity, career growth, storytelling, and the value of staying curious. In this conversation, we discuss the role of exploration in building a creative career, how designers can develop taste and intuition, the importance of looking beyond their immediate discipline, and why some of the most meaningful career opportunities emerge when we allow ourselves to follow curiosity rather than rigid plans. Whether you’re a design student, a young creative professional, a career switcher, or someone trying to navigate an increasingly multidisciplinary world, this episode offers valuable insights into creativity, adaptability, and lifelong learning. __________ Book: Introduction to Design “Introduction to Design” isn’t just a book; it’s a helpful guide that clears up confusion, busts myths, and shows the way for new designers. With the help of beautiful and simplified diagrams and illustrations, this book makes understanding the design world even easier and more practical, empowering readers to explore their creativity with confidence. Split into four main parts, each one acts like a map, leading you through the world of design. It helps you understand what design is all about and figure out your own path within it. With easy-to-understand writing and detailed illustrations, this book goes beyond just teaching - it becomes a joyful experience, full of knowledge, and a journey of discovery and understanding yourself better. I've been designing for 15 years and if this book had come 15 years ago, I would have achieved all I did till now, in 8 years! Aaquib Wani Founder & Creative Director Aaquib Wani Design ________________________________________ Introduction to Design ⁠online courses for UCEED CEED NID & NIFT⁠ ________________________________________ Connect with Sanjay Reddy(Host) ⁠Linkedin ⁠⁠Instagram⁠

In this episode of D Talks - The Design Podcast, host Sanjay Reddy speaks to Aanik Sirothiya, who secured AIR 17 in UCEED 2026. Aanik Sirothiya from Madhya Pradesh secured an AIR 17 in UCEED 2026. He has always been deeply interested in creativity, visual storytelling, and observing everyday problems around him. For Aanik, design is not just about aesthetics, but about creating meaningful and practical solutions that improve people’s experiences.He enjoys sketching, exploring ideas, and thinking about how small changes in products or systems can make daily life easier and more comfortable. Like many design aspirants, Aanik switched from JEE preparation to UCEED during his preparation journey. It was one of his relatives who introduced him to design entrance exams, but by then, it was too late for him to apply for UCEED that year. With only one attempt remaining, he went on to secure an AIR 17 in the General Category in UCEED 2026. ________________________________________Order the book: INTRODUCTION TO DESIGN“Introduction to Design” isn’t just a book; it’s a helpful guide that clears up confusion, busts myths, and shows the way for new designers. With the help of beautiful and simplified diagrams and illustrations, this book makes understanding the design world even easier and more practical, empowering readers to explore their creativity with confidence. Split into four main parts, each one acts like a map, leading you through the world of design. It helps you understand what design is all about and figure out your own path within it. With easy-to-understand writing and detailed illustrations, this book goes beyond just teaching—it becomes a joyful experience, full of knowledge, and a journey of discovery and understanding yourself better.I've been designing for 15 years and if this book had come 15 years ago, I would have achieved all I did till now, in 8 years! Aaquib WaniFounder & Creative Director Aaquib Wani Design________________________________________Introduction to Design online courses for UCEED CEED NID & NIFT#NID #UCEED #CEED #NIFT #designpodcast ________________________________________Connect with Sanjay Reddy(Host)LinkedinInstagram________________________________________

In this episode of D Talks - The Design Podcast, Shreyansh Agarwal discusses his approach to UCEED 2026 questions. Shreyansh Agarwal was All India Rank 1 in UCEED 2025. ________________________________________Shreyansh's journey to AIR 1 in UCEED 2025Connect with Shreyansh on Instagram @_shreymon________________________________________Order the book: INTRODUCTION TO DESIGN“Introduction to Design” isn’t just a book; it’s a helpful guide that clears up confusion, busts myths, and shows the way for new designers. With the help of beautiful and simplified diagrams and illustrations, this book makes understanding the design world even easier and more practical, empowering readers to explore their creativity with confidence. Split into four main parts, each one acts like a map, leading you through the world of design. It helps you understand what design is all about and figure out your own path within it. With easy-to-understand writing and detailed illustrations, this book goes beyond just teaching—it becomes a joyful experience, full of knowledge, and a journey of discovery and understanding yourself better.I've been designing for 15 years and if this book had come 15 years ago, I would have achieved all I did till now, in 8 years! Aaquib WaniFounder & Creative Director Aaquib Wani Design________________________________________Mentorship courses for UCEED, CEED, NID & NIFT#NID #UCEED #CEED #NIFT #designpodcast ________________________________________Connect with Sanjay Reddy(Host)LinkedinInstagram________________________________________

