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In this podcast, we talk about new ideas, new technologies, startups, marketing, and customer discovery. It is so important for every startup to do their market research before launching their product. Without market research and customer discovery, most startups fail or pivot. Talking to users is one of the most fundamental activities that startups must do. Without it, the company does not know what features to build next or worse develop a product that no one wants.

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Check latest episodes from IdeaCooker podcast

The three most common reasons why startups fail

2021/08/11

In this episode, we'll talk about the three most common reasons why startups fail. There is so much content out there about why startups fail, but there is a lot of inaccuracy in the analysis as well as the sources. I used Statista as my data source and tried to break down the apparent reasons into the fundamental root causes. In the end, I found the three most fundamental reasons why startups fail. If you prevent these three from happening, you can save your startup.