Advertise on podcast: AMPLIFY Your Brand and Business

Today I’m sharing a heart-to-heart and a real conversation I had with my therapist that uncovered a major block I've been experiencing -- both in my business, and in my personal life, when it came to following through with my goals.  We’re talking about: The story I have been telling myself about why I've struggled to follow through with certain goalsWhy I thought I’d outgrown this specific blockHow this block was showing up on both my personal life AND in my businessA question to ask yourself if following through (or marketing) has felt difficultI can’t wait for you to tune into this one 🫶 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

Before anyone reads a single word on your website, your photos are communicating to them what it feels like to work with you.  Today I’m walking through the three biggest mistakes I see clients make when it comes to choosing the photos they use to market their practice. This applies to your website, but also to blog posts, social media, and any online profile where you share a photo and a bio. Tune in to learn how to choose photos that will build trust with right fit clients so they instantly connect with you and feel compelled to reach out.  I can’t wait for you to tune into this one! 🎧 Send me a DM @heykristamarie and let me know your takeaways! 🫶 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

Today I’m walking you through exactly how to structure and write your About page (or your psychology today bio), since this is often the copy that feels the most difficult for my clients to write (bc talking about ourselves can feel so uncomfortable). This works for your website and for your online bios on other platforms where you need to write about yourself and your practice. I’m sharing the exact structure I use with clients (pulled from my copywriting workbook), so you can feel confident as you write out each section. We’re talking about: How to talk about yourself without making the whole page about youWhy you should write the opening lastHow to get specific so it really lands and connects with your audienceWhere your trainings and certifications belong on the page (hint: it's not where you’d expect)I can’t wait for you to tune into this one! 🎧 Send me a DM @heykristamarie and let me know your takeaways! 🫶 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

Today I’m sharing a brand topic that might ruffle a few feathers, especially coming from someone who designs brands for therapists for a living. If you’ve been thinking about finally investing in branding, or you’re getting bored with your current brand, I'm walking you through a few specific questions to ask yourself *before* you invest thousands of dollars (and weeks or months) on a brand design process. We’re talking about: Why branding is a smaller part of my process with clientsWhat clients have told me specifically that made them hire me for website design (and it has nothing to do with branding/design)A question to ask yourself before you invest in a new brandWhere your time and money might make a bigger differenceI can’t wait for you to tune into this one! 🎧 Send me a DM @heykristamarie and let me know your takeaways! 🫶 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

Today I’m talking about how to make sure your website stands out to your potential clients (so YOU become the one they want to reach out to). I’m sharing how I approach designing websites for my clients and the one thing I coach every client to do before we start our work together (so your website won't blend in with everyone else’s). By the end of this episode, you’ll walk away with: Why so many therapy websites end up looking exactly the sameWhere I look for inspiration (vs where most therapists look first)A simple action you can take today to start brainstorming your new brand and website designI can’t wait for you to tune into this one! 🎧 Send me a DM @heykristamarie and let me know your takeaways! 🫶 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

Today I’m answering a question I've seen floating around as a “quick hack” to boosting your visibility on Google and in AI search: should you buy multiple domains (aka website addresses) to boost your SEO? I’m sharing what this advice actually looks like in practice and what Google really wants to see from your website, so you don’t accidentally end up doing something that's working against you. We’re talking about: The one question I ask myself before doing any SEO strategyWhy a “quick win” can end up costing you in your search resultsThe rare times buying an extra website address actually makes senseWhat to watch for when someone pitches you a shortcut to SEOI'd love to hear your takeaways from this episode! 🎧 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

Today I’m taking you behind the scenes of my marketing plan from now until the end of the year, and why it’s the first time in a long time my marketing feels fun (instead of like an annoying to-do that I constantly dread) 🫠 By the end of this episode, you’ll walk away with: What I ask myself before deciding where to show up onlineWhy the “flashy” marketing everyone is selling is often a distractionHow I keep my plan simple enough to actually follow throughI can’t wait for you to tune into this one! 🎧 Send me a DM @heykristamarie and let me know your takeaways! 🫶 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