In this episode of D Talks - The Design Podcast, Shreyansh Agarwal discusses his approach to UCEED 2023 questions. Shreyansh Agarwal was All India Rank 1 in UCEED 2023. ________________________________________Shreyansh's journey to AIR 1 in UCEED 2025Connect with Shreyansh on Instagram________________________________________Order the book: INTRODUCTION TO DESIGN“Introduction to Design” isn’t just a book; it’s a helpful guide that clears up confusion, busts myths, and shows the way for new designers. With the help of beautiful and simplified diagrams and illustrations, this book makes understanding the design world even easier and more practical, empowering readers to explore their creativity with confidence. Split into four main parts, each one acts like a map, leading you through the world of design. It helps you understand what design is all about and figure out your own path within it. With easy-to-understand writing and detailed illustrations, this book goes beyond just teaching—it becomes a joyful experience, full of knowledge, and a journey of discovery and understanding yourself better.I've been designing for 15 years, and if this book had come 15 years ago, I would have achieved all I did till now in 8 years! Aaquib WaniFounder & Creative Director Aaquib Wani Design________________________________________Mentorhsip courses for UCEED CEED NID & NIFT#NID #UCEED #CEED #NIFT #designpodcast ________________________________________Connect with Sanjay Reddy(Host)LinkedinInstagram

In this exclusive D Talks episode, Aastha Virmani, who secured an All India Rank 3 in NID M.Des Apparel Design, shares her journey. Discover his unique strategies for NID exam.In her own words - "I began my journey studying Fashion and Apparel Design at Mount Carmel College, Bangalore. I come from a design background and worked with Mayank Modi Fashions as a designer. I recently cleared the NID M.Des entrance exam and joined the Apparel Design program.Preparing for DAT while working full-time was intense but incredibly fulfilling. It helped me refine my skills, build a focused portfolio, and stay rooted in my passion for sustainability and becoming a designer for a cause."This is more than just an interview; it's a blueprint for success for every aspiring design student aiming for NID, UCEED, CEED, or NIFT. Learn from a topper's unfiltered experience!_____________________________Ready to transform your design exam preparation? Our expert-led courses are designed to give you the same strategic advantage.Enrol in Designex Studio Courses Today: https://online.designexstudio.com/Don't miss out on valuable insights! Grab your copy of our book "Introduction to Design" _____________________________Sanjay Reddy (Your Host & Mentor)Designex Studio | Mentorship courses for UCEED CEED NID NIFT

Adit Gupta is a seasoned design leader and entrepreneur with a deep-rooted passion for mathematics and philosophy. For over 15 years, he has driven high-impact design initiatives across a wide spectrum of industries — from education and travel to payments, retail, finance, health, and customer experience. Most recently, he served as Director of Product Design at ServiceNow, where he built and scaled world-class design teams and helped shape products used by millions worldwide.Adit’s approach to design — and to life — is grounded in the belief that truly meaningful products emerge at the intersection of empathy, systems thinking, and a profound respect for the human condition.________________BookStates A personal reading companion for curious minds. Available on iOS, Android, and Web, it helps readers track their reading progress, reflect on their reading patterns, capture highlights, and discover book recommendations tailored to their intellectual journey. More than a tracker, BookStates is designed to reveal what your books say about you — turning reading into a deeper act of self-discovery and connection. Built with intention, it caters to readers who value reflection as much as information.0:20 - Introduction1:39 - How to become a Design Director5:02 - Do you need Degrees to climb up the corporate ladder7:26 - Role of a degree10:13 - How to introduce yourself in a job interview12:08 - How to deal with the constant urge to do something16:30 - A.I. in Design20:42 - Staying up to date with A.I.22:45 - Quality of Ideas25:50 - 'Design Debt' Concept31:33 - Journey to building BoosStates35:52 - Evolution with reading books and BookStates41:22 - Reflective reading in BookStates45:20 - The age of Solopreneurs47:25 - Does Gen Z take risks50:10 - Feeling overwhelmed with switching jobs54:37 - Conclusion________________ Order the book: INTRODUCTION TO DESIGN“Introduction to Design” isn’t just a book; it’s a helpful guide that clears up confusion, busts myths, and shows the way for new designers. With the help of beautiful and simplified diagrams and illustrations, this book makes understanding the design world even easier and more practical, empowering readers to explore their creativity with confidence. Split into four main parts, each one acts like a map, leading you through the world of design. It helps you understand what design is all about and figure out your own path within it. With easy-to-understand writing and detailed illustrations, this book goes beyond just teaching—it becomes a joyful experience, full of knowledge, and a journey of discovery and understanding yourself better.I've been designing for 15 years and if this book had come 15 years ago, I would have achieved all I did till now, in 8 years! Aaquib WaniFounder & Creative Director Aaquib Wani Design________________________________________ Mentorship courses for UCEED, CEED, NID & NIFT________________________________________Connect with Sanjay Reddy(Host)LinkedinInstagram

