
Advertise on podcast: The Sales Playbook Podcast
Rating
4.6from
This podcast has
50 episodes
Language
EnglishPublisher
Paul CastainExplicit
No
Date created
2010/10/17
Latest episode
2026/08/30
Average duration
36 min.
Release period
21 days
Description
Sales tips for the aspiring rock star!
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Podcast episodes
Check latest episodes from The Sales Playbook Podcast podcast
Episode 463 The George Costanza Sales Tactic August 30, 2026
2026/08/30
There was an absolutely hilarious episode of Seinfeld where George Costanza decides to do the exact opposite of what he would typically do;
In this week's episode of The Sales Playbook Podcast we're going to explore how we can modify this for sales, and;
Why it works so well.
Don't start planning your Sales Kickoff without my FREE guide How To Host A Sales Kickoff That Kicks Ass. Email me [email protected] and I'll send it to you!
For rates and availability to have me speak at your sales kickoff, please email me [email protected]
Episode 462 2 Things To Do and 1 Thing NOT To Do Whenever A Prospect Asks You A Question August 16, 2026
2026/08/16
On this week's episode of The Sales Playbook Podcast we're going to talk about things sales reps forget to do when they are asked questions, and, quite frankly;
It costs them business!
At the end of the podcast I mention a resource to help with your closing efforts.
Please click HERE to have a look!
Episode 461 4 Discovery Call Mistakes To Avoid At All Costs August 9, 2026
2026/08/09
Beware these 4 all caps HUGE discovery call mistakes, and;
There's a really good chance you aren't even aware that you're making them!
Oh, and please subscribe so you don't miss future episodes!
Episode 460 A Huge Communication Mistake I Just Made June 6, 2026
2026/06/06
I made (what I feel) was a bad communication mistake while speaking with someone, and guess what;
I bet you've made that mistake too!
On this week's episode of The Sales Playbook Podcast, we're gonna go there!
To learn more about my onsite training, customized workshops, or rates and availability to have me speak at your sales kickoff, please email me [email protected]
Episode 459 Easy Ways Of Staying In Touch and Keeping Important Tasks Front and Center June 1, 2026
2026/06/01
File this week's episode of The Sales Playbook Podcast under "cool" because I have some cool ways for you to not only keep important prospecting tasks top of mind;
I share several ways for you to stand out!
For rates and availability for my customized training workshops, onsite training, and sales kickoffs, send an email to [email protected]
Episode 458 Q2 and The 2 Opportunities Most Sales Reps Miss May 2, 2026
2026/05/03
There are TWO super important opportunities that most sales reps miss during the second quarter and they pay for them dearly for the rest of the year.
In this week's episode of The Sales Playbook podcast, we're gonna go there!
One more thing . . .
During the podcast I mention our upcoming webinar 10 Sales Plays To Run Before Q2 Ends.
Here's what you'll gain by attending;
How To Set 15 More Appointments Before June 30th
The Low Hanging Fruit Top Performers Target
How To Keep Your Deal From Going On Vacation With The Team
The Main Thing That Economic Buyers Are Concerned With This Time Of Year and How To Get Them On Board.
5 Ways To Ramp Up Your Sales Efforts Before Q2 Ends
My 3 Best Emails For Setting Appointments
My 3 Best Emails To Send While You're Working A Deal
When?
May 15th, at 11:30 am EST.
What do you get?
(1) 60-75 Minute Webinar With ACTIONABLE Tips
Webinar Replay If You Can't Join Us Live Or If You'd Like A Second Helping
6 Templates
Bonus PDF With Summer Specific Sales Strategies
IMPORTANT IMPORTANT IMPORTANT
My webinars sell for $99 but let's call it an even $74 if you register ASAP before May 5th.
Click HERE to reserve your spot!
Episode 457 The Hidden Power You're Totally Oblivious To April 11, 2026
2026/04/11
In this week's episode of The Sales Playbook Podcast we talk about an amazing power you're probably oblivious to.
Think I'm bluffing?
Then I triple dog dare ya to give this week's episode a listen..
Would you like a FREE copy of my How To Host A Sales Kickoff That Kicks Ass guide?
Shoot me an email and it's all yours! [email protected]
Episode 456 AI The 3 Reasons Why EVERY Sales Rep Should Embrace It March 29, 2026
2026/03/29
Soon, the use of AI in the sales trenches will no longer be optional, so;
In this week's episode of The Sales Playbook Podcast I'm going to share 3 reasons why EVERY sales rep should get on board!
For availability and pricing for my speaking engagements, email me [email protected]
Episode 455 Cold Emails: Too Much? Too Little? Too Late? March 21, 2026
2026/03/22
You send a cold email, how long should you wait until you follow up?
How much is too much?
Too little?
