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In this episode, I’m sharing the real, behind-the-scenes business lessons I learned this year.  We’re talking about what actually moved the needle (and what was just noise), the difference between being busy and being strategic and how I started operating like a CEO If you’re a designer who wants more consistency, confidence, and momentum in your business, this episode is for you. ✨ Ready to apply these lessons to your own business?  The Studio is where I help interior designers stop winging it and start building a business that’s clear, scalable, and profitable, without burning out or underpricing their work. DM me to claim your spot and set your business up for success in 2026. DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

If nothing changes, nothing changes. And six months from now, you’ll either be in a completely different place in your design business, or wondering why you’re still stuck in the same patterns. We’ll talk about resilience, why community matters more than you think, and how showing up imperfectly (consistently) compounds faster than waiting for confidence to magically appear. If you’re serious about building a design business that supports your life, this episode is your wake-up call. If you don’t want to be in the same spot six months from now, The Studio is where that shift happens. It’s for interior designers who are done circling the same questions and ready for real momentum, clarity, and five-figure months built on a repeatable, sustainable process. DM Caroline on Instagram to claim your spot❤️‍🔥 DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

So many business owners think the reason things feel hard is because they’re not disciplined enough, not confident enough, or not doing enough. But most of the time? It’s because they’re trying to build a business as someone they’re not. In this episode, we’re talking about the real difference between pushing yourself into growth and forcing yourself into a version of business that works against your personality, lifestyle and natural strengths.  If you’ve ever wondered why your business is struggling to get off the ground and you're looking around at everyone else for the answer, this episode is for you. And if you’re ready to stop forcing and start building with structure, confidence, and sustainability, The Studio is where I help designers create a Virtual Design business that works FOR them. DM Caroline on Instagram with the word 'BUSINESS'.  DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

In this episode, I’m breaking down the five most common business mistakes I see budding interior designers make. If you’ve ever felt busy but not progressing, confident in your design skills but unsure how to turn them into a streamlined, sustainable business, this episode will be an eye-opener.  This isn’t about working harder or being more creative. It’s about building a business that supports you, instead of one you’re constantly holding together with duct tape. If you’re ready to stop piecing things together on your own, The Studio is where I support interior designers in building a streamlined, repeatable virtual design business with structure, confidence, and momentum. DM Caroline on Instagram to make it happen for yourself.  DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

In this episode, I’m breaking down how I built my virtual design business by combining the best of e-design with the parts of the traditional interior design model and created a thriving business. I’m talking about why aesthetics without strategy won’t turn into consistent, paying clients. I also share behind-the-scenes details about The Studio: why I created it, who it’s for, and what designers really need in place to build a business that’s profitable, flexible, and sustainable. Curious about The Studio? DM me “BUSINESS” on Instagram to find out if it’s a good fit. DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

In this episode we cover: You’re not bad at choosing paint — it’s just harder than it looksLighting changes everythingUndertones matter more than you thinkYour paint color needs to play nice with what’s already in the roomDon’t fall into “swatch paralysis.”Make sure your colors flow from room to room DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

In the this episode of House Call, we cover: The 10 most common reasons people avoid hiring a designerWhy your home is worth investing in—no matter its size or styleHow working with a designer gives you more control, not lessWays interior design can actually save you money long-termWhat the design process really looks like (hint: it’s not overwhelming)Why “simple taste” still deserves great designHow to make the most of your home—even if it’s not your forever oneWhen to stop DIY-ing and call in a proA fresh perspective on design as a life upgrade, not a luxuryEpisode 0:00 Introduction 3:24 You deserve a beautiful home 4:30 Is it worth it to DIY? 6:53 Money, money, money 8:14 How a designer gives you more control, not less 9:25 The process will be “overwhelming” 10:40 Different sized projects 11:43 This is a judgment-free zone! 13:50 Spending money on furniture vs. design services DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

In the this episode of House Call, we cover: what an open concept layout iswhen this layout became popularthe pros of the kind of floor planthe cons to considertips + considerations for creating a functional open concept spaceEpisode 0:00 Introduction 4:46 What is an open concept layout  6:25 The history of open concept layouts 9:43 The advantages 12:55 The disadvantages 19:21 Tips + considerations DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

In the this episode of House Call, we cover: A case for a summer refreshUpping your curb appealSwapping out some lighter decorBringing the outdoors inJazzing up your outdoor space a bit Episode 0:00 Introduction 3:00 A case for a summer refresh 4:06 Refresh your curb appeal 6:26 “Undecorate” a bit 7:33 Swap out for some lighter decor 8:36 Bring the outdoors in 9:53 Jazz up your outdoor space DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

In the this episode of House Call, we cover: being aware about your storage needssetting a realistic budgetchoosing the right materials for your lifestylegetting the functional aspects correctsetting a realistic timelinesaving up to do a bathroom renovation rightEpisode 0:00 Introduction 2:43 Be realistic about your storage needs 5:49 Set a realistic budget 8:42 Choosing the right materials for your lifestyle 12:00 Consider function before aesthetics 13:56 Be realistic with your timeline DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

In the this episode of House Call, we cover: choosing the right shape dining tablehanging artwork at the right heightcolor drenching “rules”updating a tray ceilingEpisode 0:00 Introduction 1:45 Choosing a dining room table 4:05 Hanging artwork 5:11 Color drenching your ceiling 6:00 Updating a tray ceiling DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

In the this episode of House Call, we cover: the history of Art Deco and the movement it grew out ofkey players in the Art Deco movementthe color palettes, materials and furniture profileshow to incorporate this style into your own homeEpisode 0:00 Introduction 5:40 History of Art Deco 7:25 Iconic art deco designers 9:48 Radio City Music Hall 10:48 Infusing Art Deco in your own home 11:08 Color palette 11:41 Furniture profiles and materials 13:01 Key furniture pieces 14:05 Art Deco walls 15:21 Lighting DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

In the this episode of House Call, we cover: how hiring an interior designer can save you moneytrade discountsavoiding costly mistakeshow interior designers can save you timeEpisode 0:00 Introduction 2:35 Trade Discounts 3:59 Avoiding costly mistakes 6:28 Saving you time DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

In the this episode of House Call, we cover: what “Fisherman Core” ispros of fisherman corefisherman core color palettematerials that make the lookhow to avoid looking like a seafood restaurantEpisode 0:00 Introduction 1:30 What is “Fisherman Core” 4:32 Fisherman Core vs Nautical 5:49 Fisherman Core Color Palette 6:52 Textures 9:40 Incorporating This Style Into Your Home 17:28 Dipping Your Toe Into Fisherman Core DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website

In the this episode of House Call, we cover: why you should mix metals in your homewhat “metals” I’m talking abouttips to effortlessly mix metalspitfalls and mistakes to avoidEpisode 0:00 Introduction 1:46 Misconceptions About Mixing Metals 2:00 What Metals We’re Talking About 3:15 Mixing Metals as a Design Move 9:50 How to Mix Metals Like an Interior Designer 14:45 Pitfalls and Mistakes I Often See When Mixing Metals DM Caroline on Instagram to learn more about The Studio DM Caroline on Instagram about a Virtual Design Project CKD Website