In this exclusive D Talks episode, Abhijith Jitesh, who secured an All India Rank 7 in NID M.Des Product Design, shares his powerful journey from a challenging first attempt to ultimate success. Discover his unique strategies for NID & CEED exams, including:- Mastering GK and Aptitude while managing a full-time job.- His secrets to developing sketching skills and effective ideation.- The critical mistakes he made and how he corrected them.- In-depth insights into NID Studio Test questions and his creative solutions.- His winning portfolio strategy: what to include, how to present it, and why less is more.- A candid look at his interview experience and how he built unshakeable creative confidence.This is more than just an interview; it's a blueprint for success for every aspiring design student aiming for NID, UCEED, CEED, or NIFT. Learn from a topper's unfiltered experience!_____________________________Ready to transform your design exam preparation? Our expert-led courses are designed to give you the same strategic advantage.Mentorship courses for UCEED CEED NID NIFTDon't miss out on valuable insights! Grab your copy of our book "Introduction to Design" _____________________________Connect with us on Instagram:Sanjay Reddy (Your Mentor)Designex Studio

In this episode of D Talks - The Design Podcast, Shreyansh Agarwal discusses his approach to UCEED 2025 questions. Shreyansh Agarwal was All India Rank 1 in UCEED 2025. 00:00 - 44:07 - NAT (Numerical Answer Type) 44:08 - 1:07:08 - MSQ (Multiple Select Question) 1:07:09 - 1:44:11 - MCQ (Multiple Choice Question) ________________________________________ Shreyansh's journey to AIR 1 in UCEED 2025 ________________________________________ Order the book: INTRODUCTION TO DESIGN “Introduction to Design” It isn’t just a book; it’s a helpful guide that clears up confusion, busts myths, and shows the way for new designers. With the help of beautiful and simplified diagrams and illustrations, this book makes understanding the design world even easier and more practical, empowering readers to explore their creativity with confidence. Split into four main parts, each one acts like a map, leading you through the world of design. It helps you understand what design is all about and figure out your own path within it. With easy-to-understand writing and detailed illustrations, this book goes beyond just teaching—it becomes a joyful experience, full of knowledge, and a journey of discovery and understanding yourself better. I've been designing for 15 years and if this book had come 15 years ago, I would have achieved all I did till now, in 8 years! Aaquib Wani Founder & Creative Director Aaquib Wani Design ________________________________________ Mentorship courses for UCEED CEED NID & NIFT ________________________________________ Connect with Sanjay Reddy(Host) Linkedin Instagram ________________________________________

Vinamra, a TEDx speaker and a seasoned design strategist with over a decade of experience, has collaborated with more than 130 brands. He works closely with tech company founders, CMOs, and product managers to elevate business KPIs, such as user retention, engagement, and conversions, through impactful brand design, UX design, and web design for both new and existing digital products. In this episode, we discuss how Vinamra transitioned from a corporate employee to starting a Design agency, the decisions he has taken over time to develop a location and time independent mindset. ________________________________________ Online courses for UCEED CEED NID & NIFT ⁠ ________________________________________ Order the book: INTRODUCTION TO DESIGN “Introduction to Design” isn’t just a book; it’s a helpful guide that clears up confusion, busts myths, and shows the way for new designers. With the help of beautiful and simplified diagrams and illustrations, this book makes understanding the design world even easier and more practical, empowering readers to explore their creativity with confidence. Split into four main parts, each one acts like a map, leading you through the world of design. It helps you understand what design is all about and figure out your own path within it. With easy-to-understand writing and detailed illustrations, this book goes beyond just teaching—it becomes a joyful experience, full of knowledge, and a journey of discovery and understanding yourself better.I've been designing for 15 years and if this book had come 15 years ago, I would have achieved all I did till now, in 8 years! Aaquib Wani Founder & Creative Director Aaquib Wani Design ________________________________________ Connect with Sanjay Reddy(Host) Linkedin Instagram ________________________________________