Today I’m talking about what I wish every client knew before we start their website design process, because the most important parts of the process happen before I actually start designing. By the end of this episode, you’ll walk away with: Why you'll want to book your website design at least 2-3 months in advanceThe two prep tasks that need to be on your calendar before you bookHow much space to give yourself so you’re not scrambling at the last minute... all so we can launch your new site within 2-3 weeks!I can’t wait for you to tune into this one! 🎧 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

Today I’m answering a question I get asked a lot: do online-only therapists actually need a Google Business Profile? I’m also busting a few myths around how to setup a Google business profile as an online-only therapist. We’re talking about: The eligibility rules Google has for Business ProfilesWhy trying to work around those rules could do more harm than goodWhat Google now requires to verify your business in the first placeOther, more effective strategies for getting visible onlineI can’t wait for you to tune into this one! 🎧 Send me a DM @heykristamarie and let me know your takeaways! 🫶 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

On a discovery call today, a therapist asked me something I hear all the time: "I'm launching my practice in a few months -- am I too early to be focusing on my website?" Hear the (honest) answer I gave her, and why it's so important to think about when you're considering launching your first website. I can't wait for you to tune in! 💫 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

Today I’m talking about something that happened today that proves exactly why your website should be doing your marketing for you. We’ve been living through a chaotic home renovation for months, and this week they had to cut the power entirely (think: cold showers, our WiFi still on from a large battery and generator and wearing headlamps at night LOL). And on a day-to-day basis, I’ve been BTS spending all of my time doing client work (while doing zero marketing or posting content). And yet today, in the middle of having no power, I got two new leads: one from Google Search and one from ChatGPT.  We’re talking about: The reason leads keep coming in even though I'm not actively marketing & 3 things I focus on (for myself and for my website design + SEO clients) that has clients finding them when they're searching. I can’t wait for you to tune in! 🎧 Send me a DM @heykristamarie and let me know your takeaways! 🫶 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

Today I’m talking about one of the best things you can do for yourself when your brand starts to feel stale, your routine feels stuck, or you just need some space to think bigger (and more creatively) about your business. I’m sharing a bit of my own story behind this, including how being in Canada completely shifted who I am and how I show up in my brand, plus the exact thing I do anytime I need to reset and get inspired again. We’re talking about: Why my brand would feel "stale" even when I was updating itWhat a solo business retreat actually is, and how it’s different from a typical getawayHow I walk away from my solo business retreats with clarity and a planWhere to go next if you want the full breakdown of how to do this for yourself*** Listen to episodes forty-nine & twenty-five for more specific details of planning your solo business retreat!*** I can’t wait for you to tune into this one! 🎧 Send me a DM @heykristamarie and let me know your takeaways (and where you're taking yourself for YOUR solo retreat!) 🫶 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

Today's episode is a quick one -- I had a realization earlier today about my marketing strategy and it felt really important to share here with you! I'm breaking down the difference between active and passive marketing, which one I've been leaning on (maybe a litttttllle too heavily), what I'm adding in to support it, and why you need both active and passive marketing strategies working together to build momentum in your business. I can't wait for you to tune in! 🎧 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

Today we're talking about the one photo that will have your clients instantly thinking "okay yep, this is the person I want to reach out to". And I can promise you one thing, it's not going to be the photo you expect.  We'll be diving into: Why your clients are craving depth, but not in the way you might thinkThe specific type of photo that makes people feel instantly connected to youWhy a professional brand photo alone isn't always enoughA simple question to ask yourself when you're looking through your own photosI can't wait for you to tune into this one! 🎧 Send me a DM @heykristamarie and let me know your takeaways! 🫶 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙

Today we're talking about the actual role Instagram plays in my business. And why, even though I don't need to rely on it to bring in new clients, it still serves a purpose in my overall marketing strategy.  We're diving into: Why you shouldn't rely on "going viral" to be the thing that books out your practiceA new way to think about what purpose Instagram can serve in your marketing and visibility strategyI can't wait for you to tune in! 🎧 Ways we can work together:  > Create a website so strong that clients are sold on working with you as soon as they find you!> Have your website rank on Google and AI search for your therapy services.I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋Join the email community & learn how to rank on Google search ✍🏻Leave a review on Apple Podcasts 🎙