And yep, we can't be "too late", so;
In this week's episode of The Sales Playbook Podcast we're gonna go there!
Click Here for details about our upcoming Cold Email webinar Cold Emails: From Ignored To Replied
Episode 454 The Cold Email That Turns Decision Makers Off March 15, 2026
2026/03/15
There's one type of cold email that decision makers disregard more than any other type and here's the thing;
You've probably been sending it all along!
On this week's episode of The Sales Playbook Podcast we're going to talk about it and more importantly;
I'm going to show you how you can apply an immediate fix!
Click Here for details about our upcoming Cold Email webinar Cold Emails: From Ignored To Replied
Episode 453 Cold Emails and 3 Ways To Get Better Results March 7, 2026
2026/03/07
I loaded this episode up with so many actionable tips to help you get BETTER results from those cold emails you're sending.
Seriously, you'll want pen and paper for this episode!
Enjoy!
PS For more information about my email workshops shoot me an email [email protected]
Episode 452 Don't Be Afraid Of Pissing Off Potential Clients February 28, 2026
2026/02/28
Sometimes we avoid certain things simply because we're afraid it's going to piss off a potential client;
Dude, it's costing and I'm about to tell you HOW!
And I'm also gonna teach ya a super cool problem solving approach I like to call the "Goalpost" approach.
Check out this week's episode!
For more information about my customized sales workshops, onsite training, etc, email me [email protected]
Episode 451 You're Not As Productive As You'd Like To Believe December 7, 2025
2025/12/07
When it comes to prospecting, I'm willing to bet that you're fooling yourself!
There are two other areas as well, where most sales professionals are missing something that's robbing their results.
In this week's episode, I'm going to reveal all, and;
Offer you some nifty ways to course correct!
For availability and pricing for my keynote speeches, onsite training, and Sales Kickoff presentations, email me [email protected].
Oh, and to get the secret savings link on our Prospect Like A Pro course, email me ASAP.
Episode 450 What Was Once Old Is Now New Again In Sales November 30, 2025
2025/11/30
There are some absolutely awesome approaches to sales that we've somehow forgotten about while embracing all the latest ones.
Kind of hard to stand out while you're doing what EVERYONE else is doing, so;
I have two approaches I'm going to share in this week's episode.
One more thing . . .
Our Black Friday weekend sales is about to end, so if you'd like to save $100 on our Prospect Like A Pro course, $150 on our ChatGPT Sales Course, $99 on our Closer's Academy course, or join us for our upcoming Cold Emails That Don't SUCK webinar for only $59, click HERE ASAP.
Episode 449 How To Leverage The Holiday Season November 22, 2025
2025/11/22
So many sales reps fail to leverage the holiday season, and instead;
They actually feel quite challenged by it. Not on my watch, baby!
I have 8 ideas that will help you kick some butt!
For information about my Sales Kickoff speaking engagements, please email me [email protected]
Podcast reviews
Read The Sales Playbook Podcast podcast reviews
kinger19801981 2021/07/19
Great info
Spot on information. You can tell he still sells daily. Love the 1X a week cadence and 30 ish minute length. All the best Paul.
lorion24 2020/10/02
Simply the best!
This is a great podcast for ACTIONABLE sales learning. Always walk away with new things to try, and I’m am better for it.
aagesen k 2020/03/04
Thanks for helping me get UNSTUCK!
I’ve been a commercial insurance agent for over 17 years and over the past 6 months I’ve been completely “stuck”! I had no plan and no process for pro...
Gmills 34 2020/02/05
Uncle Paul’s Advice
Lissmac has brought Paul in twice to speak to our sales Team. He has helped me re-focus, sharpen my sales techniques and to confirm that I am on the r...
Nvestr 2019/02/05
Constant self promotion
If you would just focus on the content and not trying sell in the podcast maybe it would be better. Quit talking in 3rd person and calling yourself U...
Laurachorba 2016/10/02
Just Discovered Paul
I have worked in sales 12 years and i wanted to find good content that was honest , direct and had some good tips for me. Paul is really good at being...
FridayJoe 2016/09/19
Actionable Insights Backed by Experience
Most of my background is in IT, but I've recently started working on my own business and need all the help I can get learning to sell. Paul's podcast...
Beezy 2016/08/01
Smart Funny Guy
I enjoy listening to Pauls show. You will gain some good tips and strategies in addition to a few laughs. Thanks Paul!
Gmrobertspar 2016/07/22
Great practical advice from a sales veteran
Paul has a easy going and sometimes humorous style. His advice is not theoretical but based on his years of experience in sales and as a sales manage...
Jeff Klink 2016/03/30
Sales Playbook Podcast Rocks
I have increased my commissions implementing the strategies and tactics from this podcast. Paul Castain speaks in plain language outlining how to incr...
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