In this conversation, host Sanjay Reddy has a candid conversation with Rama Kini, EVP design and software services at Terralogic Inc. about The Real-UX. They discuss about - Is over-simplification a thing? Does it affect the overall experience of the product?How do you ensure the balance between Business Goals, Tech feasibility and user needs when creating products?How do you ensure your team understands what is most important to achieve the best outcome for the product and business?I would also like to briefly touch on "Over-autonomous" considering AI. ________________________________________Order the book: INTRODUCTION TO DESIGN“Introduction to Design” isn’t just a book; it’s a helpful guide that clears up confusion, busts myths, and shows the way for new designers. With the help of beautiful and simplified diagrams and illustrations, this book makes understanding the design world even easier and more practical, empowering readers to explore their creativity with confidence. Split into four main parts, each one acts like a map, leading you through the world of design. It helps you understand what design is all about and figure out your own path within it. With easy-to-understand writing and detailed illustrations, this book goes beyond just teaching—it becomes a joyful experience, full of knowledge, and a journey of discovery and understanding yourself better.I've been designing for 15 years and if this book had come 15 years ago, I would have achieved all I did till now, in 8 years! Aaquib WaniFounder & Creative Director Aaquib Wani Design________________________________________Online courses for UCEED CEED NID & NIFTMentorship courses for design aspirants appearing for Design entrance exams. ________________________________________Connect with Sanjay Reddy(Host)LinkedinInstagram________________________________________

UCEED (Undergraduate common entrance exam for design) All India Rank 1 in general category. Shreyansh AgarwalIn this episode of D Talks - The Design Podcast, host Sanjay Reddy speaks to Shreyansh, who secured AIR 1 in UCEED 2025. Shreyansh Agarwal, a design enthusiast based in Delhi, has secured the All India Rank 1 in the UCEED 2025 examination. Growing up, Shreyansh was always interested in animated films, novels, and comics. However, leading the creative department in his school’s technology club made him realise his true passion for design. He has a particular love for 3D design and has spent much of his high school years working on various projects in Blender and participating in multiple competitions. Preparation resources for download ________________________________________ Introduction to Design ⁠online courses for UCEED CEED NID & NIFT ________________________________________ Book: INTRODUCTION TO DESIGN “Introduction to Design” isn’t just a book; it’s a helpful guide that clears up confusion, busts myths, and shows the way for new designers. With the help of beautiful and simplified diagrams and illustrations, this book makes understanding the design world even easier and more practical, empowering readers to explore their creativity with confidence. Split into four main parts, each one acts like a map, leading you through the world of design. It helps you understand what design is all about and figure out your own path within it. With easy-to-understand writing and detailed illustrations, this book goes beyond just teaching—it becomes a joyful experience, full of knowledge, and a journey of discovery and understanding yourself better. I've been designing for 15 years, and if this book had come 15 years ago, I would have achieved all I have done till now, in 8 years! Aaquib Wani Founder & Creative Director Aaquib Wani Design

While watching a film, Have you ever said to yourself - the background looks really cool, the furniture looks nice or I love the colour combination. Now, it is the director who decides what needs to be in the frame there is no doubt about that. However, it is the production designer who understands the script and the director's vision and translates that into visuals. They’re essentially the eyes of the director. In this episode of D - Talks the Design podcast, Sanjay Reddy speaks to Ramakrishna and Monika, the Production Designers of Rangasthalam, Pushpa 1 Pushpa 2 and many amazing movies. We discuss the following:00:00 - Introduction 02:14 - Movie: PUSHPA 2 | Siti Cable set | Behind the scenes 02:20 - Ramakrishna & Monika's journey 04:29 - Sets of PUSHPA 04:52 - Educational background06:00 - A Good Team 06:28 - Movies worked in 07:24 - PUSHPA 2 Props09:23 - Movie: PUSHPA 2 | Srilanka scene | Behind the scenes 10:37 - Struggles & Learnings 11:43 - Movie: SAHASAM | Behind the scenes 12:32 - Glamour of Film Industry 13:35 - AWARDS won by Ramakrishna & Monika14:04 - Story behind every personality in 14:47 - Initial Projects, attitude & effort 15:00 - Movie: PUSHPA | Forest Set | Behind the scenes 17:54 - Movie: PUSHPA 2 | Pre-climax set | Behind the scenes 20:05 - Chasing something 20:06 - Movie: PUSHPA 2 | Helicopter | Behind the scenes 21:45 - Special Works23:16 - Movie: ANTARIKSHAM | Behind the scenes 24:17 - PUSHPA movie mention 24:45 - Production Designer's job25:08 - Movie: PUSHPA 2 | Pre-climax set | Behind the scenes 26:40 - Movie: PUSHPA 2 | Japan set | Behind the scenes27:00 - Our way of working | Importance of Script 29:00 - Movie: PUSHPA 2 | Anchor set | Behind the scenes 29:36 - Challenges with commercials movies 29:54 - Movie: PUSHPA 2 | Pushpa House set | Behind the scenes31:18 - Movie: PUSHPA 2 | Kissik song set | Behind the scenes31:47 - Don't love your work32:18 - How is Production Design for movies different33:48 - Designer vs Artist33:49 - Movie: PUSHPA 2 | PM Office set | Behind the scenes35:16 - Working with different teams36:01 - Movie: PUSHPA 2 | Bridge scene | Behind the scenes38:40 - Movie: PUSHPA 2 | Jatara set | Behind the scenes41:48 - Practical Knowledge from Experience42:45 - Movie: PUSHPA 2 | Bridge scene | Behind the scenes43:43 - Being experimental, Risk-taking 44:48 - Pressure & Responsibility 46:07 - Perspective change | Sochne ka Haq nahi hai!47:48 - Movie: PUSHPA 2 | Godown set | Behind the scenes49:26 - Musician parallel49:57 - Moving from one project to the other 52:22 - Budgets 52:41 - Movie: PUSHPA 2 | Crane set | Behind the scenes56:35 - Movie: PUSHPA 2 | Town set | Behind the scenes56:40 - Material knowledge 58:48 - Future of Production Design 59:50 - Movie: PUSHPA 2 | Police Station set | Behind the scenes1:04:47 - All departments are interconnected 1:05:09 - Virtual Production Design1:07:56 - Movie: PUSHPA 2 | Peelings song set | Behind the scenes1:08:31 - Defining Passion 1:11:50 - Movie: PUSHPA 2 | Graveyard set | Behind the scenes1:12:02 - Advice for young Production Designers 1:15:50 - Don't run away! 1:15:51 - Movie: PUSHPA 2 | Other sets | Behind the scenes1:17:05 - Passion with Responsibility 1:17:28 - Commitment 1:17:41 - Movie: THALAIVI | Sets | Behind the scenes1:21:05 - Grandmother & Mother parallel 1:22:26 - Conclusion 1:23:27 - Movie: ANTARIKSHAM | Behind the scenes 1:24:19 - Movie: PUSHPA 2 | Pre-climax set | Behind the scenes 1:25:18 - Movie: PUSHPA 2 | Jatara set | Behind the scenes 1:28:25 - Movie: PUSHPA 2 | Godown set | Behind the scenes 1:30:07 - Movie: PUSHPA 2 | Crane set | Behind the scenes1:32:42 - Movie: PUSHPA 2 | PM Office set | Behind the scenes1:33:51 - Movie: PUSHPA 2 | Srilanka set | Behind the scenes1:34:59 - Movie: PUSHPA 2 | Japan set | Behind the scenes ⁠Online courses for UCEED CEED NID & NIFT Connect with the host Sanjay Reddy Instagram⁠

Santosh Kocherlakota, one of the Co-founders of Earthen Tunes talks about their journey. Founded by alumni of NID - Vidyadhar Bhandare, Santosh Kocherlakota, and Nakul Lathkar, Earthen Tunes designs sustainable shoes using indigenous wool sourced responsibly from local pastoral and weaver communities. With their cross-subsidization initiative, these shoes are made accessible and affordable to farmers. The team spent extensive periods of time in rural India, to gain deep insights and understanding of the problems faced by people in rural India. This helped them to solve the identified problems with Design Thinking. __________________________________________________ Pre-order the book: INTRODUCTION TO DESIGN “Introduction to Design” isn’t just a book; it’s a helpful guide that clears up confusion, busts myths, and shows the way for new designers. With the help of beautiful and simplified diagrams and illustrations, this book makes understanding the design world even easier and more practical, empowering readers to explore their creativity with confidence. Split into four main parts, each one acts like a map, leading you through the world of design. It helps you understand what design is all about and figure out your own path within it. With easy-to-understand writing and detailed illustrations, this book goes beyond just teaching—it becomes a joyful experience, full of knowledge, and a journey of discovery and understanding yourself better. I've been designing for 15 years and if this book had come 15 years ago, I would have achieved all I did till now, in 8 years! Aaquib Wani Founder & Creative Director Aaquib Wani Design __________________________________________________ Online courses for UCEED CEED NID & NIFT ⁠⁠ __________________________________________________ Connect with Sanjay Reddy(Host) Linkedin ⁠⁠ ADPListInstagram